Top 20 Food & Drink from Munich on Instagram Influencers by Follower Growth

Last updated: October 22, 2026

Total Food & Drink Influencers in Munich, Germany

2,331

Expected Reach

8.3M

Total Followers

32.2M

Avg Engagement

6.49%

Audience Analysis

Gender Distribution

Female58%
Male42%

Age Distribution

25-3439.8%
18-2424.7%
35-4420.5%
45-547.8%

Top Countries

Germany48.8%
Austria6.6%
United States of America5.8%
Italy5.7%
Turkey3.2%

Top Languages

de49.2%
en32.2%
es4.7%

Top Cities

Munich10.9%
Berlin3.5%
Hamburg1.3%
Istanbul1.0%
Vienna0.8%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
𝐍𝐞𝐫𝐦𝐢𝐧 𝐊𝐚𝐩𝐢𝐬𝐢𝐳
@_byneri
𝑓𝑜𝑜𝑑 𝑤𝑖𝑡ℎ 𝑙𝑜𝑣𝑒 𝑔ö𝑧 ℎ𝑎𝑘𝑘ı𝑛ı𝑧ı ℎ𝑒𝑙𝑎𝑙 𝑒𝑑𝑖𝑛 📍Munich 📧byneri@socialbrain-agency.com
Munich, Germany
913.3K
Followers
0.56%
Engagement
+3.6%(+32.2K)
8.0
2
Celina Pscherer - Wiesnbedienung - Gastro Girl
@celina.psr
Bierzeltbedienung - Studentin zwischen Squat Rack, Bierzelt und der weiten Welt Hier gibts tägliches Durcheinander🐒 📨 celina.psr@alike.media
Munich, Germany
471.3K
Followers
2.08%
Engagement
+5.1%(+22.9K)
8.4
3
Mia
@miamariee08
PLAYMATE Miss September 2026 🐰 In love with fast cars & good wine 📍München 🇩🇪
Munich, Germany
237.3K
Followers
0.72%
Engagement
+7.6%(+16.7K)
8.1
4
TESSA • DIY | PLOTTEN | GESCHENKIDEEN
@leicht.umsetzbar
🫶🏻folge für leicht umsetzbare DIYs 🤫gratis Vorlagen+Plotterideen 📸 UGC ✂️Geschenke einfach Selbermachen 👇🏻Druckvorlagen für Geschenkideen Etsy Shop
Munich, Germany
398.6K
Followers
0.25%
Engagement
+4.4%(+16.7K)
7.8
5
herr.ye
@herr.ye
🤩 Ach! Herr Ye! - Kochen wie beim Asiaten 🥡🥢 📩hi@herrye.de ⬇️8 Basics kaufen
Munich, Germany
75.3K
Followers
0.87%
Engagement
+28.9%(+16.7K)
7.5
6
JONATHAN
@jounisto
Noch nie von einem Restaurant bezahlt worden.🤙🏼 Pop Up Series: @briomunich Culinary events upon request 👇🏼 jonathan@0360works.com | @0360works
Munich, Germany
111.4K
Followers
1.14%
Engagement
+15.7%(+15.1K)
8.2
7
Eileen Pesarini l Gründerin, Ernährungsberaterin & Mama
@eileen_pesarini
🍫Gründerin von @linisbites & @getvuel 👶& Mama von 2, die versucht alles unter einen Hut zu kriegen 🫐darmgesunde Rezepte, die auch Kindern schmecken
Munich, Germany
73.6K
Followers
2.44%
Engagement
+25.2%(+14.8K)
9.1
8
Paulaner🍻
@paulaner
O’zapft is – worldwide!🍻 Let’s make Oktoberfest memories that travel the world.😍 Snap a pic and #ShareYourProst wherever you are.
Munich, Germany
217.0K
Followers
1.91%
Engagement
+6.7%(+13.7K)
6.9
9
Tobias Wagner
@elektrotrucker
Munich, Germany
59.6K
Followers
0.05%
Engagement
+28.8%(+13.3K)
