Top 20 Lifestyle from Australia on Instagram Influencers by Follower Growth

Last updated: April 19, 2026

Total Lifestyle Influencers in Australia

146

Expected Reach

0.9M

Total Followers

3.9M

Avg Engagement

3.69%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Tom Ma | Online Fitness Coach
@tma_fit
I help busy Asians get jacked w/o giving up their lifestyle πŸ’ͺ DM me β€œTMA” for more info βœ‰οΈ thomasma7887@gmail.com πŸ‘‡ Apply for 1-1 coaching πŸ‘‡
Sydney, Australia
30.2K
Followers
1.99%
Engagement
+12.9%(+3.5K)
8.0
2
Ambra | Vita in Australia
@ambraluparello
In πŸ‡¦πŸ‡Ί dal 2023 Lavoro in #miniera πŸ‘·πŸΌβ€β™€οΈ+ Mentore per la tua vita in #Australia πŸ‘©πŸΌβ€πŸ’» Vuoi partire? Inizia da qui ⬇️ NO DM πŸ™…πŸΌβ€β™€οΈ
Australia
66.3K
Followers
1.77%
Engagement
+4.0%(+2.6K)
6.9
3
Elliott Chau | Travel and Adventure Photographer
@lifewithelliott
Canadian photographer, director, producer. Sharing my travel adventures Currently in China πŸ‡¨πŸ‡³ Romans 8:38-39 @canoncanada ambassador
Sydney, Australia
224.7K
Followers
1.30%
Engagement
+1.0%(+2.2K)
6.9
4
Alli Geers Art πŸ‘©πŸ»β€πŸŽ¨
@alligeers.art
🀘🏻 Coffee addict with a painting habit & a pun addiction. πŸ“Artist in Rural Australia πŸ“¦ AUS & International shipping ⬇️ ⬇️ ORIGINALS & PRINTS ⬇️ ⬇️
Australia
36.3K
Followers
4.36%
Engagement
+5.7%(+2.0K)
7.2
5
Tiffany Donaldson
@home.style.by.tiff
Just a mumma of two sharing what I love! Interior Styling | Home Finds | Lifestyle | Motherhood MGMT - @envisionagency.co obelina@envisionagency.co
Australia
165.5K
Followers
0.21%
Engagement
+1.2%(+1.9K)
6.9
6
Brooke Dunford | Travel Creator 🌎
@brooke_dunford
~ Living a story worth telling Currently in Australia πŸ‡¦πŸ‡Ί πŸ“© UGC + Collabs ~ brookedunfordtravel@gmail.com
Australia
43.5K
Followers
9.21%
Engagement
+4.1%(+1.7K)
7.8
7
𝐌𝐚𝐫𝐲-π‰πšπ§πž 𝐎𝐯𝐞𝐫𝐚π₯π₯
@mj_confidential
Fitness β€’ Bodybuilding β€’ Food β€’ Lifestyle πŸŽ“ Bachelor of Multimedia Studies
Mackay, Australia
26.3K
Followers
1.00%
Engagement
+5.0%(+1.2K)
7.0
8
Sara | Fashion Model
@saralifestyle.au
πŸ‡¦πŸ‡ΊBrisbane β€’ Fashion & Lifestyle Model πŸŽ₯UGC Creator for beauty & fashion πŸ“© Bookings/Collabs: DM ⬇️ Shop my beauty page
Brisbane, Australia
18.0K
Followers
14.09%
Engagement
+6.3%(+1.1K)
8.9
9
Charlie | Fitness & Growth
@cchang_cali
πŸ“πŸ‡¦πŸ‡Ί 🀸🏻 Fitness | Lifestyle | Mindset πŸ“© cchang.lifestyle@gmail.com
Australia
41.2K
Followers
1.84%
Engagement
+1.9%(+751)
7.1
10
Lena Baumgartner
@lena_b_art
