Top 20 Beauty & Cosmetics from Krakow on Instagram Influencers by Follower Growth

Last updated: October 02, 2026

Total Beauty & Cosmetics Influencers in Krakow, Poland

1,154

Expected Reach

5.1M

Total Followers

18.9M

Avg Engagement

5.04%

Audience Analysis

Gender Distribution

Female65%
Male35%

Age Distribution

18-2440.4%
25-3435.1%
35-4411.6%
13-177.3%

Top Countries

Poland60.2%
United States of America4.5%
Germany4.0%
United Kingdom3.4%
Italy2.1%

Top Languages

pl58.6%
en25.0%
es3.4%

Top Cities

Warsaw6.6%
Kraków3.7%
Krakow3.4%
Poznań1.3%
Wrocław1.0%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Eliza
@eliksirki
TikTok: 🔮 Eliksirki (600K 🫧) 📍 Rzeszów ✨ Collab: eliksirki@outlook.com
Krakow, Poland
185.7K
Followers
24.88%
Engagement
+4.2%(+7.4K)
9.4
2
Daria Oleinik
@oleinikdd
Owner @divine.derma.clinic
Krakow, Poland
52.8K
Followers
1.39%
Engagement
+7.0%(+3.5K)
7.1
3
Paulina Biernat | Rzęsy | Szkolenia | Motywacja | Liner | Foxy
@lampardi_academy
9 LAT W BRANŻY SETKI przeszkolonych kursantów Właściciel @lampardi_pb FOXY & WILDCAT / WISPY EXPERT 🔥 Instruktor NIEZALEŻNY GARWOLIN
Krakow, Poland
36.0K
Followers
1.89%
Engagement
+7.2%(+2.4K)
7.8
4
Małgosia May | Momlife • Lifestyle • UGC
@malgosia.may
Małgosia May Momlife 2+3+2 • Lifestyle • Home decor Duża rodzina • prawdziwy momlife 🤍 UGC Content creator 📍Kraków / Wieliczka Collab: DM / e-mail
Krakow, Poland
46.8K
Followers
2.24%
Engagement
+5.1%(+2.3K)
7.9
5
Paulina Lis
@paulina_ka_
• moda • zakupy • uroda 📍Kraków Kontakt 📧kuropatwa.paulina@gmail.com ⬇️100 sukienek na różne okazje:
Krakow, Poland
113.4K
Followers
0.00%
Engagement
+1.7%(+1.9K)
3.6
6
Daria ❄
@idziemruz
Murarz, malarz, akrobata Obrazy | zapraszam na priv 🎨 TikTok | 300k 😩
Krakow, Poland
28.3K
Followers
6.91%
Engagement
+5.5%(+1.5K)
8.6
7
ERCGAMMA • holistyka • ajurweda • psychologia
@ercgamma.pl
💼 Dla zapracowanych: wróć do równowagi ciała i głowy
Krakow, Poland
20.7K
Followers
0.11%
Engagement
+7.1%(+1.4K)
4.1
8
Sherri Hill | oficjalny salon w Polsce
@sherri_hill_polska
Ekskluzywne kolekcje projektantki Kreacje premium na gale, wesela, studniówki ✨ 📍Kraków | tylko wizyty indywidualne 🔗umów wizytę
Krakow, Poland
45.8K
Followers
0.28%
Engagement
+3.0%(+1.3K)
6.1
9
Małgorzata Słapińska | położna i mama
@polozna_gosia
Położna | mama | kobieta ❤︎ Uczę się żyć na nowo po stracie synka O codzienności, emocjach i małych krokach dalej 🫶 💌 kontakt.poloznagosia@gmail.com