7.3
10
Sophia Löppert
@fit_sophia_laetitia
Mehr Gemüse. Mehr Energie.🍃💪 deine schnellen Wohlfühlrezepte ✨ Collabs:fitsophia@management-netz.com Fitnesstrainerin | Spiegel Bestseller Autorin 👇
Munich, Germany
648.6K
Followers
0.07%
Engagement
+2.0%(+12.9K)
6.7
11
SINNVOLL
@__sinnvoll__
| REZEPTIDEEN | HACKS | SHOPPINGINSPO | ✨ Superleckere Blitzrezepte gibt’s hier! ✨ ✉️ Für Kooperationen: DM Abonnieren & inspirieren lassen!
Munich, Germany
150.4K
Followers
0.00%
Engagement
+4.8%(+6.9K)
8.5
12
Vroni Röll
@hofladen_roell
•Landwirtin aus Leidenschaft • Hofladen & Hofcafe geöffnet: Fr. von 8 bis 18Uhr Sa. von 8 bis 14Uhr ⬇️ Links, Impressum & Datenschutz:
Munich, Germany
619.7K
Followers
2.83%
Engagement
+1.1%(+6.7K)
8.6
13
VIKI LUND
@vikilund.studio
chef & creative living for experiences munich based • creating worldwide for event • studio@vikilund.com for partnerships • create@vikilund.com
Munich, Germany
50.3K
Followers
2.20%
Engagement
+15.1%(+6.6K)
6.5
14
TASTE TEST CEO🍔🍕
@schmiddischmeckts
IMMER 1000% EHRLICH🤞🏽 🎬TikTok: schmiddischmeckts (390k+) 🍿YouTube: Schmiddi Schmeckts (110k+) 📩: schmiddi@boksi.com
Munich, Germany
106.7K
Followers
0.00%
Engagement
+6.3%(+6.4K)
8.8
15
Aira Silver | Formula 1
@aira.silver
⛽️ Gas in my blood—F1 in my heart 🏎️ Daily blog about my life 👩🏻‍🦳 Autographs, collaborations, and more👇
Munich, Germany
156.3K
Followers
0.39%
Engagement
+4.0%(+6.0K)
6.9
16
ANA MARTINOVIC
@anamartinovicx
mommy to be 🐞 munich girl with croatian roots beauty | food | lifestyle Sanierungsprojekt bei @anaundtomi 🏡
Munich, Germany
175.3K
Followers
11.05%
Engagement
+3.4%(+5.7K)
8.4
17
Elisa • Beikost • BLW • natürliche Rezepte ohne Industriezucker
@thepancakemama
🌱Beikost & Baby Led Weaning 👩‍🍳 BLW E-Books 🥗 BLW Teller Inspirationen 🩵 3-fach Mama (& Zwillingsmama) 🤱 Zert. Ernährungsberaterin
Munich, Germany
131.5K
Followers
1.89%
Engagement
+4.3%(+5.5K)
8.4
18
Virgil spletzer
@bierbruder.1
🍺 Bierbruder.1 📍München Der Schankkellner, den man kennt.
Munich, Germany
304.8K
Followers
0.29%
Engagement
+1.8%(+5.4K)
6.7
19
Veronika Karmanska
@vronis.kitchen.de
👩🏻‍🍳 „Die, die (fast) alles ausprobiert“ 🍕 Sport machen & trotzdem genießen 🥩 Steak-Liebe @prep_my_steak ✉️ veronika.sadovska@gmail.com
Munich, Germany
170.0K
Followers
0.00%
Engagement
+3.2%(+5.3K)
7.4
20
Simon & Mac
@simon.mac
Simon & Mac – creators of ALPS△EDM 🪗🥁 Mountain vibes, electronic drops, real energy. booking@simon-mac.com
Munich, Germany
122.8K
Followers
0.47%
Engagement
+4.0%(+4.8K)
8.2

