Top 20 Business & Finance from London on Instagram Influencers by Follower Growth

Last updated: October 22, 2026

Total Business & Finance Influencers in London, United Kingdom

4,190

Expected Reach

52.4M

Total Followers

230.0M

Avg Engagement

3.29%

Audience Analysis

Gender Distribution

Female47%
Male53%

Age Distribution

25-3444.6%
18-2426.9%
35-4416.5%
13-175.2%

Top Countries

United States of America18.5%
United Kingdom17.4%
Brazil5.0%
India3.7%
Nigeria3.3%

Top Languages

en69.5%
pt6.0%
es5.5%

Top Cities

Greater London4.5%
London2.1%
Los Angeles1.6%
New York1.5%
Lagos1.5%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Steven Bartlett
@steven
Entrepreneur: Steven.com, @flightstory, @flightfund, Thirdweb.com Investor: 100+ companies Podcast: @thediaryofaceopodcast
London, United Kingdom
5.0M
Followers
5.45%
Engagement
+1.1%(+57.1K)
7.0
2
Real Simon Squibb
@realsimonsquibb
Giving away $1,000,000 and 4 weeks free training to help YOU build your dream 👇
London, United Kingdom
499.2K
Followers
0.00%
Engagement
+8.5%(+39.2K)
8.7
3
Max Klymenko
@maxoklymenko
Creator of the Year 2025 🏆 On The World Tour to 130 countries 🌍🪜 Charity Shirt ⬇️❤️
London, United Kingdom
2.1M
Followers
3.01%
Engagement
+1.8%(+38.3K)
7.6
4
Jonny Wilkinson
@jonnywilkinsonofficial
Exploring higher performance… Once upon a time rugby pro & now founder @onelivingdrinks
London, United Kingdom
375.2K
Followers
2.37%
Engagement
+11.1%(+37.6K)
8.1
5
Jennifer Azar
@azarjennifer
@clo_beirut
London, United Kingdom
345.5K
Followers
2.10%
Engagement
+10.6%(+33.1K)
8.5
6
Agustin Creevy
@agustincreevy
Former Professional Rugby player Ex jugador de rugby profesional Y también hago vlogs en YouTube 👇
London, United Kingdom
471.6K
Followers
3.52%
Engagement
+6.5%(+29.0K)
7.3
7
The Liber
@theliber
The voice of ambition. Sign up to our newsletter via the link below.
London, United Kingdom
335.7K
Followers
8.17%
Engagement
+9.2%(+28.3K)
4.3
8
Ebrahim Turner
@ebrahim
Billionaire Hypnotist I reprogram your mind to 10x your success & fulfilment DM “Start” to see how I work
London, United Kingdom
346.8K
Followers
0.36%
Engagement
+7.5%(+24.3K)
7.4
9
Senna Whiteman
@sennawhitemanfit
4’9 gym girlie w Hypochondroplasia🙋🏼‍♀️ @serenityeverynight
London, United Kingdom
289.3K
Followers
0.66%
Engagement
+8.3%(+22.1K)
6.4
10
Business | Motivation | Success
@thesuccesswords
🏆| Motivation For Future Entrepreneurs 🥇| Daily Success Stories & Quotes 🙏| Don't Read Bio, Read Quotes
London, United Kingdom
339.0K
Followers
9.98%
Engagement
+6.3%(+20.0K)
6.9
11
The Telegraph
@telegraph
We speak your mind. Join the conversation today.
London, United Kingdom
1.6M
Followers
0.96%
Engagement
+1.3%(+19.8K)
6.1
12
Mensclub | Business
@mensclubhq
◾️Created By Man For Men ◾Attitude | Hustle | Advice • DM for Promo/Business 📥
London, United Kingdom
1.1M
Followers
0.00%
Engagement
+1.8%(+19.2K)
5.5
13
The Reluctant Accountant
@thereluctantaccountant
Chartered Accountant 📊 Finance, power & global stories 🎙️ I read the news so you don’t have to 🌍 London | Global audience As seen on NBC News 📺
London, United Kingdom
129.3K
Followers
0.00%
Engagement
+13.7%(+15.6K)
9.1
14
DMODeejay0121
@dmodeejay
➖DJ / Petrol Head / Investor ➖(I DO NOT SELL COURSES)💯 ➖Wanna know MORE!? GO to my website👇🏾
London, United Kingdom
1.1M
Followers
0.22%
Engagement
+1.3%(+14.8K)
3.9
15
Saadet Şen
@saadetsenmedia
🎙İlk Türk Kadın Motivasyon Konuşmacısı 📍Londra & İstanbul 👉🏻Konuşma Daveti & Projeler @speakeragency 📕 “Kaybolduysan Doğru Yerdesin” SİPARİŞ ⤵️
London, United Kingdom
1.3M
Followers
1.69%
Engagement
+1.1%(+14.6K)
5.6
16
James May
@jamesmaybloke
Committed to delivering enabling tools for business loved ones in the community.
London, United Kingdom
2.1M
Followers
0.80%
Engagement
+0.7%(+14.2K)
5.9
17
Laila Cunningham
@lailacunningham23
Mayor of London candidate @thereformpartyuk X : @policylaila TikTok : @lailacunningham
London, United Kingdom
172.2K
Followers
2.07%
Engagement
+8.8%(+13.9K)
8.5
18
Shae O. Omonijo
@iamshaeo
Your Chief Critical Thinking Officer PhD candidate @ Harvard | AI x Humanities 📍London | @criticalthinking_labs Subscribe to my newsletter 👇🏾
London, United Kingdom
267.2K
Followers
0.82%
Engagement
+5.4%(+13.8K)
7.2
19
Rachel Harris
@accountant_she
feel good finance for limited companies host of @thepracticeownerspodcast become a client or join the team ⬇️ brand enquiries aaron@zgadigital.com
London, United Kingdom
268.6K
Followers
1.12%
Engagement
+5.1%(+13.1K)
7.3
20
Michelle Yuanyuan Huang | your finance girl
@michelle.huangyy
📈 Making finance & money simple for you 🏦 1st-gen. From takeaway to trading floor 📩 info@yourfinancegirl.co.uk 📍London 🎁 Free shares + tools 👇
London, United Kingdom
90.8K
Followers
0.93%
Engagement
+15.8%(+12.4K)
8.0

