Top 20 Fashion & Style from United Kingdom on Instagram Influencers by Follower Growth

Last updated: April 04, 2026

Total Fashion & Style Influencers in United Kingdom

46,259

Expected Reach

711.8M

Total Followers

2.7B

Avg Engagement

5.25%

Audience Analysis

Gender Distribution

Female68%
Male32%

Age Distribution

25-3447.6%
18-2428.7%
35-4414.3%
13-174.0%

Top Countries

United Kingdom30.1%
United States of America16.0%
Germany3.6%
France3.4%
Italy3.2%

Top Languages

en76.0%
es8.4%
pt3.0%

Top Cities

Greater London9.7%
New York City1.5%
Los Angeles1.1%
Manchester1.0%
Paris0.9%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Olivia Dean
@oliviadeano
‘the art of loving’ out now!
London, United Kingdom
4.7M
Followers
18.35%
Engagement
+22.9%(+876.3K)
8.5
2
Hannah Dodd
@hannahfkdodd
🎬💫📸💃
Greater London, United Kingdom
1.5M
Followers
13.89%
Engagement
+28.9%(+340.4K)
8.7
3
Evie Templeton
@evietempleton_
🏴󠁧󠁢󠁥󠁮󠁧󠁿/🇧🇧 This is my only socials account
London, United Kingdom
2.0M
Followers
59.37%
Engagement
+13.3%(+239.0K)
6.1
4
Alex Scott MBE
@alexscott2
📺 Broadcaster ⚽️ @arsenalwfc @lionesses 📧 alex@alexscott.org Link below for my book ⬇️🖤
Greater London, United Kingdom
2.4M
Followers
3.09%
Engagement
+10.3%(+228.5K)
7.4
5
RAYE 🇬🇧🇨🇭🇬🇭
@raye
𝐓𝐇𝐈𝐒 𝐌𝐔𝐒𝐈𝐂 𝐌𝐀𝐘 𝐂𝐎𝐍𝐓𝐀𝐈𝐍 𝐇𝐎𝐏𝐄. will be yours March 27th ⛅️🌨️🥹🫀
United Kingdom
4.6M
Followers
14.26%
Engagement
+4.5%(+199.4K)
6.1
6
Ebere Eze
@eze
Gods Mercy @newbalance teameze@caa.com
Greater London, United Kingdom
2.6M
Followers
20.26%
Engagement
+7.8%(+189.9K)
8.7
7
MAURA HIGGINS
@maurahiggins
🗡️The Traitors s4 🇬🇧 talia@intertalentgroup.com 🇺🇸 higginsmauragroup@caa.com 🇺🇸 teammaura@align-pr.com
United Kingdom
4.3M
Followers
4.18%
Engagement
+4.1%(+170.4K)
8.0
8
Owen Cooper
@owencoooper
Rep:@itg_ltd. @publiceyecomms This is my only socials account.
United Kingdom
1.6M
Followers
67.00%
Engagement
+11.8%(+169.8K)
7.3
9
Alexis Stone
@thealexisstone
Creative Studio @thestonefx Represented @stormmodels
United Kingdom
1.5M
Followers
15.58%
Engagement
+10.9%(+147.1K)
6.9
10
MichaelOlise
@m.olise
♾🥷🏽 enquiries@m-olise.com ✉️
United Kingdom
2.2M
Followers
15.89%
Engagement
+6.3%(+129.2K)
8.5
11
Georgie Farmer
@georgieebleu
United Kingdom
1.1M
Followers
15.34%
Engagement
+12.5%(+127.2K)
8.7
12
Mr and Mrs Phoenix
@official_phoenixs
Jehovah God first 🙏🏾 📍- 🇬🇧 @areli.phoenix @ari.phoenix_ YouTuber :MrandMrsPhoenix - 500K + Luv U🥰 Collab with us: mrandmrsphoenx1@gmail.com
United Kingdom
2.4M
Followers
16.19%
Engagement
+4.9%(+113.5K)
4.4
13
Ollie Bearman
@olliebearman
⚫️ Formula 1 Driver for @haasf1team 🔵 @teamob 💼 @whsports
Birmingham, United Kingdom
3.6M
Followers
7.58%
Engagement
+3.2%(+111.0K)
7.8
14
leanne savannah
@leanneamaning
🫶🏾
Greater London, United Kingdom
402.3K
Followers
11.21%
Engagement
+36.9%(+108.4K)
6.8
15
Nada Al haj
@nada.al.hajj
~ Lifestyle/Food&Makeup ~ Award Winner 🏆 📍UK 🇬🇧 UAE 🇦🇪 ‏صوتوا لي🥹🙏🏼👇🏼
United Kingdom
4.1M
Followers
2.25%
Engagement
+2.7%(+107.5K)
7.0
16
Jessica May
@jessvibeszz
Small town girl 🇺🇸 Just trying to be the best me😆
United Kingdom
2.1M
Followers
0.15%
Engagement
+4.6%(+92.3K)
5.6
17
lorna luxe
@lornaluxe
Founder @l_a_s_lifestyle & @no98beauty 🇬🇧 “Violently iconic” according to Julia Chafé lorna@ightalent.com Ad link
Greater London, United Kingdom
1.8M
Followers
24.11%
Engagement
+4.6%(+81.3K)
6.0
18
Joel Valentino
@joelhxll
- Creating for the glory of God - Represented by @stormmodels - 250k+ on TikTok🎥 📩joelvhollingsworth@gmail.com
United Kingdom
288.1K
Followers
7.53%
Engagement
+31.2%(+68.4K)
9.2
19
Kurt Caz
@kurtcazyoutube
CONQUEST 🗡
Luton, United Kingdom
2.3M
Followers
1.94%
Engagement
+2.9%(+67.2K)
7.7
20
Mohammed Yaqoub
@mos.barbers
Started cutting hair at 11 ❤️ Created BSSET hair products 📧 ibrahim@bsset.co.uk 👇🏾Products + bookings
United Kingdom
2.3M
Followers
3.17%
Engagement
+3.0%(+66.8K)
6.4

