Top 20 Beauty & Cosmetics from Vietnam on Instagram Influencers by Follower Growth

Last updated: March 25, 2026

Total Beauty & Cosmetics Influencers in Vietnam

1,323

Expected Reach

40.9M

Total Followers

151.2M

Avg Engagement

6.31%

Audience Analysis

Gender Distribution

Female65%
Male35%

Age Distribution

25-3439.7%
18-2438.8%
35-448.8%
13-178.4%

Top Countries

Vietnam43.2%
United States of America9.0%
India3.6%
Thailand3.2%
Germany3.0%

Top Languages

vi45.8%
en33.4%
es4.3%

Top Cities

Ho Chi Minh City10.0%
Ba Đình9.1%
Ho Chi Minh1.8%
Trang1.6%
Đà Nẵng1.5%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Oanh Vy
@oanhvyne
✨ Phụ kiện xinh cho bé yêu ✨ 📌 Tham khảo mẫu tại TikTok: @taobebi019 📩 Zalo: 0987402428
Vietnam
764.2K
Followers
N/A
Engagement
+4.4%(+32.2K)
7.1
2
Trần Trung Nhân
@tran_trung_nhanbodybuilder
Điêu Khắc Body Hoa Hậu Celeb và Nam vương - Độ Body 6 múi. Độ mông siêu vòng 3 . Thực phẩm chức năng .
Vietnam
416.3K
Followers
N/A
Engagement
+7.7%(+29.8K)
8.1
3
Reemmohrez
@reemmohrezz
🇲🇾🇮🇩🇻🇳🇸🇾🇲🇻 Snap:ramosha7r
Vietnam
496.2K
Followers
1.10%
Engagement
+6.3%(+29.5K)
7.6
4
girl in your area 🌏
@many.giirl
! What's good? --> @pimdola ♡ @bella.ibb ♡ @chennn_en ♡ @nance.kio
Vietnam
989.8K
Followers
0.55%
Engagement
+2.7%(+25.9K)
6.3
5
Beautiful girl in the world 🪐
@pimdola
more: @bella.ibb @chennn_en @many.giirl @nance.kio JOIN MY GROUP ✨
Vietnam
892.5K
Followers
2.08%
Engagement
+2.8%(+24.4K)
6.5
6
Thế Anh
@ngananh2.05
@theanh2.05
Vietnam
1.1M
Followers
0.00%
Engagement
+2.1%(+23.3K)
7.6
7
Phuong Ly
@may__lily
Little Flower
Vietnam
2.6M
Followers
2.60%
Engagement
+0.8%(+20.1K)
6.5
8
𝒥𝑀 🧸
@baelovejasmine
@tiktok (live): baelovejasmine shop at @jmbefit @jmjmwear 🧸 business inquiries: dm @jmsoffice store link below ⤵
Vietnam
287.2K
Followers
N/A
Engagement
+5.8%(+15.9K)
7.4
9
Jieese Lee
@jieeselee
Art · Fashion Model · Magazine
Vietnam
245.8K
Followers
0.11%
Engagement
+5.2%(+12.2K)
5.9
10
Silke & Kieran || Adventure Travel
@silkyrontheroad
☽ 10 YEAR HONEYMOON WORLD TRIP ➢ On The Road Since 25/9/21 Currently: Vietnam 🇻🇳 Work with us: SilkyRonTheRoad@ruthlesstalent.com
Vietnam
110.5K
Followers
14.01%
Engagement
+11.9%(+11.7K)
6.7
11
K
@kaitynguyen
🖤@kathouseofficial 🩵@iambleubleu
Ho Chi Minh, Vietnam
1.2M
Followers
4.62%
Engagement
+0.9%(+11.3K)
6.0
12
𝐝𝐞𝐥𝐢𝐚𝐡.
@deliah.xz
🇻🇳 ✦ deliah.xz® – made for the in-betweens ✦ Góc pass: @delilah.passdo
Vietnam
51.2K
Followers
18.40%
Engagement
+28.0%(+11.2K)
8.8
13
𝓓𝓪𝓷𝓰 𝓓𝓾𝓷𝓰
@dunfit______
K's 🖤 📌 ONLY ONE IG & FB ACCOUNT IG liquidates items @imdunn______ ✨ 🇻🇳 Saigon, Vietnam ✉️ DR for work Fitness - Photo - and more..
Ho Chi Minh, Vietnam
227.5K
Followers
2.04%
Engagement
+4.7%(+10.2K)
6.5
14
Liu Bui
@liu.iuiuu
💌 findliu23@gmail.com Tiktok: liu.bui510 Youtube: Liu Bui Đồ makeup mình dùng thấy chất lượng👇🏻
Hanoi, Vietnam
136.4K
Followers
N/A
Engagement
+8.0%(+10.1K)
8.8
15
A Nha Ngô
@_nhaanhaa
Freelance Model For work: Email: nthianha@gmail.com Zalo: 0762 220 903 (Ms. Quynh Anh)
Vietnam
164.7K
Followers
43.35%
Engagement
+6.5%(+10.0K)
8.8
16
Thanh Thủy
@thanhthuy.hhvn
MISS INTERNATIONAL 2024 🇻🇳@missinternationalofficial MISS VIETNAM 2022 Contact for work: Email: Talents@senvangvn.com Ms. An An +84 86 2066799
Vietnam
521.0K
Followers
10.83%
Engagement
+1.9%(+9.8K)
7.9
17
Quin
@ssquinxs
💌 info.ssquinxs@gmail.com ↓ ↓ ↓ new youtube video 🏝️🌊☀️🤿🪸🐟✨
Vietnam
276.1K
Followers
1.52%
Engagement
+3.6%(+9.5K)
7.0
18
daisy
@dizyinheree
daisylywork@gmail.com
Vietnam
145.2K
Followers
93.13%
Engagement
+7.0%(+9.5K)
8.3
19
simone ♡
@simxmargo
🧸 Fashion | Beauty | Editing | Templates 💌 simxmargo.collab@gmail.com Tiktok @simxmargo (2.8M) work with me!⭐️
Hanoi, Vietnam
1.3M
Followers
4.33%
Engagement
+0.7%(+9.0K)
7.5
20
Nguyễn Hùng
@gnuh.9
Vietnam
87.9K
Followers
20.56%
Engagement
+11.1%(+8.8K)
9.1

