Top 20 Beauty & Cosmetics from Sweden on Instagram Influencers by Follower Growth

Last updated: May 01, 2026

Total Beauty & Cosmetics Influencers in Sweden

1,972

Expected Reach

19.8M

Total Followers

80.6M

Avg Engagement

4.34%

Audience Analysis

Gender Distribution

Female69%
Male31%

Age Distribution

25-3442.6%
18-2429.3%
35-4415.5%
45-545.3%

Top Countries

Sweden36.8%
United States of America9.7%
United Kingdom4.2%
Germany4.0%
Norway2.4%

Top Languages

en39.2%
sv35.9%
de3.8%

Top Cities

Stockholm11.3%
Gothenburg2.4%
Greater London1.0%
London0.9%
Jönköping0.8%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Israa 💗
@israa_alhaj_ar
‏إسراء 🫧 Sweden 📍 Snapchat - Israa.alhaj97 💛 Contact: Israa.alhay@gmail.com 📧
Sweden
1.4M
Followers
0.00%
Engagement
+3.4%(+45.1K)
7.4
2
Body & Mind Coach | Strength | Nutrition | Meditation
@angelojovic
📍Bali/Sweden Help men/women 30-60 who train but not seeing results 📈 Fat loss/weight gain + muscle building 💪🏽 Apply for my free 30 day challenge ⤵️
Sweden
80.3K
Followers
1.59%
Engagement
+47.5%(+25.8K)
8.0
3
Vida Nilsson
@vidanilsson
📍stockholm, sweden collaborations: contact@vidanilsson.com
Stockholm, Sweden
89.7K
Followers
4.93%
Engagement
+17.9%(+13.6K)
8.6
4
Mariana Correa Dermatologista Brasília
@dramaricorrea
Dermatologista BRASÍLIA Board Certified Dermatologist SBD Técnica Embelezamento MC:natural e elegante Amor+Fé International Speaker Clique⤵️ Agende
Stockholm, Sweden
288.5K
Followers
0.19%
Engagement
+4.8%(+13.4K)
7.0
5
aisha potter
@aishapotter
modeling @wilhelminamodels socials @digitaliconagency
Sweden
730.0K
Followers
2.61%
Engagement
+1.8%(+13.1K)
6.8
6
Hannes Mauritzson
@hannesmauritzson
Welcome to my cozy corner 💛 🏡 Based in Gothenburg with my partner & two dogs, where Scandinavian design meets hygge 🥰 💌 Collabs: collab@vynagency.com
Helsingborg, Sweden
663.5K
Followers
1.08%
Engagement
+2.0%(+12.9K)
8.0
7
Margarita Androsova 🧿
@m4rgar1ta
Stockholm, Sweden contact - frederik@morchrohde.com
Stockholm, Sweden
129.7K
Followers
13.22%
Engagement
+7.5%(+9.1K)
8.2
8
EMELIE ANDRÉA
@mliandrea
Outfits, interior & beauty 🫶🏼 Mliandreabengtsson@gmail.com Podcast: @stokochstil 🎙️ @homebymliandrea 🏡 Mom of 👧🏼👱🏼‍♀️ 📍 Göteborg, Sweden
Goteborg, Sweden
84.2K
Followers
6.96%
Engagement
+11.2%(+8.5K)
5.3
9
Megan Forte Clarke Updates
@meganforteclarke.vogue
𝗠𝗲𝗴𝗮𝗻 𝗳𝗼𝗹𝗹𝗼𝘄𝘀 ᴘᴏꜱᴛɪɴɢ ɴᴇᴡꜱ, ᴛʜʀᴏᴡʙᴀᴄᴋꜱ & ᴍᴏʀᴇ ᴏꜰ ᴍᴇɢᴀɴ ꜰᴏʀᴛᴇ ᴄʟᴀʀᴋᴇ 📸 𝗦𝘁𝗮𝗿𝘁𝗲𝗱 𝗝𝘂𝗻𝗲 𝟭𝟰 𝟮𝟬𝟮𝟱
Sweden
97.1K
Followers
1.11%
Engagement
+9.6%(+8.5K)
6.9
10
ꜱᴀᴊᴀ ᴀʟᴢᴜʜᴀɪʀɪ 🍒
@saja.alz
𝐻𝓊𝓂𝒶𝓃𝒾𝓉𝓎 𝒾𝓈 𝓂𝓎 𝓇𝑒𝓁𝒾𝑔𝒾𝑜𝓃 🕊 @fillersbysano 💉
Sweden
789.3K
Followers
4.13%
Engagement
+1.1%(+8.4K)
5.4
11
MILA JABER
@beby_mil_1
Sweden
237.6K
Followers
N/A
Engagement
+3.6%(+8.2K)
7.5
12
Malaki Benshi
@malaki_benshi
🇸🇪🇸🇾 Wherever life places you, shine☀️ •TikTok:1.6M •Youtube:458k •Snapchat:Malaki-benshi ✉️business:benshifafi@gmail.com
Sweden
963.3K
Followers
N/A
Engagement
+0.8%(+8.1K)
7.4
13
jemapplejin
@jemapplejin
Jin travel like swedish · eat like korean 🍎🐝
Sweden
167.9K
Followers
0.00%
Engagement
+4.9%(+7.9K)
7.4
14
Lisa Borg
@lisaborg
tv-personality | maximalist stylist | producer 🍿🌪️🔮🪐🍸🎁🎈☀️🫀👩🏼‍❤️‍💋‍👨🏻🫧 ✉️ lisa@lisaanckarman.se Podcast: Lika & Olika
Sweden
352.9K
Followers
6.32%
Engagement
+2.1%(+7.4K)
8.3
15
Maram Boudir
@maram_bodir_
‏ ᴹᴬᴿᴬᴹ | Beauty & Lifestyle 📍Sweden TikTok: 158k+ (maram_saleh8) 📩 Business inquiries: marambodir12@gmail.com
Sweden
67.7K
Followers
N/A
Engagement
+10.9%(+6.7K)
7.7
16
Victorya_fitness
@victorya_officialaccount
Mixed/model/fit/dancer @ariyana_wandas 🇸🇪 Cop/mail: account 188k deleted SNAPCHAT: @victorya_backup_ Backup: @victorya_backup_ Profilepic:@maxtwain
Sweden
98.9K
Followers
0.96%
Engagement
+7.1%(+6.6K)
7.4
17
Dina
@mzxydd
diinaxxy@gmail.com copenhagen | sweden @fashionnova
Sweden
93.4K
Followers
17.88%
Engagement
+7.0%(+6.1K)
8.3
18
Dr Rebecka Gardell
@dr.rebecka.gardell
👩🏻‍⚕️ MD • Aesthetic Doctor ✨ Creator of Swedish Lip™ 🌍 International lecturer | 280K+ across platforms ➡️ NEW Online course launch offer in linktree
Stockholm, Sweden
237.9K
Followers
0.23%
Engagement
+2.6%(+6.0K)
6.4
19
Andii 家安
@4ndii_921
🪽4ndii921@gmail.com 小時候蟑螂飛到我的膝蓋上,我沒有哭 從松山要開車去汐止結果開到中壢,我也沒有哭
Boras, Sweden
125.8K
Followers
1.95%
Engagement
+4.9%(+5.9K)
7.1
20
Benji
@bastrooms
Podcast🎙️ @transandtransparent Co-founder of @theclothingatlas Join our WAILIST⬇️
Sweden
247.3K
Followers
14.41%
Engagement
+2.4%(+5.9K)
8.8

