Top 20 Beauty & Cosmetics from Portland on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Beauty & Cosmetics Influencers in Portland, United States of America

345

Expected Reach

3.0M

Total Followers

12.1M

Avg Engagement

4.46%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Jules Heron
@hairforhumans
PORTLAND, OR stylist Owner of Hair for Humans ® Gender affirming cuts Book an appointment with link in bio.
Portland, United States of America
246.8K
Followers
1.17%
Engagement
+7.9%(+18.0K)
8.2
2
Kylie Larsen
@kyliekillzzzz
💌: kylielarsen@slashmgmt.com TikTok: kyliekillzzzz
Portland, United States of America
266.7K
Followers
2.39%
Engagement
+5.3%(+13.4K)
7.2
3
ROCIO.ROSES
@rocioxsoria
🌟Allure Nominated: Top beauty creator. ☁️Skincare Expert • Tutorials • Reviews 📧 rocio@thelilacagency.com ❤️‍🔥Join my GORGINA squad❤️‍🔥
Portland, United States of America
536.6K
Followers
0.47%
Engagement
+2.1%(+10.9K)
6.7
4
𝗦𝗮𝗿𝗮 𝗬𝗮𝗱𝗮𝘃
@scorpion_stylesuitcase
📍Portland,Oregon 🇺🇸 UGC✨️Lifestyle🛍Fashion💃Home🏡 Beauty💄Parenting 👩‍👦Kids 👉 Collab-DM/Email 📧 sara.instagirl@gmail.com
Portland, United States of America
112.4K
Followers
8.95%
Engagement
+8.2%(+8.5K)
8.4
5
madison loaiza-brotherton
@frogfitz
📽️🌟💘 i also have a youtube linked below, it’s a work in progress
Portland, United States of America
81.2K
Followers
1.05%
Engagement
+7.9%(+6.0K)
8.1
6
Dr. Anil Rajani
@rajanimdskincare
👨‍⚕️ International Aesthetic Wellness MD Innovator / Lecturer / Trainer 🎥YouTube/RajaniMDskincare
Portland, United States of America
766.9K
Followers
N/A
Engagement
+0.8%(+5.7K)
7.4
7
Anubhuti Dongre
@anubhutidongre
👑Mrs.India USA Elite UGC/Fashion/Home/Lifestyle/Skin/Makeup 📍Portland , OR DM/Email:anubhutilifestyle@gmail.com
Portland, United States of America
62.9K
Followers
0.48%
Engagement
+7.8%(+4.6K)
7.6
8
Presley Poe
@presleypoe
✨ International educator ✨ BabylissPro team ✨ Owner Gold Studios ✨ Curl enthusiast ✨ Lover of all hair types
Portland, United States of America
410.9K
Followers
N/A
Engagement
+1.1%(+4.4K)
8.6
9
Luke Wesley Pearson
@lukewesleypearson
🤵🏻‍♂️🏳️‍⚧️ Trans, Tattooed, and Tailored ☕️ Sharing my life & love for style 🪡 Media & Marketing @wildwoodcompany 📧 lukewesleypearson@gmail.com
Portland, United States of America
182.3K
Followers
1.05%
Engagement
+1.5%(+2.8K)
7.0
10
Nailsby Annalee
@nailbyannalee
TT Hawthorne nails 1 #address:3344 se Hawthorne 97214 :.call appointments 971.312.9243. Monday to Friday 10am to 7 pm.Saturday9am to 6pm.Sundayclosed
Portland, United States of America
183.9K
Followers
0.61%
Engagement
+1.1%(+2.1K)
7.1
11
Queen Tofu
@tofu_games
Art Director, Stylist & Editor YouTuber, Streamer
Portland, United States of America
41.8K
Followers
3.92%
Engagement
+3.3%(+1.3K)
8.5
12
Johnny Sibilly
@johnnysibilly
johnnysibilly.collabs@gmail.com
Portland, United States of America
267.1K
Followers
2.29%
Engagement
+0.5%(+1.2K)
7.3
13
Tee
@spot_of_t
🎮Follow me on BlueSky & Twitch! 🌎Nomad 🥰Only wholesome content! 🏳️‍⚧️Figuring it out 💍Happily married ⬇️My makeup, clothes, and favorite wigs ⬇️
Portland, United States of America
21.8K
Followers
3.44%
Engagement
+4.0%(+847)
8.2
14
P Λ R I X I Y Λ
@parixiya
@parixiya_beauty 👇🏼Order HAIRTAMIN👇🏼
Portland, United States of America
103.2K
Followers
2.57%
Engagement
+0.7%(+761)
7.1
15
Jessica Gilmartin
@manequeenjess
📍Serving Camas, Wa & Portland, Or. ✨Luxury Hair extensions & Blonding 💎 Specializing in hair extensions & hair loss ⬇️Link below for New Guest App⬇️
Portland, United States of America
14.5K
Followers
N/A
Engagement
+4.6%(+633)
7.6
16
𝓚𝓻𝔂𝓼𝓽𝓪𝓵
@krystal.cd
Use code WMMAEJ for $20 off at www.roanyer.com 💖
Portland, United States of America
15.8K
Followers
8.79%
Engagement
+4.0%(+610)
8.9
17
Dr Azadeh Manesh
@drazadehmanesh
💉 Facial contouring & Nonsurgical treatments 👉 Key Opinion Leader 👩🏻‍⚕️ Clinical Trainer 📍Knightsbridge📍Fulham 📍Great Portland St 📲+44 7494834343
Portland, United States of America
26.5K
Followers
0.73%
Engagement
+2.3%(+609)
7.2
18
Nariluvsu 💕
@computercween
Everything is computer Hot girl philosopher & content creator
Portland, United States of America
123.3K
Followers
0.99%
Engagement
+0.4%(+529)
6.8
19
Asa Bree
@asabree
🌹Portland, OR 🌹 Bespoke Nail Artist 💅 @manifestingevent 2025
Portland, United States of America
104.8K
Followers
3.45%
Engagement
+0.5%(+519)
6.5
20
Dr. Noor Khaki
@thepdxdentist
Functional Dentist @thedentalmvmt. We are a holistic practice empowering patients to change the conversation of teeth + wellness. Join our movement.👇🏽
Portland, United States of America
27.8K
Followers
0.28%
Engagement
+1.7%(+477)
2.5

