Top 20 Beauty & Cosmetics from Oslo on Instagram Influencers by Follower Growth

Last updated: September 24, 2026

Total Beauty & Cosmetics Influencers in Oslo, Norway

492

Expected Reach

3.5M

Total Followers

12.7M

Avg Engagement

5.35%

Audience Analysis

Gender Distribution

Female66%
Male34%

Age Distribution

25-3440.9%
18-2432.9%
35-4414.6%
13-175.0%

Top Countries

Norway31.3%
United States of America12.8%
United Kingdom4.6%
France3.9%
Germany3.0%

Top Languages

en51.4%
no24.2%
es7.4%

Top Cities

Oslo7.2%
Bergen1.7%
Trondheim1.2%
Asunción1.1%
Greater London1.0%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
emma the vampire slayer
@emmaellingsenn
Oslo, Norway
629.3K
Followers
2.97%
Engagement
+0.8%(+4.8K)
8.0
2
LUCAS DI OSLO
@lucasdioslo
• ouverture agenda le 5 à 19:00 • @oandm_pro | @hadrillhair ambassador • formation en ligne @beachyhairclub 🏝️☀️ • collabs | melanie@lucasdioslo.com
Oslo, Norway
89.7K
Followers
0.69%
Engagement
+3.4%(+2.9K)
8.1
3
Maham pasha
@mahampashamua
An Ordinary Girl 💁🏻‍♀️ Trust no one 🙅‍♀️ Dm For PR/Collab ! < l🇵🇰🇳🇴 > Shopping Links👇
Oslo, Norway
156.0K
Followers
2.77%
Engagement
+1.3%(+2.0K)
7.8
4
Frida Vatnar Lie
@fridavatnarlie
Oslo, Norway SoMe: matteo@idollooks.com Modeling: amar@idollooks.com
Oslo, Norway
104.0K
Followers
5.63%
Engagement
+1.7%(+1.8K)
8.3
5
Mathea Walderhaug Jonassen
@matheaw
🌻 oslo
Oslo, Norway
16.8K
Followers
31.69%
Engagement
+11.1%(+1.7K)
9.1
6
Ida Felumb
@idafelumb
I take too many selfies lol ✮⋆˙
Oslo, Norway
35.6K
Followers
38.08%
Engagement
+4.6%(+1.6K)
8.8
7
Eline Lykke 🫧 |
@elinelykke
📍Svarstad Inquiries: Jonas@heartbreakmanagement.com MA @heartbreakmanagement @milkmodelmanagement @wilhelminamodels
Oslo, Norway
20.0K
Followers
2.38%
Engagement
+6.9%(+1.3K)
7.7
8
Maria Wos
@mariiawos
contact@mariawos.com @maria.egerskin
Oslo, Norway
51.0K
Followers
1.71%
Engagement
+2.5%(+1.2K)
7.9
9
THERESE AANONLI
@thereseaanonli
Alt om beauty og freshe outfit’s 🎀🧴 Energybooster and artist⚡️🎨 Makeupartist/Beauty/fashion/livsstil snap:thereseaanonli Oslo,Norway 📍🌈
Oslo, Norway
75.3K
Followers
0.00%
Engagement
+1.6%(+1.2K)
3.9
10
Ingrid Fagerli Edvinsen
@ingridedvinsen
• Stylist & Content Creator • Oslo | Norway • ingridfagerli@hotmail.no for collab/UGC✉️
Oslo, Norway
32.8K
Followers
13.70%
Engagement
+3.8%(+1.2K)
7.7
11
Helle Staff
@helle_nordby
Helle Staff Oslo, Norway 💕 Podcast host @chit.chat.med.helle 👻: helle.staff TikTok: helle_staff Kontakt/samarbeid: emilie@eccentricpeople.com
Oslo, Norway
108.6K
Followers
2.25%
Engagement
+1.1%(+1.2K)
7.1
12
Linda Nicolaysen
@l___rouge
hiii babe 🌺 Bali📍 midsize outfit inspo & beauty recs baddies comes inn all shapes & sizes 💌 lindanicolaysen@gmail.com
Oslo, Norway
54.7K
Followers
0.31%
Engagement
+1.8%(+975)
7.4
13
Henriette Melnæs Aanjesen
@henriette_aanjesen
Old house from 1910- Oslo/Norway🩷Mom to four girls 🩷 I still remember the days I prayed for the things I have now 🩷 Master in Digital Marketing
Oslo, Norway
17.1K
Followers
4.80%
Engagement
+6.0%(+971)
9.1
14
Alexandra Joner 🇧🇻/🇨🇺
@alexandrajoner
👱🏾‍♀️ My baby @preppdbeauty 🦄 Why be basic when you can be extra ? 📧 Samarbeid: Christina@eccentricpeople.com
Oslo, Norway
118.7K
Followers
1.30%
Engagement
+0.8%(+947)
7.1
15
ella&il
@ellaandil
ella&il refines Scandinavian femininity – grounded in soft confidence and expressed through elegant, everyday essentials.
Oslo, Norway
52.8K
Followers
0.09%
Engagement
+1.7%(+883)
5.5
16
MARNA HAUGEN
@marnahaugen
💞 Life lover, twice cancer fighter 💞 👻Snapchat: marnahaugen 💌 Marnahaugen.no@gmail.com 🏡@marnas_home Hudpleie ❤️ Hus og hjem ❤️ Hage ❤️ Reise ❤️
Oslo, Norway
308.6K
Followers
0.44%
Engagement
+0.3%(+857)
6.3
17
Tanya Bryhn
@tanyabryhn
Beauty•Biohacking•Brows Beautygründer av award-winning🏆@wowbrow.cosmetics @wowbrowsalongene 👻Snap:tanyabryhn Deler beautytips etter 10 år i bransjen🤌🏼
Oslo, Norway
16.2K
Followers
0.51%
Engagement
+5.5%(+853)
6.9
18
SONJA IREN
@sonja.iren
26 🇳🇴 | Oslo Health care • Influencer • Curve Model 🧚‍♀️ 🎨 Painting enthusiast 📧 sonja.iej@gmail.com
Oslo, Norway
65.3K
Followers
3.70%
Engagement
+1.2%(+750)
6.8
19
Victoria Emilie Løken
@victoria_emilie
Management: @adsalesnorge 🇳🇴 Collabs: thomas@adsales.no Tiktok: victoriaemilieee (520k+) Host: @kroniskjenter
Oslo, Norway
68.8K
Followers
4.02%
Engagement
+1.1%(+719)
8.6
20
Johanne Louise Wirgenes
@johannellouise
that crazy big sister professionally overthinking aesthetics style creator @zalando ugc & content 💌 johannekjarnet@gmail.com
Oslo, Norway
17.9K
Followers
2.46%
Engagement
+4.0%(+689)
8.0