About This Instagram Influencer Ranking

Discover the most influential creators in United Kingdom with our comprehensive ranking of the top 20 influencers on Instagram who post Fashion & Style content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 711.8M potential impressions across all ranked influencers
  • Total Audience: 2.7B followers collectively following these creators
  • Average Engagement Rate: 5.25% - significantly above industry average
  • Market Coverage: 46,259 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United Kingdom, United States of America, Germany
  • Gender Distribution: 68% Female, 32% Male
  • Primary Age Group: 25-34 years (47.6% of audience)
  • Languages: English, Spanish, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Fashion & Style niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through April 2026.

Frequently Asked Questions

Who is the fastest‑growing Fashion & Style creator in United Kingdom on Instagram?

Olivia Dean (@oliviadeano) is, as of April 2026, the fastest‑growing Fashion & Style creator in United Kingdom on Instagram, with +22.9% monthly growth (+876.3K followers).

How many followers did Olivia Dean (@oliviadeano) gain last month?

Olivia Dean (@oliviadeano) gained about 876.3K followers last month (+22.9%).

Who grew more: Olivia Dean (@oliviadeano) or Hannah Dodd (@hannahfkdodd)?

Olivia Dean (@oliviadeano) grew more than Hannah Dodd (@hannahfkdodd) (876.3K vs 340.4K).

How is Hannah Dodd (@hannahfkdodd) performing right now?

Hannah Dodd (@hannahfkdodd) is growing at +28.9% (+340.4K) per month, with a Profile Score of 8.7 and average engagement of 13.89%.

How is Evie Templeton (@evietempleton_) performing right now?

Evie Templeton (@evietempleton_) is growing at +13.3% (+239.0K) per month, with a Profile Score of 6.1 and average engagement of 59.37%.

How is Alex Scott MBE (@alexscott2) performing right now?

Alex Scott MBE (@alexscott2) is growing at +10.3% (+228.5K) per month, with a Profile Score of 7.4 and average engagement of 3.09%.

How is RAYE 🇬🇧🇨🇭🇬🇭 (@raye) performing right now?

RAYE 🇬🇧🇨🇭🇬🇭 (@raye) is growing at +4.5% (+199.4K) per month, with a Profile Score of 6.1 and average engagement of 14.26%.

Who had the higher percentage growth: Hannah Dodd (@hannahfkdodd) or Evie Templeton (@evietempleton_)?

Hannah Dodd (@hannahfkdodd) leads (28.9% vs Evie Templeton (@evietempleton_) 13.3%).

What is the absolute follower gain of Olivia Dean (@oliviadeano)?

Olivia Dean (@oliviadeano) gained about 876.3K followers last month (+22.9%).

What is the absolute follower gain of Hannah Dodd (@hannahfkdodd)?

Hannah Dodd (@hannahfkdodd) gained about 340.4K followers last month (+28.9%).

What is the absolute follower gain of Evie Templeton (@evietempleton_)?

Evie Templeton (@evietempleton_) gained about 239.0K followers last month (+13.3%).

What is the absolute follower gain of Alex Scott MBE (@alexscott2)?

Alex Scott MBE (@alexscott2) gained about 228.5K followers last month (+10.3%).

What is the absolute follower gain of RAYE 🇬🇧🇨🇭🇬🇭 (@raye)?

RAYE 🇬🇧🇨🇭🇬🇭 (@raye) gained about 199.4K followers last month (+4.5%).

Is Olivia Dean (@oliviadeano) still a relevant creator?

Yes — Olivia Dean (@oliviadeano) has a Profile Score of 8.5, average engagement of 18.35%, and +22.9% (+876.3K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Fashion & Style in United Kingdom?

The average engagement rate for this category is 5.25%. Generally, rates above 6.3% are considered excellent, while rates above 4.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in United Kingdom?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.