Top 20 Beauty & Cosmetics from Italy on TikTok Influencers by Follower Growth

Last updated: March 26, 2026

Total Beauty & Cosmetics Influencers in Italy

5,975

Expected Reach

77.2M

Total Followers

577.6M

Avg Engagement

7.47%

Audience Analysis

Gender Distribution

Female78%
Male22%

Age Distribution

17-2012.6%
13-1612.2%
18-249.0%
21-256.7%

Top Countries

Italy80.0%
Germany2.4%
United States of America1.5%
United Kingdom1.3%
Albania1.1%

Top Languages

it75.4%
en13.2%
es2.9%

Top Cities

Rome10.1%
Naples7.3%
Milan5.4%
Palermo2.9%
Turin1.4%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
-ˋˏ ༻careca༺ ˎˊ-
@careca_soso
careca que não é careca 👩‍🦲 Sophia Florence 📧comercial@lrcontents.com.br
Florence, Italy
10.1M
Followers
13.98%
Engagement
+7.6%(+710.9K)
9.0
2
Susana Vellón
@ssusanavm
hola mamitas y papitos rrrricos aquí solo good bibes ok? susana@viciousagency.com 📥
Italy
492.0K
Followers
10.59%
Engagement
+14.2%(+61.1K)
7.7
3
Cristina Iuzic
@cristinaiuzic
Anche gli illusionisti, illudono...
Italy
577.8K
Followers
4.39%
Engagement
+7.8%(+41.9K)
7.0
4
Athena🍒
@athena.bettelli
Ur bilingual bestie🍒
Milan, Italy
1.1M
Followers
14.65%
Engagement
+3.7%(+40.7K)
8.7
5
Mauro Rossiello🪬
@maurorossiello
Your favorite bebe♡ IG: maurorossielloofficial
Milan, Italy
4.9M
Followers
5.05%
Engagement
+0.8%(+38.1K)
5.6
6
Eleonora Arcidiacono🩷
@eleonora.arcidiacono
🌟 Ig: eleonoraarcidiacono_ 💌 eleonora.arcidiacono@in-sane.it 💗 in elenco AGCOM
Italy
773.5K
Followers
7.91%
Engagement
+5.2%(+37.9K)
7.8
7
Florian Riemenschneider
@florianriemenschneider
🥇IFBB Pro Athlet 400+ 5 Sterne-Google-Bewertungen ⭐ Meine Praxiserfahrung jetzt als Online-Programm. Dein System gegen Nacken- & Rückenschmerzen.⬇️
Italy
571.8K
Followers
2.13%
Engagement
+6.8%(+36.3K)
0.6
8
marta daddato
@martadaddato
ig: daddatoo youtube: marta daddato in elenco AGCOM
Rome, Italy
3.3M
Followers
15.63%
Engagement
+0.9%(+30.9K)
8.7
9
Palessia_7
@p_alessia7
No bio yet
Italy
468.3K
Followers
2.12%
Engagement
+6.8%(+29.7K)
4.6
10
alicee
@alice.mordenti_
📥: collab@mmconsultingsrl.it
Italy
1.8M
Followers
7.88%
Engagement
+1.6%(+28.2K)
7.6
11
S U ADA _ M U C A
@suada_muca
No bio yet
Italy
243.5K
Followers
1.65%
Engagement
+12.4%(+26.9K)
4.5
12
ELEONORATERZULLI
@eleonoraterzulli
ITALIA SHORE 3 ig. eleonoraterzulli
Italy
50.7K
Followers
2.89%
Engagement
+102.9%(+25.7K)
5.6
13
Foxy🦊
@colasantialice
Beauty, fashion & comedy🍿🇮🇹 IG: colasanti_alice collabfoxy@gmail.com 📧
Italy
243.5K
Followers
13.13%
Engagement
+11.2%(+24.5K)
8.2
14
Alejandro Lopez
@.artistic.aestheticss
Intricate braiding styles & color, check out my Insta for more of my creations
Orlando, Italy
675.4K
Followers
11.79%
Engagement
+3.7%(+24.4K)
7.7
15
Christian Boceda
@christianbocedacoaching
🌸Ti aiutiamo a Rassodare ed eliminare la Ritenzione idrica👇Consulenza Gratuita
Italy
235.3K
Followers
1.60%
Engagement
+11.4%(+24.1K)
4.6
16
wafita017
@wafita017
For colazione Wafitamorad@gmail.com
Italy
610.3K
Followers
2.62%
Engagement
+4.1%(+24.0K)
4.8
17
NICUZ
@nicopalermo1
Ig: __nicuz__ 📩: domenico.palermo02@gmail.com
Italy
90.8K
Followers
9.32%
Engagement
+34.0%(+23.1K)
6.9
18
SU FREITAS
@suzannafreitasoficial
Suzanna Key nas horas vagas e mais algumas coisinhas ✈️🌟💄💅🏻🍀🍳🏋🏼‍♀️🎭🛍️
Italy
1.1M
Followers
6.88%
Engagement
+2.2%(+22.6K)
5.5
19
Isabel Vellone | Asbra 🪽
@isabelvellone
LA TUA GUIDA NEL RISVEGLIO SPIRITUALE❤️‍🔥 IG: isaxvellone🌀 💌: isabelvelloneofficial@gmail.com ORA SU YOUTUBE 👇🏻
Italy
288.3K
Followers
8.02%
Engagement
+7.6%(+20.3K)
8.0
20
Mati
@_matiao
📩 matiaopremium@gmail.com Youtube: matiao IG: _matiao
Italy
200.7K
Followers
4.90%
Engagement
+11.0%(+19.9K)
6.7

