Top 20 Beauty & Cosmetics from Austin on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Beauty & Cosmetics Influencers in Austin, United States of America

652

Expected Reach

8.0M

Total Followers

32.3M

Avg Engagement

5.00%

Audience Analysis

Gender Distribution

Female60%
Male40%

Age Distribution

25-3437.3%
18-2426.7%
35-4417.5%
45-548.6%

Top Countries

United States of America56.3%
United Kingdom4.6%
Canada3.5%
Brazil3.1%
Australia2.8%

Top Languages

en79.2%
es5.8%
pt3.3%

Top Cities

Austin5.0%
New York3.5%
Los Angeles2.1%
Houston1.2%
New York City1.1%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
THE PINK LIBRA
@therealpinklibra
1.5 MILLION on TikTok: Thepinklibra 🎀 inquiries: destiny@luxehausmgmt.co
Austin, United States of America
415.3K
Followers
11.56%
Engagement
+17.4%(+61.4K)
8.9
2
Reetika Bhandari
@reetikabhandari
👑Mrs India Texas 2023 1stRU Program Mgr, Emcee,NYFW runway model,actor Collab: happyritzlifestyle@gmail.com Spirituality: @happyritzbites Austin TX🇺🇸
Austin, United States of America
821.7K
Followers
0.64%
Engagement
+5.6%(+43.8K)
7.1
3
TAYLOR | M&T
@madeandtaylored
clothes | hair | dogs | chaos owner of @madeandtayloredsalon 💌 madeandtaylored@teamwass.com ↓shop my links!
Austin, United States of America
489.2K
Followers
1.69%
Engagement
+2.9%(+13.9K)
7.0
4
Catherine Lockhart
@catherine.lockhart
🍓 let’s make clean beauty & low-tox living easy 🧢 @lone.star.locals 🐄 @shelterskin 📧catherine@fromatoztalent.com 📍atx
Austin, United States of America
156.8K
Followers
1.52%
Engagement
+9.2%(+13.2K)
7.9
5
C R Y S T A L N I C O L E
@iamcrystalnicolee
📍DTX/LA beauty | lifestyle | fashion engineer turned influencer mgmt @therealdba youtuber🎥 tiktok: beingcrystalnicolee 630K+ 💌 curliecrys@gmail.com
Austin, United States of America
490.6K
Followers
4.24%
Engagement
+2.7%(+12.9K)
7.3
6
NAIL EXPERT | EDUCATOR | Natalie Zheltovski | AUSTIN TX
@_nail_art_house_
•Founder @nailarthouse.salon •Shop products @nailarthouse.store •Online/ offline classes •1:1 Mentorship for nail masters
Austin, United States of America
450.7K
Followers
0.06%
Engagement
+2.9%(+12.6K)
5.5
7
Cydney Carter
@socialcydd
skincare vlogs | mom life | living with HS Romans 8:28 ✝️ socialcydd@influencebyma.com
Austin, United States of America
114.2K
Followers
0.24%
Engagement
+11.0%(+11.4K)
6.5
8
Desiree Davis
@officialsmileyasiann
CEO of @therighttimekitchen Lipgloss @tuttielucious_kollection Founder of Desire Change Makers College Major in Psychology Spring 26🎓
Austin, United States of America
101.3K
Followers
5.04%
Engagement
+12.1%(+10.9K)
7.9
9
Austin hair stylist
@joetwang
100k+ on TikTok Haircut (Natural Texture/Shag/Wolf/Anime/Razor) + Balayage specialist DM or Bookings 5123876581
Austin, United States of America
99.5K
Followers
0.00%
Engagement
+11.1%(+9.9K)
3.0
10
Rosy 🌹🌺
@rosyrocking
ATX📍 5 foot giant 🌟 Not sold for your consumption— just nice enough to let you look.
Austin, United States of America
13.3K
Followers
2.58%
Engagement
+97.8%(+6.6K)
8.1
11
MaMiissy
@mamiissy
Public Inspiration Value Creator Brand Influencer Beauty Magnifier Creative Passport Bully✈️✈️
Austin, United States of America
84.8K
Followers
0.00%
Engagement
+8.2%(+6.4K)
7.0
12
Nina Austin 🧨
@ninaxustin
@artmadenina
Austin, United States of America
91.0K
Followers
3.17%
Engagement
+6.6%(+5.7K)
8.5
13
Stephanie Nelson
@persephanii
⛓️‍💥The ANOMALY⛓️‍💥Fashion Model, Actress, Therapist, Podcast Host ✨World Treasure
Austin, United States of America
1.4M
Followers
0.89%
Engagement
+0.3%(+5.0K)
6.4
14
Katey Yurko
@thevioletfog
Quick wellness routines + tips We talk skincare, fascia, lymph, thyroid, bladder + more STORIES = Girls only 💘 📍 Austin TX Katey@violetfog.com
Austin, United States of America
230.7K
Followers
0.44%
Engagement
+2.2%(+5.0K)
6.8
15
$avagedee 🐐
@imdejv_
DA BIGGESTTTT 🦍 HTX📍| 👻 lolaamone | $Dejvbabyyy
Austin, United States of America
43.2K
Followers
5.25%
Engagement
+12.7%(+4.9K)
8.6
16
Samantha
@samanthathebat
probably in a dive bar or a mausoleum I like spooky things austin, tx
Austin, United States of America
31.0K
Followers
2.56%
Engagement
+18.0%(+4.7K)
8.3
17
Yenis Emilia Schicht
@yenismonterrey
𝚨𝐓𝗫| 𝗟𝚨| 𝝢𝐘𝗖 🇺🇸 Writer |Blogger | Actress | Entertainment| Beauty| Fashion | Travel #vipdiscoveries |📲 MULT🗣ENG-ESP-ITA⚠️ 𝘆𝗲𝗻𝐢𝘀𝐚𝘀𝐤@𝗴𝗺𝐚𝐢𝐥.𝗰𝗼𝗺⚠️
Austin, United States of America
75.2K
Followers
N/A
Engagement
+5.7%(+4.0K)
3.4
18
Shakira Austin
@curlyhead_kira
Washington Mystics #0️⃣🏀
Austin, United States of America
189.0K
Followers
9.97%
Engagement
+1.9%(+3.5K)
8.9
19
Katey Yurko
@thevioletfog
Quick wellness routines + tips We talk skincare, fascia, lymph, thyroid, bladder + more STORIES = Girls only 💘 📍 Austin TX Katey@violetfog.com
Austin, United States of America
248.1K
Followers
0.33%
Engagement
+1.3%(+3.3K)
6.5
20
Siiin
@billionairesiiin
@siiinsbeauty @siiinergangentertainment @siiinvlogs @bubbyandsiiin @siiingames @siiinthicfitness
Austin, United States of America
144.3K
Followers
13.45%
Engagement
+2.3%(+3.2K)
8.6

