Top 20 Home & Interior Design from San Diego on Instagram Influencers by Follower Growth

Last updated: November 12, 2026

Total Home & Interior Design Influencers in San Diego, United States of America

482

Expected Reach

4.3M

Total Followers

19.0M

Avg Engagement

2.37%

Audience Analysis

Gender Distribution

Female73%
Male27%

Age Distribution

25-3439.6%
18-2423.1%
35-4419.9%
45-548.5%

Top Countries

United States of America60.8%
United Kingdom3.6%
Canada3.3%
Mexico2.6%
Brazil2.0%

Top Languages

en80.4%
es10.4%
pt2.7%

Top Cities

San Diego5.1%
Los Angeles2.8%
New York City1.3%
New York1.1%
Chicago0.6%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
BuildersRx
@buildersrx
Largest Blue Collar Network 🦺 📩 Brands pursuing partnerships with content creators in the trades ➡️ peter@buildersrx.com
San Diego, United States of America
1.3M
Followers
0.00%
Engagement
+2.2%(+27.4K)
4.6
2
maya heykoop
@mayalorimer
style for the outdoors and everyday life colorado + beyond maya@upsidedowntalent.com
San Diego, United States of America
210.0K
Followers
1.89%
Engagement
+13.6%(+25.2K)
8.6
3
The HOAi
@thehoa.i
HOA meetings you wish weren’t real. Satire rooted in real HOA life. U.S. homeowners | Entertainment only AI-assisted realism approved by The HOAi
San Diego, United States of America
228.0K
Followers
0.01%
Engagement
+12.2%(+24.8K)
5.4
4
Anastasia - San Diego Professional Organizer | UGC Creator
@nest.place
Anastasia Lee | Organizing Expert & Founder ✦ Professional Home Organizing Services 💌 hello@nest.place
San Diego, United States of America
174.1K
Followers
0.15%
Engagement
+15.2%(+23.0K)
6.0
5
Sergei Kaminskiy
@sergei.kaminskiy
🇺🇸 Keeping the American Dream Alive | Dream→Hustle→Win 📈 KAMINSKIY GROUP - Founder 🏰 @ChateauDeKaminskiy - Owner 🛠️ Build Your American Dream With Us
San Diego, United States of America
4.3M
Followers
0.63%
Engagement
+0.5%(+22.1K)
7.0
6
zac zaller
@zaczaller
a visual journal livin’ on the road 🎥 creative director @forsure.clothing all my links ↓
San Diego, United States of America
223.8K
Followers
2.64%
Engagement
+6.0%(+12.7K)
7.5
7
Magdiel | Table Stylist
@tablescape.designs
✨Tablescapes for special gatherings 📍San Diego 📩 magdiel@tablescapedesigns.com 👇 Get my napkin folding book 📕
San Diego, United States of America
169.0K
Followers
0.00%
Engagement
+4.1%(+6.6K)
6.1
8
Brandon Allen
@chefbrandonallen
The 1,875,423rd Greatest Chef in the Universe Chef & Digital Slicer @cutleryandmore 610 Knives in the Collection
San Diego, United States of America
96.9K
Followers
0.00%
Engagement
+7.0%(+6.3K)
7.7
9
PB MILLIONAIRE (James Lawlor)
@pb_millionaire
Jim is the star of the “PB Reality Show” PB = Pacific Beach, CA. You can see episodes on YouTube. He once lived in his car, he now lives in a castle.
San Diego, United States of America
128.4K
Followers
0.00%
Engagement
+4.1%(+5.0K)
5.2
10
Ann Golumbuk Art & Design
@anngolumbuk
🔸Contemporary ARTIST/DESIGNER living in ☀️ SoCal with a passion for color, art, and interiors. 🔸Living Life in Color 🔸contact ann@anngolumbuk.com
San Diego, United States of America
69.5K
Followers
0.00%
Engagement
+5.9%(+3.9K)
6.6
11
Taylor Krause
@chinesediscobaby
Your good(ish) influence 📍bicoastal D.C. & San Diego Fashion | beauty | wellness | travel | sustainability taylorkrause@thedigitaldept.com 💌
San Diego, United States of America
533.6K
Followers
6.88%
Engagement
+0.4%(+2.2K)
7.5
12
Zach Knapp
@zach_knapp_
Realtor ®️ Serving the SF Bay Area, Tahoe & San Diego. Investor & Home Flipper. SF | Tahoe | LA | SD 🏚🪄🏠🏘 🏄‍♂️ ♎ 🏂 🌎 🏝
San Diego, United States of America
27.6K
Followers
0.91%
Engagement
+6.7%(+1.7K)
7.3
13
Ashley Lyn
@ashleylynlivin
Livin’ the girl mama (x3) + wife life Lifestyle | DIY | Home | Fitness | Recipes ✉️PR@ashleylynlivin.com San Diego coast🏝
San Diego, United States of America
175.9K
Followers
0.33%
Engagement
+0.8%(+1.4K)
8.1
14
Dr. Leah Gordon, NMD | Hormones + Fertility
@drleahgordon
Naturopathic fertility doctor | infertility mom x2🤰🏼 Helping women become mothers 🎙️ @healthyasamotherpodcast 🎁NEW Low-Tox Holiday Gift Guide👇🏻
San Diego, United States of America
41.4K
Followers
0.84%
Engagement
+2.6%(+1.1K)
6.0
15
Ashley | SoCal Family Fun & Lifestyle
@themodishmama
📍SoCal Family Fun + Travel with Kids SD • OC • LA Mom life humor + hacks 📧 ariporti78@gmail.com
San Diego, United States of America
26.3K
Followers
1.12%
Engagement
+3.6%(+928)
8.4
16
Ashley Rodarte | Nail Tech & Educator
@ashley_rodarte
Celebrity Nail Tech & Educator Mom of 6 • Faith-Driven • Education • Lifestyle content 💌 ashley@paoagency.com 👇🏼Book nail appt or online classes
San Diego, United States of America
26.3K
Followers
0.06%
Engagement
+3.4%(+875)
6.5
17
Michael Soledad
@michsoledesign
Tech things. Watch things. Car things. Camera things. Collector of said things. Host @auto_enthused 🇺🇸 🇵🇭 San Diego, CA
San Diego, United States of America
92.6K
Followers
9.74%
Engagement
+0.9%(+819)
5.9
18
Steven Stolp
@stolp_solutions
COO @roguevans 🦾 🔥1983 Chevy G20 🐆
San Diego, United States of America
27.0K
Followers
0.00%
Engagement
+3.0%(+781)
7.3
19
Jennifer Delonge
@jenniferdelonge
𝘙𝘦𝘴𝘵𝘰𝘳𝘪𝘯𝘨 𝘵𝘩𝘦 𝘒𝘦𝘯 𝘒𝘦𝘭𝘭𝘰𝘨𝘨 𝘙𝘦𝘴𝘪𝘥𝘦𝘯𝘤𝘦 + 𝘚𝘵𝘶𝘥𝘪𝘰 Designer, ASID + Luxury Real Estate Agent Rancho Santa Fe DRE 02241130 Elliman | Jackson Arnett Group
San Diego, United States of America
39.4K
Followers
2.31%
Engagement
+1.8%(+701)
8.2
20
Francisco Perez | REALTOR
@villastucacasflamingo
ABOGADO Trato Directo Con La Constructora Promovemos La Inversión En Nuestro País 🇻🇪 Decide y Revaloriza Tu Inversión🏘️ Oficina: Valencia-San diego
San Diego, United States of America
16.4K
Followers
0.42%
Engagement
+4.2%(+665)
7.7

