Top 20 Beauty & Cosmetics from Vietnam on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Beauty & Cosmetics Influencers in Vietnam

935

Expected Reach

33.7M

Total Followers

124.2M

Avg Engagement

5.00%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Klaudia El Dursi
@klaudia_el_dursi
▪️TV host ▪️Model ▪️ 📥 contact : contact@eldursi.com
Vietnam
1.2M
Followers
17.91%
Engagement
+6.2%(+67.7K)
8.9
2
Sĩ Thanh
@sithanh
⭐️ Singer , actress 💌 sithanh.booking@gmail.com 📲 0869970526 - Hà My
Ho Chi Minh, Vietnam
2.5M
Followers
0.06%
Engagement
+2.0%(+48.4K)
4.6
3
Quynh Anh Shyn
@quynhanhshyn_
hay còn gọi là quỳnh anh seen 🐈 @chimrutchun
Ho Chi Minh, Vietnam
2.9M
Followers
0.65%
Engagement
+1.2%(+34.2K)
6.5
4
Dương Domic
@duongdomic
Email: duongdomic@nomadmgmt.vn Điện thoại: 0982006228 (Mr. An)
Vietnam
1.0M
Followers
11.10%
Engagement
+2.4%(+24.1K)
9.1
5
Burn ‿✶
@nruburn
*・゚☆ ur dopamine ☆ *・゚
Vietnam
445.0K
Followers
14.29%
Engagement
+5.3%(+22.3K)
7.8
6
Kiko Chan
@kikochan_official
👑Miss Middle East 2025 ( contestant) 👑Miss Global2019🇻🇳 🏆NextopModel Circle9/2019 🇻🇳 📍Million Dollar properties in DUBAI
Vietnam
5.5M
Followers
0.65%
Engagement
+0.4%(+20.3K)
3.5
7
maytracyy
@maytracyy
💌 contact.maytracyy@gmail.com 📞 0941223090 Saint Tran
Ho Chi Minh, Vietnam
305.1K
Followers
5.54%
Engagement
+6.5%(+18.7K)
8.1
8
𝒥𝑀 🧸
@baelovejasmine
@tiktok (live): baelovejasmine shop at @jmbefit @jmjmwear 🧸 business inquiries: dm @jmsoffice store link below ⤵
Vietnam
287.2K
Followers
N/A
Engagement
+5.8%(+15.9K)
7.4
9
Ty Lê
@tyquanglee
𝘉𝘦𝘢𝘶𝘵𝘺•𝘍𝘢𝘴𝘩𝘪𝘰𝘯•𝘓𝘪𝘧𝘦𝘴𝘵𝘺𝘭𝘦 🇻🇳 @makeupbytyle 👉🏻to see all my artwork @tyle.warehouse 👉🏻to explore my wardrobe sale •📩 leduytuong@lighton.com.vn
Hanoi, Vietnam
1.1M
Followers
N/A
Engagement
+1.4%(+15.1K)
7.0
10
Diem My
@diemmyvu
Actress 📍Viet Nam 🍽️ @aiiihousesaigon 🍣 @yakiuosaigon 🍴 @abytung 🥢@eataholy 📩 tronglan.vn@gmail.com 📞: 0918353500 - anh Lân
Ho Chi Minh City, Vietnam
2.1M
Followers
0.67%
Engagement
+0.7%(+14.1K)
6.7
11
Pamela Hải Đường 🌺
@pamyeuoi
Hello the hwourldd 🌏 Đây là nhật ký của con nè 🩵
Vietnam
1.4M
Followers
28.06%
Engagement
+1.0%(+13.7K)
8.2
12
𝘟𝘶𝘢𝘯 𝘊𝘢 ☆˚♪ 🦭
@xun.ca_
🇻🇳 @caa.films
Vietnam
357.9K
Followers
8.05%
Engagement
+3.5%(+12.2K)
7.9
13
Lê Thị Khánh Huyền
@huyen.204
Baby @baoanh.sam 📩 leduytuong@lighton.com.vn
Vietnam
2.6M
Followers
1.53%
Engagement
+0.4%(+10.7K)
5.7
14
ly coke 🍒🧊
@lycocaa
love to become a fashion magician ⭐️ ᕦʕ •`ᴥ•´ʔᕤ 💌: lycokeland@gmail.com
Vietnam
72.1K
Followers
109.98%
Engagement
+15.3%(+9.5K)
9.1
15
𝐃𝐔𝐘 𝐊𝐇𝐀́𝐍𝐇 | 维庆周周
@zz.duykhanh
我是小钻石。我努力让每一天都闪闪发光 💎 🇻🇳 Actor from VietNam 💌 duykhanhbookshow@gmail.com 🌵⭐️🍼💖
Vietnam
1.2M
Followers
0.00%
Engagement
+0.7%(+8.7K)
5.7
16
Ngô Thị Hồng Nhung
@dee.koiiiiiiiiii
Mình yêu đời, đời lại yêu mìnhh✨☀️💚🎀 @tudocuadekoi
Vietnam
128.9K
Followers
31.25%
Engagement
+6.6%(+8.0K)
8.3
17
Thanh Nhàn Nguyễn
@th.nhan.ng
Dr for work ❤️ @nhenof3
Vietnam
485.2K
Followers
0.98%
Engagement
+1.6%(+7.7K)
4.9
18
Bling
@blingbabi_
Vietnam
382.7K
Followers
2.35%
Engagement
+2.0%(+7.6K)
6.6
19
Bio Shop Globe
@bio_shop_globle
Experience global shopping excellence! - 75,000+ satisfied customers - Worldwide shipping Shop now!
Vietnam
987.9K
Followers
N/A
Engagement
+0.6%(+5.9K)
7.4
20
𝐕𝐀𝐍 𝐀𝐍𝐇 𝐒𝐂𝐀𝐑𝐋𝐄𝐓 𝐃𝐄𝐒𝐈𝐆𝐍
@vananhscarlet
@vananhscarlet_official 📩 Contact For Work : ceo.vaddesign@gmail.com
Hanoi, Vietnam
160.5K
Followers
0.57%
Engagement
+3.6%(+5.6K)
6.5

