Top 20 Influencers by Follower Growth

Last updated: September 24, 2025

Total Influencers

53,126

Expected Reach

1611.3M

Total Followers

6.6B

Avg Engagement

4.05%

Audience Analysis

Gender Distribution

Female46%
Male54%

Age Distribution

25-3441.5%
18-2429.3%
35-4415.8%
13-176.4%

Top Countries

United States of America47.9%
Brazil6.9%
United Kingdom4.4%
Argentina2.9%
India2.6%

Top Languages

en69.7%
es11.0%
pt6.4%

Top Cities

Los Angeles2.9%
New York City2.0%
Nashville1.3%
New York1.0%
Boston0.8%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
KATSEYE
@katseyeworld
BEAUTIFUL CHAOS out now welcome to KATSEYE world 🌐
United States of America
6.4M
Followers
9.30%
Engagement
+18.9%(+1.0M)
9.5
2
sombr
@sombr
My debut album “I Barely Know Her” is out now
United States of America
2.3M
Followers
12.97%
Engagement
+21.4%(+405.8K)
9.3
3
Alex Warren
@alexwarren
PRE ORDER MY DEBUT ALBUM
California, United States of America
4.4M
Followers
16.26%
Engagement
+8.9%(+356.8K)
7.9
4
Shakira
@shakira
#LMYNLWorldTour Founder: @isima
New York, United States of America
93.1M
Followers
0.53%
Engagement
+0.4%(+355.1K)
6.2
5
DRUSKI
@druski
Coulda Fest Tix On Sale Now!
Atlanta, United States of America
10.8M
Followers
5.24%
Engagement
+3.1%(+322.1K)
7.9
6
LANA DEL REY
@honeymoon
Honeymoon is alive and breathing
United States of America
22.3M
Followers
8.53%
Engagement
+1.4%(+310.9K)
8.5
7
Dax
@thatsdax
TOUR TICKETS 🎟️ ⬇️
United States of America
5.2M
Followers
0.92%
Engagement
+5.4%(+269.0K)
7.1
8
Charlie Puth
@charlieputh
@whateversclever
United States of America
18.9M
Followers
15.89%
Engagement
+1.4%(+264.3K)
7.3
9
Sabrina Carpenter
@sabrinacarpenter
“Man’s Best Friend” 🐾 out now
United States of America
48.8M
Followers
6.16%
Engagement
+0.5%(+257.9K)
7.6
10
Taylor Nation
@taylornation
Stage crew for @TaylorSwift. New album, The Life of a Showgirl, out October 3. ❤️‍🔥 Official TS Social Team
New York, United States of America
9.6M
Followers
13.49%
Engagement
+2.6%(+240.0K)
8.4
11
𝑺𝒊𝒏𝒂 𝑺𝒂𝒓𝒍𝒂𝒌
@sina.sarlak
Company : @sinasarlakmusiccompany
United States of America
2.1M
Followers
N/A
Engagement
+12.3%(+233.7K)
6.9
12
sombr
@somb.r
New York City, United States of America
1.2M
Followers
6.89%
Engagement
+23.1%(+228.7K)
9.0
13
Fuerza Regida
@fuerzaregida
México Boletos Aquí 🇲🇽👇🏽
Los Angeles, United States of America
10.0M
Followers
0.71%
Engagement
+2.2%(+213.5K)
6.3
14
Jelly Roll
@jellyroll615
Music Man 🔐 @xomgitsbunnie
Nashville, United States of America
5.1M
Followers
1.20%
Engagement
+4.2%(+205.8K)
6.5
15
laufey
@laufey
A Matter of Time out August 22 ⏳@laufeyfoundation
Los Angeles, United States of America
6.9M
Followers
5.88%
Engagement
+3.0%(+200.4K)
8.3
16
Majed kfoury
@theonlymajed
@oury.co 📀Curator 🇱🇧Producer/DJ ⬇️ Playlists⬇️
United States of America
2.8M
Followers
0.25%
Engagement
+7.2%(+187.9K)
5.8
17
La India
@yosoylaindia
¡Llegó La India! #LaPrincesaDeLaSalsa #LaIndia Latín Grammy Award Winner | #Singer #Songwriter Soprano Voice but #Salsa choice River Ocean Discos
United States of America
9.2M
Followers
1.23%
Engagement
+2.0%(+186.5K)
7.2
18
Jonas Brothers
@jonasbrothers
Three brothers from New Jersey. New album, Greetings From Your Hometown - OUT NOW
United States of America
7.2M
Followers
2.17%
Engagement
+2.6%(+182.5K)
7.8
19
HUGEL
@hugelthug
Hitmaker. 🏴‍☠️ 🥁Don't do it for the money, do it for the latinas💃🏽 The label 💿 @makethegirlsdance New single "Loosen Up" 🌅🕶️⬇️
United States of America
1.9M
Followers
1.13%
Engagement
+9.4%(+166.5K)
5.2
20
❕WUNNA❕🥷🏻✝️
@gunna
GOD SON 🙏🏽 DRIP INFLUENCER 🐍💦 | GUNNAWUNNA ♊️ SHADYBABY ✝️ SLIMEY & SHADY 💎 CAPITAL 🅿️
Georgia, United States of America
5.8M
Followers
5.83%
Engagement
+2.8%(+158.7K)
7.8

