Top 20 Parenting & Family from New York on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Parenting & Family Influencers in New York, United States of America

6,583

Expected Reach

85.9M

Total Followers

333.9M

Avg Engagement

4.50%

Audience Analysis

Gender Distribution

Female61%
Male39%

Age Distribution

25-3436.5%
18-2425.6%
35-4418.8%
45-548.2%

Top Countries

United States of America46.7%
Germany4.8%
United Kingdom4.5%
India4.0%
Canada3.0%

Top Languages

en72.9%
es8.3%
de5.8%

Top Cities

New York6.3%
Los Angeles2.3%
New York City1.5%
Santiago1.1%
London1.0%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
gigi
@okaycoolgigi
nyc & prob in another adhd project 🤌🏼 tiktok: 2.3M+ 🫶 personal insta: @gianabello 💌 gigi.partnerships@gmail.com
New York, United States of America
1.5M
Followers
N/A
Engagement
+18.8%(+243.8K)
8.4
2
Crafty Little Ones
@crafty.little.ones
🎨 Creative crafts for curious little hands 🌈 Helping parents & teachers spark imagination ✨ New projects everyday 🇺🇸 NYC mama of two (4 & 6)
New York, United States of America
914.4K
Followers
N/A
Engagement
+19.6%(+149.6K)
8.3
3
deanblechman
@deanblechman
#DeanOnTheStreet
New York, United States of America
1.5M
Followers
16.46%
Engagement
+8.4%(+116.2K)
6.1
4
KAZI M. ISLAM
@kazitube
Content Creator 🇧🇩 🇵🇸 | Spreading Love ❤️ | Writer | NY Vlogger | YouTuber | Activist 🍉 | CEO @kazimahal ⬇️ SPONSOR AN ORPHAN ⬇️❤️
New York, United States of America
815.0K
Followers
2.69%
Engagement
+16.1%(+112.9K)
7.0
5
Carlos Bezerra Jr
@carlosbezerrajr
• Vereador(5x)Dep Estadual(2x) • Médico • Ativista Social • ⁠Discípulo de Jesus • Autor-Mãe Paulistana • Ex-sec.Ass Social • Idealizador V.Reencontro
New York, United States of America
573.8K
Followers
0.44%
Engagement
+12.4%(+63.4K)
6.7
6
Rebecca Yarros
@rebeccayarros
#1 New York Times Bestselling Author Pres of @oneoctoberorg nonprofit for kids in foster care. Hockey mom, #adhd, & #ehlersdanlos #spoonie.
New York, United States of America
1.7M
Followers
4.94%
Engagement
+2.9%(+47.7K)
8.0
7
roxanne perez
@roxanne_wwe
WWE Women’s Tag Team Champion | The Prodigy
New York, United States of America
744.9K
Followers
6.21%
Engagement
+6.2%(+43.2K)
8.9
8
Jennifer Welch
@mizzwelch
I’m super busy. @ivehaditpodcast
New York, United States of America
195.6K
Followers
5.50%
Engagement
+26.4%(+40.9K)
9.4
9
Zarna Garg
@zarnagarg
New York Times Bestselling Author: This American Woman A one-in-a-billion memoir
New York, United States of America
1.4M
Followers
0.29%
Engagement
+2.8%(+38.3K)
5.9
10
Marcilia Luzbet
@marcilia_luzbet
Businesswoman CEO of @portuguesebrazilianawards & @luzbet_productions 📍Live in New York 🇺🇸 🌎 Welcome to my World
New York, United States of America
311.0K
Followers
4.25%
Engagement
+11.7%(+32.7K)
9.1
11
Kimmy Neeli
@kimmyneeli
📍 NYC | Mom of 4 💃 Fashionista on a budget 🌟 Loving luxury places 💌 Collabs : KimmyNeeli@gmail.com 🛍️ Get my looks 👇
New York, United States of America
171.1K
Followers
1.63%
Engagement
+21.9%(+30.8K)
8.3
12
Amanda Blauer
@amandablauerpilates
Real Pilates 🤝 Real Results. At home workouts better than the studio, pre + postnatal 🤰, and more! 💪🏼 ✨7 day FREE trial ⬇️ ✨
New York, United States of America
674.5K
Followers
0.32%
Engagement
+4.5%(+29.0K)
5.9
13
Gianmarco Soresi
@gianmarcosoresi
🎤 Stand Up Comic 🎙️ Host of @thedownsidepod 💔 Child of Divorce 🔽 join my email list for upcoming shows 🔽
New York, United States of America
531.7K
Followers
0.65%
Engagement
+5.5%(+27.6K)
7.5
14
Roshaun diah
@roshaun_diah
Spreading Love Around the World 🌎 with @papisgarden 💕 📧 Team@Roshaundiah.com
New York, United States of America
1.3M
Followers
0.00%
Engagement
+2.0%(+26.1K)
7.6
15
Kristin Chenoweth
@kchenoweth
We sing because we can’t speak anymore
New York, United States of America
1.7M
Followers
1.46%
Engagement
+1.5%(+24.7K)
7.1
16
Vladyslava Kolesnichenko
@vladyslava_rogovenko1
Две страницы в блоке ❌ По сотрудничеству пишите ⤵️ @rogovenko_cooperation
New York, United States of America
432.2K
Followers
4.77%
Engagement
+5.7%(+23.4K)
7.9
17
Desi Lydic
@desilydic
Charm School drop out |🍎N Y C @thedailyshow
New York, United States of America
552.3K
Followers
3.24%
Engagement
+4.2%(+22.3K)
7.8
18
Jesse Itzler
@jesseitzler
5x built/sold companies, Raising 4 kids, running long races & giving big speeches @29029everesting @thebigasscalendar @runningmanfest @alldaysaunaco
New York, United States of America
1.2M
Followers
0.40%
Engagement
+1.6%(+19.1K)
5.7
19
Izzy Tube
@izzy.tube
NYC 🌆 Biz: izzytubebiz@gmail.com TikTok: @izzy.tube 8M+ P.O. BOX ⬇️ 2481 Crotona Ave Bronx NY
New York, United States of America
396.4K
Followers
3.10%
Engagement
+4.7%(+17.8K)
8.4
20
Lara Trump
@laraleatrump
Too many photos of 🐶🐶🐶, 🐴🦄 & 👦🏼👶🏼
New York, United States of America
2.6M
Followers
1.17%
Engagement
+0.7%(+17.7K)
6.7

