Top 20 Food & Drink from Japan on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Food & Drink Influencers in Japan

7,355

Expected Reach

102.7M

Total Followers

385.3M

Avg Engagement

4.60%

Audience Analysis

Gender Distribution

Female60%
Male40%

Age Distribution

25-3444.0%
18-2425.0%
35-4417.4%
45-545.6%

Top Countries

Japan52.6%
United States of America6.5%
Brazil4.8%
Philippines3.7%
China3.5%

Top Languages

ja56.6%
en24.6%
zh5.6%

Top Cities

Tokyo15.3%
Kita-ku3.1%
Hong Kong1.9%
Singapore1.6%
Nakagyō-ku1.3%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Fernanda Lozano
@lozano_gf
Tiktok: [+7M] Gdl Colaboraciones👇🏻 ✉️: ferlozano@plummx.com
Tokyo, Japan
1.3M
Followers
12.68%
Engagement
+12.9%(+150.3K)
8.2
2
KYOKA from RUSHBALL
@kyoka_rb.official
DANCER / 1996 Osaka Japan🇯🇵 ▪︎RedBull,NIKE,G-shock ※For work-related requests, please contact DM
Osaka, Japan
751.6K
Followers
16.02%
Engagement
+15.3%(+100.0K)
9.3
3
ティファニー絵里菜
@tiffanieelina_official
Tiffanie Elina🇩🇪🇯🇵 business💌contact: tiffanieelina.model@gmail.com @tiffanieeelina
Japan
542.6K
Followers
5.00%
Engagement
+14.7%(+69.7K)
7.6
4
はらぺこグルメ日記(ぺこグルメ)
@harapeko_jpn
東京 大阪をメインに全国の絶品グルメを食べ歩くグルメ日記 がっつりごはん系からカフェスイーツ系まで幅広く紹介していきます🇯🇵SNS総フォロワー500万人突破 お仕事のご依頼はメールにお願いします→ harapeko_kc@yahoo.co.jp
Japan
1.4M
Followers
N/A
Engagement
+4.5%(+60.5K)
8.0
5
JPNガラス玉【旅行.絶景.おすすめスポット紹介】
@japan.no.1
Japan trip 🇯🇵おすすめスポット紹介 🇯🇵動画制作・撮影器具・旅行・宿泊施設 🇯🇵福岡在住、日本全国巡ってます #九州 #福岡 #九州旅行 #japan
Japan
1.0M
Followers
N/A
Engagement
+5.3%(+52.3K)
5.1
6
研師Ryota
@ryota_togishi
sub→@ryota_togishi_kitchen
Japan
1.3M
Followers
N/A
Engagement
+3.2%(+42.0K)
7.6
7
ウエスP(WES-P/Mr Uekusa) BGT2018
@uespiiiiii
Come to my Youtube from Stories Highlights!! Business enquiry→mr-uekusa@yoshimoto.co.jp or DM Click Cameo,if you want to create a personalize video↓↓↓
Japan
3.4M
Followers
0.00%
Engagement
+1.2%(+39.9K)
6.8
8
音羽美奈(みなぽち)🎨🎹
@mina_pochico
グラビアアイドル×ピアニスト×アート🎹♡ 北海道出身❄️⛄️┊︎年に一度絵の個展してます🎨 Sub piano🪽➡️ @mina_otoha Art🧑🏻‍🎨➡️ @pochico_art
Tokyo, Japan
521.8K
Followers
0.00%
Engagement
+7.8%(+38.0K)
8.0
9
Chef Hiro
@sushi_chef.hiro
Sushi Chef🍣 Bringing Smiles to the World with Sushi Sushi Take : 1-1-53 Asayama cho Kasugai city Aichi🇯🇵 Now accepting reservations until October 31
Yamanashi, Japan
2.9M
Followers
0.05%
Engagement
+1.3%(+37.8K)
6.3
10
NOBU | JAPAN TOUR🇯🇵
@_nobujapan_
🇯🇵ENJOY JAPAN WITH ME!🇯🇵 🧑🏻‍💻| Japanese in Japan 🍣| Food / Spot / Lifestyle contents 🇲🇾| sometimes in Malaysia
Tokyo, Japan
301.0K
Followers
8.40%
Engagement
+14.2%(+37.4K)
8.4
11
木下ゆーき
@kinoshitayuki_official
子育てインフルエンサー|元シングルファーザー|12歳、6歳、3歳のパパ|チャイルドカウンセラー資格|SNS総フォロワー数200万人以上|著書『ほどほど育児 』5刷重版中|絵本『はぶらしロケット』Amazonランキング1位獲得 💡仕事のご連絡は公式HPかavexまで💡