About This Influencer Ranking

Discover the most influential creators with our comprehensive ranking of the top 20 influencers on social media. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 1.6B potential impressions across all ranked influencers
  • Total Audience: 6.6B followers collectively following these creators
  • Average Engagement Rate: 4.05% - above industry average
  • Market Coverage: 53,126 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United States of America, Brazil, United Kingdom
  • Gender Distribution: 46% Female, 54% Male
  • Primary Age Group: 25-34 years (41.5% of audience)
  • Languages: English, Spanish, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in this niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing creator in on ?

KATSEYE (@katseyeworld) is, as of September 2025, the fastest‑growing creator in on , with +18.9% monthly growth (+1.0M followers).

How many followers did KATSEYE (@katseyeworld) gain last month?

KATSEYE (@katseyeworld) gained about 1.0M followers last month (+18.9%).

Who grew more: KATSEYE (@katseyeworld) or sombr (@sombr)?

KATSEYE (@katseyeworld) grew more than sombr (@sombr) (1.0M vs 405.8K).

How is sombr (@sombr) performing right now?

sombr (@sombr) is growing at +21.4% (+405.8K) per month, with a Profile Score of 9.3 and average engagement of 12.97%.

How is Alex Warren (@alexwarren) performing right now?

Alex Warren (@alexwarren) is growing at +8.9% (+356.8K) per month, with a Profile Score of 7.9 and average engagement of 16.26%.

How is Shakira (@shakira) performing right now?

Shakira (@shakira) is growing at +0.4% (+355.1K) per month, with a Profile Score of 6.2 and average engagement of 0.53%.

How is DRUSKI (@druski) performing right now?

DRUSKI (@druski) is growing at +3.1% (+322.1K) per month, with a Profile Score of 7.9 and average engagement of 5.24%.

Who had the higher percentage growth: sombr (@sombr) or Alex Warren (@alexwarren)?

sombr (@sombr) leads (21.4% vs Alex Warren (@alexwarren) 8.9%).

What is the absolute follower gain of KATSEYE (@katseyeworld)?

KATSEYE (@katseyeworld) gained about 1.0M followers last month (+18.9%).

What is the absolute follower gain of sombr (@sombr)?

sombr (@sombr) gained about 405.8K followers last month (+21.4%).

What is the absolute follower gain of Alex Warren (@alexwarren)?

Alex Warren (@alexwarren) gained about 356.8K followers last month (+8.9%).

What is the absolute follower gain of Shakira (@shakira)?

Shakira (@shakira) gained about 355.1K followers last month (+0.4%).

What is the absolute follower gain of DRUSKI (@druski)?

DRUSKI (@druski) gained about 322.1K followers last month (+3.1%).

Is KATSEYE (@katseyeworld) still a relevant creator?

Yes — KATSEYE (@katseyeworld) has a Profile Score of 9.5, average engagement of 9.30%, and +18.9% (+1.0M) monthly follower growth, indicating high relevance.

What is a good engagement rate for influencers in this market?

The average engagement rate for this category is 4.05%. Generally, rates above 4.9% are considered excellent, while rates above 3.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in specific regions?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current social media influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.