Top 20 Fashion & Style from Portugal on Instagram Influencers by Follower Growth

Last updated: October 02, 2026

Total Fashion & Style Influencers in Portugal

10,052

Expected Reach

89.8M

Total Followers

357.0M

Avg Engagement

3.99%

Audience Analysis

Gender Distribution

Female47%
Male53%

Age Distribution

25-3443.0%
18-2429.8%
35-4415.3%
13-175.9%

Top Countries

Portugal50.9%
Brazil10.6%
Germany5.2%
Spain3.6%
United States of America3.5%

Top Languages

pt58.6%
en21.9%
es5.2%

Top Cities

Lisbon7.0%
Porto5.5%
Madeira1.3%
Düsseldorf1.1%
São Paulo0.9%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Rafael Leão 1️⃣0️⃣
@iamrafaeleao93
@sonissonofficial @galatasaray @portugal
Rio de Janeiro, Portugal
8.3M
Followers
7.25%
Engagement
+7.8%(+602.2K)
8.7
2
Thátyna Dhanyta Braga
@thatynadhanyta
bra living among 68 rescued cats & 7 dogs
Braga, Portugal
915.0K
Followers
0.00%
Engagement
+10.1%(+83.9K)
8.2
3
CR7
@cr7cristianoronaldo
by @cristiano “I don’t take myself too serious but I take what I do very seriously”
Madeira, Portugal
11.5M
Followers
0.36%
Engagement
+0.7%(+77.9K)
6.3
4
just mads 🍒
@madalena_aragao_
🇵🇹 @leonorbaboactores 🇬🇧 @kptalentmanagement 🇺🇸 @luke_dennerline PR & Brands @connosco.pt
Portugal
1.2M
Followers
20.11%
Engagement
+6.9%(+74.4K)
8.8
5
Vicky Montanari
@vicmontanari
a good mix of my life 🍀🐞🍝 vicmontanari.digital@gmail.com
Portugal
1.5M
Followers
6.62%
Engagement
+3.4%(+49.1K)
7.5
6
thata freitas ✨
@thata.freitasss
+ 2.6 M ttk 💘 @dailydatatuts 📩thatafreitas@alohainfluencer.com.br
Porto, Portugal
515.3K
Followers
6.63%
Engagement
+8.3%(+39.3K)
8.7
7
Roger Martins
@rogermartins.official
Mais do que cabelo! ❤️ Autoestima, transformação e inspiração 🏆 Embaixador @lafiuzaprofessional @ncprofessional_ @dexe.py
Porto, Portugal
643.2K
Followers
0.04%
Engagement
+6.2%(+37.8K)
5.5
8
Carla Carreira
@carla.carreira_
A mulher que parou de fumar 🚭💪🏻❤️ Baseado em fatos reais 🤗 📧carlacarreira.contact@gmail.com
Portugal
284.2K
Followers
1.46%
Engagement
+14.3%(+35.5K)
5.6
9
Juliana Herc
@itsjulianaherc
Made in Bahia 🇧🇷 Tv Host @toaquicom.julianaherc
Portugal
2.0M
Followers
1.66%
Engagement
+1.7%(+32.8K)
8.3
10
Tomás de Almeida
@diasdechuvaseca
Its THOMY Tiktok @shutupthomy Tomasreisdealmeida@gmail.com
Portugal
1.0M
Followers
0.48%
Engagement
+3.0%(+30.9K)
6.6
11
Vadim & Alesya Kluchnik
@vadimalesya_key
▪️Реальные люди с реальной историей. ▪️Porto📍 ▪️850 000 на YouTube 🎥 ▪️ #унасбылплан #1день1минута #KEYдом #KEYкинта
Porto, Portugal
486.5K
Followers
6.87%
Engagement
+4.5%(+21.1K)
8.8
12
Margarida Corceiro
@magui_corceiro
From Portugal 🦋 Acting @leonorbaboactores Pr Digital & Brands @centralmodels @angelsproject Co-Owner & Partner @missus_swimsuits
Portugal
2.6M
Followers
5.25%
Engagement
+0.8%(+19.9K)
8.3
13
Rique
@riquebolatico
@sileo.art
Porto, Portugal
306.5K
Followers
0.37%
Engagement
+6.6%(+19.0K)
6.6
14
Marcela Figueroa
@juegodedoce
🇲🇽 Contacto: marcela@doubletapcontent.com @marcelafigueroas
Lisbon, Portugal
656.4K
Followers
2.49%
Engagement
+2.7%(+17.4K)
9.6
15
Elma Aveiro
@elma_oficial
@seventhbrunch seventhbrunch ELM-07=25%OFF. For work or partnerships this is the only contact elmaaveiro74@gmail.com
Porto, Portugal
884.1K
Followers
1.10%
Engagement
+1.9%(+16.1K)
7.4
16
Pipa Tavares | Fashion & Looks
@pipatavaress
🕶️ Moda • Skincare • Hair • Lifestyle • 📍Porto | Lisboa Digital: @luvin.pt
Porto, Portugal
523.1K
Followers
0.33%
Engagement
+3.1%(+15.8K)
7.1
17
Sonia B. Poulsen | IMAGEM & POSICIONAMENTO
@munich_g
Quando mudas a tua imagem… o teu negócio muda contigo ⬇️ Mentoria
Lisbon, Portugal
389.3K
Followers
1.70%
Engagement
+4.2%(+15.7K)
7.7
18
Inês Isaías
@inesisaias
Lisbon, Portugal Agent: ines@doctheagency.com Founder of @moya.studios
Lisbon, Portugal
247.5K
Followers
5.64%
Engagement
+6.7%(+15.6K)
7.8
19
KIKO
@kikoishot
numa linha ténue entre icónico e psicótico. ✉️ work - ines.caravana@keepitreal.pt @keepitrealpt 🎧 DJ sets - joaofjcardoso@gmail.com 📍 Lisboa 🇵🇹
Portugal
443.2K
Followers
5.05%
Engagement
+3.6%(+15.3K)
7.0
20
Agatha Braga
@4ggy
• Rock • Moda • Makeup • ✦ Graduanda em Cinema 📽️ ✦ aggycontato@gmail.com ✦ @growthsupplements 🏷️ AGGY ✦ @opabloloyo 💍🖤
Braga, Portugal
518.1K
Followers
3.87%
Engagement
+2.7%(+13.7K)
9.1

