Top 20 Beauty & Cosmetics from Munich on Instagram Influencers by Follower Growth

Last updated: May 16, 2026

Total Beauty & Cosmetics Influencers in Munich, Germany

1,692

Expected Reach

7.5M

Total Followers

28.6M

Avg Engagement

7.64%

Audience Analysis

Gender Distribution

Female60%
Male39%

Age Distribution

25-3443.5%
18-2429.4%
35-4416.3%
13-174.2%

Top Countries

Germany36.0%
United States of America10.7%
Russia3.2%
United Kingdom3.0%
Italy2.9%

Top Languages

en45.2%
de30.8%
ru5.4%

Top Cities

Munich6.3%
Berlin1.7%
Saint Petersburg1.0%
Hamburg0.8%
New York City0.7%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Suzan Wusa
@suzanwusa
TV Personality | Celeb. Beauty Expert | Musician 🚀#15 Top 1000 Influencer 🇩🇪 💄@suzanwusamakeup 🎶@djsuzanwusa 🎬@wusaentertainment 🌿
Munich, Germany
1.1M
Followers
4.76%
Engagement
+4.9%(+53.3K)
4.1
2
Gina Drewalowski
@ginadrewalowski
Germany | 60 years💫 GINA’S FEEL GOOD world!🫶🏻 Happiness is my superpower 👉Follow me for daily tips| Positive mindset, fashion, food & beauty✨
Munich, Germany
1.1M
Followers
0.11%
Engagement
+2.5%(+27.0K)
5.3
3
Jules aka Julia
@jujusskin_
✨ Filter aus, Haut an ⚡️ Symptomchaos mit Stil 🫶 Willkommen zu meiner Reise 📧 Anfragen: jujusskin@gmail.com
Munich, Germany
69.2K
Followers
3.29%
Engagement
+61.8%(+26.5K)
8.9
4
Salko Juklo Official
@salkojuklo
👇Anklicken und folgen 👇 TikTok: salkojukloofficial
Munich, Germany
526.8K
Followers
0.30%
Engagement
+2.4%(+12.5K)
7.5
5
𝐑𝐢𝐚
@riaa.ngyn
beauty, books & fashion | T🤍 infj your new fav german girly 📍 💌for business requests: ria@oezkanentertainment.com @oezkanentertainment
Munich, Germany
247.4K
Followers
0.38%
Engagement
+4.0%(+9.5K)
5.5
6
josefine scholl
@josie.sll
Tiktok: Hiddenjosie / Josie.sll collab: josie@medialogix.eu
Munich, Germany
124.7K
Followers
26.47%
Engagement
+7.9%(+9.1K)
9.0
7
Jenny | Fashion & Momlife
@jennulijuli
🤍stylisch trotz Mama-Alltag 🤍5-Minuten Outfits, die wirklich funktionieren 🤍Mama von 3
Munich, Germany
54.2K
Followers
0.54%
Engagement
+18.9%(+8.5K)
7.7
8
Luisa Junkes
@luisa.makeupartist
✨ Einfache Beauty Tipps 💄Make-up Artist 👰🏼‍♀️ Brautstylings I Events I Shootings 💌 luisa.j@makeit-social.de Portfolio @luisa.junkes.makeup
Munich, Germany
78.5K
Followers
1.15%
Engagement
+11.6%(+8.2K)
8.3
9
EMMA Svenningson | midnight snacks coffee
@emmasvenningson
coffee & matcha brand @melrosecoffee 👩🏼‍🍳 „Die, die Nachts kocht“ 🥖 Queen of ✨Sauerteig Brot✨ ✉️emma@bloombury.net
Munich, Germany
536.7K
Followers
4.29%
Engagement
+1.4%(+7.3K)
8.1
10
Weronika Ska | Fashion Blogger
@ska.weronika
fashion, beauty and lifestyle 👩🏽‍🎓 Marketing & Communications student 📍Munich / Warsaw 📧 weronikas.blog@gmail.com 👇🏼 check the link
Munich, Germany
30.9K
Followers
2.80%
Engagement
+29.3%(+7.0K)
6.8
11
Kris Simon
@krisstyle_munich_
Model | hair | makeup | fashion | dancer 🇩🇪🇭🇺 50% by @opatralondon with KRIS50 Impressum ⬇️
Munich, Germany
440.3K
Followers
0.04%
Engagement
+1.3%(+5.8K)
3.0
12
ɴɪɴᴀ sᴛᴀʀᴄᴋ🤍
@nninschkaa
Bayrische Brezn | Lifestyle | Mindsetmotivation| Positivity ✨ Mehr auf TikTok🫶🏽 💌nina@iconicsocials.de
Munich, Germany
49.0K
Followers
4.55%
Engagement
+11.7%(+5.1K)
8.2
13
Christine Eismann
@bella11k
Fashion & Styleblogger & Beauty MODEL 🇩🇪 MUC 🇱🇷 Contact: Kristina-eismann@web.de Ambassador @ralphlauren Buy my styles shoplink
Munich, Germany
560.3K
Followers
3.21%
Engagement
+0.9%(+5.0K)
4.7
14
Siskaaaa
@siskaw.h
5'7" 🙋🏻‍♀️ ♥️from🇮🇩 📍in🇩🇪 MA: @eastwestmodels
Munich, Germany
72.7K
Followers
0.00%
Engagement
+7.2%(+4.9K)
4.4
15
DOC BERGER EFFECT Medical Skincare
@doc.berger.effect
Your skincare with special effect by @docberger1 ✨️ We help you to feel comfortable in your own skin!
Munich, Germany
44.5K
Followers
0.08%
Engagement
+11.0%(+4.4K)
4.1
16
Nicholas Ferres
@nicholasferres
@nicholasferres.links
Munich, Germany
320.0K
Followers
0.00%
Engagement
+1.3%(+4.2K)
2.7
17
Laura | Are You The One 7 🌴
@laurii.valentina
Munich AYTO 7🎥 @areyoutheone.de catch me on @rtlplus ✉️ Info@socialone-management.de
Munich, Germany
36.7K
Followers
45.14%
Engagement
+12.6%(+4.1K)
6.3
18
Dr. Christian Merkel M.D.
@merkel.dermatology
📍Munich / Germany Board-certified Dermatologist •Laser Medicine •Skin Rejuvenation •Hairtransplant Partner @aiyashamedicalspa & @hautundlaserzentrum
Munich, Germany
20.6K
Followers
5.76%
Engagement
+24.7%(+4.1K)
5.3
19
nadine tatjana 🦋
@nadinetatjana_
✨ Wahre Schönheit kommt von innen ✨ Ich mache aus deinen Cravings bessere Entscheidungen vetain : Nadine10 {anzeige}
Munich, Germany
65.0K
Followers
0.00%
Engagement
+5.4%(+3.3K)
4.6
20
Batuhan Üstüntas
@batuhan.ustuntas
• Bridal Specialist • Munich, Germany • 25 years old • Dm for bookings
Munich, Germany
62.8K
Followers
0.78%
Engagement
+5.5%(+3.3K)
7.6