About This Instagram Influencer Ranking

Discover the most influential creators in Oslo with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 3.5M potential impressions across all ranked influencers
  • Total Audience: 12.7M followers collectively following these creators
  • Average Engagement Rate: 5.35% - significantly above industry average
  • Market Coverage: 492 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Norway, United States of America, United Kingdom
  • Gender Distribution: 66% Female, 34% Male
  • Primary Age Group: 25-34 years (40.9% of audience)
  • Languages: English, no, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Oslo on Instagram?

emma the vampire slayer (@emmaellingsenn) is, as of September 2026, the fastest‑growing Beauty & Cosmetics creator in Oslo on Instagram, with +0.8% monthly growth (+4.8K followers).

How many followers did emma the vampire slayer (@emmaellingsenn) gain last month?

emma the vampire slayer (@emmaellingsenn) gained about 4.8K followers last month (+0.8%).

Who grew more: emma the vampire slayer (@emmaellingsenn) or LUCAS DI OSLO (@lucasdioslo)?

emma the vampire slayer (@emmaellingsenn) grew more than LUCAS DI OSLO (@lucasdioslo) (4.8K vs 2.9K).

How is LUCAS DI OSLO (@lucasdioslo) performing right now?

LUCAS DI OSLO (@lucasdioslo) is growing at +3.4% (+2.9K) per month, with a Profile Score of 8.1 and average engagement of 0.69%.

How is Maham pasha (@mahampashamua) performing right now?

Maham pasha (@mahampashamua) is growing at +1.3% (+2.0K) per month, with a Profile Score of 7.8 and average engagement of 2.77%.

How is Frida Vatnar Lie (@fridavatnarlie) performing right now?

Frida Vatnar Lie (@fridavatnarlie) is growing at +1.7% (+1.8K) per month, with a Profile Score of 8.3 and average engagement of 5.63%.

How is Mathea Walderhaug Jonassen (@matheaw) performing right now?

Mathea Walderhaug Jonassen (@matheaw) is growing at +11.1% (+1.7K) per month, with a Profile Score of 9.1 and average engagement of 31.69%.

Who had the higher percentage growth: LUCAS DI OSLO (@lucasdioslo) or Maham pasha (@mahampashamua)?

LUCAS DI OSLO (@lucasdioslo) leads (3.4% vs Maham pasha (@mahampashamua) 1.3%).

What is the absolute follower gain of emma the vampire slayer (@emmaellingsenn)?

emma the vampire slayer (@emmaellingsenn) gained about 4.8K followers last month (+0.8%).

What is the absolute follower gain of LUCAS DI OSLO (@lucasdioslo)?

LUCAS DI OSLO (@lucasdioslo) gained about 2.9K followers last month (+3.4%).

What is the absolute follower gain of Maham pasha (@mahampashamua)?

Maham pasha (@mahampashamua) gained about 2.0K followers last month (+1.3%).

What is the absolute follower gain of Frida Vatnar Lie (@fridavatnarlie)?

Frida Vatnar Lie (@fridavatnarlie) gained about 1.8K followers last month (+1.7%).

What is the absolute follower gain of Mathea Walderhaug Jonassen (@matheaw)?

Mathea Walderhaug Jonassen (@matheaw) gained about 1.7K followers last month (+11.1%).

Is emma the vampire slayer (@emmaellingsenn) still a relevant creator?

Yes — emma the vampire slayer (@emmaellingsenn) has a Profile Score of 8.0, average engagement of 2.97%, and +0.8% (+4.8K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Norway?

The average engagement rate for this category is 5.35%. Generally, rates above 6.4% are considered excellent, while rates above 4.3% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Oslo?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.