Krakow, Poland
30.6K
Followers
45.85%
Engagement
+4.3%(+1.3K)
9.0
10
Maria Sioła • TAMCALA
@mariatamcala
agencja aktorska @knockknockactors współpraca 💌natalia@beinflow.info • tworzę na czerwono i nie mam zamiaru tego zmieniać
Krakow, Poland
112.1K
Followers
3.95%
Engagement
+1.1%(+1.2K)
8.1
11
Slowianka Nail Trends Products
@slowianka_nails
Produkujemy, inspirujemy, uzależniamy🧚🏻‍♀️✨ Współpraca - @slowianka_partners
Krakow, Poland
132.4K
Followers
0.33%
Engagement
+0.9%(+1.2K)
5.5
12
Ala Pogwizd
@alxyni
Kraków ㅤᵕ̈ Tiktok: 2,3M✨Youtube: 240k✨Facebook: 50k 📩 biznes@ammanagement.pl 𝑠́𝑚𝑖𝑒𝑐ℎ 𝑡𝑜 𝑧𝑑𝑟𝑜𝑤𝑖𝑒 ೀ⋆。
Krakow, Poland
239.0K
Followers
1.20%
Engagement
+0.5%(+1.1K)
8.1
13
Monika Jurczyk OSA | Stylistka • Twój styl, nie kopia
@osaosobistastylistka
🐝nauczę Cię być Najwyższą Instancją Swojego Stylu,bo masz to w szafie 👉uczę stylistki 👩‍🎓20 lat pracy|UJ|3 książki 👇zacznij od darmowego kursu👇
Krakow, Poland
127.4K
Followers
0.56%
Engagement
+0.9%(+1.1K)
7.2
14
Viktory
@__viictoria_v
Girl mom loading… 💕 Cooperation: @__viictoria_v_cooperation
Krakow, Poland
32.7K
Followers
1.01%
Engagement
+3.3%(+1.1K)
7.0
15
Paweł Głód | Tatuaż | Malarstwo | Kraków
@wniekolorze
• Realistyczne, czarno - białe tatuaże • Ponad 15 lat doświadczenia • Obrazy, malarstwo olejne • Zapisy - DM
Krakow, Poland
13.8K
Followers
1.04%
Engagement
+7.1%(+922)
8.0
16
Monika Urantówka
@mu_nailart
ONLINE courses link in bio 🇵🇱🇬🇧 Booking & Collab 📩contact.munailart@gmail.com Home of Deva brushes -10%: munailart10 Slowianka -10%: munailart10
Krakow, Poland
128.2K
Followers
0.39%
Engagement
+0.7%(+917)
7.0
17
𝘽𝙞𝙖𝙡𝙪𝙩𝙠𝙖
@bialutka_szalona
𝙎𝙯𝙖𝙡𝙤𝙣𝙖, 𝙯𝙬𝙖𝙧𝙞𝙤𝙬𝙖𝙣𝙖, 𝙖 𝙯𝙖𝙧𝙖𝙯𝙚𝙢 𝙨𝙥𝙤𝙠𝙤𝙟𝙣𝙖 ? 😂 𝙏𝙖𝙠 𝙩𝙤 𝙟𝙖 𝙢𝙣𝙞𝙚 𝙨𝙯𝙪𝙠𝙖𝙡𝙞𝙨́𝙘𝙞𝙚 😅🔥💋
Krakow, Poland
68.6K
Followers
3.56%
Engagement
+1.3%(+885)
7.7
18
ooponka
@ooponka
Harmony of Shape 😈 Stacjonarnie: 💜 Kraków, Nadwiślańska 11 💜 Warszawa, Mokotowska 28 💜 Lublin, Jasna 7
Krakow, Poland
13.0K
Followers
0.92%
Engagement
+7.3%(+882)
7.2
19
Dominika Krzyszkowska ✨💃🏻 makijaż pielęgnacja moda lifestyle
@krzyszkowska
✨ Nauczę Cię, jak robić make up w 5min, w którym będziesz się czuć jak gwiazda❤️ 📍Kraków PL 📨 collab@krzyszkowska.com
Krakow, Poland
81.1K
Followers
N/A
Engagement
+1.1%(+870)
8.4
20
Keina.pl ✨
@keina.pl
Kobieco i romantycznie ✨ Wysyłka w 24h! 📦 płatność PayPo Ponad 17 000 zadowolonych klientek! ♥️ ⬇️ Zapraszamy na stronę 🛍️
Krakow, Poland
55.6K
Followers
0.75%
Engagement
+1.6%(+862)
6.7