About This Instagram Influencer Ranking

Discover the most influential creators in Portland with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 3.0M potential impressions across all ranked influencers
  • Total Audience: 12.1M followers collectively following these creators
  • Average Engagement Rate: 4.46% - above industry average
  • Market Coverage: 345 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Portland on Instagram?

Jules Heron (@hairforhumans) is, as of September 2025, the fastest‑growing Beauty & Cosmetics creator in Portland on Instagram, with +7.9% monthly growth (+18.0K followers).

How many followers did Jules Heron (@hairforhumans) gain last month?

Jules Heron (@hairforhumans) gained about 18.0K followers last month (+7.9%).

Who grew more: Jules Heron (@hairforhumans) or Kylie Larsen (@kyliekillzzzz)?

Jules Heron (@hairforhumans) grew more than Kylie Larsen (@kyliekillzzzz) (18.0K vs 13.4K).

How is Kylie Larsen (@kyliekillzzzz) performing right now?

Kylie Larsen (@kyliekillzzzz) is growing at +5.3% (+13.4K) per month, with a Profile Score of 7.2 and average engagement of 2.39%.

How is ROCIO.ROSES (@rocioxsoria) performing right now?

ROCIO.ROSES (@rocioxsoria) is growing at +2.1% (+10.9K) per month, with a Profile Score of 6.7 and average engagement of 0.47%.

How is 𝗦𝗮𝗿𝗮 𝗬𝗮𝗱𝗮𝘃 (@scorpion_stylesuitcase) performing right now?

𝗦𝗮𝗿𝗮 𝗬𝗮𝗱𝗮𝘃 (@scorpion_stylesuitcase) is growing at +8.2% (+8.5K) per month, with a Profile Score of 8.4 and average engagement of 8.95%.

How is madison loaiza-brotherton (@frogfitz) performing right now?

madison loaiza-brotherton (@frogfitz) is growing at +7.9% (+6.0K) per month, with a Profile Score of 8.1 and average engagement of 1.05%.

Who had the higher percentage growth: Kylie Larsen (@kyliekillzzzz) or ROCIO.ROSES (@rocioxsoria)?

Kylie Larsen (@kyliekillzzzz) leads (5.3% vs ROCIO.ROSES (@rocioxsoria) 2.1%).

What is the absolute follower gain of Jules Heron (@hairforhumans)?

Jules Heron (@hairforhumans) gained about 18.0K followers last month (+7.9%).

What is the absolute follower gain of Kylie Larsen (@kyliekillzzzz)?

Kylie Larsen (@kyliekillzzzz) gained about 13.4K followers last month (+5.3%).

What is the absolute follower gain of ROCIO.ROSES (@rocioxsoria)?

ROCIO.ROSES (@rocioxsoria) gained about 10.9K followers last month (+2.1%).

What is the absolute follower gain of 𝗦𝗮𝗿𝗮 𝗬𝗮𝗱𝗮𝘃 (@scorpion_stylesuitcase)?

𝗦𝗮𝗿𝗮 𝗬𝗮𝗱𝗮𝘃 (@scorpion_stylesuitcase) gained about 8.5K followers last month (+8.2%).

What is the absolute follower gain of madison loaiza-brotherton (@frogfitz)?

madison loaiza-brotherton (@frogfitz) gained about 6.0K followers last month (+7.9%).

Is Jules Heron (@hairforhumans) still a relevant creator?

Yes — Jules Heron (@hairforhumans) has a Profile Score of 8.2, average engagement of 1.17%, and +7.9% (+18.0K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in United States of America?

The average engagement rate for this category is 4.46%. Generally, rates above 5.4% are considered excellent, while rates above 3.6% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Portland?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.