Top 20 Beauty & Cosmetics from Austria on Instagram Influencers by Follower Growth

Last updated: October 02, 2026

Total Beauty & Cosmetics Influencers in Austria

5,816

Expected Reach

17.8M

Total Followers

66.9M

Avg Engagement

6.79%

Audience Analysis

Gender Distribution

Female56%
Male44%

Age Distribution

25-3437.5%
18-2429.1%
35-4415.7%
45-547.6%

Top Countries

Austria23.8%
Germany17.1%
United States of America7.1%
Brazil3.4%
Ukraine2.6%

Top Languages

en37.6%
de31.6%
es5.2%

Top Cities

Vienna9.4%
Berlin1.7%
Graz1.4%
Kiev0.8%
Guayaquil0.7%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Adrian Preuss
@bodybewusst
Studierter Ernährungswissenschaftler 👨🏼‍🔬 Universität Wien 🏰 @nourishherbody 🇺🇸 @cuidesucuerpo 🇪🇸
Vienna, Austria
126.8K
Followers
1.72%
Engagement
+37.1%(+34.3K)
6.8
2
DAG ICÔNE ÉLITE
@dagiconelite
Fashion muse • luxury lifestyle • timeless aesthetic Elegant escapes | quiet luxury💫
Austria
404.9K
Followers
1.19%
Engagement
+6.4%(+24.3K)
8.1
3
Mara Lermann🌞
@mara.lermann00
Ich werde 140 & zeige hier wie🌱✨ 🧚Nahrung, die heilt | Fermente | Wildkräuter ⛓️‍💥Zurück zur Natur | Selbstversorger 🪱Leite deine Parasiten aus👇🏻
Austria
100.0K
Followers
0.00%
Engagement
+18.1%(+15.3K)
8.6
4
♈ withered.rose_maddy.mae
@withered.rose_maddy.mae
Digital Creator ✨ Willkommen auf meinem Profil 🖤 Mehr über mich findest du hier ⬇️🔗Mehr
Austria
62.1K
Followers
1.25%
Engagement
+28.5%(+13.8K)
7.5
5
Elena Reepsdorff | Makeup Coaching | Wien
@elenareepsdorff
Ich erklär dir Makeup einfach ✨ Makeup Artist | Tutorials | 1:1 Coaching Wien & online 💌 office@elenareepsdorff.com Beauty Studio → @hallo.schoenheit
Vienna, Austria
98.3K
Followers
1.35%
Engagement
+11.4%(+10.1K)
4.2
6
WOMEN OF THE FUTURE • All about Women Empowerment
@womenofthefuture.co
Visualize your best self, then start showing up as HER 🕶️ By @iamevakaiser ✨ Be emotionally and financially secured 🥂 Follow for daily empowerment 🌸
Austria
199.3K
Followers
0.29%
Engagement
+4.5%(+8.7K)
6.4
7
gesundmitWYSE
@gesundmitwyse
💚 Jeden Tag etwas Neues für deine Gesundheit 🌿 Rezepte, Hausmittel & Körperwissen ✨Hier geht‘s zu unserem Shop👇
Austria
85.4K
Followers
1.31%
Engagement
+10.6%(+8.2K)
7.0
8
vanessa
@vanessaxvalentina_
🇦🇹 | s‘oö Mädl 🦋🩵 | 1,58 cm
Austria
118.5K
Followers
1.52%
Engagement
+7.0%(+7.8K)
6.4
9
Huda Diab
@a1essia.o0
Content Creator | Cosmetic & PMU Artist 📍based in VIE 📩 alessiadiab04@gmail.com 👩🏻‍💻 Work: @a1esthetic.studio | @aya.asthetic ‼️حسابي الشخصي الوحيد‼️
Austria
122.4K
Followers
0.01%
Engagement
+6.4%(+7.3K)
7.6
10
Jale & Alaz
@jale_kaynak_urun
Sakın vazgeçme Allah duasında ısrar edenin hayalini nasip eder 🤲🧿hayallerinin peşinden koş🎶🎶🎶Asla vazgeçme 🎶
Austria
51.8K
Followers
0.00%
Engagement
+15.6%(+7.0K)
2.8
11
Dr. Andrea Lederer | Bioidente Hormone
@gyn_doci
