Top 20 Entertainment & Media from Austin on Instagram Influencers by Follower Growth

Last updated: April 02, 2026

Total Entertainment & Media Influencers in Austin, United States of America

2,210

Expected Reach

28.0M

Total Followers

103.9M

Avg Engagement

5.68%

Audience Analysis

Gender Distribution

Female51%
Male49%

Age Distribution

25-3443.1%
18-2431.0%
35-4415.8%
13-174.5%

Top Countries

United States of America60.5%
United Kingdom4.4%
Brazil4.1%
Canada2.9%
Australia1.9%

Top Languages

en85.1%
es5.7%
pt4.5%

Top Cities

Los Angeles4.2%
Austin3.8%
New York City2.3%
Atlanta0.9%
Greater London0.8%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Carter Woolley
@kingwoolz
Streamer & Content Creator 🏝️ TWITCH - KingWoolz NEW VIDEO👇🏼
Austin, United States of America
2.0M
Followers
N/A
Engagement
+6.9%(+128.7K)
3.8
2
Rizzbot
@rizzbot_official
Austin, United States of America
811.1K
Followers
0.68%
Engagement
+7.8%(+58.6K)
7.6
3
Fred Durst
@freddurst
🛸it’s not if, it’s when 🛸
Austin, United States of America
1.2M
Followers
8.68%
Engagement
+4.1%(+47.5K)
7.0
4
Brad Martin
@radmartin_
📚 Reader and Romantic 📍Austin, TX 💌 Bradradmartin@gmail.com
Austin, United States of America
963.5K
Followers
7.71%
Engagement
+4.1%(+37.8K)
7.6
5
Mumford & Sons
@mumfordandsons
PRIZEFIGHTER out 13.2.26
Austin, United States of America
1.2M
Followers
1.74%
Engagement
+2.8%(+32.9K)
7.4
6
Chase Ridgeway
@chasesdayinthelife
Austin, TX | 24 Stop existing and start living. Nothing changes, if nothing changes. 📧: chase@friendsinreality.com
Austin, United States of America
211.6K
Followers
17.27%
Engagement
+17.4%(+31.4K)
8.3
7
BRIAN C. SCHILLING
@thinkschilling
• Rapper, THINK SCHILLING 💯🔥🚦🫶🏼🪽⬆️ All Music Streaming Platforms • L.O.V.E. - “Let Our Violence End” - THINK SCHILLING • MGMT: @entourage • VOTE 👇
Austin, United States of America
204.1K
Followers
1.12%
Engagement
+16.4%(+28.7K)
3.3
8
Austin Nasso
@austinnasso
tech bro comedian 🎤 | co-founder @techroastshow 🔥 COMEDY SPECIAL OUT NOW ON YOUTUBE 🍿 collab@austinnasso.com 📧
Austin, United States of America
934.7K
Followers
1.40%
Engagement
+2.4%(+22.2K)
7.9
9
Nick Fleetwood
@nick_fleetwood
📧 - FleetwoodBusiness@outlook.com
Austin, United States of America
250.7K
Followers
N/A
Engagement
+8.6%(+19.8K)
5.5
10
Tim Stiefler
@timmynobrakes
18 years old 👇 2026 TOUR👇
Austin, United States of America
199.3K
Followers
1.85%
Engagement
+10.6%(+19.0K)
8.4
11
Bailey Bass
@baileeyyb
UT save the planet Baileeyyb@8media.co
Austin, United States of America
86.0K
Followers
38.00%
Engagement
+26.8%(+18.2K)
6.0
12
Kyle MacLachlan
@kyle_maclachlan
hi! i’m kyle 👍 @wawedwithkyle @pursuedbybearwine
Austin, United States of America
1.2M
Followers
6.22%
Engagement
+1.3%(+16.0K)
7.6
13
Beth Hoyt
@beth_hoyt
Actor/writer/comedian/your mom YouTube= BethInShow
Austin, United States of America
121.8K
Followers
0.59%
Engagement
+15.0%(+15.9K)
6.3
14
Kelsey Cook
@kelseycookcomedy
• My special Mark Your Territory is available on Hulu and YouTube! Watch + get tour tickets at the link below!👇🏻
Austin, United States of America
646.0K
Followers
0.54%
Engagement
+2.5%(+15.5K)
6.6
15
emily 😀
@extra.emily
professional hooligan 💕 @otknetwork 💌: extraemily@mythictalent.com ↓ i’m live on twitch! ✨
Austin, United States of America
352.1K
Followers
20.84%
Engagement
+4.5%(+15.3K)
8.4
16
Emily
@emmasaurus
🌻 just a lego girlie 🌻 925k YouTube | 1.7M TikTok LEGO Ambassador | Austin, TX 🤠 💌emmasaurus.yt@gmail.com
Austin, United States of America
390.0K
Followers
0.57%
Engagement
+3.6%(+13.5K)
7.2
17
maekima
@mxeling
Austin, United States of America
114.2K
Followers
3.57%
Engagement
+12.5%(+12.7K)
4.3
18
Olivia VanDerMillen
@oliviaolfactory
✨ Your Fragrance Fairy Godmother 📍 Austin, TX 📩 Business Inquiries Only: olivia@jadegroup.co
Austin, United States of America
576.9K
Followers
N/A
Engagement
+2.2%(+12.5K)
6.7
19
Joe Hanson
@drjoehanson
Your cool science dad. I make @okaytobesmart for @pbs. “You look like John Cena disguised as Clark Kent” 🏠 Austin, TX ⬇️ see what I’m up to ⬇️
Austin, United States of America
114.4K
Followers
0.52%
Engagement
+11.5%(+11.8K)
6.2
20
Gary Faust
@streetgonzo
📷 Uncredentialed Press 🎤 Watch the Puerto Rico documentary👇🏻
Austin, United States of America
193.0K
Followers
0.72%
Engagement
+6.3%(+11.5K)
7.6

