Top 20 Entertainment & Media from Philippines on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Entertainment & Media Influencers in Philippines

2,330

Expected Reach

117.5M

Total Followers

474.3M

Avg Engagement

5.63%

Audience Analysis

Gender Distribution

Female58%
Male42%

Age Distribution

25-3438.9%
18-2434.1%
13-1711.4%
35-4410.5%

Top Countries

Philippines62.2%
United States of America8.1%
Germany1.5%
Indonesia1.4%
Italy1.1%

Top Languages

en86.1%
tl3.1%
de2.1%

Top Cities

Manila6.4%
Quezon City6.2%
Cebu3.8%
Cebu City1.6%
Davao1.6%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
River Joseph
@riverjoseph
@riseartistsstudio @starmagicphils mico_delrosario@abs-cbn.com gmmaranan@abs-cbn.com
Bacolod, Philippines
811.2K
Followers
19.77%
Engagement
+23.8%(+155.9K)
10.0
2
Ethan David
@ethandavidd
GAT Ethan 📧 ethandavid.work@gmail.com @vivaartistsagency @gatph.official
Philippines
894.5K
Followers
33.73%
Engagement
+18.5%(+139.6K)
9.4
3
Andres Muhlach
@aagupy
Philippines
2.3M
Followers
24.12%
Engagement
+6.2%(+136.2K)
9.3
4
Fyangi
@_iamsofiasmith
@starmagicphils For booking & inquiries: Portia_Dimla-Morales@abs-cbn.com
Philippines
2.6M
Followers
16.21%
Engagement
+2.6%(+66.0K)
8.9
5
EVAN TAN
@evantan
✉️ evantan.work@gmail.com K-content | Lifestyle | 12.7M TikTok 🇵🇭🇨🇳 listen to my LATEST SONG ↴
Quezon City, Philippines
2.2M
Followers
12.50%
Engagement
+3.1%(+64.2K)
7.6
6
niana
@nianaguerrero
dance and lifestyle creator
Philippines
16.0M
Followers
2.02%
Engagement
+0.3%(+56.0K)
6.7
7
Maris Racal
@mariesteller
sí se puede Actress 🇵🇭 Film inquiries: marisracal@gmail.com
Quezon City, Philippines
7.7M
Followers
0.94%
Engagement
+0.7%(+50.6K)
6.6
8
Jervi Wrightson
@kaladkaren
MMFF 2023 Best Supporting Actress, News Anchor, TV Host, @dragraceph resident judge 📍London | Manila 🇬🇧🇵🇭 📞 +639456074311 📧 kaladkaren@kreativden.com
Manila, Philippines
1.0M
Followers
2.72%
Engagement
+5.0%(+48.1K)
6.5
9
Esnyr
@esnyrrr
Isaiah 60:22 @riseartistsstudio | LBSitjar@abs-cbn.com📩 mico_delrosario@abs-cbn.com jd_ching@abs-cbn.com NEW HIGHSCHOOL VLOG⬇️
Philippines
1.3M
Followers
26.12%
Engagement
+3.2%(+40.6K)
8.8
10
Bianca Umali
@bianxa
ako po si B :)
Philippines
3.6M
Followers
0.00%
Engagement
+1.1%(+38.5K)
4.8
11
Azi Acosta
@azi.acosta
Viva Artist 💙💙💙 For inquiries send an email to aziacosta.official2025@gmail.com 21yo
Philippines
790.5K
Followers
4.96%
Engagement
+4.8%(+36.6K)
8.1
12
Yanyan De Jesus
@yanyandejesus
FB: Yanyan De Jesus Tiktok: yanyandejesus1 YT: Yanyan De Jesus Business: overdyodose@gmail.com
Philippines
454.9K
Followers
12.85%
Engagement
+8.4%(+35.4K)
8.1
13
Karel Marquez Santos - Fariñas
@iamkarelmarquez
Wife & Momma of 5🤰🏻 FAMILY•HOME•LOVE🏡 Entrepreneur•Artist🎤🎶 MC HOST & LIVE SELLER iamkarelmarquez🛒 @createkawaii @mommakarelskitchen @manilajungle
San Pablo, Philippines
566.3K
Followers
0.04%
Engagement
+6.6%(+35.0K)
5.3
14
RAIN
@raincelmar_
🍀⭐️ inquiries & bookings: @starmagic_joylomibao Joy_Lomibao@abs-cbn.com
Philippines
675.3K
Followers
9.44%
Engagement
+5.4%(+34.9K)
8.8
15
Toni Fowler
@tonifowlerpo
For project offers message us torofamilymanagement@gmail.com
Philippines
5.5M
Followers
0.56%
Engagement
+0.6%(+31.6K)
6.2
16
Belle Mariano 🧚
@belle_mariano
Matthew 19:26
MANILA, Philippines
3.8M
Followers
3.95%
Engagement
+0.8%(+29.4K)
7.9
17
Aubrey Caraan
@itsmeaubreyc
For inquiries: @malpanoso
Quezon City, Philippines
248.7K
Followers
39.72%
Engagement
+13.3%(+29.2K)
8.9
18
Ma Ahtisa Manalo
@ahtisa
Living life one dream at a time 🌙✨ Miss Universe Philippines 2025 🩷
Philippines
579.7K
Followers
4.65%
Engagement
+5.2%(+28.7K)
8.5
19
Vico Sotto
@vicosotto
for work/LGU related concerns email mayorsoffice @ pasigcity.gov.ph
Philippines
1.3M
Followers
9.29%
Engagement
+2.3%(+28.6K)
8.4
20
Martin Venegas
@martinvenegas08
@vivaartistsagency @viva_records 🫶🏻 Stream " Natamaan " on all digital music platforms! Link below!!
Quezon City, Philippines
329.9K
Followers
14.93%
Engagement
+9.0%(+27.4K)
7.8