🧬Frauenärztin mit Hormonspezialisierung | Ich hab die Lösung für dein hormonelles Problem | nicht "damit muss man leben" 📍 Salzburg | 🟢 Online
Salzburg, Austria
50.3K
Followers
0.22%
Engagement
+15.2%(+6.6K)
7.0
12
Christina Digruber
@christina.digruber
Welcome friend 💖 your sensitive overthinking bestie hyping you up 📧: christina.digruber@hotmail.com SIDE QUEST BOOK ↓
Vienna, Austria
54.4K
Followers
1.98%
Engagement
+13.2%(+6.4K)
8.9
13
Magda | Ekspert zdrowia jelit
@jelitologcom
🚀Pomagam odbudować zdrowie jelit od przyczyny 🦠Więcej energii • płaski brzuch • zdrowa skóra 🎓Szkolenia online 👩‍💻👇11.08 zapis BEZPŁATNY WEBINAR
Austria
71.1K
Followers
0.22%
Engagement
+9.8%(+6.3K)
7.0
14
𝒩𝓊𝓈ℯ 𝒬𝓊ℯℯ𝓃
@nuse_queen
♛ 𝐍𝐮𝐬𝐞 𝐐𝐮𝐞𝐞𝐧 ♛ 𝐃𝐞𝐫𝐠𝐨𝐧𝐢 📸 & 🎥 𝐭𝐞 𝐍𝐮𝐬𝐞𝐯𝐞 ♛ 🇲🇰🇦🇱🇽🇰🇹🇷
Austria
51.5K
Followers
0.87%
Engagement
+13.8%(+6.3K)
6.5
15
Pegah monadi
@pegah.monadi
📍 Vienna building a beautiful life in Europe Beauty • Travel • The real stuff nobody shares 🤝pegah@noora.agency
Vienna, Austria
85.1K
Followers
2.61%
Engagement
+7.3%(+5.8K)
8.3
16
Wilma.Liebt
@wilma.liebt
♾️Ort für ganzheitliche Transformation Raus aus Stress + Überforderung durch 👉🏻somatische Übungen + Mindsetshift ☀️Für Frauen,die mehr Leben wollen
Austria
41.1K
Followers
0.36%
Engagement
+16.2%(+5.7K)
7.1
17
Kosmetikstudio Cosmedi
@kosmetikstudio_cosmedi
Kosmetikstudio & Academy Echte Haut. Echte Ergebnisse. Hifu, Laser, Hydraface, Hyaluron, Plasma, PMU, Lashes, Microneedling, Waxing, RF, Chem. Peel
Austria
22.7K
Followers
0.34%
Engagement
+33.0%(+5.6K)
3.3
18
Katherine SILK // new century artist
@girlisthissilk
✦ Perspective is the medium. Everything else is material ✉️ art@girlisthissilk.com
Vienna, Austria
154.9K
Followers
3.18%
Engagement
+3.6%(+5.4K)
6.8
19
Theresa Ziegler
@raverresi
Co-Founder @superundcute Lebefrau. 🥨 Geschäftsfrau. 🧠 Mensch. 👹 Wer das liest, ist eine verschärfte Scharfigkeitsmaus.
Vienna, Austria
183.5K
Followers
4.48%
Engagement
+2.5%(+4.4K)
8.8
20
Hair Artist Master Alexander Izhak
@made_by_alexander
⚜️Tutorials • Coaching • Masterclasses 🎓TÜV-Certified Trainer & Examiner 📲TÜV-Certified Social Media Manager 📍Vienna 💌DM for Collabs & Classes
Vienna, Austria
145.5K
Followers
0.00%
Engagement
+3.1%(+4.3K)
8.3

About This Instagram Influencer Ranking

Discover the most influential creators in Austria with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 17.8M potential impressions across all ranked influencers
  • Total Audience: 66.9M followers collectively following these creators
  • Average Engagement Rate: 6.79% - significantly above industry average
  • Market Coverage: 5,816 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Austria, Germany, United States of America
  • Gender Distribution: 56% Female, 44% Male
  • Primary Age Group: 25-34 years (37.5% of audience)
  • Languages: English, German, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Austria on Instagram?

