Top 20 Travel & Adventure from Austria on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Travel & Adventure Influencers in Austria

9,164

Expected Reach

39.2M

Total Followers

137.5M

Avg Engagement

9.68%

Audience Analysis

Gender Distribution

Female51%
Male49%

Age Distribution

25-3440.3%
18-2428.3%
35-4418.5%
45-545.5%

Top Countries

Austria26.3%
Germany22.3%
United States of America11.6%
Italy5.2%
Brazil3.1%

Top Languages

en45.6%
de36.0%
es5.6%

Top Cities

Vienna6.9%
Berlin1.9%
Munich1.0%
Innsbruck0.9%
Graz0.7%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
NURALI✨
@imnurali
🪐🌙🌎🌕☀️✨💙 Arcturian Starseed
Austria
2.6M
Followers
0.06%
Engagement
+11.9%(+319.9K)
4.7
2
Marly Hirschvogel
@badmom.marly
🤍IRISH TRIPLET MOM 🤍 👶 👶 Identical Twin Boys💙 🦸🏻‍♀️Mom of 4 ➡️ 2012|2024|2025 🌍Weltenbummler Family 🏝️🏡 on Mallorca ‘20 to‘24 🧳Next Stop Dubai 2025🏡
Austria
85.6K
Followers
1.36%
Engagement
+76.0%(+36.9K)
7.6
3
Ruby Noir
@rubynoirofficial
Vienna 🏡 Model 🫶 Art & Design Student 👩🏼‍🎓 Dog mom 🐶💕
Vienna, Austria
47.9K
Followers
2.80%
Engagement
+131.7%(+27.2K)
8.5
4
Regina Lenitz
@reginalenitz_yoga
🇦🇹 yoga teacher, groupfitnesstrainerin, wife, mom, grandmom, yoga and travel enthusiast
Vienna, Austria
205.9K
Followers
1.80%
Engagement
+13.9%(+25.1K)
3.8
5
Kaka Itwill
@kakakitwill
Business: Ryan 081238345885
Austria
440.6K
Followers
0.91%
Engagement
+6.0%(+24.9K)
3.8
6
Hannes Tanzer
@hannes_tan
Model/Creator/ Personal FitnessCoach/MentalCoach/Sports,Fashion and Lifestyle Influencer/Sports Motivator🏃🏻‍♂️🚴Contact me with a DM😊👍Look at Linktr 🫵
Austria
837.6K
Followers
0.00%
Engagement
+2.3%(+18.8K)
3.4
7
Melanie Gutjahr | TRAVEL CREATOR
@melalovel
✈ T R A V E L C R E A T O R | Europe Trips 🌎 bucketlist spots & unique hotels 📸 let‘s explore together 📩 collabs: melalovel.travel@gmail.com 📍Austria
Austria
76.1K
Followers
7.79%
Engagement
+22.1%(+13.8K)
8.6
8
Jonny Balchin
@austriankiwii
A New Zealander durchwurschteln in Austria 🇦🇹 🥝 @jonboy.at
Vienna, Austria
768.4K
Followers
N/A
Engagement
+1.6%(+12.4K)
8.8
9
Fabienne
@fabelhafte.fabi
Homebase: 🇦🇹 Griaß di - Schö das do bisch. Mama 🍼 Somewhere outside 🌻 Sonne im Herzen ☀️ Liebe verteilen ❤️ In den Bergen dahoam ⛰️
Vienna, Austria
14.2K
Followers
N/A
Engagement
+599.7%(+12.1K)
3.3
10
✨Sabrina Wanjiku Simader | Markenbotschafterin✨
@sabrinasimader98
🥇st African women Ski Racer in History 🌍4x World Championship 2x Olympian 📸 Digital Marketing & Projects💚🫱🏾‍🫲🏼 💌cooperation: s.simader98@gmail.com
Liezen, Austria
154.9K
Followers
0.00%
Engagement
+7.4%(+10.7K)
4.1
11
Vansessy
@vansessy
gamer/student 🙈 🩷👉🏼@vansessysecret 👈🏼🩷 👻SC: vansessyx Podcast @tabulosetatsachen
Austria
184.5K
Followers
7.37%
Engagement
+5.3%(+9.3K)
8.2
12
Noah Nebosis
@noah.nebosis
Everyone deserves respect 🌱 Physio to be 👨🏻‍🍳 Be kind ❤️ @vetain MABEEZY10
Austria
19.6K
Followers
5.59%
Engagement
+90.5%(+9.3K)
8.8
13
𝐌𝐚𝐫𝐢𝐚𝐧𝐞𝐥𝐚
@thefuddhist
𝐖𝐫𝐢𝐭𝐞𝐫 + 𝐓𝐕 𝐇𝐨𝐬𝐭 Producer. Made in 🇦🇷. Wellness, travel and equal rights for all. No one is free until everyone is free. ✊🏽 🇵🇸 🇸🇩 🇨🇩🇭🇹
Vienna, Austria
193.4K
Followers
11.84%
Engagement
+4.9%(+9.1K)
4.6
14
Larissa Merlyn Selena 🍵
@larissahausler
running, cycling or hiking ◡̈ life in innsbruck ⭒ find me outdoors 🏔 runclub @morningruns_ 🌟 @runna (LARI) @ryzon_apparel (LARISSA)
Innsbruck, Austria
123.7K
Followers
15.92%
Engagement
+7.0%(+8.2K)
8.2
15
Das Cafe am Rande der Freundlichkeit
@amrandederfreundlichkeit
Der Comedy Video Podcast auf Spotify & YouTube! Mit @feliceforfriends @robinmachtsachen & @meggamarco
Salzburg, Austria
68.9K
Followers
2.90%
Engagement
+12.0%(+7.4K)
7.7
16
Can Kurt
@can_lakurta
vienna
Vienna, Austria
18.8K
Followers
21.27%
Engagement
+61.2%(+7.1K)
8.7
17
Valentine Voss
@vossvalentine
@vossmodels 📩 valentine@vossmodels.com
Austria
40.7K
Followers
5.39%
Engagement
+8.2%(+7.0K)
7.8
18
Larry Liu
@lliu1998
🇦🇪26, Forbes 30 under 30 @forbesunder30 Serial entrepreneur & Investor ➕Put God First Business Inquiries ⬇️
Austria
56.1K
Followers
0.50%
Engagement
+14.0%(+6.9K)
4.0
19
Mia and Mo
@mia.and.mo
Hey, wir sind Mia und Mo 🐾 🐶 Powder Puff Geschwister aus Niederbayern 🏔️ Mit unseren Eltern 👫@sonja_emiljano erleben wir viele spannende Abenteuer
Salzburg, Austria
471.2K
Followers
1.12%
Engagement
+1.5%(+6.8K)
2.9
20
Milorad Marinkovic
@prinzmischa
🇦🇹 AUSTRIA🇦🇹Tulln💪 🏆Pro Streamer/Gamer🏆@a1esports 🔸️Presse ➖➖➖➖➖➖➖➖➖ Kooperation:marinkovicofficemanagement@gmail.com ⬇️Alle meine Links⬇️
Austria
243.8K
Followers
0.00%
Engagement
+2.8%(+6.7K)
7.8

