Top 20 Beauty & Cosmetics from Tokyo on TikTok Influencers by Follower Growth

Last updated: September 10, 2025

Total Beauty & Cosmetics Influencers in Tokyo, Japan

129

Expected Reach

5.0M

Total Followers

33.8M

Avg Engagement

4.95%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Monako🫧
@monakoaa
business inquiries: monako.contact@gmail.com director & designer of @MISTY🎀 NEW ITEM RELEASING ON AUG 23RD, 9PM MISTY ONLINE STORE💋
Tokyo, Japan
1.8M
Followers
8.05%
Engagement
+6.7%(+110.2K)
7.8
2
おしんです。
@oshin_desu
インスタとのギャップ狙ってます。 youtubeはママ全開。 日本とバリ島📍ダブル拠点 single mom🍀
Tokyo, Japan
198.2K
Followers
4.75%
Engagement
+11.9%(+21.1K)
5.5
3
Kirari
@kirari_1016_
きらりです⸝⸝> ̫ <⸝⸝ᐡ⟡.· 毎日18時投稿➰🎀
Tokyo, Japan
761.3K
Followers
6.84%
Engagement
+2.6%(+19.6K)
6.9
4
AYUMI
@ayumihills
📍Tokyo JP/EN FASHION & MAKEUP
Tokyo, Japan
1.1M
Followers
7.27%
Engagement
+1.6%(+17.1K)
6.3
5
rako
@rako_bear_
インスタのDMしかみてません。 Instagram✞𓈒𓂂✬ @rako_bear_ contact✩.*˚ Instagram DM .
Tokyo, Japan
191.3K
Followers
5.44%
Engagement
+8.9%(+15.7K)
0.9
6
ghoul ʕ⁎̯͡⁎ʔ
@ghoul.in.japan
i love soft beauty 🦇 コスメオタク☆ ☁️tokyo☁️ ghoul@glistenmgmt.com
Tokyo, Japan
377.1K
Followers
14.23%
Engagement
+3.5%(+12.9K)
8.5
7
Adelaide | Petite Model
@aadelaidemati
Vivo in Giappone e sono una modella di 162cm che parla di INCLUSIONE🇯🇵✨ 👇👇
Tokyo, Japan
76.1K
Followers
7.76%
Engagement
+15.5%(+10.2K)
6.1
8
かりん / メイク
@kkkkkkarin00
MUA in Tokyo YouTubeも👽💖 【BitStar】
Tokyo, Japan
138.7K
Followers
2.96%
Engagement
+4.0%(+5.3K)
4.5
9
SARA/サラ・コールディ
@sarakordi0622
🇯🇵×🇮🇷 見た目は大人 喋ると乳児 その名も演技派サラ・コールディ
Tokyo, Japan
880.5K
Followers
7.51%
Engagement
+0.5%(+4.3K)
6.8
10
時空操者
@lanlanllu
work📩 info@grove.tokyo
Tokyo, Japan
96.1K
Followers
8.95%
Engagement
+4.2%(+3.9K)
7.3
11
GYUTAE(ギュテ)
@_kimgyutae
メイクアップクリエイター 仕事の依頼は📩 nakamichi@asobisystem.com 初の著書「無いならメイクで描けばいい」発売中!
Tokyo, Japan
955.7K
Followers
5.33%
Engagement
+0.3%(+2.7K)
5.6
12
世界一の美容師京極琉(KG)
@ryukyogoku
✂️世界一の美容師🌹 💎TIKTOK SHOP 日本で一番商品を売ってる人💎 ✨KYOGOKU 創設者(CEO)✨ ✨ラグジュアリーの人✨
Tokyo, Japan
351.3K
Followers
0.91%
Engagement
+0.5%(+1.8K)
4.5
13
エア太郎
@volbic_xx.86
に😬
Tokyo, Japan
1.2M
Followers
6.48%
Engagement
+0.1%(+1.7K)
7.3
14
麻亜里
@maari.0108
33歳 / 健康・美容オタクのプレ花嫁 / InstagramとYouTubeやってます🌼
Tokyo, Japan
96.6K
Followers
2.27%
Engagement
+1.7%(+1.6K)
0.6
15
かなみん🌼
@kanamin_98
イエベ/骨格ウェーブ/高身長女子 連絡はインスタdmにお願いします💌
Tokyo, Japan
46.8K
Followers
2.20%
Engagement
+3.0%(+1.4K)
4.6
16
翔(カケル)
@murata_kakeru
沖縄生活🏝️一人暮らし @チャン(カケル)
Tokyo, Japan
63.4K
Followers
1.13%
Engagement
+2.1%(+1.3K)
4.5
17
浅見めい
@mei_asami_
くれまぐです 2000.11.2(24)
Tokyo, Japan
1.6M
Followers
9.05%
Engagement
+0.1%(+1.2K)
8.5
18
@son_rss
Instagram rs_tr12
Tokyo, Japan
40.1K
Followers
9.85%
Engagement
+3.0%(+1.2K)
2.6
19
grape
@grapeintokyo
call me grape 🍇 YouTubeも見てね🖤🩶🤍
Tokyo, Japan
287.7K
Followers
3.79%
Engagement
+0.4%(+1.2K)
5.2
20
Anna
@annalauraperea
beauty influencer 🎀
Tokyo, Japan
319.9K
Followers
7.23%
Engagement
+0.3%(+1.1K)
7.5