Abstract Artist βœ–οΈNow taking commission for 2026 Sign up to πŸ“© for new releases Originals/Commissions DM for Worldwide shipping 🌏
Australia
34.0K
Followers
0.00%
Engagement
+2.2%(+727)
7.2
11
Keiryn Hart
@horn.___
This is how I choose to life my life every day. . My friends call me Horn :) ⬇️ Join The Routine - Mind, Body, Soul ⬇️
Sydney, Australia
14.5K
Followers
2.25%
Engagement
+5.0%(+688)
8.1
12
The Rolls Royce Influencer
@therollsroyceinfluencer
Real estate agent, social media influencer, classic car collector & trader & passionate provider of 7 ⭐️ services. Rolls owner and Private Driver. πŸ‡¦πŸ‡Ί
Australia
15.6K
Followers
1.25%
Engagement
+4.3%(+650)
7.9
13
Jessica Anne Wood
@jessicaannewood
Baby boy due Feb β€˜26 🧸 IVF β€’ Motherhood β€’ Pregnancy β€’ Cleaning queen @hireahomemaker.au bne, aus 🐚🌴
Brisbane, Australia
30.9K
Followers
1.33%
Engagement
+1.4%(+432)
6.5
14
Tanuj Mohindru
@tanuj.pov
Sharing Tech from my perspective Tech | Desk Setups | Lifestyle Melbourne, AustraliaπŸ“ βœ‰οΈ tanuj.pov@gmail.com
Melbourne, Australia
48.3K
Followers
1.56%
Engagement
+0.9%(+422)
7.7
15
Bruiser
@ryan_rozicki
The Bruiser πŸ΄β€β˜ οΈ @charlieriina πŸ’ #4 @ringmagazine #2 @wbcboxing 21-1-1 (19KO’s) Career documentary ⬇️
Sydney, Australia
30.0K
Followers
4.20%
Engagement
+1.2%(+345)
8.0
16
Mon & Ryan | Adventure Travel Couple | Content Creator
@monryantravel
🌎 Couple that lived in Europe for 5 years ✈️ Travel bucketlist & itineraries πŸ“Geelong / Melbourne, Australia πŸ“© contact@monryantravel.com πŸ‘‡ Travel blog
Melbourne, Australia
13.6K
Followers
1.02%
Engagement
+2.3%(+303)
7.5
17
Farideh Rahmani
@itsfaara
Founder @eyeamsassy Collab πŸ“© fari.style89@gmail.com πŸ“MelbourneπŸ‡¦πŸ‡Ί
Melbourne, Australia
77.8K
Followers
0.66%
Engagement
+0.4%(+300)
6.8
18
Matsen Jasch
@cooldadcollective_
Brisbane, AUS πŸ“ Just a dad, talking about dad things 🫑 Weekly dad chats on the Cool Dad Pod 🎧 πŸ“§: cooldadcollective@hotmail.com
Brisbane, Australia
84.0K
Followers
0.04%
Engagement
+0.3%(+283)
4.9
19
qualia
@qualiaresort
A private world of sensory perfection. World-class luxury accommodation in the Whitsundays, Australia. Please share photos using #qualiaresort.
Australia
102.6K
Followers
0.28%
Engagement
+0.3%(+274)
5.0
20
Craig O'Brien
@craig__obrien
Cape Fkn Diem : 50+ countries and counting … Let’s travel the world 🌎 and capture beautiful beach 🏝️ sunrises πŸŒ… SonyA9 DjiMavicPro Insta360X4
Gold Coast, Australia
18.1K
Followers
N/A
Engagement
+1.3%(+240)
6.3

