Listening closely to the voices of the community
A social listening feature helps you track and evaluate brand mentions in posts, comments, reviews, or discussions on social media. This allows you to identify trends, sentiments, market opportunities, and even creators who are talking about your brand at an early stage.
With influData's social listening, you can always see which users are talking about your brand, allowing you to identify potential customers, critics, and even interesting influencers. You can even see how often your company is mentioned, which helps you assess whether your products or services are trending or not. Plus, you can find out which content your brand appears in. Last but not least, influData Social Listening helps you identify on which platforms your brand is being talked about the most.
Whether in hashtags, mentions, keywords, or free text, influData is your ear to the market.
"Social listening means systematically listening to what the market is saying online about brands, topics, and needs."
Everything at a glance
We break down the found data by content format (reel, post, TikTok, etc.), tracker (hashtag, mention, keyword, free text), co-hashtags & co-mentions, content, and even creators, so you have a complete overview of how your brand is being talked about.
Retrospective data availability
All data from influData's social listening is automatically available retroactively for one year, no matter when you start the social listening! This includes KPIs, creator performance, content stream, and audience overview.
Comprehensive UGC tracking
We track not only the content of influencers with more than 2,000 followers, but also the content of creators who only have a few hundred followers. This is crucial for identifying genuine user-generated content (UGC) that other influencer tools overlook.
Hashtag and mention discovery
With our discovery of hashtags and mentions that frequently appear alongside the trackers you already monitor, you can identify trends you didn't know about before.
