Top 20 Beauty & Cosmetics from Turin on Instagram Influencers by Follower Growth

Last updated: October 17, 2026

Total Beauty & Cosmetics Influencers in Turin, Italy

909

Expected Reach

4.9M

Total Followers

20.1M

Avg Engagement

5.37%

Audience Analysis

Gender Distribution

Female56%
Male44%

Age Distribution

25-3442.4%
18-2431.1%
35-4414.8%
13-174.8%

Top Countries

Italy60.3%
United States of America5.3%
Brazil2.8%
India1.6%
Senegal1.6%

Top Languages

it56.3%
en23.6%
es5.6%

Top Cities

Turin7.6%
Milan3.7%
Rome2.2%
Naples1.6%
Dakar1.2%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Marlen Drive | Стиліст | Стиль без віку
@marlen_drive
✨ Сучасна жіноча елегантність 👑 Засновниця @marlen_drive_boutique 🎓 Авторка курсів зі стилю 🤍 Стиль починається з поваги до себе ⬇️ РОЗКІШНА ЗРІЛІСТЬ
Turin, Italy
121.5K
Followers
2.21%
Engagement
+6.5%(+7.4K)
8.6
2
iaia
@cati_ilaria
Social media manager Luxury Expert 💎 Bianca's mum 🌺 Torino 💜 Brandambassador @vestiaireco @baciuzzi @kosinerjewelry
Turin, Italy
145.8K
Followers
0.02%
Engagement
+5.3%(+7.3K)
2.9
3
San Carlo dal 1973
@sancarlodal.1973
𝙼𝚘𝚍𝚊 𝙳𝚎𝚜𝚒𝚐𝚗 e 𝙱𝚎𝚕𝚕𝚎𝚣𝚣𝚊𖦹 𝙾𝚛𝚍𝚒𝚗𝚒 𝚎 𝚒𝚗𝚏𝚘 𝚠𝚑𝚊𝚝𝚜𝚊𝚙𝚙 +𝟹𝟿 𝟹𝟹𝟺𝟼𝟸𝟼𝟼𝟷𝟷𝟻 𝚂𝚊𝚗 𝙲𝚊𝚛𝚕𝚘 𝚍𝚊𝚕 𝟷𝟿𝟽𝟹
Turin, Italy
691.5K
Followers
0.34%
Engagement
+0.9%(+6.4K)
6.3
4
Aléna Zefirnaya
@zefirnaya_av
📲Mobile Video Editing Secrets 📸Content Creator & Insta story ideas💡 ↘️MEDIA KIT
Turin, Italy
169.6K
Followers
0.11%
Engagement
+3.2%(+5.2K)
5.4
5
Anna Giulia Caggiano
@planetannagiulia
Not made for this world 👽 Master nails🛸 Corsi online ⬇️
Turin, Italy
94.9K
Followers
0.81%
Engagement
+4.7%(+4.3K)
8.3
6
Giovanna Chistol
@quellagiovanna_
🌸Self Love a 360🌸 ✨Life & Mental Coach certified 👩🏼‍🎓 1/2 @forsequelle2 Represented by @bepamanagement • in elenco AGCOM
Turin, Italy
216.8K
Followers
1.62%
Engagement
+1.5%(+3.2K)
8.3
7
Audrey Lozano | Curly Educator ®️
@laragazzariccia_
Non insegno a fare i ricci 👩🏽‍🦱 Insegno a conoscerli. Per ricce e parrucchieri Prodotti | Saloni Ambassador | Formazione 👇
Turin, Italy
141.4K
Followers
0.45%
Engagement
+2.3%(+3.1K)
6.4
8
Yrd Doç Dr Tansel Turan Reborn Clinics & Academy
@drtanselturan
🎓 MSc Camerino & Torino • US Board Certified ✨ Sağlık Bkn. Medikal Estetik ve Kozmetik Certified 🩺 Ip Askı / Dolgu / Botoks / Mezotrp 📍 Fulya Terrace
Turin, Italy
263.8K
Followers
1.53%