About This Instagram Influencer Ranking

Discover the most influential creators in Philippines with our comprehensive ranking of the top 20 influencers on Instagram who post Entertainment & Media content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 117.5M potential impressions across all ranked influencers
  • Total Audience: 474.3M followers collectively following these creators
  • Average Engagement Rate: 5.63% - significantly above industry average
  • Market Coverage: 2,330 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Philippines, United States of America, Germany
  • Gender Distribution: 58% Female, 42% Male
  • Primary Age Group: 25-34 years (38.9% of audience)
  • Languages: English, tl, German

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Entertainment & Media niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Entertainment & Media creator in Philippines on Instagram?

River Joseph (@riverjoseph) is, as of September 2025, the fastest‑growing Entertainment & Media creator in Philippines on Instagram, with +23.8% monthly growth (+155.9K followers).

How many followers did River Joseph (@riverjoseph) gain last month?

River Joseph (@riverjoseph) gained about 155.9K followers last month (+23.8%).

Who grew more: River Joseph (@riverjoseph) or Ethan David (@ethandavidd)?

River Joseph (@riverjoseph) grew more than Ethan David (@ethandavidd) (155.9K vs 139.6K).

How is Ethan David (@ethandavidd) performing right now?

Ethan David (@ethandavidd) is growing at +18.5% (+139.6K) per month, with a Profile Score of 9.4 and average engagement of 33.73%.

How is Andres Muhlach (@aagupy) performing right now?

Andres Muhlach (@aagupy) is growing at +6.2% (+136.2K) per month, with a Profile Score of 9.3 and average engagement of 24.12%.

How is Fyangi (@_iamsofiasmith) performing right now?

Fyangi (@_iamsofiasmith) is growing at +2.6% (+66.0K) per month, with a Profile Score of 8.9 and average engagement of 16.21%.

How is EVAN TAN (@evantan) performing right now?

EVAN TAN (@evantan) is growing at +3.1% (+64.2K) per month, with a Profile Score of 7.6 and average engagement of 12.50%.

Who had the higher percentage growth: Ethan David (@ethandavidd) or Andres Muhlach (@aagupy)?

Ethan David (@ethandavidd) leads (18.5% vs Andres Muhlach (@aagupy) 6.2%).

What is the absolute follower gain of River Joseph (@riverjoseph)?

River Joseph (@riverjoseph) gained about 155.9K followers last month (+23.8%).

What is the absolute follower gain of Ethan David (@ethandavidd)?

Ethan David (@ethandavidd) gained about 139.6K followers last month (+18.5%).

What is the absolute follower gain of Andres Muhlach (@aagupy)?

Andres Muhlach (@aagupy) gained about 136.2K followers last month (+6.2%).

What is the absolute follower gain of Fyangi (@_iamsofiasmith)?

Fyangi (@_iamsofiasmith) gained about 66.0K followers last month (+2.6%).

What is the absolute follower gain of EVAN TAN (@evantan)?

EVAN TAN (@evantan) gained about 64.2K followers last month (+3.1%).

Is River Joseph (@riverjoseph) still a relevant creator?

Yes — River Joseph (@riverjoseph) has a Profile Score of 10.0, average engagement of 19.77%, and +23.8% (+155.9K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Entertainment & Media in Philippines?

The average engagement rate for this category is 5.63%. Generally, rates above 6.8% are considered excellent, while rates above 4.5% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Philippines?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.