About This Instagram Influencer Ranking

Discover the most influential creators in Portugal with our comprehensive ranking of the top 20 influencers on Instagram who post Fashion & Style content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 89.8M potential impressions across all ranked influencers
  • Total Audience: 357.0M followers collectively following these creators
  • Average Engagement Rate: 3.99% - above industry average
  • Market Coverage: 10,052 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Portugal, Brazil, Germany
  • Gender Distribution: 47% Female, 53% Male
  • Primary Age Group: 25-34 years (43% of audience)
  • Languages: Portuguese, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Fashion & Style niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Fashion & Style creator in Portugal on Instagram?

Rafael Leão 1️⃣0️⃣ (@iamrafaeleao93) is, as of October 2026, the fastest‑growing Fashion & Style creator in Portugal on Instagram, with +7.8% monthly growth (+602.2K followers).

How many followers did Rafael Leão 1️⃣0️⃣ (@iamrafaeleao93) gain last month?

Rafael Leão 1️⃣0️⃣ (@iamrafaeleao93) gained about 602.2K followers last month (+7.8%).

Who grew more: Rafael Leão 1️⃣0️⃣ (@iamrafaeleao93) or Thátyna Dhanyta Braga (@thatynadhanyta)?

Rafael Leão 1️⃣0️⃣ (@iamrafaeleao93) grew more than Thátyna Dhanyta Braga (@thatynadhanyta) (602.2K vs 83.9K).

How is Thátyna Dhanyta Braga (@thatynadhanyta) performing right now?

Thátyna Dhanyta Braga (@thatynadhanyta) is growing at +10.1% (+83.9K) per month, with a Profile Score of 8.2 and average engagement of 0.00%.

How is CR7 (@cr7cristianoronaldo) performing right now?

CR7 (@cr7cristianoronaldo) is growing at +0.7% (+77.9K) per month, with a Profile Score of 6.3 and average engagement of 0.36%.

How is just mads 🍒 (@madalena_aragao_) performing right now?

just mads 🍒 (@madalena_aragao_) is growing at +6.9% (+74.4K) per month, with a Profile Score of 8.8 and average engagement of 20.11%.

How is Vicky Montanari (@vicmontanari) performing right now?

Vicky Montanari (@vicmontanari) is growing at +3.4% (+49.1K) per month, with a Profile Score of 7.5 and average engagement of 6.62%.

Who had the higher percentage growth: Thátyna Dhanyta Braga (@thatynadhanyta) or CR7 (@cr7cristianoronaldo)?

Thátyna Dhanyta Braga (@thatynadhanyta) leads (10.1% vs CR7 (@cr7cristianoronaldo) 0.7%).

What is the absolute follower gain of Rafael Leão 1️⃣0️⃣ (@iamrafaeleao93)?

Rafael Leão 1️⃣0️⃣ (@iamrafaeleao93) gained about 602.2K followers last month (+7.8%).

What is the absolute follower gain of Thátyna Dhanyta Braga (@thatynadhanyta)?

Thátyna Dhanyta Braga (@thatynadhanyta) gained about 83.9K followers last month (+10.1%).

What is the absolute follower gain of CR7 (@cr7cristianoronaldo)?

CR7 (@cr7cristianoronaldo) gained about 77.9K followers last month (+0.7%).

What is the absolute follower gain of just mads 🍒 (@madalena_aragao_)?

just mads 🍒 (@madalena_aragao_) gained about 74.4K followers last month (+6.9%).

What is the absolute follower gain of Vicky Montanari (@vicmontanari)?

Vicky Montanari (@vicmontanari) gained about 49.1K followers last month (+3.4%).

Is Rafael Leão 1️⃣0️⃣ (@iamrafaeleao93) still a relevant creator?

Yes — Rafael Leão 1️⃣0️⃣ (@iamrafaeleao93) has a Profile Score of 8.7, average engagement of 7.25%, and +7.8% (+602.2K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Fashion & Style in Portugal?

The average engagement rate for this category is 3.99%. Generally, rates above 4.8% are considered excellent, while rates above 3.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Portugal?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.