Top 20 Beauty & Cosmetics from Florence on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Beauty & Cosmetics Influencers in Florence, Italy

521

Expected Reach

5.2M

Total Followers

19.1M

Avg Engagement

3.55%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
CARLO BAY
@carlobay
Portiamo da sempre lo stile italiano nel mondo. Amiamo rendere felici le nostre clienti. + 30 saloni #carlobay ➡️ Scegli il tuo preferito!
Florence, Italy
248.5K
Followers
0.00%
Engagement
+11.3%(+25.3K)
5.3
2
ALLY NICOLE
@heartandsoulbyallynicole
𝕝𝕚𝕗𝕖 𝕠𝕗 𝕒 𝕓𝕖𝕒𝕦𝕥𝕪 𝕖𝕟𝕥𝕣𝕖𝕡𝕣𝕖𝕟𝕖𝕦𝕣 welcome to ✨organized chaos✨ licensed cosmetologist Traveling Bridal Hair + Makeup Artist Links+Contact ↓
Florence, Italy
1.3M
Followers
5.23%
Engagement
+1.3%(+16.9K)
8.2
3
Patrizia Baldini
@pitti.patty
🦋pitti.patty ☀️FACEBOOK:Pitti Patty 🌍Italy,Florence 📩INFO DIRECT αℓℓ мα∂є ωιтн ℓσνє
Florence, Italy
237.3K
Followers
N/A
Engagement
+4.7%(+10.7K)
8.0
4
Il tuo infermiere olistico
@il_tuo_infermiere_olistico
👨‍⚕️ Dr. Tommaso Guido 🩺 Infermiere e Tuinaista 🌿 Medicina tradizionale cinese 📨 Collab: tommasoguido@cfactor.it
Florence, Italy
255.5K
Followers
N/A
Engagement
+4.1%(+10.1K)
7.8
5
Fabricateurialist
@fabricateurialist
Well made fashion (MA, MBA, and strategy by day) Founder of @acitura.official PR and collabs ✉️: Fabricateurialist@gmail.com +40k on TikTok
Florence, Italy
39.1K
Followers
6.16%
Engagement
+23.1%(+7.3K)
6.9
6
Cam Reading
@camreading_
@bossmodelmanagement
Florence, Italy
87.6K
Followers
63.77%
Engagement
+7.5%(+6.1K)
9.3
7
Thaciana Mesquita
@thacianamesquita
LOOK DO DIA-OOTD (every day) - BEAUTY - LIFESTYLE ✨ 📧 contato parcerias 👇🏻contatothacianamesquita@gmail.com
Florence, Italy
506.1K
Followers
0.00%
Engagement
+0.9%(+4.6K)
6.6
8
florence
@glambyflo
london☁️ psoriasis🦋 snap: @glambyflo💛 Business: contact@glambyflo.com Represented @cadence_talent
Florence, Italy
570.7K
Followers
1.07%
Engagement
+0.8%(+4.5K)
6.7
9
Ashmita Tomar
@ashmitatomar
Lifestyle | Travel 🧜🏼‍♀️ UGC Creator Corporate girl who Creates Content 🏊🏼‍♀️ 📩 ashmitatomar.work@gmail.com
Florence, Italy
46.3K
Followers
1.93%
Engagement
+7.1%(+3.1K)
7.4
10
🌹TEA YZEIRAJ🌹
@tea_t99
GRAUATED AT @polimodafirenze🌞FASHION STYLING : LA FAMIGLIA E IL MIO TUTTO 💜🌞
Florence, Italy
221.5K
Followers
1.60%
Engagement
+1.2%(+2.6K)
9.0
11
Ishita Kapoor
@ishitak
Live and let live
Florence, Italy
56.8K
Followers
14.39%
Engagement
+4.7%(+2.6K)
8.8
12
Melania Vannucchi🕉️
@melanie_995
Model 👑 09/03/♓ Graduated in psychology 🎓 Florence, Italy 🇮🇹
Florence, Italy
59.1K
Followers
3.84%
Engagement
+4.3%(+2.4K)
8.4
13
Mattia Cafaggi | Fondatore Team MC
@mc__trainer
👩🏼‍🤝‍👨🏽 +500 clienti aiutati nel 2024 💧 Elimina inestetismi con un metodo mirato 💪🏼 Allenamento e alimentazione su misura ✍🏻 Scrivi in DIRECT per INFO
Florence, Italy
124.0K
Followers
0.00%
Engagement
+1.8%(+2.2K)
6.3
14
MAKE UP BARBIE JKT-TANGERANG
@florence.muaa
MUA • ATTIRE • DEKORASI • FG • WO • MC • PREWEDDING . @florence.dekorasi @florence.attiree @byteam_florencemua . 📍CILEDUG,TANGERANG . PRICELIST👇🏻
Florence, Italy
62.8K
Followers
0.82%
Engagement
+3.5%(+2.1K)
6.7
15
Alberto Mccurry
@soldanialessandra_hair_style_
Salone di parrucchiere Coverciano @soldanialessandra_hair_style via Papini 41 #firenze🇮🇹 Vi aspettiamo per una consulenza 0559067069 diff. da imitazio
Florence, Italy
115.1K
Followers
N/A
Engagement
+1.6%(+1.8K)
7.3
16
Mixx Italia 👸🏽
@carmela_iziegbe
🇳🇬🇮🇹📍 Firenze “Struggle di una vita single” on air 🎙️ @akubodyjewelry è il mio brand ✨ @therecoveryplan 🏡
Florence, Italy
6.6K
Followers
0.00%
Engagement
+34.0%(+1.7K)
8.3
17
✨ lauriturri ✨
@lauriturri
👠 hago outfits 🎙️ conductora en @fmdos 💜 usa mi código de descuento en @corona_chile 🛍️ escucha mi podcast con la pali “La Vitrina” en @subelaradio
Florence, Italy
61.9K
Followers
3.59%
Engagement
+2.8%(+1.7K)
8.4
18
Mabel
@mabelcaller
👸🏻La tua nuova “glow up” creator 📍Pronta a diventare la protagonista della tua vita? 💌 mabel.caller@theakkademia.com 💋makin’ my 20’s ICONIC
Florence, Italy
5.8K
Followers
0.00%
Engagement
+38.5%(+1.6K)
8.3
19
Erika Chiera 🌸 Home 🏡
@ery_lovemyhome
Ho una passione per i detersivi🫧🧴 Quotidianità e tips per una casa pulita✨ Per collab. Direct o 💌 Prodotti preferiti Amazon⬇️
Florence, Italy
36.4K
Followers
N/A
Engagement
+4.6%(+1.6K)
8.3
20
Aleksandra Sosfa
@aleksandrasosfa
💋 a.sosfa@gmail.com @bloosh.app & @milkymane.shop tiktok - aleksandrasosfa
Florence, Italy
273.2K
Followers
6.91%
Engagement
+0.5%(+1.3K)
7.4