About This TikTok Influencer Ranking

Discover the most influential creators in Italy with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 77.2M potential impressions across all ranked influencers
  • Total Audience: 577.6M followers collectively following these creators
  • Average Engagement Rate: 7.47% - significantly above industry average
  • Market Coverage: 5,975 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Italy, Germany, United States of America
  • Gender Distribution: 78% Female, 22% Male
  • Primary Age Group: 17-20 years (12.6% of audience)
  • Languages: Italian, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through March 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Italy on TikTok?

-ˋˏ ༻careca༺ ˎˊ- (@careca_soso) is, as of March 2026, the fastest‑growing Beauty & Cosmetics creator in Italy on TikTok, with +7.6% monthly growth (+710.9K followers).

How many followers did -ˋˏ ༻careca༺ ˎˊ- (@careca_soso) gain last month?

-ˋˏ ༻careca༺ ˎˊ- (@careca_soso) gained about 710.9K followers last month (+7.6%).

Who grew more: -ˋˏ ༻careca༺ ˎˊ- (@careca_soso) or Susana Vellón (@ssusanavm)?

-ˋˏ ༻careca༺ ˎˊ- (@careca_soso) grew more than Susana Vellón (@ssusanavm) (710.9K vs 61.1K).

How is Susana Vellón (@ssusanavm) performing right now?

Susana Vellón (@ssusanavm) is growing at +14.2% (+61.1K) per month, with a Profile Score of 7.7 and average engagement of 10.59%.

How is Cristina Iuzic (@cristinaiuzic) performing right now?

Cristina Iuzic (@cristinaiuzic) is growing at +7.8% (+41.9K) per month, with a Profile Score of 7.0 and average engagement of 4.39%.

How is Athena🍒 (@athena.bettelli) performing right now?

Athena🍒 (@athena.bettelli) is growing at +3.7% (+40.7K) per month, with a Profile Score of 8.7 and average engagement of 14.65%.

How is Mauro Rossiello🪬 (@maurorossiello) performing right now?

Mauro Rossiello🪬 (@maurorossiello) is growing at +0.8% (+38.1K) per month, with a Profile Score of 5.6 and average engagement of 5.05%.

Who had the higher percentage growth: Susana Vellón (@ssusanavm) or Cristina Iuzic (@cristinaiuzic)?

Susana Vellón (@ssusanavm) leads (14.2% vs Cristina Iuzic (@cristinaiuzic) 7.8%).

What is the absolute follower gain of -ˋˏ ༻careca༺ ˎˊ- (@careca_soso)?

-ˋˏ ༻careca༺ ˎˊ- (@careca_soso) gained about 710.9K followers last month (+7.6%).

What is the absolute follower gain of Susana Vellón (@ssusanavm)?

Susana Vellón (@ssusanavm) gained about 61.1K followers last month (+14.2%).

What is the absolute follower gain of Cristina Iuzic (@cristinaiuzic)?

Cristina Iuzic (@cristinaiuzic) gained about 41.9K followers last month (+7.8%).

What is the absolute follower gain of Athena🍒 (@athena.bettelli)?

Athena🍒 (@athena.bettelli) gained about 40.7K followers last month (+3.7%).

What is the absolute follower gain of Mauro Rossiello🪬 (@maurorossiello)?

Mauro Rossiello🪬 (@maurorossiello) gained about 38.1K followers last month (+0.8%).

Is -ˋˏ ༻careca༺ ˎˊ- (@careca_soso) still a relevant creator?

Yes — -ˋˏ ༻careca༺ ˎˊ- (@careca_soso) has a Profile Score of 9.0, average engagement of 13.98%, and +7.6% (+710.9K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Italy?

The average engagement rate for this category is 7.47%. Generally, rates above 9.0% are considered excellent, while rates above 6.0% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Italy?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.