Top 20 Fashion & Style from Sydney on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Fashion & Style Influencers in Sydney, Australia

2,655

Expected Reach

33.3M

Total Followers

128.0M

Avg Engagement

4.34%

Audience Analysis

Gender Distribution

Female59%
Male41%

Age Distribution

25-3443.2%
18-2429.6%
35-4415.0%
13-175.3%

Top Countries

United States of America20.8%
Australia16.0%
United Kingdom7.4%
Brazil7.1%
France2.6%

Top Languages

en69.0%
pt8.1%
es8.1%

Top Cities

Sydney5.4%
Melbourne3.2%
Greater London2.1%
Los Angeles1.4%
New York City1.2%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Julia
@juju.brazil
Brazilian 🇧🇷 Sydney🇦🇺 📍 Owner @perversa.fashion
Sydney, Australia
1.0M
Followers
0.00%
Engagement
+14.7%(+130.0K)
6.0
2
Martina
@realmartinachen
@fashionnova ambassador
Sydney, Australia
918.0K
Followers
1.61%
Engagement
+10.9%(+90.2K)
8.1
3
JESSICA MARCHI
@iamjessicamarchi
I make myself laugh 💁‍♀️ business enquires: jessicaevamarchi@gmail.com 📍la | syd | mil
Sydney, Australia
369.9K
Followers
N/A
Engagement
+12.2%(+40.2K)
8.7
4
september___studio
@september___studio
FLORIST 27 Boundary St. Darlinghurst Open: 8-3 Mon-Sat Contact: hello@septemberdarlinghurst.com
Sydney, Australia
1.3M
Followers
0.90%
Engagement
+2.2%(+26.8K)
5.8
5
Sidney Dean
@sidneydean
Sydney to Miami to ATL Talent Acquisition Consultant Scorpio ♏️
Sydney, Australia
220.0K
Followers
6.81%
Engagement
+9.7%(+19.4K)
8.4
6
Vlado Saric
@melr0se_avenue
(25 yrs old) Singer of @melroseavenueband 🎶🖤 TikTok: melroseavenue_ (1.9M) Vocalist & Creator from Sydney, Australia 🇦🇺 🤘🏼
Sydney, Australia
719.5K
Followers
1.06%
Engagement
+2.0%(+13.9K)
6.7
7
Carina
@carinamirabile
Participant on @MAFS 2025 🤍 Watch #MAFS on @Channel9 and @9Now
Sydney, Australia
112.8K
Followers
8.32%
Engagement
+13.4%(+13.4K)
7.8
8
Sydney Adams King
@sydneyadamsking
@1upnutrition code SYDNEYA contact@tablerockmanagement.com LINKS + TRAINING PROGRAMS BELOW @goldennamedjax @sydneyadamsfitness Find me on YT & tiktok
Sydney, Australia
394.0K
Followers
11.27%
Engagement
+3.0%(+11.5K)
8.6
9
Sydney Zmrzel
@maxxinedupri
WWE Superstar Maxxine Owner: @shopjaunty 💌: management@sydney-zmrzel.com @brinkmgmt
Sydney, Australia
525.7K
Followers
4.66%
Engagement
+2.2%(+11.3K)
8.6
10
Ariella Nyssa
@ariellanyssa
Tik tok - 1.7M @theselflovebible__ 🦋 @fashionnovacurve 🤍 ✉️ hayley@socialeau.com
Sydney, Australia
835.4K
Followers
1.14%
Engagement
+1.2%(+10.0K)
6.9
11
jessica bader
@godbless_jess
sydney, australia founder of @jasookswim socials: hayley@socialeau.com
Sydney, Australia
378.3K
Followers
3.03%
Engagement
+2.6%(+9.7K)
7.1
12
Count Nikolai of Monpezat
@nikolaitildanmark
Inquiries and press:
Sydney, Australia
181.3K
Followers
13.07%
Engagement
+5.6%(+9.7K)
8.9
13
Liv Grivas
@oliviagrivas
aus 📍 co-founder - @elaai_ AU management - ali@onedaydream.com.au UK/EU/US management - olivia@bu-agency.com
Sydney, Australia
483.5K
Followers
3.88%
Engagement
+1.9%(+9.1K)
4.4
14
Carrie Ou Yeung
@carriekw23
Syd🦘HK🌆 Just Carrie being Carrie✌🏻 ❤️ @_nickandcarrie_ Tiktok: @nickandcarrie (8M+) YT: @NickandCarrie (7M+)
Sydney, Australia
271.7K
Followers
0.00%
Engagement
+3.4%(+9.0K)
8.2
15
BÁRBARA SANTIAGO 🍄
@barbarasantiago.r
Welcome to my chaos 🍄☕️ 📍Sydney Founder @camillestudios.brand Collabs : grace@bythem.co
Sydney, Australia
104.1K
Followers
12.88%
Engagement
+7.7%(+7.5K)
4.5
16
Alexa Kora | fashion, lifestyle content creator
@alexavkora
Girl in finance by day | lover of all things fashion, dance, art, travel and quotes always 🤍
Sydney, Australia
72.0K
Followers
0.76%
Engagement
+11.4%(+7.4K)
7.4
17
Brooke Gold 🧿
@beyakwe
~ STYLE + MAKEUP DIARY ~ makeup tips + tricks + style looks + adventures Mama 👦🏻• Wifey (@jonesakwe) 💍• Cancer Warrior🙏 📧 for Collab
Sydney, Australia
131.4K
Followers
N/A
Engagement
+5.8%(+7.2K)
3.6
18
PEYTON
@peytoncolee
✨BIG BLONDE ✨ 💌 naomi@lennonmgmt.com Cast of @yeahmadtv
Sydney, Australia
176.7K
Followers
6.65%
Engagement
+4.0%(+6.9K)
8.3
19
sydney martin👑
@thesydneymartin
professional model & actor made in Alaska❄️🧿 @wilhelminamodels @eristalentagency @ikonmanagement 🌍
Sydney, Australia
201.0K
Followers
3.27%
Engagement
+3.5%(+6.8K)
8.9
20
ha anh
@h44nhh
@hanhfilms @shescookingg ✉️ haanhtrieu.work@gmail.com
Sydney, Australia
109.6K
Followers
26.79%
Engagement
+6.5%(+6.7K)
8.7