About This Instagram Influencer Ranking

Discover the most influential creators in London with our comprehensive ranking of the top 20 influencers on Instagram who post Business & Finance content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 52.4M potential impressions across all ranked influencers
  • Total Audience: 230.0M followers collectively following these creators
  • Average Engagement Rate: 3.29% - above industry average
  • Market Coverage: 4,190 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United States of America, United Kingdom, Brazil
  • Gender Distribution: 47% Female, 53% Male
  • Primary Age Group: 25-34 years (44.6% of audience)
  • Languages: English, Portuguese, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Business & Finance niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weeklyto ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Business & Finance creator in London on Instagram?

Steven Bartlett (@steven) is, as of October 2026, the fastest‑growing Business & Finance creator in London on Instagram, with +1.1% monthly growth (+57.1K followers).

How many followers did Steven Bartlett (@steven) gain last month?

Steven Bartlett (@steven) gained about 57.1K followers last month (+1.1%).

Who grew more: Steven Bartlett (@steven) or Real Simon Squibb (@realsimonsquibb)?

Steven Bartlett (@steven) grew more than Real Simon Squibb (@realsimonsquibb) (57.1K vs 39.2K).

How is Real Simon Squibb (@realsimonsquibb) performing right now?

Real Simon Squibb (@realsimonsquibb) is growing at +8.5% (+39.2K) per month, with a Profile Score of 8.7 and average engagement of 0.00%.

How is Max Klymenko (@maxoklymenko) performing right now?

Max Klymenko (@maxoklymenko) is growing at +1.8% (+38.3K) per month, with a Profile Score of 7.6 and average engagement of 3.01%.

How is Jonny Wilkinson (@jonnywilkinsonofficial) performing right now?

Jonny Wilkinson (@jonnywilkinsonofficial) is growing at +11.1% (+37.6K) per month, with a Profile Score of 8.1 and average engagement of 2.37%.

How is Jennifer Azar (@azarjennifer) performing right now?

Jennifer Azar (@azarjennifer) is growing at +10.6% (+33.1K) per month, with a Profile Score of 8.5 and average engagement of 2.10%.

Who had the higher percentage growth: Real Simon Squibb (@realsimonsquibb) or Max Klymenko (@maxoklymenko)?

Real Simon Squibb (@realsimonsquibb) leads (8.5% vs Max Klymenko (@maxoklymenko) 1.8%).

What is the absolute follower gain of Steven Bartlett (@steven)?

Steven Bartlett (@steven) gained about 57.1K followers last month (+1.1%).

What is the absolute follower gain of Real Simon Squibb (@realsimonsquibb)?

Real Simon Squibb (@realsimonsquibb) gained about 39.2K followers last month (+8.5%).

What is the absolute follower gain of Max Klymenko (@maxoklymenko)?

Max Klymenko (@maxoklymenko) gained about 38.3K followers last month (+1.8%).

What is the absolute follower gain of Jonny Wilkinson (@jonnywilkinsonofficial)?

Jonny Wilkinson (@jonnywilkinsonofficial) gained about 37.6K followers last month (+11.1%).

What is the absolute follower gain of Jennifer Azar (@azarjennifer)?

Jennifer Azar (@azarjennifer) gained about 33.1K followers last month (+10.6%).

Is Steven Bartlett (@steven) still a relevant creator?

Yes — Steven Bartlett (@steven) has a Profile Score of 7.0, average engagement of 5.45%, and +1.1% (+57.1K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Business & Finance in United Kingdom?

The average engagement rate for this category is 3.29%. Generally, rates above 3.9% are considered excellent, while rates above 2.6% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in London?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.