About This Instagram Influencer Ranking

Discover the most influential creators in Vietnam with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 40.9M potential impressions across all ranked influencers
  • Total Audience: 151.2M followers collectively following these creators
  • Average Engagement Rate: 6.31% - significantly above industry average
  • Market Coverage: 1,323 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Vietnam, United States of America, India
  • Gender Distribution: 65% Female, 35% Male
  • Primary Age Group: 25-34 years (39.7% of audience)
  • Languages: vi, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through March 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Vietnam on Instagram?

Oanh Vy (@oanhvyne) is, as of March 2026, the fastest‑growing Beauty & Cosmetics creator in Vietnam on Instagram, with +4.4% monthly growth (+32.2K followers).

How many followers did Oanh Vy (@oanhvyne) gain last month?

Oanh Vy (@oanhvyne) gained about 32.2K followers last month (+4.4%).

Who grew more: Oanh Vy (@oanhvyne) or Trần Trung Nhân (@tran_trung_nhanbodybuilder)?

Oanh Vy (@oanhvyne) grew more than Trần Trung Nhân (@tran_trung_nhanbodybuilder) (32.2K vs 29.8K).

How is Trần Trung Nhân (@tran_trung_nhanbodybuilder) performing right now?

Trần Trung Nhân (@tran_trung_nhanbodybuilder) is growing at +7.7% (+29.8K) per month, with a Profile Score of 8.1 and average engagement of N/A.

How is Reemmohrez (@reemmohrezz) performing right now?

Reemmohrez (@reemmohrezz) is growing at +6.3% (+29.5K) per month, with a Profile Score of 7.6 and average engagement of 1.10%.

How is girl in your area 🌏 (@many.giirl) performing right now?

girl in your area 🌏 (@many.giirl) is growing at +2.7% (+25.9K) per month, with a Profile Score of 6.3 and average engagement of 0.55%.

How is Beautiful girl in the world 🪐 (@pimdola) performing right now?

Beautiful girl in the world 🪐 (@pimdola) is growing at +2.8% (+24.4K) per month, with a Profile Score of 6.5 and average engagement of 2.08%.

Who had the higher percentage growth: Trần Trung Nhân (@tran_trung_nhanbodybuilder) or Reemmohrez (@reemmohrezz)?

Trần Trung Nhân (@tran_trung_nhanbodybuilder) leads (7.7% vs Reemmohrez (@reemmohrezz) 6.3%).

What is the absolute follower gain of Oanh Vy (@oanhvyne)?

Oanh Vy (@oanhvyne) gained about 32.2K followers last month (+4.4%).

What is the absolute follower gain of Trần Trung Nhân (@tran_trung_nhanbodybuilder)?

Trần Trung Nhân (@tran_trung_nhanbodybuilder) gained about 29.8K followers last month (+7.7%).

What is the absolute follower gain of Reemmohrez (@reemmohrezz)?

Reemmohrez (@reemmohrezz) gained about 29.5K followers last month (+6.3%).

What is the absolute follower gain of girl in your area 🌏 (@many.giirl)?

girl in your area 🌏 (@many.giirl) gained about 25.9K followers last month (+2.7%).

What is the absolute follower gain of Beautiful girl in the world 🪐 (@pimdola)?

Beautiful girl in the world 🪐 (@pimdola) gained about 24.4K followers last month (+2.8%).

Is Oanh Vy (@oanhvyne) still a relevant creator?

Yes — Oanh Vy (@oanhvyne) has a Profile Score of 7.1, average engagement of N/A, and +4.4% (+32.2K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Vietnam?

The average engagement rate for this category is 6.31%. Generally, rates above 7.6% are considered excellent, while rates above 5.1% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Vietnam?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.