Top 20 Fashion & Style from Lisbon on Instagram Influencers by Follower Growth

Last updated: May 20, 2026

Total Fashion & Style Influencers in Lisbon, Portugal

1,548

Expected Reach

16.5M

Total Followers

62.2M

Avg Engagement

4.68%

Audience Analysis

Gender Distribution

Female59%
Male41%

Age Distribution

25-3441.6%
18-2431.1%
35-4415.2%
13-176.5%

Top Countries

Portugal53.7%
Brazil9.7%
United States of America6.5%
Spain3.7%
France2.6%

Top Languages

pt60.2%
en27.1%
es6.3%

Top Cities

Lisbon9.7%
Porto4.0%
Cascais0.7%
São Paulo0.6%
Greater London0.5%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Caetana Botelho Afonso
@caetanaba
💌collabs & inquiries: caetana@listheagency.com Lisbon, pt
Lisbon, Portugal
703.8K
Followers
1.18%
Engagement
+3.6%(+24.4K)
6.9
2
CLAUDYA MOREIRA©️
@claudyamoreira
Content Creator & Scarf Art Collab: info@claudyamoreira.com @zafialisbon
Lisbon, Portugal
716.5K
Followers
0.01%
Engagement
+2.7%(+18.9K)
7.2
3
Margarida Corceiro
@magui_corceiro
From Portugal 🦋 Acting @leonorbaboactores Pr Digital & Brands @centralmodels @angelsproject Co-Owner & Partner @missus_swimsuits
Lisbon, Portugal
2.3M
Followers
4.84%
Engagement
+0.7%(+16.4K)
7.8
4
cat.barbiee
@cat.barbiee
💌catarinambarbie@gmail.com •TikTok: cat.barbiee (1M+🌽)
Lisbon, Portugal
128.7K
Followers
3.49%
Engagement
+13.7%(+15.5K)
8.5
5
Marcela Figueroa
@juegodedoce
🇲🇽 Contacto: marcela@doubletapcontent.com @marcelafigueroas
Lisbon, Portugal
551.7K
Followers
0.00%
Engagement
+2.1%(+11.6K)
6.4
6
Tiago Frias
@domfrias
O fato transforma a marca pessoal do Homem👌🏻 Digital | Brands: domfrias1@gmail.com Tens aqui o e-book grátis Clica ⬇️
Lisbon, Portugal
85.8K
Followers
N/A
Engagement
+14.7%(+11.0K)
6.5
7
Ellena Shchebetovska
@ellena_hue
Colorful Style Rebel in a Minimalist World Pro Stylist | 12+ Yrs Experience Collab: 💌 EllenaHue@gmail.com
Lisbon, Portugal
354.1K
Followers
0.52%
Engagement
+2.0%(+7.0K)
7.3
8
Rui Melo
@ruimelo
Acting : @leonorbaboactores PR Digital & Brands : @globalpress
Lisbon, Portugal
64.0K
Followers
7.61%
Engagement
+11.9%(+6.8K)
6.1
9
Caio Amato
@caioamato
*Global President @oakley & Sports Hub *Top 100 Innovators 2025 by Vogue *Advisory @cubo.network @espmsaopaulo atendimento.otama@gmail.com
Lisbon, Portugal
192.1K
Followers
3.46%
Engagement
+3.1%(+5.8K)
8.3
10
Carolina Neto
@carolinavneto
📍Lisbon - Fashion & Lifestyle 💌carolinacvneto@gmail.com @fashionnova ambassador All my looks in
Lisbon, Portugal
127.5K
Followers
3.98%
Engagement
+4.3%(+5.3K)
4.8
11
Maria Botelho Moniz
@mariabotelhomoniz
• Actress. TV Host. Cool Chick. ♡ • Self Proclaimed Ninja. 🤺 • @mais.que.uma
Lisbon, Portugal
679.1K
Followers
11.82%
Engagement
+0.8%(+5.1K)
7.7
12
Eva Mota
@evasmota
Lisbon, Portugal
43.6K
Followers
16.14%
Engagement
+13.0%(+5.0K)
8.4
13
Rodrigo castelhano
@rodrigo_castelhano
Dj @inkcastelhano @nuak.art Booking @sala13_pt sala13comercial@gmail.com
Lisbon, Portugal
80.2K
Followers
2.29%
Engagement
+6.4%(+4.8K)
8.2
14
Karen Serena🇦🇴
@karenserenaa
- Cabelo, maquiagem e bem-estar 🇦🇴Angolana em Portugal 📍 🎥YouTube Vloger 📧karensilvaaa16@gmail.com
Lisbon, Portugal
280.6K
Followers
5.91%
Engagement
+1.7%(+4.7K)
8.2
15
Marcia Soares
@wvrciv
📍Lisbon @marciathecollection WORK • DIGITAL • BRANDS • marciasoares.collabs@gmail.com
Lisbon, Portugal
226.4K
Followers
6.02%
Engagement
+1.8%(+4.0K)
8.6
16
𝕵𝖔𝖆𝖓𝖆 𝕾𝖍𝖎𝖓𝖔
@joanashino
Chief of Odd at @thatsoddbeauty Digital @influenza.pt Creative cat lady 📍Lisbon, PT
Lisbon, Portugal
58.5K
Followers
16.87%
Engagement
+6.8%(+3.7K)
9.1
17
Melanie Fernandes Cabral
@mellnieee
Cabin crew 🛫 🇨🇻 From Island
Lisbon, Portugal
33.0K
Followers
11.09%
Engagement
+12.0%(+3.5K)
9.0
18
Theodoro Cochrane
@theocochrane
ATOR, APRESENTADOR, DJ E FIGURINISTA EM @aultimaentrevista Channels: @teteatheo @theorapiapod Agency: @montenegrotalentsoficial Press: @julycaldas
Lisbon, Portugal
177.3K
Followers
0.90%
Engagement
+2.0%(+3.5K)
7.3
19
Inês Isaías
@inesisaias
Lisbon, Portugal Agent: ines@doctheagency.com Founder of @moya.studios
Lisbon, Portugal
193.6K
Followers
9.44%
Engagement
+1.8%(+3.5K)
7.0
20
Liliana Filipa
@lilianafilipa__
beauty & fashion @lafemme_brand_ & @lafemme_swim Porque Ela Pod(cast)🎙️🎀 Forbes 30 under 30 📩 info@lilianafilipa.com @whataboutagency
Lisbon, Portugal
871.5K
Followers
3.02%
Engagement
+0.4%(+3.5K)
7.2