About This Instagram Influencer Ranking

Discover the most influential creators in Austria with our comprehensive ranking of the top 20 influencers on Instagram who post Travel & Adventure content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 39.2M potential impressions across all ranked influencers
  • Total Audience: 137.5M followers collectively following these creators
  • Average Engagement Rate: 9.68% - significantly above industry average
  • Market Coverage: 9,164 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Austria, Germany, United States of America
  • Gender Distribution: 51% Female, 49% Male
  • Primary Age Group: 25-34 years (40.3% of audience)
  • Languages: English, German, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Travel & Adventure niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Travel & Adventure creator in Austria on Instagram?

NURALI✨ (@imnurali) is, as of September 2025, the fastest‑growing Travel & Adventure creator in Austria on Instagram, with +11.9% monthly growth (+319.9K followers).

How many followers did NURALI✨ (@imnurali) gain last month?

NURALI✨ (@imnurali) gained about 319.9K followers last month (+11.9%).

Who grew more: NURALI✨ (@imnurali) or Marly Hirschvogel (@badmom.marly)?

NURALI✨ (@imnurali) grew more than Marly Hirschvogel (@badmom.marly) (319.9K vs 36.9K).

How is Marly Hirschvogel (@badmom.marly) performing right now?

Marly Hirschvogel (@badmom.marly) is growing at +76.0% (+36.9K) per month, with a Profile Score of 7.6 and average engagement of 1.36%.

How is Ruby Noir (@rubynoirofficial) performing right now?

Ruby Noir (@rubynoirofficial) is growing at +131.7% (+27.2K) per month, with a Profile Score of 8.5 and average engagement of 2.80%.

How is Regina Lenitz (@reginalenitz_yoga) performing right now?

Regina Lenitz (@reginalenitz_yoga) is growing at +13.9% (+25.1K) per month, with a Profile Score of 3.8 and average engagement of 1.80%.

How is Kaka Itwill (@kakakitwill) performing right now?

Kaka Itwill (@kakakitwill) is growing at +6.0% (+24.9K) per month, with a Profile Score of 3.8 and average engagement of 0.91%.

Who had the higher percentage growth: Marly Hirschvogel (@badmom.marly) or Ruby Noir (@rubynoirofficial)?

Ruby Noir (@rubynoirofficial) leads (131.7% vs Marly Hirschvogel (@badmom.marly) 76.0%).

What is the absolute follower gain of NURALI✨ (@imnurali)?

NURALI✨ (@imnurali) gained about 319.9K followers last month (+11.9%).

What is the absolute follower gain of Marly Hirschvogel (@badmom.marly)?

Marly Hirschvogel (@badmom.marly) gained about 36.9K followers last month (+76.0%).

What is the absolute follower gain of Ruby Noir (@rubynoirofficial)?

Ruby Noir (@rubynoirofficial) gained about 27.2K followers last month (+131.7%).

What is the absolute follower gain of Regina Lenitz (@reginalenitz_yoga)?

Regina Lenitz (@reginalenitz_yoga) gained about 25.1K followers last month (+13.9%).

What is the absolute follower gain of Kaka Itwill (@kakakitwill)?

Kaka Itwill (@kakakitwill) gained about 24.9K followers last month (+6.0%).

Is NURALI✨ (@imnurali) still a relevant creator?

Yes — NURALI✨ (@imnurali) has a Profile Score of 4.7, average engagement of 0.06%, and +11.9% (+319.9K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Travel & Adventure in Austria?

The average engagement rate for this category is 9.68%. Generally, rates above 11.6% are considered excellent, while rates above 7.7% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Austria?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.