Top 20 Beauty & Cosmetics from Madrid on Instagram Influencers by Follower Growth

Last updated: March 31, 2026

Total Beauty & Cosmetics Influencers in Madrid, Spain

2,559

Expected Reach

31.1M

Total Followers

127.9M

Avg Engagement

4.04%

Audience Analysis

Gender Distribution

Female63%
Male37%

Age Distribution

25-3440.6%
18-2426.7%
35-4417.7%
45-546.1%

Top Countries

Spain36.1%
United States of America6.4%
Venezuela5.8%
Argentina5.5%
Mexico4.3%

Top Languages

es63.0%
en20.1%
pt4.3%

Top Cities

Madrid5.2%
Madrid city2.4%
Seville1.8%
Barcelona1.8%
Valencia1.5%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Unai Dueñas Fernandez
@autoimmunai
Ayudo a Mujeres 👩‍🦳 con #HIPOTIROIDISMO a eliminar #fatiga y bajar de #peso ✌️❤️ Evento el 1 de febrero a las 19:00 🕖 👇
Madrid, Spain
644.9K
Followers
0.12%
Engagement
+8.8%(+51.9K)
6.5
2
Maria Barranco
@lalebarranco
Youtube :Ale barranco Tik Tok : @lalebarranco Business enquiries : Info.lalebarranco@gmail.com
Madrid, Spain
435.3K
Followers
12.12%
Engagement
+11.6%(+45.1K)
6.1
3
Marta Diaz
@martaa_diiaz
📩: martadiazmanagement@gmail.com Canal de YouTube: Marta Diaz ✨ Tik tok: maarta_diaz 😃🎼
Madrid, Spain
3.6M
Followers
5.14%
Engagement
+1.0%(+37.5K)
7.9
4
Bart Reverte
@bartreverte
Makeup / skincare Murcia / Madrid. 📩 bart@tkers.es
Madrid, Spain
1.6M
Followers
N/A
Engagement
+1.4%(+22.6K)
5.6
5
Ale🧸|Beauty Creator
@aleaalvarezz
Te enseño truquitos de makeup 🫶🏼 TIKTOK +470k ⚡️ 💌: alealvarez@letsbeinfluenced.com
Madrid, Spain
173.9K
Followers
0.75%
Engagement
+13.4%(+20.6K)
6.8
6
Blanca Pombal( Nutricionista y entrenadora )
@pombalfit
Nutrición + Fitness para mujeres de +40. Te Ayudo a bajar la barriga , mejorar tu composición corporal y balancear hormonas Plan Transformate👇
Madrid, Spain
821.1K
Followers
0.17%
Engagement
+2.6%(+20.6K)
6.4
7
Mónica Aliaga
@eyzulay
Creadora de contenido - UGC 👠💄✈️🍣🏠👩🏼‍🦰🐱🍕🎿🤿🍵 📍Madrid / Alicante - Spain 🇪🇸 💌 eyzulay@hotmail.com
Madrid, Spain
214.2K
Followers
0.11%
Engagement
+10.1%(+19.6K)
6.0
8
🌿 Beibei Wu | Medicina Holística y Tradicional 🌿
@beibeiiwu
👩🏻‍⚕️ Titulada en Medicina Tradicional China ✨ Promoviendo vida saludable 🌱 Fitoterapia | Hierbas Medicinales | Recetas 📍 España Madrid
Madrid, Spain
298.3K
Followers
N/A
Engagement
+5.6%(+15.9K)
8.3
9
Melissa Granado Mely
@melissaellyy
Lifestyle | Beauty | Humor | Makeup Artist | Una española polifacética en Miami 🇺🇸 Collabs: melissamely.contact@gmail.com 📩
Madrid, Spain
373.2K
Followers
0.38%
Engagement
+4.1%(+14.7K)
6.7
10
Ivette ☆ Camacho
@ivettejca
México Mommy & pet lover @padel_anteclub 💌 ivettejcacontact@gmail.com
Madrid, Spain
927.6K
Followers
8.33%
Engagement
+1.5%(+13.5K)
7.2
11
Tina Beauty
@tinabeauty
Bienvenidos a mi mundo beauty ✨ Tiktok: tina_beautyx RP 📨 @nickname.project
Madrid, Spain
886.6K
Followers
N/A
Engagement
+1.5%(+13.3K)
4.3
12
Patricia Fernández
@patriwhitehouse
DECO-MODA-LIFESTYLE Tips para tener una casa con estilo, vida saludable y looks bonitos 📖 Organiza tu casa sin dramas 📩 patriwhitehouse@gmail.com
Madrid, Spain
2.1M
Followers
0.37%
Engagement
+0.6%(+12.8K)
5.7
13
Nobody is Ugly
@nobodisugly
Camila Redondo TikTok 5 M 📍Madrid Belleza y Maquillaje • Experta en Color nobodyisugly@boulevard22.com
Madrid, Spain
1.2M
Followers
3.20%
Engagement
+1.0%(+12.2K)
5.2
14
Anna Ponsa Lopez
@annaponsalopez
info@annaponsalopez.com N-E Studio Manager & Creative @naranjoetxeberria Madrid Back Soon
Madrid, Spain
651.1K
Followers
11.09%
Engagement
+1.8%(+11.7K)
3.4
15
Odmarc Olas
@marc_olas_
Marco Lazala 📍 Caracas - Altamira 📍Madrid - 🇪🇸 🦷 Odontología General | Ortodoncia 🤓 Odontólogo UJAP - Ortodoncia M4 CDVS 📌 Ubicación click aquí 👇
Madrid, Spain
135.5K
Followers
1.00%
Engagement
+9.2%(+11.4K)
8.4
16
Susana Marin
@redcarpetsecrets
𝐒𝐞𝐜𝐫𝐞𝐭𝐨𝐬 𝐝𝐞 𝐀𝐥𝐟𝐨𝐦𝐛𝐫𝐚 𝐑𝐨𝐣𝐚 @susanamarinm +50• Ni botox ni rellenos•Armario cápsula 🏆 Premio EBeauty 2024 Mujer.es 📩 susanamarin@go-talents.com
Madrid, Spain
185.3K
Followers
0.66%
Engagement
+6.4%(+11.1K)
7.5
17
ℳℴ𝓇ℊ𝒶𝓃ℯ ♡︎
@magicosmetics
LA FAN N°1 DE PAILLETTES ✨ Ici on normalise le makeup à PETIT PRIX 🩷 🎥 YOUTUBE: MagiCosmetics 🎥 TIKTOK: Magicosmetics6 💌 magiccosmeticsm@gmail.com
Madrid, Spain
127.4K
Followers
0.34%
Engagement
+8.7%(+10.2K)
6.3
18
Boticaria García
@boticariagarcia
💊Dra Farmacia 🥦 Nutricionista Divulgadora amplio espectro 🏋🏽‍♀️ Entrenamos fuerza en @cuerpos.serranos 💪🏼 Creatina: SUPERKINAS+ 📺 @zapeando 📻 @rne
Madrid, Spain
910.8K
Followers
0.13%
Engagement
+1.1%(+9.5K)
5.9
19
soyunapringada
@soyunapringadalol
Emo de Iturri. Ya no vivo en Barakaldo. Circo y fantasía. Che Diaz. Germen social. 📍Madrid soyunapringada@dscope.es Nuevo Special People Club con…
Madrid, Spain
279.1K
Followers
7.59%
Engagement
+3.4%(+9.3K)
8.0
20
Noemi Salazar
@noemisalazar
𝚂𝚊𝚕𝚖𝚘 𝟿𝟷✨ noemisalazar@bellevilleagency.com 👇🏽ÚNETE A MI RETO 💪🏽
Madrid, Spain
1.2M
Followers
1.62%
Engagement
+0.7%(+8.0K)
6.7

