Top 20 Beauty & Cosmetics from Melbourne on TikTok Influencers by Follower Growth

Last updated: September 24, 2026

Total Beauty & Cosmetics Influencers in Melbourne, Australia

101

Expected Reach

0.8M

Total Followers

14.7M

Avg Engagement

5.94%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
elizabeth 🎀
@elizabeth__cee
Retired MUA turned beauty gal 💖 GRWM's & Product Recs + All the swatches you'll ever need @elizabeth__cee on insta 💌 Management@elizabethcee.com 📍AU
Melbourne, Australia
313.6K
Followers
7.02%
Engagement
+3.8%(+11.4K)
5.7
2
Mrs.yasminaa
@mrs.yasminaa
your unofficial big sis @Merkaou Founder 📧 stephanie@slpmgmt.com.au Melb 🇦🇺
Melbourne, Australia
141.1K
Followers
4.74%
Engagement
+3.3%(+4.5K)
4.4
3
Donya Badr
@donyabadrr
✨Beauty | Fashion | Lifestyle ✨ IG: donyabadr
Melbourne, Australia
356.3K
Followers
4.00%
Engagement
+1.2%(+4.3K)
5.1
4
Heena Kamboj
@happyhealthwithheena
📍 Melbourne | Postpartum Nutritionist 🔥 Lost 11kg with Anti-Inflammatory Eating 🍽️ Helping Postpartum Mums 👇 Free Postpartum Guide — link below
Melbourne, Australia
57.0K
Followers
0.90%
Engagement
+6.2%(+3.3K)
4.4
5
marissa
@marissalepps
your fav 40s findian fashion friend • also djs 📍naarm/melbourne 💌 roxanne@precisionmgmt.com.au
Melbourne, Australia
215.9K
Followers
9.99%
Engagement
+1.6%(+3.3K)
6.5
6
Imogen Livitsanis
@imogenlivitsanis
Diva in a robe Boss of @POOL BOY Melbourne, Australia management@imogenlivitsanis.com.au
Melbourne, Australia
58.2K
Followers
4.56%
Engagement
+3.5%(+2.0K)
4.9
7
Aleska Servian Laing
@aleska.servian
Marketeira na Austrália te inspirando a conseguir o seu emprego dos sonhos no exterior 💫 Lista de espera para cursos e mentorias ↓
Melbourne, Australia
66.6K
Followers
11.21%
Engagement
+2.9%(+1.9K)
7.3
8
Isabella Skocic
@isabellaskoc1c
fits, food + fitness melbourne, australia 💌 shania@mgmt.com.au
Melbourne, Australia
86.9K
Followers
6.21%
Engagement
+1.5%(+1.3K)
6.2
9
whispernickydaicos
@whispernickydaicos
🕺
Melbourne, Australia
65.0K
Followers
7.03%
Engagement
+1.8%(+1.1K)
7.4
10
Ariana Tapsell
@arianatapsell
daily outfits contact@arianatapsell.com.au ig: arianatapsell
Melbourne, Australia
112.7K
Followers
8.79%
Engagement
+0.9%(+1.1K)
4.9
11
Dannii Minogue
@danniiminogue
TinyTok 💃
Melbourne, Australia
103.4K
Followers
5.82%
Engagement
+1.0%(+1.0K)
3.5
12
Francoise Draschler
@francoisedraschler
IG: @francoisedraschler @raphiethedobe 🐶 Fdraschler@gmail.com Melbourne, Aus
Melbourne, Australia
37.1K
Followers
2.82%
Engagement
+2.5%(+907)
4.5
13
grace
@gracie.meredith
grwm • fashion • vlogs Geena@onedaydream.com.au
Melbourne, Australia
226.3K
Followers
7.29%
Engagement
+0.4%(+856)
5.3
14
Champagne Gem®️
@champagne_gem
Champagne Gem®️is your daily dose of sparkle; high jewelry, diamonds & gemstones
Melbourne, Australia
129.3K
Followers
9.48%
Engagement
+0.2%(+318)
5.2
15
sarita holland
@saritaholland
I help busy mums dress confidently & cook easy meals 43 Mum/Model in Melbourne 🇦🇺 Home •Fashion •Food •Travel 🤝@daymanagement
Melbourne, Australia
61.3K
Followers
2.04%
Engagement
+0.4%(+263)
4.6
16
Michelle Papa 🌷✨🧚🏻‍♀️
@michellepapss
daily outfit pics on insta- @michellepapss owner- @inkbymish Melbourne. Collabs: cailea@onedaydream.com.au
Melbourne, Australia
24.9K
Followers
9.87%
Engagement
+1.0%(+249)
6.4
17
Mahayla Rua-Murray
@mahaylaruamurray
NZ Māori girl that's just grateful 💓 Email: mahayla.ruamurray@gmail.com
Melbourne, Australia
38.7K
Followers
10.90%
Engagement
+0.5%(+188)
7.8
18
Lili • LILSENTIALS
@lilsentials
I'm Lil 👋🏻 Handmade in Melbourne 🎀 Use code TIKTOK for 10% off 🎀 Shop here👇🏻
Melbourne, Australia
101.5K
Followers
4.93%
Engagement
+0.1%(+131)
5.3
19
traavloo
@traavloo
melbourne
Melbourne, Australia
39.8K
Followers
13.38%
Engagement
+0.3%(+118)
7.5
20
maddy
@maddygillbanks
📍Newcastle, NSW Workwear | HR | Founder BTS Helping busy women navigate work 👩‍💻 Collabs: maddygcollabs@gmail.com Sign up to the Bizzi email list ⬇️
Melbourne, Australia
30.4K
Followers
3.08%
Engagement
+0.3%(+102)
5.2