About This Instagram Influencer Ranking

Discover the most influential creators in Munich with our comprehensive ranking of the top 20 influencers on Instagram who post Food & Drink content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 8.3M potential impressions across all ranked influencers
  • Total Audience: 32.2M followers collectively following these creators
  • Average Engagement Rate: 6.49% - significantly above industry average
  • Market Coverage: 2,331 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Germany, Austria, United States of America
  • Gender Distribution: 58% Female, 42% Male
  • Primary Age Group: 25-34 years (39.8% of audience)
  • Languages: German, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Food & Drink niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weeklyto ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Food & Drink creator in Munich on Instagram?

𝐍𝐞𝐫𝐦𝐢𝐧 𝐊𝐚𝐩𝐢𝐬𝐢𝐳 (@_byneri) is, as of October 2026, the fastest‑growing Food & Drink creator in Munich on Instagram, with +3.6% monthly growth (+32.2K followers).

How many followers did 𝐍𝐞𝐫𝐦𝐢𝐧 𝐊𝐚𝐩𝐢𝐬𝐢𝐳 (@_byneri) gain last month?

𝐍𝐞𝐫𝐦𝐢𝐧 𝐊𝐚𝐩𝐢𝐬𝐢𝐳 (@_byneri) gained about 32.2K followers last month (+3.6%).

Who grew more: 𝐍𝐞𝐫𝐦𝐢𝐧 𝐊𝐚𝐩𝐢𝐬𝐢𝐳 (@_byneri) or Celina Pscherer - Wiesnbedienung - Gastro Girl (@celina.psr)?

𝐍𝐞𝐫𝐦𝐢𝐧 𝐊𝐚𝐩𝐢𝐬𝐢𝐳 (@_byneri) grew more than Celina Pscherer - Wiesnbedienung - Gastro Girl (@celina.psr) (32.2K vs 22.9K).

How is Celina Pscherer - Wiesnbedienung - Gastro Girl (@celina.psr) performing right now?

Celina Pscherer - Wiesnbedienung - Gastro Girl (@celina.psr) is growing at +5.1% (+22.9K) per month, with a Profile Score of 8.4 and average engagement of 2.08%.

How is Mia (@miamariee08) performing right now?

Mia (@miamariee08) is growing at +7.6% (+16.7K) per month, with a Profile Score of 8.1 and average engagement of 0.72%.

How is TESSA • DIY | PLOTTEN | GESCHENKIDEEN (@leicht.umsetzbar) performing right now?

TESSA • DIY | PLOTTEN | GESCHENKIDEEN (@leicht.umsetzbar) is growing at +4.4% (+16.7K) per month, with a Profile Score of 7.8 and average engagement of 0.25%.

How is herr.ye (@herr.ye) performing right now?

herr.ye (@herr.ye) is growing at +28.9% (+16.7K) per month, with a Profile Score of 7.5 and average engagement of 0.87%.

Who had the higher percentage growth: Celina Pscherer - Wiesnbedienung - Gastro Girl (@celina.psr) or Mia (@miamariee08)?

Mia (@miamariee08) leads (7.6% vs Celina Pscherer - Wiesnbedienung - Gastro Girl (@celina.psr) 5.1%).

What is the absolute follower gain of 𝐍𝐞𝐫𝐦𝐢𝐧 𝐊𝐚𝐩𝐢𝐬𝐢𝐳 (@_byneri)?

𝐍𝐞𝐫𝐦𝐢𝐧 𝐊𝐚𝐩𝐢𝐬𝐢𝐳 (@_byneri) gained about 32.2K followers last month (+3.6%).

What is the absolute follower gain of Celina Pscherer - Wiesnbedienung - Gastro Girl (@celina.psr)?

Celina Pscherer - Wiesnbedienung - Gastro Girl (@celina.psr) gained about 22.9K followers last month (+5.1%).

What is the absolute follower gain of Mia (@miamariee08)?

Mia (@miamariee08) gained about 16.7K followers last month (+7.6%).

What is the absolute follower gain of TESSA • DIY | PLOTTEN | GESCHENKIDEEN (@leicht.umsetzbar)?

TESSA • DIY | PLOTTEN | GESCHENKIDEEN (@leicht.umsetzbar) gained about 16.7K followers last month (+4.4%).

What is the absolute follower gain of herr.ye (@herr.ye)?

herr.ye (@herr.ye) gained about 16.7K followers last month (+28.9%).

Is 𝐍𝐞𝐫𝐦𝐢𝐧 𝐊𝐚𝐩𝐢𝐬𝐢𝐳 (@_byneri) still a relevant creator?

Yes — 𝐍𝐞𝐫𝐦𝐢𝐧 𝐊𝐚𝐩𝐢𝐬𝐢𝐳 (@_byneri) has a Profile Score of 8.0, average engagement of 0.56%, and +3.6% (+32.2K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Food & Drink in Germany?

The average engagement rate for this category is 6.49%. Generally, rates above 7.8% are considered excellent, while rates above 5.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Munich?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.