Top 20 Beauty & Cosmetics from Amsterdam on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Beauty & Cosmetics Influencers in Amsterdam, Netherlands

963

Expected Reach

8.5M

Total Followers

31.8M

Avg Engagement

5.63%

Audience Analysis

Gender Distribution

Female60%
Male40%

Age Distribution

25-3438.8%
18-2430.8%
35-4414.4%
13-177.5%

Top Countries

Netherlands18.6%
United States of America18.1%
Brazil6.2%
France4.4%
Morocco3.5%

Top Languages

en51.7%
nl13.9%
pt8.0%

Top Cities

Amsterdam6.3%
Rotterdam1.7%
Paris1.4%
New York City0.8%
District of Antwerp0.7%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Shraddha Singh
@shrads
🧴 Certified Skincare Consultant πŸ‘©πŸ»β€πŸ”¬ Cosmetic Formulator in training ✩ Sidekicks @kikiandaani ✩ YouTube 2.8M+ | Tiktok 700K+ ✩ contact@shrads.com
Amsterdam, Netherlands
2.1M
Followers
2.77%
Engagement
+1.2%(+26.4K)
3.7
2
Ψ±ΩŽΨΊΩ’Ψ―ΩŽΨ©
@rraghdahh
Talking, getting ready, sketching and vlogging! For business inquiries DM or email: πŸ’Œcontactray25@gmail.com
Amsterdam, Netherlands
320.4K
Followers
6.92%
Engagement
+6.5%(+19.4K)
8.5
3
DAFNE SIERRA
@daphsierra
RP: @nickname.project πŸ’Œ daphsierra@nickname.com πŸ“BCN / AMS
Amsterdam, Netherlands
402.1K
Followers
N/A
Engagement
+4.2%(+16.2K)
7.5
4
πŸ’€ πŸ…£πŸ…žπŸ…§πŸ…˜πŸ…˜ πŸ’€
@toxii.bodymod
π™Έπš 𝚒𝚘𝚞 πš•πš˜πš˜πš”πš’πš—πš πšπš˜πš› 𝚊 πšπš˜πš‘πš’πšŒ πšπš’πš›πš• 𝚒𝚘𝚞 πš“πšžπšœπš πšπš˜πšžπš—πš πš‘πšŽπš› πŸ’€ Bodymod project @oscarmarquezbodymod Ambassador @bigwasp.official
Amsterdam, Netherlands
218.3K
Followers
8.98%
Engagement
+7.0%(+14.2K)
8.0
5
Maeva Destef β™‘
@maevadestef
MARQUE @mdinfinity_fr β“‚ Fondatrice @md_ongles πŸŽ₯ TIKTOK maevadesteff
Amsterdam, Netherlands
94.9K
Followers
6.02%
Engagement
+7.1%(+6.3K)
8.1
6
π‘ͺπ’‚π’•π’‰π’‚π’“π’Šπ’π’‚ 𝑻 π‘¬π’π’Šπ’”π’‚π’ƒπ’†π’•π’‰ π‘°π’Žπ’†π’π’…π’‚ 𝑨
@catharinaelisabethx
Romanticising life through fashion Amsterdam | Dutch & Swedish TT: Catharinaelisabethx (1,4M) πŸ’Œ: Info@catharinaelisabethx.com
Amsterdam, Netherlands
288.9K
Followers
5.20%
Engagement
+1.6%(+4.4K)
8.4
7
Mutiara Adiguna μ§„μ£ΌπŸŽ€
@p.jinjuu16
Business Inq ⬇️ WA : +62 811-1012-577 (Gita)
Amsterdam, Netherlands
463.3K
Followers
5.69%
Engagement
+0.9%(+4.4K)
7.9
8
Gabi Sampaio | ALQUIMIA BOTΓ‚NICA
@incensarianatural
✺ herbalista e alquimista hΓ‘ 11 anos β€” pioneira na produΓ§Γ£o de incensos naturais e ritualΓ­sticos, te ensino no meu clΓ£ ↴ minha loja @tupiervaria
Amsterdam, Netherlands
77.2K
Followers
0.63%
Engagement
+3.6%(+2.7K)
7.6
9
Manouk Kroes πŸͺ¬
@manoukkroes