About This Instagram Influencer Ranking

Discover the most influential creators in Krakow with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 5.1M potential impressions across all ranked influencers
  • Total Audience: 18.9M followers collectively following these creators
  • Average Engagement Rate: 5.04% - significantly above industry average
  • Market Coverage: 1,154 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Poland, United States of America, Germany
  • Gender Distribution: 65% Female, 35% Male
  • Primary Age Group: 18-24 years (40.4% of audience)
  • Languages: pl, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Krakow on Instagram?

Eliza (@eliksirki) is, as of October 2026, the fastest‑growing Beauty & Cosmetics creator in Krakow on Instagram, with +4.2% monthly growth (+7.4K followers).

How many followers did Eliza (@eliksirki) gain last month?

Eliza (@eliksirki) gained about 7.4K followers last month (+4.2%).

Who grew more: Eliza (@eliksirki) or Daria Oleinik (@oleinikdd)?

Eliza (@eliksirki) grew more than Daria Oleinik (@oleinikdd) (7.4K vs 3.5K).

How is Daria Oleinik (@oleinikdd) performing right now?

Daria Oleinik (@oleinikdd) is growing at +7.0% (+3.5K) per month, with a Profile Score of 7.1 and average engagement of 1.39%.

How is Paulina Biernat | Rzęsy | Szkolenia | Motywacja | Liner | Foxy (@lampardi_academy) performing right now?

Paulina Biernat | Rzęsy | Szkolenia | Motywacja | Liner | Foxy (@lampardi_academy) is growing at +7.2% (+2.4K) per month, with a Profile Score of 7.8 and average engagement of 1.89%.

How is Małgosia May | Momlife • Lifestyle • UGC (@malgosia.may) performing right now?

Małgosia May | Momlife • Lifestyle • UGC (@malgosia.may) is growing at +5.1% (+2.3K) per month, with a Profile Score of 7.9 and average engagement of 2.24%.

How is Paulina Lis (@paulina_ka_) performing right now?

Paulina Lis (@paulina_ka_) is growing at +1.7% (+1.9K) per month, with a Profile Score of 3.6 and average engagement of 0.00%.

Who had the higher percentage growth: Daria Oleinik (@oleinikdd) or Paulina Biernat | Rzęsy | Szkolenia | Motywacja | Liner | Foxy (@lampardi_academy)?

Paulina Biernat | Rzęsy | Szkolenia | Motywacja | Liner | Foxy (@lampardi_academy) leads (7.2% vs Daria Oleinik (@oleinikdd) 7.0%).

What is the absolute follower gain of Eliza (@eliksirki)?

Eliza (@eliksirki) gained about 7.4K followers last month (+4.2%).

What is the absolute follower gain of Daria Oleinik (@oleinikdd)?

Daria Oleinik (@oleinikdd) gained about 3.5K followers last month (+7.0%).

What is the absolute follower gain of Paulina Biernat | Rzęsy | Szkolenia | Motywacja | Liner | Foxy (@lampardi_academy)?

Paulina Biernat | Rzęsy | Szkolenia | Motywacja | Liner | Foxy (@lampardi_academy) gained about 2.4K followers last month (+7.2%).

What is the absolute follower gain of Małgosia May | Momlife • Lifestyle • UGC (@malgosia.may)?

Małgosia May | Momlife • Lifestyle • UGC (@malgosia.may) gained about 2.3K followers last month (+5.1%).

What is the absolute follower gain of Paulina Lis (@paulina_ka_)?

Paulina Lis (@paulina_ka_) gained about 1.9K followers last month (+1.7%).

Is Eliza (@eliksirki) still a relevant creator?

Yes — Eliza (@eliksirki) has a Profile Score of 9.4, average engagement of 24.88%, and +4.2% (+7.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Poland?

The average engagement rate for this category is 5.04%. Generally, rates above 6.1% are considered excellent, while rates above 4.0% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Krakow?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.