About This Instagram Influencer Ranking

Discover the most influential creators in San Diego with our comprehensive ranking of the top 20 influencers on Instagram who post Home & Interior Design content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 4.3M potential impressions across all ranked influencers
  • Total Audience: 19.0M followers collectively following these creators
  • Average Engagement Rate: 2.37% - competitive engagement levels
  • Market Coverage: 482 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United States of America, United Kingdom, Canada
  • Gender Distribution: 73% Female, 27% Male
  • Primary Age Group: 25-34 years (39.6% of audience)
  • Languages: English, Spanish, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through November 2026.

Frequently Asked Questions

Who is the fastest‑growing Home & Interior Design creator in San Diego on Instagram?

BuildersRx (@buildersrx) is, as of November 2026, the fastest‑growing Home & Interior Design creator in San Diego on Instagram, with +2.2% monthly growth (+27.4K followers).

How many followers did BuildersRx (@buildersrx) gain last month?

BuildersRx (@buildersrx) gained about 27.4K followers last month (+2.2%).

Who grew more: BuildersRx (@buildersrx) or maya heykoop (@mayalorimer)?

BuildersRx (@buildersrx) grew more than maya heykoop (@mayalorimer) (27.4K vs 25.2K).

How is maya heykoop (@mayalorimer) performing right now?

maya heykoop (@mayalorimer) is growing at +13.6% (+25.2K) per month, with a Profile Score of 8.6 and average engagement of 1.89%.

How is The HOAi (@thehoa.i) performing right now?

The HOAi (@thehoa.i) is growing at +12.2% (+24.8K) per month, with a Profile Score of 5.4 and average engagement of 0.01%.

How is Anastasia - San Diego Professional Organizer | UGC Creator (@nest.place) performing right now?

Anastasia - San Diego Professional Organizer | UGC Creator (@nest.place) is growing at +15.2% (+23.0K) per month, with a Profile Score of 6.0 and average engagement of 0.15%.

How is Sergei Kaminskiy (@sergei.kaminskiy) performing right now?

Sergei Kaminskiy (@sergei.kaminskiy) is growing at +0.5% (+22.1K) per month, with a Profile Score of 7.0 and average engagement of 0.63%.

Who had the higher percentage growth: maya heykoop (@mayalorimer) or The HOAi (@thehoa.i)?

maya heykoop (@mayalorimer) leads (13.6% vs The HOAi (@thehoa.i) 12.2%).

What is the absolute follower gain of BuildersRx (@buildersrx)?

BuildersRx (@buildersrx) gained about 27.4K followers last month (+2.2%).

What is the absolute follower gain of maya heykoop (@mayalorimer)?

maya heykoop (@mayalorimer) gained about 25.2K followers last month (+13.6%).

What is the absolute follower gain of The HOAi (@thehoa.i)?

The HOAi (@thehoa.i) gained about 24.8K followers last month (+12.2%).

What is the absolute follower gain of Anastasia - San Diego Professional Organizer | UGC Creator (@nest.place)?

Anastasia - San Diego Professional Organizer | UGC Creator (@nest.place) gained about 23.0K followers last month (+15.2%).

What is the absolute follower gain of Sergei Kaminskiy (@sergei.kaminskiy)?

Sergei Kaminskiy (@sergei.kaminskiy) gained about 22.1K followers last month (+0.5%).

Is BuildersRx (@buildersrx) still a relevant creator?

Yes — BuildersRx (@buildersrx) has a Profile Score of 4.6, average engagement of 0.00%, and +2.2% (+27.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Home & Interior Design in United States of America?

The average engagement rate for this category is 2.37%. Generally, rates above 2.8% are considered excellent, while rates above 1.9% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in San Diego?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.