About This Instagram Influencer Ranking

Discover the most influential creators in Madrid with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 31.1M potential impressions across all ranked influencers
  • Total Audience: 127.9M followers collectively following these creators
  • Average Engagement Rate: 4.04% - above industry average
  • Market Coverage: 2,559 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Spain, United States of America, Venezuela
  • Gender Distribution: 63% Female, 37% Male
  • Primary Age Group: 25-34 years (40.6% of audience)
  • Languages: Spanish, English, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through March 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Madrid on Instagram?

Unai Dueñas Fernandez (@autoimmunai) is, as of March 2026, the fastest‑growing Beauty & Cosmetics creator in Madrid on Instagram, with +8.8% monthly growth (+51.9K followers).

How many followers did Unai Dueñas Fernandez (@autoimmunai) gain last month?

Unai Dueñas Fernandez (@autoimmunai) gained about 51.9K followers last month (+8.8%).

Who grew more: Unai Dueñas Fernandez (@autoimmunai) or Maria Barranco (@lalebarranco)?

Unai Dueñas Fernandez (@autoimmunai) grew more than Maria Barranco (@lalebarranco) (51.9K vs 45.1K).

How is Maria Barranco (@lalebarranco) performing right now?

Maria Barranco (@lalebarranco) is growing at +11.6% (+45.1K) per month, with a Profile Score of 6.1 and average engagement of 12.12%.

How is Marta Diaz (@martaa_diiaz) performing right now?

Marta Diaz (@martaa_diiaz) is growing at +1.0% (+37.5K) per month, with a Profile Score of 7.9 and average engagement of 5.14%.

How is Bart Reverte (@bartreverte) performing right now?

Bart Reverte (@bartreverte) is growing at +1.4% (+22.6K) per month, with a Profile Score of 5.6 and average engagement of N/A.

How is Ale🧸|Beauty Creator (@aleaalvarezz) performing right now?

Ale🧸|Beauty Creator (@aleaalvarezz) is growing at +13.4% (+20.6K) per month, with a Profile Score of 6.8 and average engagement of 0.75%.

Who had the higher percentage growth: Maria Barranco (@lalebarranco) or Marta Diaz (@martaa_diiaz)?

Maria Barranco (@lalebarranco) leads (11.6% vs Marta Diaz (@martaa_diiaz) 1.0%).

What is the absolute follower gain of Unai Dueñas Fernandez (@autoimmunai)?

Unai Dueñas Fernandez (@autoimmunai) gained about 51.9K followers last month (+8.8%).

What is the absolute follower gain of Maria Barranco (@lalebarranco)?

Maria Barranco (@lalebarranco) gained about 45.1K followers last month (+11.6%).

What is the absolute follower gain of Marta Diaz (@martaa_diiaz)?

Marta Diaz (@martaa_diiaz) gained about 37.5K followers last month (+1.0%).

What is the absolute follower gain of Bart Reverte (@bartreverte)?

Bart Reverte (@bartreverte) gained about 22.6K followers last month (+1.4%).

What is the absolute follower gain of Ale🧸|Beauty Creator (@aleaalvarezz)?

Ale🧸|Beauty Creator (@aleaalvarezz) gained about 20.6K followers last month (+13.4%).

Is Unai Dueñas Fernandez (@autoimmunai) still a relevant creator?

Yes — Unai Dueñas Fernandez (@autoimmunai) has a Profile Score of 6.5, average engagement of 0.12%, and +8.8% (+51.9K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Spain?

The average engagement rate for this category is 4.04%. Generally, rates above 4.8% are considered excellent, while rates above 3.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Madrid?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.