About This Instagram Influencer Ranking

Discover the most influential creators in Vietnam with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 33.7M potential impressions across all ranked influencers
  • Total Audience: 124.2M followers collectively following these creators
  • Average Engagement Rate: 5.00% - significantly above industry average
  • Market Coverage: 935 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Vietnam on Instagram?

Klaudia El Dursi (@klaudia_el_dursi) is, as of September 2025, the fastest‑growing Beauty & Cosmetics creator in Vietnam on Instagram, with +6.2% monthly growth (+67.7K followers).

How many followers did Klaudia El Dursi (@klaudia_el_dursi) gain last month?

Klaudia El Dursi (@klaudia_el_dursi) gained about 67.7K followers last month (+6.2%).

Who grew more: Klaudia El Dursi (@klaudia_el_dursi) or Sĩ Thanh (@sithanh)?

Klaudia El Dursi (@klaudia_el_dursi) grew more than Sĩ Thanh (@sithanh) (67.7K vs 48.4K).

How is Sĩ Thanh (@sithanh) performing right now?

Sĩ Thanh (@sithanh) is growing at +2.0% (+48.4K) per month, with a Profile Score of 4.6 and average engagement of 0.06%.

How is Quynh Anh Shyn (@quynhanhshyn_) performing right now?

Quynh Anh Shyn (@quynhanhshyn_) is growing at +1.2% (+34.2K) per month, with a Profile Score of 6.5 and average engagement of 0.65%.

How is Dương Domic (@duongdomic) performing right now?

Dương Domic (@duongdomic) is growing at +2.4% (+24.1K) per month, with a Profile Score of 9.1 and average engagement of 11.10%.

How is Burn ‿✶ (@nruburn) performing right now?

Burn ‿✶ (@nruburn) is growing at +5.3% (+22.3K) per month, with a Profile Score of 7.8 and average engagement of 14.29%.

Who had the higher percentage growth: Sĩ Thanh (@sithanh) or Quynh Anh Shyn (@quynhanhshyn_)?

Sĩ Thanh (@sithanh) leads (2.0% vs Quynh Anh Shyn (@quynhanhshyn_) 1.2%).

What is the absolute follower gain of Klaudia El Dursi (@klaudia_el_dursi)?

Klaudia El Dursi (@klaudia_el_dursi) gained about 67.7K followers last month (+6.2%).

What is the absolute follower gain of Sĩ Thanh (@sithanh)?

Sĩ Thanh (@sithanh) gained about 48.4K followers last month (+2.0%).

What is the absolute follower gain of Quynh Anh Shyn (@quynhanhshyn_)?

Quynh Anh Shyn (@quynhanhshyn_) gained about 34.2K followers last month (+1.2%).

What is the absolute follower gain of Dương Domic (@duongdomic)?

Dương Domic (@duongdomic) gained about 24.1K followers last month (+2.4%).

What is the absolute follower gain of Burn ‿✶ (@nruburn)?

Burn ‿✶ (@nruburn) gained about 22.3K followers last month (+5.3%).

Is Klaudia El Dursi (@klaudia_el_dursi) still a relevant creator?

Yes — Klaudia El Dursi (@klaudia_el_dursi) has a Profile Score of 8.9, average engagement of 17.91%, and +6.2% (+67.7K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Vietnam?

The average engagement rate for this category is 5.00%. Generally, rates above 6.0% are considered excellent, while rates above 4.0% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Vietnam?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.