Facebook - Our Established Platform
Facebook continues to be a cornerstone for influencer marketing with its massive user base of over 3 billion monthly active users worldwide, making it an essential platform for comprehensive influencer campaigns.
Our AI-driven discovery helps you find Facebook creators and pages through advanced demographic filters including location, interests, engagement rates, and audience insights. Whether you're looking for lifestyle influencers, business pages, or community leaders, our platform helps you find the perfect Facebook creators for your campaigns.
Facebook's diverse content formats - from traditional posts and stories to reels and live videos - provide multiple touchpoints for your campaigns. Our analytics track performance across all these formats to optimize your influencer partnerships.
In addition to individual creators, influData also helps you discover successful Facebook Pages and Groups, providing comprehensive insights into community engagement and audience quality for strategic partnerships.
"Connect with audiences across all demographics through Facebook's comprehensive creator ecosystem."
1. The world's largest social media platform with massive reach
Facebook remains the world's largest social media platform with over 3 billion monthly active users. This massive user base provides unparalleled reach for influencer marketing campaigns, allowing brands to connect with diverse audiences across all demographics and geographic locations.
2. Diverse content formats for versatile campaigns
Facebook supports multiple content formats including posts, stories, reels, and live videos. This variety allows influencers and brands to create comprehensive campaigns that can engage audiences through different content types and optimize for various marketing objectives.
3. Advanced targeting and analytics capabilities
Facebook provides sophisticated audience insights and targeting options, making it easier to find influencers whose audiences align with your target demographics. The platform's robust analytics help measure campaign performance and ROI effectively.
4. Strong community building features
Facebook's groups, pages, and community features enable influencers to build strong, engaged communities around their content. This creates opportunities for deeper brand partnerships and more authentic audience engagement.
Our Main Features for millions of Facebook creators
FAQs - Influencer Marketing on Instagram
1. How can I find the best fitting influencers and creators?
Use keywords and hashtags that best fit your niche. Try to find influencers who have already mentioned your brand in posts, stories and reels. Once you've found influencers that match, you can search for similar accounts that have a large audience overlap.
2. How can I start a campaign on Instagram?
influData provides you with all the essential features that you need to start a campaign from scratch. You are able to use influencer sourcing via our discovery, analytics and audience insights of fitting influencers and also with tracking of running campaigns.
3. How am I able to identify fake influencers?
influData provides you with different metrics, that determine, if the influencer bought fake followers, used the follow-unfollow strategy or participated in any other unusual activity. Besides that, we provide an overview of the audience and show the amount of followers that are real and engaging users.
4. How much does it cost to work with an influencer on Instagram?
You can find the CPM (cost per one thousand views) of Stories, Posts and Reels for each Instagram influencer on influData. We calculate this based on the reach of previous posts, the quality of influencers and where the audience is based in the world.