About This Instagram Influencer Ranking

Discover the most influential creators in Austin with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 8.0M potential impressions across all ranked influencers
  • Total Audience: 32.3M followers collectively following these creators
  • Average Engagement Rate: 5.00% - significantly above industry average
  • Market Coverage: 652 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United States of America, United Kingdom, Canada
  • Gender Distribution: 60% Female, 40% Male
  • Primary Age Group: 25-34 years (37.3% of audience)
  • Languages: English, Spanish, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Austin on Instagram?

THE PINK LIBRA (@therealpinklibra) is, as of September 2025, the fastest‑growing Beauty & Cosmetics creator in Austin on Instagram, with +17.4% monthly growth (+61.4K followers).

How many followers did THE PINK LIBRA (@therealpinklibra) gain last month?

THE PINK LIBRA (@therealpinklibra) gained about 61.4K followers last month (+17.4%).

Who grew more: THE PINK LIBRA (@therealpinklibra) or Reetika Bhandari (@reetikabhandari)?

THE PINK LIBRA (@therealpinklibra) grew more than Reetika Bhandari (@reetikabhandari) (61.4K vs 43.8K).

How is Reetika Bhandari (@reetikabhandari) performing right now?

Reetika Bhandari (@reetikabhandari) is growing at +5.6% (+43.8K) per month, with a Profile Score of 7.1 and average engagement of 0.64%.

How is TAYLOR | M&T (@madeandtaylored) performing right now?

TAYLOR | M&T (@madeandtaylored) is growing at +2.9% (+13.9K) per month, with a Profile Score of 7.0 and average engagement of 1.69%.

How is Catherine Lockhart (@catherine.lockhart) performing right now?

Catherine Lockhart (@catherine.lockhart) is growing at +9.2% (+13.2K) per month, with a Profile Score of 7.9 and average engagement of 1.52%.

How is C R Y S T A L N I C O L E (@iamcrystalnicolee) performing right now?

C R Y S T A L N I C O L E (@iamcrystalnicolee) is growing at +2.7% (+12.9K) per month, with a Profile Score of 7.3 and average engagement of 4.24%.

Who had the higher percentage growth: Reetika Bhandari (@reetikabhandari) or TAYLOR | M&T (@madeandtaylored)?

Reetika Bhandari (@reetikabhandari) leads (5.6% vs TAYLOR | M&T (@madeandtaylored) 2.9%).

What is the absolute follower gain of THE PINK LIBRA (@therealpinklibra)?

THE PINK LIBRA (@therealpinklibra) gained about 61.4K followers last month (+17.4%).

What is the absolute follower gain of Reetika Bhandari (@reetikabhandari)?

Reetika Bhandari (@reetikabhandari) gained about 43.8K followers last month (+5.6%).

What is the absolute follower gain of TAYLOR | M&T (@madeandtaylored)?

TAYLOR | M&T (@madeandtaylored) gained about 13.9K followers last month (+2.9%).

What is the absolute follower gain of Catherine Lockhart (@catherine.lockhart)?

Catherine Lockhart (@catherine.lockhart) gained about 13.2K followers last month (+9.2%).

What is the absolute follower gain of C R Y S T A L N I C O L E (@iamcrystalnicolee)?

C R Y S T A L N I C O L E (@iamcrystalnicolee) gained about 12.9K followers last month (+2.7%).

Is THE PINK LIBRA (@therealpinklibra) still a relevant creator?

Yes — THE PINK LIBRA (@therealpinklibra) has a Profile Score of 8.9, average engagement of 11.56%, and +17.4% (+61.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in United States of America?

The average engagement rate for this category is 5.00%. Generally, rates above 6.0% are considered excellent, while rates above 4.0% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Austin?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.