Top 20 Beauty & Cosmetics from Denmark on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Beauty & Cosmetics Influencers in Denmark

792

Expected Reach

8.8M

Total Followers

36.5M

Avg Engagement

8.32%

Audience Analysis

Gender Distribution

Female69%
Male31%

Age Distribution

25-3439.9%
18-2435.0%
35-4413.5%
13-176.0%

Top Countries

Denmark46.2%
United States of America11.3%
United Kingdom4.7%
France3.2%
Italy3.1%

Top Languages

en43.5%
da40.5%
es4.3%

Top Cities

Copenhagen11.2%
Aarhus3.0%
Aalborg1.6%
Greater London1.5%
Odense1.4%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Salma Naddaf
@salma_naddaf_
للاعلانات التواصل على الايميل For collaboration direct E-mail sallomnono@gmail.com Tiktok 2,9M / Facebook 3,6M / youtube 1,2M by
Denmark
1.9M
Followers
N/A
Engagement
+2.2%(+41.3K)
8.5
2
𝐙𝐚𝐰𝐚𝐝𝐢 𝐊𝐫𝐢𝐬𝐭𝐢𝐧𝐚 - Fashion | daily outfit
@zawadikristina.a
5’2 Petite Fashion | Lifestyle inspo 🫧 @mer.haaa Ambassador @FashionNova ✉️ Zawadimerha1@hotmail.com
Denmark
1.0M
Followers
0.81%
Engagement
+1.4%(+14.1K)
5.5
3
Stephania Potalivo
@stephaniapotalivo
// Management, booking og presse: line@heartmademanagement.dk ☺️
Denmark
424.2K
Followers
9.98%
Engagement
+2.3%(+9.6K)
8.3
4
ZDOTSS
@zdotss
Email : zdotss1@gmail.com
Denmark
225.3K
Followers
4.03%
Engagement
+3.5%(+7.6K)
7.8
5
Fie Pedersen
@fiepedersen.dk
🏆Award winning nail artist 🙋🏻‍♀️Helping other nailtech’s learn nailart, SoMe, etc. 💅🏻+10 years of experience 🇩🇰Denmark 👉🏻No clients or teaching
Denmark
485.5K
Followers
0.39%
Engagement
+1.3%(+6.1K)
6.0
6
Freya Philipa J. Bryndorf
@freyabryndorf
Copenhagen, Denmark Direct: Fbryndorf@gmail.com Agent: talents@loadcreatives.com
Denmark
180.6K
Followers
1.52%
Engagement
+1.5%(+2.7K)
7.1
7
Rosa Emma Hatting
@rosa_hatting
Copenhagen, Denmark since 2010, E💋🔒 Samarbejde: rosahatting@mail.com eller DM
Denmark
100.4K
Followers
3.15%
Engagement
+2.6%(+2.6K)
7.5
8
Maria Mainz
@mariamainz
Mor til ✌🏼 børn og godt gift. Deler om en hverdag med særlige behov – ærligt, kærligt og med humor, for at skabe mere rummelighed 📩 bg@weinfluence.dk
Mainz, Denmark
133.4K
Followers
6.30%
Engagement
+1.9%(+2.5K)
8.6
9
Isa Christiansen
@isachristiansen