Japan
822.4K
Followers
0.88%
Engagement
+4.4%(+34.7K)
6.7
12
오얼앤드(Food Travel)
@or__and
매일 다양한 음식영상을 공유합니다. Experience the food culture of Korea and Japan.🇰🇷🇯🇵 質問、ご依頼などはDMへ📩
Yokohama, Japan
406.6K
Followers
N/A
Engagement
+8.4%(+31.5K)
8.3
13
Teruaki Hayashi
@7days_1mile
優しい気持ち、優しい時間🌿 連れ猫2匹と🐈🐈おじさん Email for works ▽僕が購入した楽天アイテム
Japan
319.9K
Followers
1.31%
Engagement
+9.7%(+28.3K)
7.7
14
矢尾 和紀
@papachelfishcooking
ぱぱちぇるpapachel😚Osaka Japan 🇯🇵 魚料理と鮮度維持の研究者。 Mold aged fish & Vascular reflux seasoning researcher. TikTok420,000👍 YouTube100,000✌️
Osaka, Japan
241.5K
Followers
N/A
Engagement
+13.1%(+28.0K)
8.6
15
kfel ☆ ケイフェル
@k.fel
🎐 shoujo frolicking in Tokyo, Japan ⊹⁺⸜(ᐡ⸝ɞ̴̶̷ ·̮ ɞ̴̶̷⸝ᐡ)⸝⁺⊹ 🌷 business/PR 💌 kfel@geexplus.co.jp new youtube video! ↓
Tokyo, Japan
375.6K
Followers
3.01%
Engagement
+7.1%(+24.9K)
8.2
16
Kantaro San
@kantaro_japanwalker
I’m walking around Japan with Shiba🐾 Currently in Japan Alps🏔️ 🚶‍➡️ 柴犬と歩いて日本一周🇯🇵 2、3年かけてまわります🗾 🚶🐕 ⬇️support the journey⬇️
Nakagyō-ku, Japan
1.9M
Followers
N/A
Engagement
+1.1%(+21.5K)
7.8
17
shanamama(しゃなママ)/前田美智子
@shana.mama
Michiko Maeda \旬の食材で心も身体もほっこりと/ 🥞料理研究家 栄養士 鍼灸師 3児のハハ 🥞新刊『しゃなママベストレシピおかわり!(宝島社)』発売スタート♪ 🥞書籍6冊全国書店で発売中 🥞メディア NHKあさイチ出演など #おかわりがとまらない #レインボーわらび餅
Japan
332.5K
Followers
0.42%
Engagement
+6.9%(+21.4K)
6.4
18
渡邊 渚
@watanabenagisa_
フォトエッセイ『透明を満たす』 1st写真集『水平線』発売中 ↓メンバーシップ、仕事の問い合わせはこちら
Japan
432.6K
Followers
6.34%
Engagement
+5.2%(+21.3K)
7.0
19
原 菜乃華
@nanoka_hara_official
NHK2025年前期連続テレビ小説「あんぱん」朝田メイコ役 映画「見える子ちゃん」四谷みこ役 2025年6月6日公開
Japan
385.3K
Followers
10.07%
Engagement
+5.2%(+19.2K)
8.8
20
たもグルメ【Japanese food】
@tamo__tyan
福岡を中心に絶品グルメを紹介 The place to find the best food in Japan😋 👇 YouTube 始めました ▫︎ SNS総フォロワー340万人🎉 ▫︎ YouTube200万人達成!!
Japan
761.7K
Followers
N/A
Engagement
+2.5%(+18.7K)
6.1

About This Instagram Influencer Ranking

Discover the most influential creators in Japan with our comprehensive ranking of the top 20 influencers on Instagram who post Food & Drink content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 102.7M potential impressions across all ranked influencers
  • Total Audience: 385.3M followers collectively following these creators
  • Average Engagement Rate: 4.60% - above industry average
  • Market Coverage: 7,355 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Japan, United States of America, Brazil
  • Gender Distribution: 60% Female, 40% Male
  • Primary Age Group: 25-34 years (44% of audience)
  • Languages: Japanese, English, Chinese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Food & Drink niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Food & Drink creator in Japan on Instagram?