βœ–οΈ 200hr Vinyasa teacher ♾️ βœ–οΈ 6+ years international REAL ESTATE investments βœ–οΈ CT x A = M Your purchase and sales agent in Amsterdam!
Amsterdam, Netherlands
51.3K
Followers
5.21%
Engagement
+5.0%(+2.4K)
5.6
10
Sera Vrij
@seravrij
Owner @vitalderma.kliniek πŸ’Œ sera@nortzyinfluence.nl Brighton & Amsterdam
Amsterdam, Netherlands
137.1K
Followers
35.25%
Engagement
+1.7%(+2.3K)
7.5
11
SHARON AMEZÈ
@sharonmeze
Beauty, Fashion and Lifestyle Founder of @AmezeCreations Amsterdam | London | TikTok 25K+ E: sharonafenkhena@gmail.com
Amsterdam, Netherlands
100.0K
Followers
3.89%
Engagement
+2.3%(+2.3K)
4.9
12
πŒπˆπ’π’ π”ππˆπ•π„π‘π’π„ 𝐍𝐄𝐓𝐇𝐄𝐑𝐋𝐀𝐍𝐃𝐒 πŸπŸŽπŸπŸ’ πŸ‘‘
@faith_landman
π™Όπš’πšœπšœ πš„πš—πš’πšŸπšŽπš›πšœπšŽ π™½πšŽπšπš‘πšŽπš›πš•πšŠπš—πšπšœ 𝟸𝟢𝟸𝟺 π™Όπš˜πš– 𝚘𝚏 π™°πšŒπšŽ ♀♑ πŸ“Έ@faithlandmanphotography
Amsterdam, Netherlands
33.4K
Followers
0.00%
Engagement
+7.0%(+2.2K)
4.7
13
juicy.szn
@juicy.szn
πŸ‡³πŸ‡¦/ πŸ“πŸ‡³πŸ‡± intl. amapiano host Tiktok (380k+) πŸ“₯: juicysznbookings@gmail.com
Amsterdam, Netherlands
101.9K
Followers
N/A
Engagement
+1.9%(+1.9K)
4.6
14
Edson Gonzales
@eyebrowlab.official
π—˜π—¬π—˜π—•π—₯𝗒π—ͺ π—™π—”π—œπ—₯𝗬 π—šπ—’π——-π—™π—”π—§π—›π—˜π—₯ Nanobrows Hair-stroke Technique πŸ’« Trainings & Online Courses 1st & Number 1 in NL πŸ‡³πŸ‡± ⚑️4000+ Clients
Amsterdam, Netherlands
57.4K
Followers
0.86%
Engagement
+3.2%(+1.8K)
6.0
15
CAMILLA LECCIOLLI
@camillalecciolli
✨TikTok: +1M Atriz @megastageoficial Creator @fordmodelsbrasil πŸ’Œ camillalecciolli@fordmodels.com.br
Amsterdam, Netherlands
103.5K
Followers
0.35%
Engagement
+1.6%(+1.7K)
7.3
16
π•Έπ–Žπ–—π–™π–Š π•΄π–—π–Žπ–˜ π•½π–”π–”π–Ÿπ–Š
@mirterooze
equality & peace πŸ–€πŸ€πŸ’›πŸ§‘β€οΈπŸ’—πŸ’œπŸ’™πŸ’š MA: elite amsterdam
Amsterdam, Netherlands
15.9K
Followers
13.39%
Engagement
+10.6%(+1.5K)
9.7
17
π€π¦π›πžπ« πŸ§šπŸ»β€β™€οΈ
@amberpot_
πŸ‘©πŸΌ Sharing my hair secrets πŸ’• Tiktok @amberpot (616K+) πŸ’Œ amber.pot@icloud.com
Amsterdam, Netherlands
157.5K
Followers
14.67%
Engagement
+0.9%(+1.5K)
6.8
18
ℙ𝕒𝕀𝕔𝕒𝕝𝕝𝕖 π•—π•£π•–π••π•–π•£π•šπ•’π•¦π•– π•Žπ•–π•€π•₯𝕖𝕣𝕙𝕠𝕗
@kuss.pas
HunkemΓΆller ambassador πŸŽ€ Collab? Mail of dmπŸ’Œ
Amsterdam, Netherlands
41.8K
Followers
14.25%
Engagement
+3.4%(+1.4K)
7.6
19
Parnian πŸ’„ Secret of beautyπŸ’„
@parnian_fahim
Fahim T. 02.02.2020 β€οΈπŸ’ @tanweervideos πŸ’„ For Make Up send DM Mommy of Diyan Tanweer πŸ’™
Amsterdam, Netherlands
78.5K
Followers
9.79%
Engagement
+1.8%(+1.4K)
8.4
20
BY RACHELLA
@byrachellaa
πŸ” Ik zoek uit wat jij niet wist (maar wel moet weten) πŸš€ Bereik van bijna 200K slimme volgers die besparen & lachen πŸ“§ ugcbyrachella@outlook.com πŸ’Œ
Amsterdam, Netherlands
32.5K
Followers
N/A
Engagement
+4.3%(+1.3K)
6.1

