Top 20 Home & Interior Design from Raleigh on Instagram Influencers by Follower Growth

Last updated: September 30, 2026

Total Home & Interior Design Influencers in Raleigh, United States of America

184

Expected Reach

1.6M

Total Followers

7.6M

Avg Engagement

1.80%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
JULIA MARCUM · CLJ 🏡
@chrislovesjulia
Make the everyday extraordinary. Thoughtful design for real life Moody, modern, traditional 🐎 Founder of @heyoldsportofficial Product lines: @fromclj
Raleigh, United States of America
1.9M
Followers
0.75%
Engagement
+1.6%(+28.4K)
8.0
2
Crystal Jarvi | Home Decor + Interior Design
@oak.haus.collective
✨Transform your house into your dream home Target, Walmart, & Amazon but make it elevated Simple DIYs + cozy home inspo ⤵️ SHOP my favorites here
Raleigh, United States of America
158.3K
Followers
0.27%
Engagement
+4.8%(+7.3K)
7.0
3
Courtney Mims | SouthernToATea
@southerntoatea
Creating a European inspired home ✨ Elevating the everyday Daily tips in stories Garden to Table · Recipes · Home & Hosting 🌷 Raleigh, NC • Zone 8A
Raleigh, United States of America
54.2K
Followers
6.59%
Engagement
+11.5%(+5.6K)
8.5
4
Megan Nichols | NC Eat & Play
@nceatandplay
Local wanderlust in NC & beyond ✨Introducing you to new places & romanticizing the one you’re already in 💐food, travel, life 👇Full guides on the site
Raleigh, United States of America
387.5K
Followers
0.77%
Engagement
+0.7%(+2.9K)
6.6
5
Laura Colgan
@the.bunny.trails
🦢 | Always Romanticizing 🪴 | Gardening & Travel Diaries 🕯️ | info@thebunnytrails.com
Raleigh, United States of America
71.6K
Followers
5.04%
Engagement
+3.6%(+2.5K)
7.0
6
Kelly | Southern Lifestyle
@southern_charm_cottage
A cottage home full of southern charm, chinoiserie, antiques, and animals. Raleigh, North Carolina 🇺🇸
Raleigh, United States of America
209.6K
Followers
1.11%
Engagement
+0.9%(+1.8K)
7.4
7
Chandana vajja
@prettymuchmypassions
Designing quiet Luxury 🧿 Chai fuels it all 💕 Shop my picks @prettymuchhomedecor Shop my home finds ⬇️
Raleigh, United States of America
174.8K
Followers
0.00%
Engagement
+1.0%(+1.8K)
7.1
8
Caroline Stevenson Interiors
@carolinestevensoninteriors
Interior design • Traditional, southern, functional & COLORFUL! 📍Raleigh, NC Click below for more info on working with me 💙
Raleigh, United States of America
21.9K
Followers
3.75%
Engagement
+8.5%(+1.7K)
9.1
9
Inslee Fariss
@inslee
Fine Art from my studio in Raleigh, North Carolina @shopinslee
Raleigh, United States of America
110.5K
Followers
1.12%
Engagement
+1.3%(+1.4K)
6.5
10
Hilary Farr
@hilary_farr
Designer and Host of @hgtv’s Love It Or List It and Tough Love with Hilary Farr. Loving life and love for all creatures on this earth.
Raleigh, United States of America
319.8K
Followers
1.63%
Engagement
+0.3%(+961)
8.6
11
Sarah | The Redheaded Camel
@theredheadedcamel
🎨artist creating happy decor and gifts 🤩helping you create a happy home & joyful life 💚lover of naps & sprinkles 📱 text me! 910-469-1936 Shop here!👇🏻
Raleigh, United States of America
39.1K
Followers
0.18%
Engagement
+2.4%(+908)
5.1
12
Kimberly Edge Dowdle
@plateandplaid
Home Decor biz & shop. Solely owned & operated by yours truly in Raleigh NC. Collected home, antiques & unique finds. Returns store credit only Shop👇
Raleigh, United States of America
59.8K
Followers
0.29%
Engagement
+1.4%(+836)
3.7
13
〰️ Yasu Home 〰️
@yasuhomeco
〰️Modern, collected Interior Design by Kate Anlyan〰️Raleigh, NC + beyond〰️ Arch Digest〰️Clever〰️HDD Triangle〰️Homeworthy〰️Future Heirlooms
Raleigh, United States of America
19.7K
Followers
4.22%
Engagement
+3.8%(+726)
7.7
14
Great BIG Canvas
@greatbigcanvas
Transform your space with art, no matter your style 🖼️ Show off your space: #greatbigcanvas @greatbigcanvas Find art that speaks to you👇
Raleigh, United States of America
53.3K
Followers
0.02%
Engagement
+1.3%(+687)
4.9
15
Marko Sun // Raleigh Realtor
@markosunrealestate
Selling Luxury Homes Through Social Media 🏙️ Raleigh, NC | eXp Realty ✨ 20M+ VIEWS = Maximum Listing Exposure ⤵️ Click to BUY or SELL with me ⤵️
Raleigh, United States of America
13.7K
Followers
0.00%
Engagement
+5.2%(+680)
8.3
16
Brittney Arena | Fantasy Romance Author
@reverieandink
#1 Sunday Times Bestselling author Banter, tension, and toe-curling slow burns 🤌🏻 A Dance of Lies is out now ⬇️
Raleigh, United States of America
32.2K
Followers
5.09%
Engagement
+2.0%(+641)
8.0
17
Quiltfolk
@quiltfolk
Quiltfolk celebrates the stories behind the stitches through our ad-free quarterly magazine and immersive online education programs.
Raleigh, United States of America
39.5K
Followers
0.23%
Engagement
+1.6%(+627)
6.2
18
Polished Home Interiors | Full Service & Virtual Interior Design
@polished_home_interiors
Full-service interior design ✨ Turning your style into a polished home | Virtual & travel (NC + beyond) 📩 polishedhomeinteriors25@gmail.com
Raleigh, United States of America
32.2K
Followers
0.25%
Engagement
+1.9%(+603)
5.7
19
Chizoba Uwakwe
@chizobauwakwe
🧺 Welcome to my cottage 💌 chizobateam@pontefirm.com ☕️ North Carolina
Raleigh, United States of America
142.8K
Followers
2.15%
Engagement
+0.4%(+587)
6.9
20
HEATHER GARRETT DESIGN
@hgarrettdesign
Luxury Interior Design in Raleigh NC + beyond. 📚/be-spōk/: a philosophy of beauty. On Amazon.
Raleigh, United States of America
29.8K
Followers
2.67%
Engagement
+1.7%(+491)
5.6