About This TikTok Influencer Ranking

Discover the most influential creators in Melbourne with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 831.9K potential impressions across all ranked influencers
  • Total Audience: 14.7M followers collectively following these creators
  • Average Engagement Rate: 5.94% - significantly above industry average
  • Market Coverage: 101 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Melbourne on TikTok?

elizabeth 🎀 (@elizabeth__cee) is, as of September 2026, the fastest‑growing Beauty & Cosmetics creator in Melbourne on TikTok, with +3.8% monthly growth (+11.4K followers).

How many followers did elizabeth 🎀 (@elizabeth__cee) gain last month?

elizabeth 🎀 (@elizabeth__cee) gained about 11.4K followers last month (+3.8%).

Who grew more: elizabeth 🎀 (@elizabeth__cee) or Mrs.yasminaa (@mrs.yasminaa)?

elizabeth 🎀 (@elizabeth__cee) grew more than Mrs.yasminaa (@mrs.yasminaa) (11.4K vs 4.5K).

How is Mrs.yasminaa (@mrs.yasminaa) performing right now?

Mrs.yasminaa (@mrs.yasminaa) is growing at +3.3% (+4.5K) per month, with a Profile Score of 4.4 and average engagement of 4.74%.

How is Donya Badr (@donyabadrr) performing right now?

Donya Badr (@donyabadrr) is growing at +1.2% (+4.3K) per month, with a Profile Score of 5.1 and average engagement of 4.00%.

How is Heena Kamboj (@happyhealthwithheena) performing right now?

Heena Kamboj (@happyhealthwithheena) is growing at +6.2% (+3.3K) per month, with a Profile Score of 4.4 and average engagement of 0.90%.

How is marissa (@marissalepps) performing right now?

marissa (@marissalepps) is growing at +1.6% (+3.3K) per month, with a Profile Score of 6.5 and average engagement of 9.99%.

Who had the higher percentage growth: Mrs.yasminaa (@mrs.yasminaa) or Donya Badr (@donyabadrr)?

Mrs.yasminaa (@mrs.yasminaa) leads (3.3% vs Donya Badr (@donyabadrr) 1.2%).

What is the absolute follower gain of elizabeth 🎀 (@elizabeth__cee)?

elizabeth 🎀 (@elizabeth__cee) gained about 11.4K followers last month (+3.8%).

What is the absolute follower gain of Mrs.yasminaa (@mrs.yasminaa)?

Mrs.yasminaa (@mrs.yasminaa) gained about 4.5K followers last month (+3.3%).

What is the absolute follower gain of Donya Badr (@donyabadrr)?

Donya Badr (@donyabadrr) gained about 4.3K followers last month (+1.2%).

What is the absolute follower gain of Heena Kamboj (@happyhealthwithheena)?

Heena Kamboj (@happyhealthwithheena) gained about 3.3K followers last month (+6.2%).

What is the absolute follower gain of marissa (@marissalepps)?

marissa (@marissalepps) gained about 3.3K followers last month (+1.6%).

Is elizabeth 🎀 (@elizabeth__cee) still a relevant creator?

Yes — elizabeth 🎀 (@elizabeth__cee) has a Profile Score of 5.7, average engagement of 7.02%, and +3.8% (+11.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Australia?

The average engagement rate for this category is 5.94%. Generally, rates above 7.1% are considered excellent, while rates above 4.8% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Melbourne?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.