Fernanda Lozano (@lozano_gf) is, as of September 2025, the fastest‑growing Food & Drink creator in Japan on Instagram, with +12.9% monthly growth (+150.3K followers).

How many followers did Fernanda Lozano (@lozano_gf) gain last month?

Fernanda Lozano (@lozano_gf) gained about 150.3K followers last month (+12.9%).

Who grew more: Fernanda Lozano (@lozano_gf) or KYOKA from RUSHBALL (@kyoka_rb.official)?

Fernanda Lozano (@lozano_gf) grew more than KYOKA from RUSHBALL (@kyoka_rb.official) (150.3K vs 100.0K).

How is KYOKA from RUSHBALL (@kyoka_rb.official) performing right now?

KYOKA from RUSHBALL (@kyoka_rb.official) is growing at +15.3% (+100.0K) per month, with a Profile Score of 9.3 and average engagement of 16.02%.

How is ティファニー絵里菜 (@tiffanieelina_official) performing right now?

ティファニー絵里菜 (@tiffanieelina_official) is growing at +14.7% (+69.7K) per month, with a Profile Score of 7.6 and average engagement of 5.00%.

How is はらぺこグルメ日記(ぺこグルメ) (@harapeko_jpn) performing right now?

はらぺこグルメ日記(ぺこグルメ) (@harapeko_jpn) is growing at +4.5% (+60.5K) per month, with a Profile Score of 8.0 and average engagement of N/A.

How is JPNガラス玉【旅行.絶景.おすすめスポット紹介】 (@japan.no.1) performing right now?

JPNガラス玉【旅行.絶景.おすすめスポット紹介】 (@japan.no.1) is growing at +5.3% (+52.3K) per month, with a Profile Score of 5.1 and average engagement of N/A.

Who had the higher percentage growth: KYOKA from RUSHBALL (@kyoka_rb.official) or ティファニー絵里菜 (@tiffanieelina_official)?

KYOKA from RUSHBALL (@kyoka_rb.official) leads (15.3% vs ティファニー絵里菜 (@tiffanieelina_official) 14.7%).

What is the absolute follower gain of Fernanda Lozano (@lozano_gf)?

Fernanda Lozano (@lozano_gf) gained about 150.3K followers last month (+12.9%).

What is the absolute follower gain of KYOKA from RUSHBALL (@kyoka_rb.official)?

KYOKA from RUSHBALL (@kyoka_rb.official) gained about 100.0K followers last month (+15.3%).

What is the absolute follower gain of ティファニー絵里菜 (@tiffanieelina_official)?

ティファニー絵里菜 (@tiffanieelina_official) gained about 69.7K followers last month (+14.7%).

What is the absolute follower gain of はらぺこグルメ日記(ぺこグルメ) (@harapeko_jpn)?

はらぺこグルメ日記(ぺこグルメ) (@harapeko_jpn) gained about 60.5K followers last month (+4.5%).

What is the absolute follower gain of JPNガラス玉【旅行.絶景.おすすめスポット紹介】 (@japan.no.1)?

JPNガラス玉【旅行.絶景.おすすめスポット紹介】 (@japan.no.1) gained about 52.3K followers last month (+5.3%).

Is Fernanda Lozano (@lozano_gf) still a relevant creator?

Yes — Fernanda Lozano (@lozano_gf) has a Profile Score of 8.2, average engagement of 12.68%, and +12.9% (+150.3K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Food & Drink in Japan?

The average engagement rate for this category is 4.60%. Generally, rates above 5.5% are considered excellent, while rates above 3.7% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Japan?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.