Top 20 Home & Interior Design from Jakarta on Instagram Influencers by Follower Growth

Last updated: April 19, 2026

Total Home & Interior Design Influencers in Jakarta, Indonesia

469

Expected Reach

9.5M

Total Followers

49.9M

Avg Engagement

1.49%

Audience Analysis

Gender Distribution

Female64%
Male36%

Age Distribution

25-3450.2%
18-2423.9%
35-4417.6%
13-174.3%

Top Countries

Indonesia78.0%
United States of America3.1%
Malaysia1.9%
India0.7%
Brazil0.7%

Top Languages

id67.4%
en25.3%
es1.7%

Top Cities

Jakarta14.8%
Bandung4.6%
Surabaya3.0%
Yogyakarta2.4%
Bekasi1.8%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
BOIYEN PESEK
@boiyenpesek
Singer,comedian,MC 🎤🎵🎭🎬🎥 Cp: 085773009028
Jakarta, Indonesia
501.3K
Followers
0.00%
Engagement
+3.1%(+15.0K)
6.3
2
Ida & Lukman | Home Living & Family
@asa_living
🏡 Jakarta | rumah yang isinya "rumah" 💬 CP: +62813-3838-3913 (Naza) 📐 Denah rumah, klik di sini:
Jakarta, Indonesia
686.0K
Followers
0.63%
Engagement
+2.1%(+14.5K)
7.1
3
brianna ⟡ crochet artist
@moonandbaileys
❀˖° crochet patterns by @briannahibikii ❀˖° based in jakarta, id ⇣ shop my patterns
Jakarta, Indonesia
257.9K
Followers
8.83%
Engagement
+3.5%(+8.8K)
7.7
4
Titi Kamal
@titi_kamall
Emmily.agustin@gmail.com +62 811 1192627 @kaipictures_id .
Jakarta, Indonesia
16.3M
Followers
0.00%
Engagement
+0.0%(+7.9K)
4.1
5
Rumah Nano • Lusti
@rumah_nano
Home inspo • Product Review • Lifestyle Tiktok : rumah.nano ✨ Available rent for photo/videoshoot @studio.rumahnano Brand collabs by DM ⬇️⬇️⬇️
Jakarta, Indonesia
367.6K
Followers
N/A
Engagement
+2.1%(+7.6K)
8.3
6
RARA
@tiranissya
DIY ✿ HOME DECOR ✿ LIFESTYLE YouTube 370K | TikTok 1.6M Bussiness Inq: 08-121314-0171 (Aul) ⤹ info link product
Jakarta, Indonesia
437.4K
Followers
0.00%
Engagement
+1.6%(+7.1K)
3.1
7
Mom Irene & Viola
@irene.violiefie31
Sharing mom life, child growth & simple joys ✨ Open Endorse ⏩️ DM, 📍Jkt,Tgr ⭐ Family of @seo_community
Jakarta, Indonesia
125.7K
Followers
1.01%
Engagement
+3.5%(+4.3K)
6.6
8
Maria Karina
@mariakarinaa
💼 Content Creator | @curatedbymakar 💌 hi.mariakarina@gmail.com 🗝️ Brand ambassador of @crabus.id cp: +62 813 66316868 (jessica)
Jakarta, Indonesia
324.6K
Followers
3.92%
Engagement
+1.3%(+4.2K)
6.8
9
Desiree Tarigan
@mamitoko
Business - 087787577707 @mamitoko_store @mamitoko_clothing @mamitokogardenvilla @mamitoko.vintageteacup @deelukis Contact Click👇🏻
Jakarta, Indonesia
1.2M
Followers
0.00%
Engagement
+0.3%(+3.9K)
4.4
10
Pinky Textiles
@pinkytextiles
• Couture Fabric Shop-Jakarta. • 📍Pintu Air Raya no 55abc, Jakarta Pusat • Discount Fabrics - @pinkytextilessalefabrics
Jakarta, Indonesia
77.0K
Followers
0.05%
Engagement
+4.7%(+3.5K)
6.1
11
ciel family
@ruma.ciel
• architect couple with a toddler • est. 2018 • lifestyle | family | design | tips & tricks • currently building our dream home from scratch!
Jakarta, Indonesia
250.3K
Followers
N/A
Engagement
+1.4%(+3.4K)
7.4
12
PEKARANGANKU
@pekaranganku
📍Pati, Jateng Tonton Live/ IG Story / Highlight untuk stock terupdate 🕗 Senin-Sabtu 08.00-16.00 WIB ⛔️ No order via DM 𝐎𝐑𝐃𝐄𝐑 𝐊𝐋𝐈𝐊👇🏻
Jakarta, Indonesia
182.7K
Followers
0.09%
Engagement
+1.8%(+3.2K)
5.6
13
Kimberly Ryder
@kimbrlyryder
Artiste. Momma. Dessert-lover. Founder @saeia_essentials BA @herca.id @maskit.store @hivefiveofficial.id
Jakarta, Indonesia
3.6M
Followers
N/A
Engagement
+0.1%(+2.7K)
4.8
14
Indah Aria Putri
@indah.ariaputri
Home & Cooking Beli dimana ? CLICK LINK 👇
Jakarta, Indonesia
455.0K
Followers
N/A
Engagement
+0.6%(+2.5K)
3.8
15
Genik Ayu
@genikayu
DM for Business Inquiries Tiktok : genikayu ⬇️
Jakarta, Indonesia
219.6K
Followers
0.18%
Engagement
+1.1%(+2.5K)
5.9
16
MW | Architectural Photographer
@mariowibowo_
Architectural Branding Specialist | Storyteller Projects: MW | Podcast: radiYO Helping designers & suppliers to market their business
Jakarta, Indonesia
128.7K
Followers
2.01%
Engagement
+1.7%(+2.2K)
6.1
17
Florist Jakarta , Florist Tangerang
@clarkia.floristry
✨ACCEPT URGENT ORDER✨ Class: @clarkiafloweracademy 💐 Decoration: @clarkia.project @clarkiabungapapan Hampers: @clarkia.giftery . 📍JABODETABEK
Jakarta, Indonesia
352.7K
Followers
0.00%
Engagement
+0.6%(+2.1K)
5.7
18
Bimo Aryo Seno
@bimo_singgih
I’m a storytellers, idea generators & passionate perfectionists. We design experiences & make magic happen!! @stupacaspea jkt/bali
Jakarta, Indonesia
39.4K
Followers
0.28%
Engagement
+5.5%(+2.0K)
6.6
19
Cinta Ruhama Amelz (Tara)
@cintaruhamaamelz
Mom of 3 Former Editor in Chief Writer of lived experience, from survival to sovereignty | Tattoo Artist Art•Music•Women’s Autonomy
Jakarta, Indonesia
62.0K
Followers
31.92%
Engagement
+3.3%(+2.0K)
6.7
20
Cindy Permatasari
@rumahchy
DM For Business Inquiries Homedecor | Tips | Cooking | Traveling 📍Jakarta Rekomendasi Produk👇🏻
Jakarta, Indonesia
258.5K
Followers
0.00%
Engagement
+0.7%(+1.7K)
5.7