About This Instagram Influencer Ranking

Discover the most influential creators in Lisbon with our comprehensive ranking of the top 20 influencers on Instagram who post Fashion & Style content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 16.5M potential impressions across all ranked influencers
  • Total Audience: 62.2M followers collectively following these creators
  • Average Engagement Rate: 4.68% - above industry average
  • Market Coverage: 1,548 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Portugal, Brazil, United States of America
  • Gender Distribution: 59% Female, 41% Male
  • Primary Age Group: 25-34 years (41.6% of audience)
  • Languages: Portuguese, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Fashion & Style niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through May 2026.

Frequently Asked Questions

Who is the fastest‑growing Fashion & Style creator in Lisbon on Instagram?

Caetana Botelho Afonso (@caetanaba) is, as of May 2026, the fastest‑growing Fashion & Style creator in Lisbon on Instagram, with +3.6% monthly growth (+24.4K followers).

How many followers did Caetana Botelho Afonso (@caetanaba) gain last month?

Caetana Botelho Afonso (@caetanaba) gained about 24.4K followers last month (+3.6%).

Who grew more: Caetana Botelho Afonso (@caetanaba) or CLAUDYA MOREIRA©️ (@claudyamoreira)?

Caetana Botelho Afonso (@caetanaba) grew more than CLAUDYA MOREIRA©️ (@claudyamoreira) (24.4K vs 18.9K).

How is CLAUDYA MOREIRA©️ (@claudyamoreira) performing right now?

CLAUDYA MOREIRA©️ (@claudyamoreira) is growing at +2.7% (+18.9K) per month, with a Profile Score of 7.2 and average engagement of 0.01%.

How is Margarida Corceiro (@magui_corceiro) performing right now?

Margarida Corceiro (@magui_corceiro) is growing at +0.7% (+16.4K) per month, with a Profile Score of 7.8 and average engagement of 4.84%.

How is cat.barbiee (@cat.barbiee) performing right now?

cat.barbiee (@cat.barbiee) is growing at +13.7% (+15.5K) per month, with a Profile Score of 8.5 and average engagement of 3.49%.

How is Marcela Figueroa (@juegodedoce) performing right now?

Marcela Figueroa (@juegodedoce) is growing at +2.1% (+11.6K) per month, with a Profile Score of 6.4 and average engagement of 0.00%.

Who had the higher percentage growth: CLAUDYA MOREIRA©️ (@claudyamoreira) or Margarida Corceiro (@magui_corceiro)?

CLAUDYA MOREIRA©️ (@claudyamoreira) leads (2.7% vs Margarida Corceiro (@magui_corceiro) 0.7%).

What is the absolute follower gain of Caetana Botelho Afonso (@caetanaba)?

Caetana Botelho Afonso (@caetanaba) gained about 24.4K followers last month (+3.6%).

What is the absolute follower gain of CLAUDYA MOREIRA©️ (@claudyamoreira)?

CLAUDYA MOREIRA©️ (@claudyamoreira) gained about 18.9K followers last month (+2.7%).

What is the absolute follower gain of Margarida Corceiro (@magui_corceiro)?

Margarida Corceiro (@magui_corceiro) gained about 16.4K followers last month (+0.7%).

What is the absolute follower gain of cat.barbiee (@cat.barbiee)?

cat.barbiee (@cat.barbiee) gained about 15.5K followers last month (+13.7%).

What is the absolute follower gain of Marcela Figueroa (@juegodedoce)?

Marcela Figueroa (@juegodedoce) gained about 11.6K followers last month (+2.1%).

Is Caetana Botelho Afonso (@caetanaba) still a relevant creator?

Yes — Caetana Botelho Afonso (@caetanaba) has a Profile Score of 6.9, average engagement of 1.18%, and +3.6% (+24.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Fashion & Style in Portugal?

The average engagement rate for this category is 4.68%. Generally, rates above 5.6% are considered excellent, while rates above 3.7% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Lisbon?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.