About This Instagram Influencer Ranking

Discover the most influential creators in Florence with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 5.2M potential impressions across all ranked influencers
  • Total Audience: 19.1M followers collectively following these creators
  • Average Engagement Rate: 3.55% - above industry average
  • Market Coverage: 521 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Florence on Instagram?

CARLO BAY (@carlobay) is, as of September 2025, the fastest‑growing Beauty & Cosmetics creator in Florence on Instagram, with +11.3% monthly growth (+25.3K followers).

How many followers did CARLO BAY (@carlobay) gain last month?

CARLO BAY (@carlobay) gained about 25.3K followers last month (+11.3%).

Who grew more: CARLO BAY (@carlobay) or ALLY NICOLE (@heartandsoulbyallynicole)?

CARLO BAY (@carlobay) grew more than ALLY NICOLE (@heartandsoulbyallynicole) (25.3K vs 16.9K).

How is ALLY NICOLE (@heartandsoulbyallynicole) performing right now?

ALLY NICOLE (@heartandsoulbyallynicole) is growing at +1.3% (+16.9K) per month, with a Profile Score of 8.2 and average engagement of 5.23%.

How is Patrizia Baldini (@pitti.patty) performing right now?

Patrizia Baldini (@pitti.patty) is growing at +4.7% (+10.7K) per month, with a Profile Score of 8.0 and average engagement of N/A.

How is Il tuo infermiere olistico (@il_tuo_infermiere_olistico) performing right now?

Il tuo infermiere olistico (@il_tuo_infermiere_olistico) is growing at +4.1% (+10.1K) per month, with a Profile Score of 7.8 and average engagement of N/A.

How is Fabricateurialist (@fabricateurialist) performing right now?

Fabricateurialist (@fabricateurialist) is growing at +23.1% (+7.3K) per month, with a Profile Score of 6.9 and average engagement of 6.16%.

Who had the higher percentage growth: ALLY NICOLE (@heartandsoulbyallynicole) or Patrizia Baldini (@pitti.patty)?

Patrizia Baldini (@pitti.patty) leads (4.7% vs ALLY NICOLE (@heartandsoulbyallynicole) 1.3%).

What is the absolute follower gain of CARLO BAY (@carlobay)?

CARLO BAY (@carlobay) gained about 25.3K followers last month (+11.3%).

What is the absolute follower gain of ALLY NICOLE (@heartandsoulbyallynicole)?

ALLY NICOLE (@heartandsoulbyallynicole) gained about 16.9K followers last month (+1.3%).

What is the absolute follower gain of Patrizia Baldini (@pitti.patty)?

Patrizia Baldini (@pitti.patty) gained about 10.7K followers last month (+4.7%).

What is the absolute follower gain of Il tuo infermiere olistico (@il_tuo_infermiere_olistico)?

Il tuo infermiere olistico (@il_tuo_infermiere_olistico) gained about 10.1K followers last month (+4.1%).

What is the absolute follower gain of Fabricateurialist (@fabricateurialist)?

Fabricateurialist (@fabricateurialist) gained about 7.3K followers last month (+23.1%).

Is CARLO BAY (@carlobay) still a relevant creator?

Yes — CARLO BAY (@carlobay) has a Profile Score of 5.3, average engagement of 0.00%, and +11.3% (+25.3K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Italy?

The average engagement rate for this category is 3.55%. Generally, rates above 4.3% are considered excellent, while rates above 2.8% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Florence?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.