About This Instagram Influencer Ranking

Discover the most influential creators in Jakarta with our comprehensive ranking of the top 20 influencers on Instagram who post Home & Interior Design content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 9.5M potential impressions across all ranked influencers
  • Total Audience: 49.9M followers collectively following these creators
  • Average Engagement Rate: 1.49% - competitive engagement levels
  • Market Coverage: 469 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Indonesia, United States of America, Malaysia
  • Gender Distribution: 64% Female, 36% Male
  • Primary Age Group: 25-34 years (50.2% of audience)
  • Languages: id, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through April 2026.

Frequently Asked Questions

Who is the fastest‑growing Home & Interior Design creator in Jakarta on Instagram?

BOIYEN PESEK (@boiyenpesek) is, as of April 2026, the fastest‑growing Home & Interior Design creator in Jakarta on Instagram, with +3.1% monthly growth (+15.0K followers).

How many followers did BOIYEN PESEK (@boiyenpesek) gain last month?

BOIYEN PESEK (@boiyenpesek) gained about 15.0K followers last month (+3.1%).

Who grew more: BOIYEN PESEK (@boiyenpesek) or Ida & Lukman | Home Living & Family (@asa_living)?

BOIYEN PESEK (@boiyenpesek) grew more than Ida & Lukman | Home Living & Family (@asa_living) (15.0K vs 14.5K).

How is Ida & Lukman | Home Living & Family (@asa_living) performing right now?

Ida & Lukman | Home Living & Family (@asa_living) is growing at +2.1% (+14.5K) per month, with a Profile Score of 7.1 and average engagement of 0.63%.

How is brianna ⟡ crochet artist (@moonandbaileys) performing right now?

brianna ⟡ crochet artist (@moonandbaileys) is growing at +3.5% (+8.8K) per month, with a Profile Score of 7.7 and average engagement of 8.83%.

How is Titi Kamal (@titi_kamall) performing right now?

Titi Kamal (@titi_kamall) is growing at +0.0% (+7.9K) per month, with a Profile Score of 4.1 and average engagement of 0.00%.

How is Rumah Nano • Lusti (@rumah_nano) performing right now?

Rumah Nano • Lusti (@rumah_nano) is growing at +2.1% (+7.6K) per month, with a Profile Score of 8.3 and average engagement of N/A.

Who had the higher percentage growth: Ida & Lukman | Home Living & Family (@asa_living) or brianna ⟡ crochet artist (@moonandbaileys)?

brianna ⟡ crochet artist (@moonandbaileys) leads (3.5% vs Ida & Lukman | Home Living & Family (@asa_living) 2.1%).

What is the absolute follower gain of BOIYEN PESEK (@boiyenpesek)?

BOIYEN PESEK (@boiyenpesek) gained about 15.0K followers last month (+3.1%).

What is the absolute follower gain of Ida & Lukman | Home Living & Family (@asa_living)?

Ida & Lukman | Home Living & Family (@asa_living) gained about 14.5K followers last month (+2.1%).

What is the absolute follower gain of brianna ⟡ crochet artist (@moonandbaileys)?

brianna ⟡ crochet artist (@moonandbaileys) gained about 8.8K followers last month (+3.5%).

What is the absolute follower gain of Titi Kamal (@titi_kamall)?

Titi Kamal (@titi_kamall) gained about 7.9K followers last month (+0.0%).

What is the absolute follower gain of Rumah Nano • Lusti (@rumah_nano)?

Rumah Nano • Lusti (@rumah_nano) gained about 7.6K followers last month (+2.1%).

Is BOIYEN PESEK (@boiyenpesek) still a relevant creator?

Yes — BOIYEN PESEK (@boiyenpesek) has a Profile Score of 6.3, average engagement of 0.00%, and +3.1% (+15.0K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Home & Interior Design in Indonesia?

The average engagement rate for this category is 1.49%. Generally, rates above 1.8% are considered excellent, while rates above 1.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Jakarta?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.