About This Instagram Influencer Ranking

Discover the most influential creators in Austin with our comprehensive ranking of the top 20 influencers on Instagram who post Entertainment & Media content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 28.0M potential impressions across all ranked influencers
  • Total Audience: 103.9M followers collectively following these creators
  • Average Engagement Rate: 5.68% - significantly above industry average
  • Market Coverage: 2,210 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United States of America, United Kingdom, Brazil
  • Gender Distribution: 51% Female, 49% Male
  • Primary Age Group: 25-34 years (43.1% of audience)
  • Languages: English, Spanish, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Entertainment & Media niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through April 2026.

Frequently Asked Questions

Who is the fastest‑growing Entertainment & Media creator in Austin on Instagram?

Carter Woolley (@kingwoolz) is, as of April 2026, the fastest‑growing Entertainment & Media creator in Austin on Instagram, with +6.9% monthly growth (+128.7K followers).

How many followers did Carter Woolley (@kingwoolz) gain last month?

Carter Woolley (@kingwoolz) gained about 128.7K followers last month (+6.9%).

Who grew more: Carter Woolley (@kingwoolz) or Rizzbot (@rizzbot_official)?

Carter Woolley (@kingwoolz) grew more than Rizzbot (@rizzbot_official) (128.7K vs 58.6K).

How is Rizzbot (@rizzbot_official) performing right now?

Rizzbot (@rizzbot_official) is growing at +7.8% (+58.6K) per month, with a Profile Score of 7.6 and average engagement of 0.68%.

How is Fred Durst (@freddurst) performing right now?

Fred Durst (@freddurst) is growing at +4.1% (+47.5K) per month, with a Profile Score of 7.0 and average engagement of 8.68%.

How is Brad Martin (@radmartin_) performing right now?

Brad Martin (@radmartin_) is growing at +4.1% (+37.8K) per month, with a Profile Score of 7.6 and average engagement of 7.71%.

How is Mumford & Sons (@mumfordandsons) performing right now?

Mumford & Sons (@mumfordandsons) is growing at +2.8% (+32.9K) per month, with a Profile Score of 7.4 and average engagement of 1.74%.

Who had the higher percentage growth: Rizzbot (@rizzbot_official) or Fred Durst (@freddurst)?

Rizzbot (@rizzbot_official) leads (7.8% vs Fred Durst (@freddurst) 4.1%).

What is the absolute follower gain of Carter Woolley (@kingwoolz)?

Carter Woolley (@kingwoolz) gained about 128.7K followers last month (+6.9%).

What is the absolute follower gain of Rizzbot (@rizzbot_official)?

Rizzbot (@rizzbot_official) gained about 58.6K followers last month (+7.8%).

What is the absolute follower gain of Fred Durst (@freddurst)?

Fred Durst (@freddurst) gained about 47.5K followers last month (+4.1%).

What is the absolute follower gain of Brad Martin (@radmartin_)?

Brad Martin (@radmartin_) gained about 37.8K followers last month (+4.1%).

What is the absolute follower gain of Mumford & Sons (@mumfordandsons)?

Mumford & Sons (@mumfordandsons) gained about 32.9K followers last month (+2.8%).

Is Carter Woolley (@kingwoolz) still a relevant creator?

Yes — Carter Woolley (@kingwoolz) has a Profile Score of 3.8, average engagement of N/A, and +6.9% (+128.7K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Entertainment & Media in United States of America?

The average engagement rate for this category is 5.68%. Generally, rates above 6.8% are considered excellent, while rates above 4.5% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Austin?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.