copenhagen ᰔ ⊹ @dfyne.official athlete / code: ISA contact: isabelleechristiansen@gmail.com
Copenhagen, Denmark
105.5K
Followers
0.00%
Engagement
+2.2%(+2.2K)
6.8
10
Sammie
@sammie_official_55
Thai princess 👸🏼🇹🇭💋fashion inspo 💋 make up💄travel ✈️ too glam to give a damn ❤️ 💌 DM/Email✨🦋Collaboration 🦋
Kobenhavn, Denmark
111.9K
Followers
0.00%
Engagement
+2.0%(+2.2K)
7.3
11
Melissa Bentsen
@bentsenn
Be kind 🧡 snapchat: melissabentsen 𝚏𝚘𝚛 𝚋𝚞𝚜𝚒𝚗𝚎𝚜𝚜 𝚒𝚗𝚚𝚞𝚒𝚛𝚒𝚎𝚜: charlotte@social-works.com
Copenhagen, Denmark
249.8K
Followers
2.85%
Engagement
+0.8%(+2.1K)
6.0
12
Elizabeth
@ellizabethh
into chic & timeless styles based in Copenhagen, Denmark
Denmark
155.5K
Followers
1.28%
Engagement
+1.2%(+1.8K)
6.7
13
𝑀𝒶𝓇𝒾𝒶 𝓌𝑒𝓈𝓉𝒽 ♛
@maria.westh
✂️ frisør hos @hairbymbs i Roskilde 🎨 @mariaw_mbs ♥ @pabloogdiego ♡ @fitandfood__inspiration
Roskilde, Denmark
50.1K
Followers
12.18%
Engagement
+3.5%(+1.7K)
7.1
14
LaTina Boyd
@pinkazucar
#Influencer #BeautyEnthusiast #Actress #PerfumeEnthusiast #NichePerfumes #Skincare #Makeup #Fashion #Health 📧 latina@eliotmgmt.com 🛍️ Shop link ⬇️
Aarhus, Denmark
90.0K
Followers
4.48%
Engagement
+1.8%(+1.6K)
8.7
15
Kurdish sisters
@kurdishsisters_4
Influencer 📍Danmark / Fyn 🇩🇰 🌿 Afrin 📩 For collaboration: DM /kurdishsisters4@gmail.com @nesrinmamo
Denmark
120.9K
Followers
N/A
Engagement
+1.3%(+1.6K)
7.5
16
bene
@benediktethoustrup
@benesoie inquiries: nina@social-works.com
Denmark
53.9K
Followers
8.81%
Engagement
+2.9%(+1.5K)
8.1
17
Marie Heyman Lüttichau
@marieheyman
Fashion stylist For inquiries: mh@marieheyman.com Represented by: @redgertcomms Agent: @fannysavilahti TikTok: marie_heyman
Seville, Denmark
51.8K
Followers
5.27%
Engagement
+3.0%(+1.5K)
6.7
18
Ulle West ☆❀♡
@ulrikkewest
…..꧁♥︎꧂….. ✨🐆🫒🪩💋
Denmark
14.8K
Followers
3.33%
Engagement
+11.0%(+1.5K)
7.9
19
Grethe Luth
@gretheluth
Mature model @B.OLD_UNITY In MATUREPROJECT Get inspired by wise quotes Aging with attitude Silverfox Kindness and love - my passwords Denmark 🇩🇰
Denmark
61.4K
Followers
26.94%
Engagement
+2.4%(+1.4K)
8.0
20
Mathilde Marie Holst Roien
@mathilde_roien
Copenhagen🤍 // My last name is pronounced Roang <3 Represented by Le Management & NEXT Paris
Paris, Denmark
144.6K
Followers
2.39%
Engagement
+0.9%(+1.4K)
7.0