Engagement
+1.2%(+3.1K)
5.8
9
Annalisa AtomicBlonde
@annalisa_atomicblond3
Bionda dal sapore dolce amaro 💛 Controlla le storie in evidenza 👀🔗
Turin, Italy
100.2K
Followers
2.17%
Engagement
+2.9%(+2.8K)
8.1
10
Adriana Ramonaitė | Adrina
@adrina.ramonaite
Draudžiama viešinti turinį be mano sutikimo ŽALGIRIO ARENA 02|13!🥁
Turin, Italy
74.0K
Followers
4.95%
Engagement
+3.1%(+2.2K)
9.1
11
Manuela - Herbae et Semina Erboristeria
@erboristeria_herbaetsemina
🌿 Rimedi naturali su misura per te 🛍️ Shop online | In elenco Agcom 📍 Via Chiesa della Salute 20/c, Torino 𝐀𝐜𝐪𝐮𝐢𝐬𝐭𝐚 𝐬𝐮𝐥 𝐬𝐢𝐭𝐨 ⤵️
Turin, Italy
28.5K
Followers
0.29%
Engagement
+7.8%(+2.1K)
6.5
12
𝓢𝓕♌︎
@francescaa_spinelli
•Miss Piemonte 2024 @missitalia •Turin,italy📍 •francescaspinelli5@outlook.com 📩
Turin, Italy
37.2K
Followers
14.90%
Engagement
+5.1%(+1.8K)
8.4
13
Sara Salamino 🪩✨🌙
@sara_laprofumiera
Contengo tracce di profumi, beauty, concerti, vestiti, libri, ecc…🌸🪞✨🎸🪩🛼📚 Da consumare preferibilmente con ironia In elenco AGCOM
Turin, Italy
137.4K
Followers
1.90%
Engagement
+1.3%(+1.8K)
7.8
14
Edonè_kaliyuga
@yugakali_
Pure hedonism inside an inked mermaid who has lost her tail 🧜🏼‍♀️ My world of love ⬇️ @edone_kaliyuga_reels
Turin, Italy
21.2K
Followers
0.00%
Engagement
+8.8%(+1.7K)
8.2
15
Erika
@ilmondodiery
Aiuto le appassionate di beauty a scoprire i migliori prodotti e routine selfcare, skincare e lifestyle 💌 ilmondodiery@gmail.com
Turin, Italy
60.0K
Followers
0.01%
Engagement
+2.8%(+1.6K)
3.7
16
𝑯𝑬𝑨𝑹𝑻 𝑷𝑨𝑹𝑹𝑼𝑪𝑪𝑯𝑰𝑬𝑹𝑰 di Adragna F e Laurenzio A
@heart_parrucchieri
✨𝐿𝑢𝑥𝑢𝑟𝑦 𝐻𝑎𝑖𝑟 𝐶𝑜𝑛𝑐𝑒𝑝𝑡✨ 𝑇𝑂𝑅𝐼𝑁𝑂 ⤷ 𝑉𝑖𝑎 𝑑𝑒𝑙𝑙’𝐴𝑟𝑐𝑖𝑣𝑒𝑠𝑐𝑜𝑣𝑎𝑑𝑜 𝑛°𝟮 📞𝟬𝟭𝟭 𝟭𝟵𝟲𝟲𝟲𝟰𝟰𝟬 𝑃𝑂𝑁𝑇-𝑆𝐴𝐼𝑁𝑇-𝑀𝐴𝑅𝑇𝐼𝑁 (𝐴𝑂) ⤷ 𝑉𝑖𝑎 𝑛𝑎𝑧𝑖𝑜𝑛𝑎𝑙𝑒 𝑝𝑒𝑟 𝐶𝑎𝑟𝑒𝑚𝑎 𝑛°𝟴𝟰 📞 𝟯𝟱𝟭𝟳𝟵𝟵𝟮𝟵𝟱𝟭
Turin, Italy
63.9K
Followers
0.00%
Engagement
+2.6%(+1.6K)
6.5
17
Nora
@ele_nora2810
Puppi Mum 🐨🧸🩵 10-10-21 My happy place @ellabeautychieri ✨
Turin, Italy
17.6K
Followers
11.73%
Engagement
+9.6%(+1.6K)
8.0
18
Francy Torino
@francy_torino_model
International Italian model based in Paris and Turin ✨ 1.82m✨
Turin, Italy
66.5K
Followers
5.30%
Engagement
+2.3%(+1.5K)
4.8
19
Greta 🎀
@greta_scordino
📍Siena - Torino ⚕️Medicina e Chirurgia
Turin, Italy
23.3K
Followers
20.83%
Engagement
+6.7%(+1.5K)
9.1
20
Casamorati 1888
@casamorati_1888
Blending Dreams Since 1888
Turin, Italy
47.1K
Followers
1.97%
Engagement
+3.0%(+1.4K)
7.3

