Top 20 Fitness & Wellness from Japan on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Fitness & Wellness Influencers in Japan

3,885

Expected Reach

66.2M

Total Followers

224.5M

Avg Engagement

5.36%

Audience Analysis

Gender Distribution

Female41%
Male59%

Age Distribution

25-3445.4%
18-2423.7%
35-4418.2%
45-545.5%

Top Countries

Japan51.2%
United States of America8.4%
Brazil3.9%
Thailand2.7%
Indonesia2.5%

Top Languages

ja55.1%
en23.3%
es5.6%

Top Cities

Tokyo15.9%
Kita-ku2.9%
Nagoya1.3%
Fukuoka0.7%
Bangkok0.7%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
ashtine
@ashtineolviga_
@vivaartistsagency
Tokyo, Japan
2.3M
Followers
27.08%
Engagement
+14.8%(+297.2K)
9.2
2
大平稜也(Ohira Ryoya)
@ryo__oya
Former wrestler How a year can change your life
Japan
1.6M
Followers
0.19%
Engagement
+3.7%(+58.3K)
4.9
3
Takuya Kimura
@takuya.kimura_tak
木村拓哉
Japan
4.2M
Followers
2.74%
Engagement
+0.8%(+32.6K)
7.5
4
Kiki🤎
@mariavictoriatg
Fitness, lifestyle, travel 💕 Summer challenge and programs 👇🏽 ✉️ kiki@nowfluence.co
Kyoto, Japan
793.5K
Followers
1.58%
Engagement
+3.6%(+27.7K)
7.1
5
Hironori Nakajima
@hironori_nakajima
メガネが落ちないトレーナー (CSCS,IASTM,KAATSU, Anti-Aging) @cuelpo_gym 代表 瞬発力を高めたい方(現在満席紹介のみ)⬇️
Japan
2.1M
Followers
0.04%
Engagement
+1.1%(+23.5K)
5.1
6
渡邊 渚
@watanabenagisa_
フォトエッセイ『透明を満たす』 1st写真集『水平線』発売中 ↓メンバーシップ、仕事の問い合わせはこちら
Japan
432.6K
Followers
6.34%
Engagement
+5.2%(+21.3K)
7.0
7
Kazuki
@kaz.vx1
@dyadic__official ⬛︎ Osaka⇨Kyoto⇨Tokyo ⬜︎ 1997(27)/183cm/77kg ⬛︎ 博士前期課程修了(理系)教えるの得意です
Tokyo, Japan
398.0K
Followers
7.34%
Engagement
+5.0%(+18.9K)
8.3
8
Júnior Santos
@jr.santos.oficial
³¹ Mas os que esperam no Senhor renovarão as forças, subirão com asas como águias; correrão, e não se cansarão; caminharão, e não se fatigarão. 🙏🏽⚡️
Yokohama, Japan
806.6K
Followers
8.16%
Engagement
+2.2%(+17.4K)
8.3
9
abodyパーソナルトレーニング
@abody.offi
パーソナルトレーナー&ピラティスインストラクター募集中! 場所は上野、横浜、新宿エリア . 週1〜副業OK!! . 詳細や応募は下のプロフィールのリンクから😊 パーソナルの予約はDMで🔥 . 詳細はこちら⬇️
Japan
2.4M
Followers
0.20%
Engagement
+0.7%(+16.2K)
4.9
10
Yumico |ユミコア代表|48歳|骨盤底筋専門家
@yumicorebody
❤️‍🔥【セルフ整体×骨格ボディメイク】 💫骨盤底筋専門家🔥 💃1日10分で変われる! 👙女性らしい曲線Bodyへ 🩵オンライン会員1.5万人 |変化を実感した割合91% ⭐️スタジオ8店舗 |累計参加者1万人以上 🎁 無料トライアル実施中!詳細はリンクから👇 🆕 8月神戸元町スタジオOPEN
Japan
384.5K
Followers
1.78%
Engagement
+4.4%(+16.2K)
6.6
11
稲葉 将太💓長髪院長👩🏼‍⚕️
@inaba_incho_longe
みんなの院長(ロン毛の歯医者さん) 一般社団法人お口プラス理事長🫶🏻 2025/3/26「変だね」はホメ言葉(KADOKAWA) 出版されました👩🏼‍⚕️💕📕 お口プラス東京大阪名古屋🌈💕🕊️ 大阪梅田院2025/5/1オープン㊗️🌈
Japan
404.3K
Followers
N/A
Engagement
+3.0%(+11.7K)
7.9
12
Sasha Emiri 🌻
@sasha_emiri
🧚‍♀️ Skits, shoots and adventures 🍙 IRL hangs + silly chats on Twitch 📍LA-based, 🇯🇵Japanese roots
Japan
168.7K
Followers
2.10%
Engagement
+6.0%(+9.5K)
7.9
13
山路和希(じーやま)
@k2y12nty
ラグビー選手→黒服(名古屋キャバクラ:グラマラス) 趣味は筋トレと大食い💪😋 名古屋の夜職に興味ある方男女問わずDM下さい😊(1日体験OK)
Nagoya, Japan
120.2K
Followers
2.35%
Engagement
+8.4%(+9.4K)
8.1
14
Kobe Mane
@mr.kobemane
🇲🇽 | Productor de Phonk 🎧 | Hago edits para promocionar mi música
Kobe, Japan
83.5K
Followers
0.25%
Engagement
+11.8%(+8.8K)
7.7
15
YURIYAN RETRIEVER
@yuriyan.retriever
♡♡♡
Japan
1.0M
Followers
2.17%
Engagement
+0.9%(+8.8K)
6.6
16
Joseph Everett - WIL
@josepheverett.wil
Creator of the YouTube channel “What I’ve Learned”
Japan
93.5K
Followers
0.82%
Engagement
+10.0%(+8.5K)
7.9
17
野杁正明
@noiri.masaaki
ONE Championship Fighter @onechampionship ONE フェザー級 暫定世界王座 K-1 WORLD GP 2階級世界王者 NDC世界王者 64戦51勝13敗27KO @vasileus_gym 所属 TEAM HALEO @haleo_official
Japan
142.7K
Followers
9.92%
Engagement
+6.3%(+8.5K)
7.4
18
IFBB PRO RYO TERASHIMA🇯🇵
@ryo_fitness_jp
@libalf.official 世界選手権 2連覇 スポーツ功労者顕彰 受賞 @myproteinjp code 【RYO】 @lyft.official @veatm_official
Tokyo, Japan
112.4K
Followers
7.37%
Engagement
+8.0%(+8.3K)
7.8
19
村岡優子|Yun
@yuko__muraoka
🌹『バチェラー・ジャパン』 シーズン6 🏆 SSA日本一(Beauty PRO/Bikini)他大会優勝多数 ⏳Cheeks 代表|Body Make Coach 💪 美ボディメイク × 姿勢 × ポージング 📍Tokyo-based|📩 お仕事はDMへ
Tokyo, Japan
49.7K
Followers
0.00%
Engagement
+19.8%(+8.2K)
7.5
20
张微笑
@jingjiren_z
184/80kg 🇨🇳
Tokyo, Japan
524.4K
Followers
0.83%
Engagement
+1.4%(+7.5K)
7.4

