Top 20 Beauty & Cosmetics from London on TikTok Influencers by Follower Growth

Last updated: November 10, 2026

Total Beauty & Cosmetics Influencers in London, United Kingdom

1,094

Expected Reach

15.4M

Total Followers

206.9M

Avg Engagement

7.58%

Audience Analysis

Gender Distribution

Female74%
Male26%

Age Distribution

18-2414.2%
13-1611.9%
17-209.9%
25-346.6%

Top Countries

United Kingdom38.4%
United States of America20.6%
Germany2.1%
Canada1.9%
Australia1.6%

Top Languages

en79.5%
es4.6%
fr2.4%

Top Cities

London7.1%
New York3.5%
Manchester1.9%
Newcastle1.2%
Liverpool1.1%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Ling.KT
@ling.kt
London based | makeup, beauty & transitions 💕 ling.ktenquiries@gmail.com @Ling S 🪭🪷 for vlogs
London, United Kingdom
884.8K
Followers
6.07%
Engagement
+3.8%(+32.0K)
6.5
2
Ellis_Atlantis
@ellis_atlantis
👑Glow Up Winner 👑 ⭐️@Ellis without the Drag⭐️ ⬇️ALL ENQUIRIES⬇️ ellis@ellisatlantis.com
London, United Kingdom
691.8K
Followers
20.66%
Engagement
+4.1%(+27.3K)
8.3
3
Shab & Kassie
@shabandkassie
Mother and daughter duo ♡ Mummy & Kassie ♡ info@shabandkassie.com ♡
London, United Kingdom
5.2M
Followers
4.78%
Engagement
+0.5%(+27.0K)
6.5
4
Alexa Williams
@alexalouisewilliams
REMEMBER WHO TF YOU ARE. ⭐️👏🏻🥹 📧 alexalouisewilliams02@gmail.com
London, United Kingdom
1.3M
Followers
13.00%
Engagement
+1.5%(+18.7K)
5.1
5
alice🎀
@pizza4alice
helloooo i’m alice ! ♬ 💌pizza4alice@unchartedinfluencer.com ldn youtube ⬇️
London, United Kingdom
1.4M
Followers
10.83%
Engagement
+1.2%(+15.9K)
7.3
6
Jéssica
@jessicvpimentel
London a cool girl who happens to have acne 💌 jessica@blushtalentmgmt.com
London, United Kingdom
895.0K
Followers
13.25%
Engagement
+1.7%(+15.0K)
5.2
7
Sam Salter
@itssamsalter
Just for fun
London, United Kingdom
787.8K
Followers
9.56%
Engagement
+1.9%(+14.7K)
6.4
8
Charlotte Tilbury
@charlottetilbury
Makeup Artist💄 Founder of Charlotte Tilbury Beauty ✨ #CharlotteTilbury
London, United Kingdom
2.1M
Followers
4.44%
Engagement
+0.7%(+14.4K)
3.7
9
Tyra Harrison ★
@tyra.mua
ur favourite australian makeup diva 📍london tyra@mvetalent.com
London, United Kingdom
932.4K
Followers
12.25%
Engagement
+1.4%(+13.3K)
7.3
10
Jamie Dear✨
@thedeardiaries
comfort creator & come with me bestie🫶🏼 daily positivity, life in london and cosy vlogs💛 💌 info@beyondtheagency.co.uk
London, United Kingdom
153.8K
Followers
13.67%
Engagement
+8.1%(+11.5K)
7.8
11
Yaw
@way_of_yaw
@houseofyaw @Yaws_way Email: yaw@generationentertainment.co.uk
London, United Kingdom
366.8K
Followers
6.85%
Engagement
+3.0%(+10.7K)
5.4
12
Lissie Judd
@lissiejudd
always comfy x lissie@inspomanagement.co.uk shop my outfits👇🏼
London, United Kingdom
251.6K
Followers
3.57%
Engagement
+3.9%(+9.4K)
4.3
13
Jordan
@jordanlipscombe
your uk beauty bestie 🍒🎀☁️💄🪩 YOUTUBE & INSTA : JORDAN LIPSCOMBE
London, United Kingdom
2.2M
Followers
12.97%
Engagement
+0.4%(+8.1K)
7.4
14
Mblends
@mblends
London barber/Braid King 👑 ⬇️Click link to book/socials💈 👇🏽Follow the gram
London, United Kingdom
331.1K
Followers
8.14%
Engagement
+2.4%(+7.8K)
6.9
15
tia shea <3
@tias.mua
💌 tia@thebloggeragent.co.uk insta @tias.mua (380k)
London, United Kingdom
220.0K
Followers
5.02%
Engagement
+3.6%(+7.7K)
5.6
16
Olly💕🏹🪽
@angel.called.olly
Girlblogger🧘🏼‍♀️ Insta: angel.called.olly PR/ collabs: otto@hoptalents.com 🪽💕☮️🫦🏹🪷 @unforgettable.angelx
London, United Kingdom
186.4K
Followers
14.48%
Engagement
+3.5%(+6.3K)
7.8
17
jaycie
@jayciesdiary
navigating life together 💌
London, United Kingdom
166.9K
Followers
6.28%
Engagement
+3.9%(+6.3K)
6.5
18
Jazz
@jazz.saunders
Jsightings@gmail.com
London, United Kingdom
169.4K
Followers
4.90%
Engagement
+3.8%(+6.1K)
5.8
19
Mirai Kotecha
@miraikotecha
Beauty | Fashion | Lifestyle Mirai.kotecha@gmail.com
London, United Kingdom
99.4K
Followers
7.16%
Engagement
+6.2%(+5.8K)
5.8
20
ℒ𝒶𝓎𝓁𝒶 ℰ𝓁𝑒𝓃𝒾
@laylaelenik
الحمد لله business enquiries - layla@hldtalent.com @LAY ELENI
London, United Kingdom
1.4M
Followers
12.07%
Engagement
+0.4%(+5.6K)
7.1