About This Instagram Influencer Ranking

Discover the most influential creators in Denmark with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 8.8M potential impressions across all ranked influencers
  • Total Audience: 36.5M followers collectively following these creators
  • Average Engagement Rate: 8.32% - significantly above industry average
  • Market Coverage: 792 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Denmark, United States of America, United Kingdom
  • Gender Distribution: 69% Female, 31% Male
  • Primary Age Group: 25-34 years (39.9% of audience)
  • Languages: English, da, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Denmark on Instagram?

Salma Naddaf (@salma_naddaf_) is, as of September 2025, the fastest‑growing Beauty & Cosmetics creator in Denmark on Instagram, with +2.2% monthly growth (+41.3K followers).

How many followers did Salma Naddaf (@salma_naddaf_) gain last month?

Salma Naddaf (@salma_naddaf_) gained about 41.3K followers last month (+2.2%).

Who grew more: Salma Naddaf (@salma_naddaf_) or 𝐙𝐚𝐰𝐚𝐝𝐢 𝐊𝐫𝐢𝐬𝐭𝐢𝐧𝐚 - Fashion | daily outfit (@zawadikristina.a)?

Salma Naddaf (@salma_naddaf_) grew more than 𝐙𝐚𝐰𝐚𝐝𝐢 𝐊𝐫𝐢𝐬𝐭𝐢𝐧𝐚 - Fashion | daily outfit (@zawadikristina.a) (41.3K vs 14.1K).

How is 𝐙𝐚𝐰𝐚𝐝𝐢 𝐊𝐫𝐢𝐬𝐭𝐢𝐧𝐚 - Fashion | daily outfit (@zawadikristina.a) performing right now?

𝐙𝐚𝐰𝐚𝐝𝐢 𝐊𝐫𝐢𝐬𝐭𝐢𝐧𝐚 - Fashion | daily outfit (@zawadikristina.a) is growing at +1.4% (+14.1K) per month, with a Profile Score of 5.5 and average engagement of 0.81%.

How is Stephania Potalivo (@stephaniapotalivo) performing right now?

Stephania Potalivo (@stephaniapotalivo) is growing at +2.3% (+9.6K) per month, with a Profile Score of 8.3 and average engagement of 9.98%.

How is ZDOTSS (@zdotss) performing right now?

ZDOTSS (@zdotss) is growing at +3.5% (+7.6K) per month, with a Profile Score of 7.8 and average engagement of 4.03%.

How is Fie Pedersen (@fiepedersen.dk) performing right now?

Fie Pedersen (@fiepedersen.dk) is growing at +1.3% (+6.1K) per month, with a Profile Score of 6.0 and average engagement of 0.39%.

Who had the higher percentage growth: 𝐙𝐚𝐰𝐚𝐝𝐢 𝐊𝐫𝐢𝐬𝐭𝐢𝐧𝐚 - Fashion | daily outfit (@zawadikristina.a) or Stephania Potalivo (@stephaniapotalivo)?

Stephania Potalivo (@stephaniapotalivo) leads (2.3% vs 𝐙𝐚𝐰𝐚𝐝𝐢 𝐊𝐫𝐢𝐬𝐭𝐢𝐧𝐚 - Fashion | daily outfit (@zawadikristina.a) 1.4%).

What is the absolute follower gain of Salma Naddaf (@salma_naddaf_)?

Salma Naddaf (@salma_naddaf_) gained about 41.3K followers last month (+2.2%).

What is the absolute follower gain of 𝐙𝐚𝐰𝐚𝐝𝐢 𝐊𝐫𝐢𝐬𝐭𝐢𝐧𝐚 - Fashion | daily outfit (@zawadikristina.a)?

𝐙𝐚𝐰𝐚𝐝𝐢 𝐊𝐫𝐢𝐬𝐭𝐢𝐧𝐚 - Fashion | daily outfit (@zawadikristina.a) gained about 14.1K followers last month (+1.4%).

What is the absolute follower gain of Stephania Potalivo (@stephaniapotalivo)?

Stephania Potalivo (@stephaniapotalivo) gained about 9.6K followers last month (+2.3%).

What is the absolute follower gain of ZDOTSS (@zdotss)?

ZDOTSS (@zdotss) gained about 7.6K followers last month (+3.5%).

What is the absolute follower gain of Fie Pedersen (@fiepedersen.dk)?

Fie Pedersen (@fiepedersen.dk) gained about 6.1K followers last month (+1.3%).

Is Salma Naddaf (@salma_naddaf_) still a relevant creator?

Yes — Salma Naddaf (@salma_naddaf_) has a Profile Score of 8.5, average engagement of N/A, and +2.2% (+41.3K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Denmark?

The average engagement rate for this category is 8.32%. Generally, rates above 10.0% are considered excellent, while rates above 6.7% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Denmark?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.