About This Instagram Influencer Ranking

Discover the most influential creators in Raleigh with our comprehensive ranking of the top 20 influencers on Instagram who post Home & Interior Design content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 1.6M potential impressions across all ranked influencers
  • Total Audience: 7.6M followers collectively following these creators
  • Average Engagement Rate: 1.80% - competitive engagement levels
  • Market Coverage: 184 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2026.

Frequently Asked Questions

Who is the fastest‑growing Home & Interior Design creator in Raleigh on Instagram?

JULIA MARCUM · CLJ 🏡 (@chrislovesjulia) is, as of September 2026, the fastest‑growing Home & Interior Design creator in Raleigh on Instagram, with +1.6% monthly growth (+28.4K followers).

How many followers did JULIA MARCUM · CLJ 🏡 (@chrislovesjulia) gain last month?

JULIA MARCUM · CLJ 🏡 (@chrislovesjulia) gained about 28.4K followers last month (+1.6%).

Who grew more: JULIA MARCUM · CLJ 🏡 (@chrislovesjulia) or Crystal Jarvi | Home Decor + Interior Design (@oak.haus.collective)?

JULIA MARCUM · CLJ 🏡 (@chrislovesjulia) grew more than Crystal Jarvi | Home Decor + Interior Design (@oak.haus.collective) (28.4K vs 7.3K).

How is Crystal Jarvi | Home Decor + Interior Design (@oak.haus.collective) performing right now?

Crystal Jarvi | Home Decor + Interior Design (@oak.haus.collective) is growing at +4.8% (+7.3K) per month, with a Profile Score of 7.0 and average engagement of 0.27%.

How is Courtney Mims | SouthernToATea (@southerntoatea) performing right now?

Courtney Mims | SouthernToATea (@southerntoatea) is growing at +11.5% (+5.6K) per month, with a Profile Score of 8.5 and average engagement of 6.59%.

How is Megan Nichols | NC Eat & Play (@nceatandplay) performing right now?

Megan Nichols | NC Eat & Play (@nceatandplay) is growing at +0.7% (+2.9K) per month, with a Profile Score of 6.6 and average engagement of 0.77%.

How is Laura Colgan (@the.bunny.trails) performing right now?

Laura Colgan (@the.bunny.trails) is growing at +3.6% (+2.5K) per month, with a Profile Score of 7.0 and average engagement of 5.04%.

Who had the higher percentage growth: Crystal Jarvi | Home Decor + Interior Design (@oak.haus.collective) or Courtney Mims | SouthernToATea (@southerntoatea)?

Courtney Mims | SouthernToATea (@southerntoatea) leads (11.5% vs Crystal Jarvi | Home Decor + Interior Design (@oak.haus.collective) 4.8%).

What is the absolute follower gain of JULIA MARCUM · CLJ 🏡 (@chrislovesjulia)?

JULIA MARCUM · CLJ 🏡 (@chrislovesjulia) gained about 28.4K followers last month (+1.6%).

What is the absolute follower gain of Crystal Jarvi | Home Decor + Interior Design (@oak.haus.collective)?

Crystal Jarvi | Home Decor + Interior Design (@oak.haus.collective) gained about 7.3K followers last month (+4.8%).

What is the absolute follower gain of Courtney Mims | SouthernToATea (@southerntoatea)?

Courtney Mims | SouthernToATea (@southerntoatea) gained about 5.6K followers last month (+11.5%).

What is the absolute follower gain of Megan Nichols | NC Eat & Play (@nceatandplay)?

Megan Nichols | NC Eat & Play (@nceatandplay) gained about 2.9K followers last month (+0.7%).

What is the absolute follower gain of Laura Colgan (@the.bunny.trails)?

Laura Colgan (@the.bunny.trails) gained about 2.5K followers last month (+3.6%).

Is JULIA MARCUM · CLJ 🏡 (@chrislovesjulia) still a relevant creator?

Yes — JULIA MARCUM · CLJ 🏡 (@chrislovesjulia) has a Profile Score of 8.0, average engagement of 0.75%, and +1.6% (+28.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Home & Interior Design in United States of America?

The average engagement rate for this category is 1.80%. Generally, rates above 2.2% are considered excellent, while rates above 1.4% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Raleigh?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.