Adrian Preuss (@bodybewusst) is, as of October 2026, the fastest‑growing Beauty & Cosmetics creator in Austria on Instagram, with +37.1% monthly growth (+34.3K followers).

How many followers did Adrian Preuss (@bodybewusst) gain last month?

Adrian Preuss (@bodybewusst) gained about 34.3K followers last month (+37.1%).

Who grew more: Adrian Preuss (@bodybewusst) or DAG ICÔNE ÉLITE (@dagiconelite)?

Adrian Preuss (@bodybewusst) grew more than DAG ICÔNE ÉLITE (@dagiconelite) (34.3K vs 24.3K).

How is DAG ICÔNE ÉLITE (@dagiconelite) performing right now?

DAG ICÔNE ÉLITE (@dagiconelite) is growing at +6.4% (+24.3K) per month, with a Profile Score of 8.1 and average engagement of 1.19%.

How is Mara Lermann🌞 (@mara.lermann00) performing right now?

Mara Lermann🌞 (@mara.lermann00) is growing at +18.1% (+15.3K) per month, with a Profile Score of 8.6 and average engagement of 0.00%.

How is ♈ withered.rose_maddy.mae (@withered.rose_maddy.mae) performing right now?

♈ withered.rose_maddy.mae (@withered.rose_maddy.mae) is growing at +28.5% (+13.8K) per month, with a Profile Score of 7.5 and average engagement of 1.25%.

How is Elena Reepsdorff | Makeup Coaching | Wien (@elenareepsdorff) performing right now?

Elena Reepsdorff | Makeup Coaching | Wien (@elenareepsdorff) is growing at +11.4% (+10.1K) per month, with a Profile Score of 4.2 and average engagement of 1.35%.

Who had the higher percentage growth: DAG ICÔNE ÉLITE (@dagiconelite) or Mara Lermann🌞 (@mara.lermann00)?

Mara Lermann🌞 (@mara.lermann00) leads (18.1% vs DAG ICÔNE ÉLITE (@dagiconelite) 6.4%).

What is the absolute follower gain of Adrian Preuss (@bodybewusst)?

Adrian Preuss (@bodybewusst) gained about 34.3K followers last month (+37.1%).

What is the absolute follower gain of DAG ICÔNE ÉLITE (@dagiconelite)?

DAG ICÔNE ÉLITE (@dagiconelite) gained about 24.3K followers last month (+6.4%).

What is the absolute follower gain of Mara Lermann🌞 (@mara.lermann00)?

Mara Lermann🌞 (@mara.lermann00) gained about 15.3K followers last month (+18.1%).

What is the absolute follower gain of ♈ withered.rose_maddy.mae (@withered.rose_maddy.mae)?

♈ withered.rose_maddy.mae (@withered.rose_maddy.mae) gained about 13.8K followers last month (+28.5%).

What is the absolute follower gain of Elena Reepsdorff | Makeup Coaching | Wien (@elenareepsdorff)?

Elena Reepsdorff | Makeup Coaching | Wien (@elenareepsdorff) gained about 10.1K followers last month (+11.4%).

Is Adrian Preuss (@bodybewusst) still a relevant creator?

Yes — Adrian Preuss (@bodybewusst) has a Profile Score of 6.8, average engagement of 1.72%, and +37.1% (+34.3K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Austria?

The average engagement rate for this category is 6.79%. Generally, rates above 8.1% are considered excellent, while rates above 5.4% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Austria?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.