About This Instagram Influencer Ranking

Discover the most influential creators in Sydney with our comprehensive ranking of the top 20 influencers on Instagram who post Fashion & Style content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 33.3M potential impressions across all ranked influencers
  • Total Audience: 128.0M followers collectively following these creators
  • Average Engagement Rate: 4.34% - above industry average
  • Market Coverage: 2,655 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United States of America, Australia, United Kingdom
  • Gender Distribution: 59% Female, 41% Male
  • Primary Age Group: 25-34 years (43.2% of audience)
  • Languages: English, Portuguese, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Fashion & Style niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Fashion & Style creator in Sydney on Instagram?

Julia (@juju.brazil) is, as of September 2025, the fastest‑growing Fashion & Style creator in Sydney on Instagram, with +14.7% monthly growth (+130.0K followers).

How many followers did Julia (@juju.brazil) gain last month?

Julia (@juju.brazil) gained about 130.0K followers last month (+14.7%).

Who grew more: Julia (@juju.brazil) or Martina (@realmartinachen)?

Julia (@juju.brazil) grew more than Martina (@realmartinachen) (130.0K vs 90.2K).

How is Martina (@realmartinachen) performing right now?

Martina (@realmartinachen) is growing at +10.9% (+90.2K) per month, with a Profile Score of 8.1 and average engagement of 1.61%.

How is JESSICA MARCHI (@iamjessicamarchi) performing right now?

JESSICA MARCHI (@iamjessicamarchi) is growing at +12.2% (+40.2K) per month, with a Profile Score of 8.7 and average engagement of N/A.

How is september___studio (@september___studio) performing right now?

september___studio (@september___studio) is growing at +2.2% (+26.8K) per month, with a Profile Score of 5.8 and average engagement of 0.90%.

How is Sidney Dean (@sidneydean) performing right now?

Sidney Dean (@sidneydean) is growing at +9.7% (+19.4K) per month, with a Profile Score of 8.4 and average engagement of 6.81%.

Who had the higher percentage growth: Martina (@realmartinachen) or JESSICA MARCHI (@iamjessicamarchi)?

JESSICA MARCHI (@iamjessicamarchi) leads (12.2% vs Martina (@realmartinachen) 10.9%).

What is the absolute follower gain of Julia (@juju.brazil)?

Julia (@juju.brazil) gained about 130.0K followers last month (+14.7%).

What is the absolute follower gain of Martina (@realmartinachen)?

Martina (@realmartinachen) gained about 90.2K followers last month (+10.9%).

What is the absolute follower gain of JESSICA MARCHI (@iamjessicamarchi)?

JESSICA MARCHI (@iamjessicamarchi) gained about 40.2K followers last month (+12.2%).

What is the absolute follower gain of september___studio (@september___studio)?

september___studio (@september___studio) gained about 26.8K followers last month (+2.2%).

What is the absolute follower gain of Sidney Dean (@sidneydean)?

Sidney Dean (@sidneydean) gained about 19.4K followers last month (+9.7%).

Is Julia (@juju.brazil) still a relevant creator?

Yes — Julia (@juju.brazil) has a Profile Score of 6.0, average engagement of 0.00%, and +14.7% (+130.0K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Fashion & Style in Australia?

The average engagement rate for this category is 4.34%. Generally, rates above 5.2% are considered excellent, while rates above 3.5% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Sydney?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.