About This Instagram Influencer Ranking

Discover the most influential creators in Japan with our comprehensive ranking of the top 20 influencers on Instagram who post Fitness & Wellness content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 66.2M potential impressions across all ranked influencers
  • Total Audience: 224.5M followers collectively following these creators
  • Average Engagement Rate: 5.36% - significantly above industry average
  • Market Coverage: 3,885 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Japan, United States of America, Brazil
  • Gender Distribution: 41% Female, 59% Male
  • Primary Age Group: 25-34 years (45.4% of audience)
  • Languages: Japanese, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Fitness & Wellness niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Fitness & Wellness creator in Japan on Instagram?

ashtine (@ashtineolviga_) is, as of September 2025, the fastest‑growing Fitness & Wellness creator in Japan on Instagram, with +14.8% monthly growth (+297.2K followers).

How many followers did ashtine (@ashtineolviga_) gain last month?

ashtine (@ashtineolviga_) gained about 297.2K followers last month (+14.8%).

Who grew more: ashtine (@ashtineolviga_) or 大平稜也(Ohira Ryoya) (@ryo__oya)?

ashtine (@ashtineolviga_) grew more than 大平稜也(Ohira Ryoya) (@ryo__oya) (297.2K vs 58.3K).

How is 大平稜也(Ohira Ryoya) (@ryo__oya) performing right now?

大平稜也(Ohira Ryoya) (@ryo__oya) is growing at +3.7% (+58.3K) per month, with a Profile Score of 4.9 and average engagement of 0.19%.

How is Takuya Kimura (@takuya.kimura_tak) performing right now?

Takuya Kimura (@takuya.kimura_tak) is growing at +0.8% (+32.6K) per month, with a Profile Score of 7.5 and average engagement of 2.74%.

How is Kiki🤎 (@mariavictoriatg) performing right now?

Kiki🤎 (@mariavictoriatg) is growing at +3.6% (+27.7K) per month, with a Profile Score of 7.1 and average engagement of 1.58%.

How is Hironori Nakajima (@hironori_nakajima) performing right now?

Hironori Nakajima (@hironori_nakajima) is growing at +1.1% (+23.5K) per month, with a Profile Score of 5.1 and average engagement of 0.04%.

Who had the higher percentage growth: 大平稜也(Ohira Ryoya) (@ryo__oya) or Takuya Kimura (@takuya.kimura_tak)?

大平稜也(Ohira Ryoya) (@ryo__oya) leads (3.7% vs Takuya Kimura (@takuya.kimura_tak) 0.8%).

What is the absolute follower gain of ashtine (@ashtineolviga_)?

ashtine (@ashtineolviga_) gained about 297.2K followers last month (+14.8%).

What is the absolute follower gain of 大平稜也(Ohira Ryoya) (@ryo__oya)?

大平稜也(Ohira Ryoya) (@ryo__oya) gained about 58.3K followers last month (+3.7%).

What is the absolute follower gain of Takuya Kimura (@takuya.kimura_tak)?

Takuya Kimura (@takuya.kimura_tak) gained about 32.6K followers last month (+0.8%).

What is the absolute follower gain of Kiki🤎 (@mariavictoriatg)?

Kiki🤎 (@mariavictoriatg) gained about 27.7K followers last month (+3.6%).

What is the absolute follower gain of Hironori Nakajima (@hironori_nakajima)?

Hironori Nakajima (@hironori_nakajima) gained about 23.5K followers last month (+1.1%).

Is ashtine (@ashtineolviga_) still a relevant creator?

Yes — ashtine (@ashtineolviga_) has a Profile Score of 9.2, average engagement of 27.08%, and +14.8% (+297.2K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Fitness & Wellness in Japan?

The average engagement rate for this category is 5.36%. Generally, rates above 6.4% are considered excellent, while rates above 4.3% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Japan?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.