About This Instagram Influencer Ranking

Discover the most influential creators in Munich with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 7.5M potential impressions across all ranked influencers
  • Total Audience: 28.6M followers collectively following these creators
  • Average Engagement Rate: 7.64% - significantly above industry average
  • Market Coverage: 1,692 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Germany, United States of America, Russia
  • Gender Distribution: 60% Female, 39% Male
  • Primary Age Group: 25-34 years (43.5% of audience)
  • Languages: English, German, ru

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through May 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Munich on Instagram?

Suzan Wusa (@suzanwusa) is, as of May 2026, the fastest‑growing Beauty & Cosmetics creator in Munich on Instagram, with +4.9% monthly growth (+53.3K followers).

How many followers did Suzan Wusa (@suzanwusa) gain last month?

Suzan Wusa (@suzanwusa) gained about 53.3K followers last month (+4.9%).

Who grew more: Suzan Wusa (@suzanwusa) or Gina Drewalowski (@ginadrewalowski)?

Suzan Wusa (@suzanwusa) grew more than Gina Drewalowski (@ginadrewalowski) (53.3K vs 27.0K).

How is Gina Drewalowski (@ginadrewalowski) performing right now?

Gina Drewalowski (@ginadrewalowski) is growing at +2.5% (+27.0K) per month, with a Profile Score of 5.3 and average engagement of 0.11%.

How is Jules aka Julia (@jujusskin_) performing right now?

Jules aka Julia (@jujusskin_) is growing at +61.8% (+26.5K) per month, with a Profile Score of 8.9 and average engagement of 3.29%.

How is Salko Juklo Official (@salkojuklo) performing right now?

Salko Juklo Official (@salkojuklo) is growing at +2.4% (+12.5K) per month, with a Profile Score of 7.5 and average engagement of 0.30%.

How is 𝐑𝐢𝐚 (@riaa.ngyn) performing right now?

𝐑𝐢𝐚 (@riaa.ngyn) is growing at +4.0% (+9.5K) per month, with a Profile Score of 5.5 and average engagement of 0.38%.

Who had the higher percentage growth: Gina Drewalowski (@ginadrewalowski) or Jules aka Julia (@jujusskin_)?

Jules aka Julia (@jujusskin_) leads (61.8% vs Gina Drewalowski (@ginadrewalowski) 2.5%).

What is the absolute follower gain of Suzan Wusa (@suzanwusa)?

Suzan Wusa (@suzanwusa) gained about 53.3K followers last month (+4.9%).

What is the absolute follower gain of Gina Drewalowski (@ginadrewalowski)?

Gina Drewalowski (@ginadrewalowski) gained about 27.0K followers last month (+2.5%).

What is the absolute follower gain of Jules aka Julia (@jujusskin_)?

Jules aka Julia (@jujusskin_) gained about 26.5K followers last month (+61.8%).

What is the absolute follower gain of Salko Juklo Official (@salkojuklo)?

Salko Juklo Official (@salkojuklo) gained about 12.5K followers last month (+2.4%).

What is the absolute follower gain of 𝐑𝐢𝐚 (@riaa.ngyn)?

𝐑𝐢𝐚 (@riaa.ngyn) gained about 9.5K followers last month (+4.0%).

Is Suzan Wusa (@suzanwusa) still a relevant creator?

Yes — Suzan Wusa (@suzanwusa) has a Profile Score of 4.1, average engagement of 4.76%, and +4.9% (+53.3K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Germany?

The average engagement rate for this category is 7.64%. Generally, rates above 9.2% are considered excellent, while rates above 6.1% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Munich?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.