About This Instagram Influencer Ranking

Discover the most influential creators in Amsterdam with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 8.5M potential impressions across all ranked influencers
  • Total Audience: 31.8M followers collectively following these creators
  • Average Engagement Rate: 5.63% - significantly above industry average
  • Market Coverage: 963 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Netherlands, United States of America, Brazil
  • Gender Distribution: 60% Female, 40% Male
  • Primary Age Group: 25-34 years (38.8% of audience)
  • Languages: English, nl, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Amsterdam on Instagram?

Shraddha Singh (@shrads) is, as of September 2025, the fastest‑growing Beauty & Cosmetics creator in Amsterdam on Instagram, with +1.2% monthly growth (+26.4K followers).

How many followers did Shraddha Singh (@shrads) gain last month?

Shraddha Singh (@shrads) gained about 26.4K followers last month (+1.2%).

Who grew more: Shraddha Singh (@shrads) or Ψ±ΩŽΨΊΩ’Ψ―ΩŽΨ© (@rraghdahh)?

Shraddha Singh (@shrads) grew more than Ψ±ΩŽΨΊΩ’Ψ―ΩŽΨ© (@rraghdahh) (26.4K vs 19.4K).

How is Ψ±ΩŽΨΊΩ’Ψ―ΩŽΨ© (@rraghdahh) performing right now?

Ψ±ΩŽΨΊΩ’Ψ―ΩŽΨ© (@rraghdahh) is growing at +6.5% (+19.4K) per month, with a Profile Score of 8.5 and average engagement of 6.92%.

How is DAFNE SIERRA (@daphsierra) performing right now?

DAFNE SIERRA (@daphsierra) is growing at +4.2% (+16.2K) per month, with a Profile Score of 7.5 and average engagement of N/A.

How is πŸ’€ πŸ…£πŸ…žπŸ…§πŸ…˜πŸ…˜ πŸ’€ (@toxii.bodymod) performing right now?

πŸ’€ πŸ…£πŸ…žπŸ…§πŸ…˜πŸ…˜ πŸ’€ (@toxii.bodymod) is growing at +7.0% (+14.2K) per month, with a Profile Score of 8.0 and average engagement of 8.98%.

How is Maeva Destef β™‘ (@maevadestef) performing right now?

Maeva Destef β™‘ (@maevadestef) is growing at +7.1% (+6.3K) per month, with a Profile Score of 8.1 and average engagement of 6.02%.

Who had the higher percentage growth: Ψ±ΩŽΨΊΩ’Ψ―ΩŽΨ© (@rraghdahh) or DAFNE SIERRA (@daphsierra)?

Ψ±ΩŽΨΊΩ’Ψ―ΩŽΨ© (@rraghdahh) leads (6.5% vs DAFNE SIERRA (@daphsierra) 4.2%).

What is the absolute follower gain of Shraddha Singh (@shrads)?

Shraddha Singh (@shrads) gained about 26.4K followers last month (+1.2%).

What is the absolute follower gain of Ψ±ΩŽΨΊΩ’Ψ―ΩŽΨ© (@rraghdahh)?

Ψ±ΩŽΨΊΩ’Ψ―ΩŽΨ© (@rraghdahh) gained about 19.4K followers last month (+6.5%).

What is the absolute follower gain of DAFNE SIERRA (@daphsierra)?

DAFNE SIERRA (@daphsierra) gained about 16.2K followers last month (+4.2%).

What is the absolute follower gain of πŸ’€ πŸ…£πŸ…žπŸ…§πŸ…˜πŸ…˜ πŸ’€ (@toxii.bodymod)?

πŸ’€ πŸ…£πŸ…žπŸ…§πŸ…˜πŸ…˜ πŸ’€ (@toxii.bodymod) gained about 14.2K followers last month (+7.0%).

What is the absolute follower gain of Maeva Destef β™‘ (@maevadestef)?

Maeva Destef β™‘ (@maevadestef) gained about 6.3K followers last month (+7.1%).

Is Shraddha Singh (@shrads) still a relevant creator?

Yes β€” Shraddha Singh (@shrads) has a Profile Score of 3.7, average engagement of 2.77%, and +1.2% (+26.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Netherlands?

The average engagement rate for this category is 5.63%. Generally, rates above 6.8% are considered excellent, while rates above 4.5% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Amsterdam?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.