About This Instagram Influencer Ranking

Discover the most influential creators in Australia with our comprehensive ranking of the top 20 influencers on Instagram who post Lifestyle content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 919.3K potential impressions across all ranked influencers
  • Total Audience: 3.9M followers collectively following these creators
  • Average Engagement Rate: 3.69% - above industry average
  • Market Coverage: 146 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Lifestyle niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through April 2026.

Frequently Asked Questions

Who is the fastest‑growing Lifestyle creator in Australia on Instagram?

Tom Ma | Online Fitness Coach (@tma_fit) is, as of April 2026, the fastest‑growing Lifestyle creator in Australia on Instagram, with +12.9% monthly growth (+3.5K followers).

How many followers did Tom Ma | Online Fitness Coach (@tma_fit) gain last month?

Tom Ma | Online Fitness Coach (@tma_fit) gained about 3.5K followers last month (+12.9%).

Who grew more: Tom Ma | Online Fitness Coach (@tma_fit) or Ambra | Vita in Australia (@ambraluparello)?

Tom Ma | Online Fitness Coach (@tma_fit) grew more than Ambra | Vita in Australia (@ambraluparello) (3.5K vs 2.6K).

How is Ambra | Vita in Australia (@ambraluparello) performing right now?

Ambra | Vita in Australia (@ambraluparello) is growing at +4.0% (+2.6K) per month, with a Profile Score of 6.9 and average engagement of 1.77%.

How is Elliott Chau | Travel and Adventure Photographer (@lifewithelliott) performing right now?

Elliott Chau | Travel and Adventure Photographer (@lifewithelliott) is growing at +1.0% (+2.2K) per month, with a Profile Score of 6.9 and average engagement of 1.30%.

How is Alli Geers Art πŸ‘©πŸ»β€πŸŽ¨ (@alligeers.art) performing right now?

Alli Geers Art πŸ‘©πŸ»β€πŸŽ¨ (@alligeers.art) is growing at +5.7% (+2.0K) per month, with a Profile Score of 7.2 and average engagement of 4.36%.

How is Tiffany Donaldson (@home.style.by.tiff) performing right now?

Tiffany Donaldson (@home.style.by.tiff) is growing at +1.2% (+1.9K) per month, with a Profile Score of 6.9 and average engagement of 0.21%.

Who had the higher percentage growth: Ambra | Vita in Australia (@ambraluparello) or Elliott Chau | Travel and Adventure Photographer (@lifewithelliott)?

Ambra | Vita in Australia (@ambraluparello) leads (4.0% vs Elliott Chau | Travel and Adventure Photographer (@lifewithelliott) 1.0%).

What is the absolute follower gain of Tom Ma | Online Fitness Coach (@tma_fit)?

Tom Ma | Online Fitness Coach (@tma_fit) gained about 3.5K followers last month (+12.9%).

What is the absolute follower gain of Ambra | Vita in Australia (@ambraluparello)?

Ambra | Vita in Australia (@ambraluparello) gained about 2.6K followers last month (+4.0%).

What is the absolute follower gain of Elliott Chau | Travel and Adventure Photographer (@lifewithelliott)?

Elliott Chau | Travel and Adventure Photographer (@lifewithelliott) gained about 2.2K followers last month (+1.0%).

What is the absolute follower gain of Alli Geers Art πŸ‘©πŸ»β€πŸŽ¨ (@alligeers.art)?

Alli Geers Art πŸ‘©πŸ»β€πŸŽ¨ (@alligeers.art) gained about 2.0K followers last month (+5.7%).

What is the absolute follower gain of Tiffany Donaldson (@home.style.by.tiff)?

Tiffany Donaldson (@home.style.by.tiff) gained about 1.9K followers last month (+1.2%).

Is Tom Ma | Online Fitness Coach (@tma_fit) still a relevant creator?

Yes β€” Tom Ma | Online Fitness Coach (@tma_fit) has a Profile Score of 8.0, average engagement of 1.99%, and +12.9% (+3.5K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Lifestyle in Australia?

The average engagement rate for this category is 3.69%. Generally, rates above 4.4% are considered excellent, while rates above 3.0% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Australia?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.