About This TikTok Influencer Ranking

Discover the most influential creators in London with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 15.4M potential impressions across all ranked influencers
  • Total Audience: 206.9M followers collectively following these creators
  • Average Engagement Rate: 7.58% - significantly above industry average
  • Market Coverage: 1,094 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United Kingdom, United States of America, Germany
  • Gender Distribution: 74% Female, 26% Male
  • Primary Age Group: 18-24 years (14.2% of audience)
  • Languages: English, Spanish, French

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through November 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in London on TikTok?

Ling.KT (@ling.kt) is, as of November 2026, the fastest‑growing Beauty & Cosmetics creator in London on TikTok, with +3.8% monthly growth (+32.0K followers).

How many followers did Ling.KT (@ling.kt) gain last month?

Ling.KT (@ling.kt) gained about 32.0K followers last month (+3.8%).

Who grew more: Ling.KT (@ling.kt) or Ellis_Atlantis (@ellis_atlantis)?

Ling.KT (@ling.kt) grew more than Ellis_Atlantis (@ellis_atlantis) (32.0K vs 27.3K).

How is Ellis_Atlantis (@ellis_atlantis) performing right now?

Ellis_Atlantis (@ellis_atlantis) is growing at +4.1% (+27.3K) per month, with a Profile Score of 8.3 and average engagement of 20.66%.

How is Shab & Kassie (@shabandkassie) performing right now?

Shab & Kassie (@shabandkassie) is growing at +0.5% (+27.0K) per month, with a Profile Score of 6.5 and average engagement of 4.78%.

How is Alexa Williams (@alexalouisewilliams) performing right now?

Alexa Williams (@alexalouisewilliams) is growing at +1.5% (+18.7K) per month, with a Profile Score of 5.1 and average engagement of 13.00%.

How is alice🎀 (@pizza4alice) performing right now?

alice🎀 (@pizza4alice) is growing at +1.2% (+15.9K) per month, with a Profile Score of 7.3 and average engagement of 10.83%.

Who had the higher percentage growth: Ellis_Atlantis (@ellis_atlantis) or Shab & Kassie (@shabandkassie)?

Ellis_Atlantis (@ellis_atlantis) leads (4.1% vs Shab & Kassie (@shabandkassie) 0.5%).

What is the absolute follower gain of Ling.KT (@ling.kt)?

Ling.KT (@ling.kt) gained about 32.0K followers last month (+3.8%).

What is the absolute follower gain of Ellis_Atlantis (@ellis_atlantis)?

Ellis_Atlantis (@ellis_atlantis) gained about 27.3K followers last month (+4.1%).

What is the absolute follower gain of Shab & Kassie (@shabandkassie)?

Shab & Kassie (@shabandkassie) gained about 27.0K followers last month (+0.5%).

What is the absolute follower gain of Alexa Williams (@alexalouisewilliams)?

Alexa Williams (@alexalouisewilliams) gained about 18.7K followers last month (+1.5%).

What is the absolute follower gain of alice🎀 (@pizza4alice)?

alice🎀 (@pizza4alice) gained about 15.9K followers last month (+1.2%).

Is Ling.KT (@ling.kt) still a relevant creator?

Yes — Ling.KT (@ling.kt) has a Profile Score of 6.5, average engagement of 6.07%, and +3.8% (+32.0K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in United Kingdom?

The average engagement rate for this category is 7.58%. Generally, rates above 9.1% are considered excellent, while rates above 6.1% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in London?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.