About This TikTok Influencer Ranking

Discover the most influential creators in Tokyo with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 5.0M potential impressions across all ranked influencers
  • Total Audience: 33.8M followers collectively following these creators
  • Average Engagement Rate: 4.95% - above industry average
  • Market Coverage: 129 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Tokyo on TikTok?

Monako🫧 (@monakoaa) is, as of September 2025, the fastest‑growing Beauty & Cosmetics creator in Tokyo on TikTok, with +6.7% monthly growth (+110.2K followers).

How many followers did Monako🫧 (@monakoaa) gain last month?

Monako🫧 (@monakoaa) gained about 110.2K followers last month (+6.7%).

Who grew more: Monako🫧 (@monakoaa) or おしんです。 (@oshin_desu)?

Monako🫧 (@monakoaa) grew more than おしんです。 (@oshin_desu) (110.2K vs 21.1K).

How is おしんです。 (@oshin_desu) performing right now?

おしんです。 (@oshin_desu) is growing at +11.9% (+21.1K) per month, with a Profile Score of 5.5 and average engagement of 4.75%.

How is Kirari (@kirari_1016_) performing right now?

Kirari (@kirari_1016_) is growing at +2.6% (+19.6K) per month, with a Profile Score of 6.9 and average engagement of 6.84%.

How is AYUMI (@ayumihills) performing right now?

AYUMI (@ayumihills) is growing at +1.6% (+17.1K) per month, with a Profile Score of 6.3 and average engagement of 7.27%.

How is rako (@rako_bear_) performing right now?

rako (@rako_bear_) is growing at +8.9% (+15.7K) per month, with a Profile Score of 0.9 and average engagement of 5.44%.

Who had the higher percentage growth: おしんです。 (@oshin_desu) or Kirari (@kirari_1016_)?

おしんです。 (@oshin_desu) leads (11.9% vs Kirari (@kirari_1016_) 2.6%).

What is the absolute follower gain of Monako🫧 (@monakoaa)?

Monako🫧 (@monakoaa) gained about 110.2K followers last month (+6.7%).

What is the absolute follower gain of おしんです。 (@oshin_desu)?

おしんです。 (@oshin_desu) gained about 21.1K followers last month (+11.9%).

What is the absolute follower gain of Kirari (@kirari_1016_)?

Kirari (@kirari_1016_) gained about 19.6K followers last month (+2.6%).

What is the absolute follower gain of AYUMI (@ayumihills)?

AYUMI (@ayumihills) gained about 17.1K followers last month (+1.6%).

What is the absolute follower gain of rako (@rako_bear_)?

rako (@rako_bear_) gained about 15.7K followers last month (+8.9%).

Is Monako🫧 (@monakoaa) still a relevant creator?

Yes — Monako🫧 (@monakoaa) has a Profile Score of 7.8, average engagement of 8.05%, and +6.7% (+110.2K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Japan?

The average engagement rate for this category is 4.95%. Generally, rates above 5.9% are considered excellent, while rates above 4.0% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Tokyo?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.