About This Instagram Influencer Ranking

Discover the most influential creators in Turin with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 4.9M potential impressions across all ranked influencers
  • Total Audience: 20.1M followers collectively following these creators
  • Average Engagement Rate: 5.37% - significantly above industry average
  • Market Coverage: 909 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Italy, United States of America, Brazil
  • Gender Distribution: 56% Female, 44% Male
  • Primary Age Group: 25-34 years (42.4% of audience)
  • Languages: Italian, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weeklyto ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Turin on Instagram?

Marlen Drive | Стиліст | Стиль без віку (@marlen_drive) is, as of October 2026, the fastest‑growing Beauty & Cosmetics creator in Turin on Instagram, with +6.5% monthly growth (+7.4K followers).

How many followers did Marlen Drive | Стиліст | Стиль без віку (@marlen_drive) gain last month?

Marlen Drive | Стиліст | Стиль без віку (@marlen_drive) gained about 7.4K followers last month (+6.5%).

Who grew more: Marlen Drive | Стиліст | Стиль без віку (@marlen_drive) or iaia (@cati_ilaria)?

Marlen Drive | Стиліст | Стиль без віку (@marlen_drive) grew more than iaia (@cati_ilaria) (7.4K vs 7.3K).

How is iaia (@cati_ilaria) performing right now?

iaia (@cati_ilaria) is growing at +5.3% (+7.3K) per month, with a Profile Score of 2.9 and average engagement of 0.02%.

How is San Carlo dal 1973 (@sancarlodal.1973) performing right now?

San Carlo dal 1973 (@sancarlodal.1973) is growing at +0.9% (+6.4K) per month, with a Profile Score of 6.3 and average engagement of 0.34%.

How is Aléna Zefirnaya (@zefirnaya_av) performing right now?

Aléna Zefirnaya (@zefirnaya_av) is growing at +3.2% (+5.2K) per month, with a Profile Score of 5.4 and average engagement of 0.11%.

How is Anna Giulia Caggiano (@planetannagiulia) performing right now?

Anna Giulia Caggiano (@planetannagiulia) is growing at +4.7% (+4.3K) per month, with a Profile Score of 8.3 and average engagement of 0.81%.

Who had the higher percentage growth: iaia (@cati_ilaria) or San Carlo dal 1973 (@sancarlodal.1973)?

iaia (@cati_ilaria) leads (5.3% vs San Carlo dal 1973 (@sancarlodal.1973) 0.9%).

What is the absolute follower gain of Marlen Drive | Стиліст | Стиль без віку (@marlen_drive)?

Marlen Drive | Стиліст | Стиль без віку (@marlen_drive) gained about 7.4K followers last month (+6.5%).

What is the absolute follower gain of iaia (@cati_ilaria)?

iaia (@cati_ilaria) gained about 7.3K followers last month (+5.3%).

What is the absolute follower gain of San Carlo dal 1973 (@sancarlodal.1973)?

San Carlo dal 1973 (@sancarlodal.1973) gained about 6.4K followers last month (+0.9%).

What is the absolute follower gain of Aléna Zefirnaya (@zefirnaya_av)?

Aléna Zefirnaya (@zefirnaya_av) gained about 5.2K followers last month (+3.2%).

What is the absolute follower gain of Anna Giulia Caggiano (@planetannagiulia)?

Anna Giulia Caggiano (@planetannagiulia) gained about 4.3K followers last month (+4.7%).

Is Marlen Drive | Стиліст | Стиль без віку (@marlen_drive) still a relevant creator?

Yes — Marlen Drive | Стиліст | Стиль без віку (@marlen_drive) has a Profile Score of 8.6, average engagement of 2.21%, and +6.5% (+7.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Italy?

The average engagement rate for this category is 5.37%. Generally, rates above 6.4% are considered excellent, while rates above 4.3% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Turin?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.