About This Instagram Influencer Ranking

Discover the most influential creators in New York with our comprehensive ranking of the top 20 influencers on Instagram who post Parenting & Family content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 85.9M potential impressions across all ranked influencers
  • Total Audience: 333.9M followers collectively following these creators
  • Average Engagement Rate: 4.50% - above industry average
  • Market Coverage: 6,583 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United States of America, Germany, United Kingdom
  • Gender Distribution: 61% Female, 39% Male
  • Primary Age Group: 25-34 years (36.5% of audience)
  • Languages: English, Spanish, German

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Parenting & Family niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Parenting & Family creator in New York on Instagram?

gigi (@okaycoolgigi) is, as of September 2025, the fastest‑growing Parenting & Family creator in New York on Instagram, with +18.8% monthly growth (+243.8K followers).

How many followers did gigi (@okaycoolgigi) gain last month?

gigi (@okaycoolgigi) gained about 243.8K followers last month (+18.8%).

Who grew more: gigi (@okaycoolgigi) or Crafty Little Ones (@crafty.little.ones)?

gigi (@okaycoolgigi) grew more than Crafty Little Ones (@crafty.little.ones) (243.8K vs 149.6K).

How is Crafty Little Ones (@crafty.little.ones) performing right now?

Crafty Little Ones (@crafty.little.ones) is growing at +19.6% (+149.6K) per month, with a Profile Score of 8.3 and average engagement of N/A.

How is deanblechman (@deanblechman) performing right now?

deanblechman (@deanblechman) is growing at +8.4% (+116.2K) per month, with a Profile Score of 6.1 and average engagement of 16.46%.

How is KAZI M. ISLAM (@kazitube) performing right now?

KAZI M. ISLAM (@kazitube) is growing at +16.1% (+112.9K) per month, with a Profile Score of 7.0 and average engagement of 2.69%.

How is Carlos Bezerra Jr (@carlosbezerrajr) performing right now?

Carlos Bezerra Jr (@carlosbezerrajr) is growing at +12.4% (+63.4K) per month, with a Profile Score of 6.7 and average engagement of 0.44%.

Who had the higher percentage growth: Crafty Little Ones (@crafty.little.ones) or deanblechman (@deanblechman)?

Crafty Little Ones (@crafty.little.ones) leads (19.6% vs deanblechman (@deanblechman) 8.4%).

What is the absolute follower gain of gigi (@okaycoolgigi)?

gigi (@okaycoolgigi) gained about 243.8K followers last month (+18.8%).

What is the absolute follower gain of Crafty Little Ones (@crafty.little.ones)?

Crafty Little Ones (@crafty.little.ones) gained about 149.6K followers last month (+19.6%).

What is the absolute follower gain of deanblechman (@deanblechman)?

deanblechman (@deanblechman) gained about 116.2K followers last month (+8.4%).

What is the absolute follower gain of KAZI M. ISLAM (@kazitube)?

KAZI M. ISLAM (@kazitube) gained about 112.9K followers last month (+16.1%).

What is the absolute follower gain of Carlos Bezerra Jr (@carlosbezerrajr)?

Carlos Bezerra Jr (@carlosbezerrajr) gained about 63.4K followers last month (+12.4%).

Is gigi (@okaycoolgigi) still a relevant creator?

Yes — gigi (@okaycoolgigi) has a Profile Score of 8.4, average engagement of N/A, and +18.8% (+243.8K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Parenting & Family in United States of America?

The average engagement rate for this category is 4.50%. Generally, rates above 5.4% are considered excellent, while rates above 3.6% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in New York?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.