About This Instagram Influencer Ranking

Discover the most influential creators in Sweden with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 19.8M potential impressions across all ranked influencers
  • Total Audience: 80.6M followers collectively following these creators
  • Average Engagement Rate: 4.34% - above industry average
  • Market Coverage: 1,972 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Sweden, United States of America, United Kingdom
  • Gender Distribution: 69% Female, 31% Male
  • Primary Age Group: 25-34 years (42.6% of audience)
  • Languages: English, sv, German

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through May 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Sweden on Instagram?

Israa 💗 (@israa_alhaj_ar) is, as of May 2026, the fastest‑growing Beauty & Cosmetics creator in Sweden on Instagram, with +3.4% monthly growth (+45.1K followers).

How many followers did Israa 💗 (@israa_alhaj_ar) gain last month?

Israa 💗 (@israa_alhaj_ar) gained about 45.1K followers last month (+3.4%).

Who grew more: Israa 💗 (@israa_alhaj_ar) or Body & Mind Coach | Strength | Nutrition | Meditation (@angelojovic)?

Israa 💗 (@israa_alhaj_ar) grew more than Body & Mind Coach | Strength | Nutrition | Meditation (@angelojovic) (45.1K vs 25.8K).

How is Body & Mind Coach | Strength | Nutrition | Meditation (@angelojovic) performing right now?

Body & Mind Coach | Strength | Nutrition | Meditation (@angelojovic) is growing at +47.5% (+25.8K) per month, with a Profile Score of 8.0 and average engagement of 1.59%.

How is Vida Nilsson (@vidanilsson) performing right now?

Vida Nilsson (@vidanilsson) is growing at +17.9% (+13.6K) per month, with a Profile Score of 8.6 and average engagement of 4.93%.

How is Mariana Correa Dermatologista Brasília (@dramaricorrea) performing right now?

Mariana Correa Dermatologista Brasília (@dramaricorrea) is growing at +4.8% (+13.4K) per month, with a Profile Score of 7.0 and average engagement of 0.19%.

How is aisha potter (@aishapotter) performing right now?

aisha potter (@aishapotter) is growing at +1.8% (+13.1K) per month, with a Profile Score of 6.8 and average engagement of 2.61%.

Who had the higher percentage growth: Body & Mind Coach | Strength | Nutrition | Meditation (@angelojovic) or Vida Nilsson (@vidanilsson)?

Body & Mind Coach | Strength | Nutrition | Meditation (@angelojovic) leads (47.5% vs Vida Nilsson (@vidanilsson) 17.9%).

What is the absolute follower gain of Israa 💗 (@israa_alhaj_ar)?

Israa 💗 (@israa_alhaj_ar) gained about 45.1K followers last month (+3.4%).

What is the absolute follower gain of Body & Mind Coach | Strength | Nutrition | Meditation (@angelojovic)?

Body & Mind Coach | Strength | Nutrition | Meditation (@angelojovic) gained about 25.8K followers last month (+47.5%).

What is the absolute follower gain of Vida Nilsson (@vidanilsson)?

Vida Nilsson (@vidanilsson) gained about 13.6K followers last month (+17.9%).

What is the absolute follower gain of Mariana Correa Dermatologista Brasília (@dramaricorrea)?

Mariana Correa Dermatologista Brasília (@dramaricorrea) gained about 13.4K followers last month (+4.8%).

What is the absolute follower gain of aisha potter (@aishapotter)?

aisha potter (@aishapotter) gained about 13.1K followers last month (+1.8%).

Is Israa 💗 (@israa_alhaj_ar) still a relevant creator?

Yes — Israa 💗 (@israa_alhaj_ar) has a Profile Score of 7.4, average engagement of 0.00%, and +3.4% (+45.1K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Sweden?

The average engagement rate for this category is 4.34%. Generally, rates above 5.2% are considered excellent, while rates above 3.5% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Sweden?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.