Top 20 Beauty & Cosmetics from Indonesia on TikTok Influencers by Follower Growth

Last updated: September 10, 2025

Total Beauty & Cosmetics Influencers in Indonesia

9,331

Expected Reach

200.7M

Total Followers

2.2B

Avg Engagement

6.73%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
YONI
@iindrayoni
YONI TUKANG NGARIT
Indonesia
6.6M
Followers
5.06%
Engagement
+6.0%(+374.7K)
5.5
2
CANDERA
@candradewimaharani98kb
JOIN RESELLER KEDAS BEAUTY 085212222067
Indonesia
15.0M
Followers
4.28%
Engagement
+1.9%(+287.0K)
6.7
3
SHELLA SAUKIA
@shellasaukia
@ssskin.id @shellasaukia.co @SS Travel Indonesia @Your Make Up SS
Indonesia
8.6M
Followers
1.67%
Engagement
+3.1%(+263.5K)
5.5
4
Amanda Manopo
@agml612
Indonesia
6.3M
Followers
4.07%
Engagement
+3.7%(+222.0K)
5.0
5
OWNER DAVIENA SKINCARE
@melvinahusyanti96
Owner Tekwan sagu🤏🏻
Indonesia
9.0M
Followers
4.32%
Engagement
+2.5%(+221.5K)
5.2
6
CALLMEJUAG✨
@namanyajuag
Akun kedua @KODAMJUAG3 Business inquiries : +62 813-1802-5264 (Shidqia)
Indonesia
4.5M
Followers
3.99%
Engagement
+3.9%(+169.3K)
5.2
7
Kasih Tirayoh_
@kasihachii
business inquiries Dm IG @kasihtirayoh_
Indonesia
2.4M
Followers
5.62%
Engagement
+7.1%(+160.6K)
5.9
8
Sarwendahofficial
@sarwendahofficial
Mandarin singer, BA Happy moms with 3 cute kids❤️ Enjoy eats, healthy, beauty❤️
Indonesia
9.6M
Followers
3.94%
Engagement
+1.4%(+130.5K)
4.5
9
hαurα <3
@hauralathifaa__
No bio yet
Indonesia
1.8M
Followers
6.14%
Engagement
+7.7%(+130.1K)
5.8
10
Sinta Herlina Putri
@sintasomesss
@MORLAB INDONESIA Yg asli 👆🏻percaya diri tanpa make up @Sinta Morlab Office
Indonesia
3.6M
Followers
2.77%
Engagement
+3.7%(+126.8K)
4.8
11
Kimberly and briella
@kimberly_briella
Endors IG NIKEN.HAVANA_
Indonesia
5.4M
Followers
4.07%
Engagement
+2.4%(+126.0K)
5.0
12
Felicya Angellista
@felicyangelista_
I do what i love to do
Indonesia
9.9M
Followers
4.16%
Engagement
+1.2%(+118.3K)
5.2
13
Ujang 💰
@ryansunandar
Part of Somestory Admin: 0818234507
Indonesia
9.0M
Followers
4.52%
Engagement
+1.3%(+111.8K)
6.0
14
Dino Augusto | Dosen Fashyun
@dosen_fashyun
Fashion & Consumer Psychology Scholar Well-being & Live Conscious Inquiry to IG
Indonesia
557.4K
Followers
8.75%
Engagement
+21.1%(+97.0K)
7.8
15
VENNYALBERTI
@vennyalberti165
Keep suport 4M DI IG. 👇 TikTok kedua venny.alberti02
Indonesia
13.5M
Followers
2.43%
Engagement
+0.7%(+93.5K)
4.9
16
Jennifer Christie
@jenniferchrstie
mainly fashion, lifestyle, & beauty cici nya mas bule🇮🇩🇬🇧
Indonesia
3.4M
Followers
5.49%
Engagement
+2.8%(+93.1K)
5.2
17
Ratu Aulia
@ratuauliaa22
iseng
Indonesia
15.7M
Followers
4.68%
Engagement
+0.6%(+92.5K)
6.2
18
Meissieeee
@itsmeissie
PAN PAN PAN KAPAN CENTANG BIRU?😭 Business Inquiry? ⬇️LINK BELOW⬇️
Indonesia
18.1M
Followers
3.95%
Engagement
+0.5%(+92.3K)
7.0
19
deffan yeye chanel
@deffanyeyechanel1
For Endorsement Only : 081946345065 YouTube : Deffan Yeye Chanel
Indonesia
1.2M
Followers
1.21%
Engagement
+8.2%(+88.8K)
5.1
20
Ren✨
@chrstn.var
✨POV🌸
New York, Indonesia
9.1M
Followers
1.79%
Engagement
+0.9%(+85.8K)
5.8

About This TikTok Influencer Ranking

Discover the most influential creators in Indonesia with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 200.7M potential impressions across all ranked influencers
  • Total Audience: 2.2B followers collectively following these creators
  • Average Engagement Rate: 6.73% - significantly above industry average
  • Market Coverage: 9,331 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Indonesia on TikTok?

YONI (@iindrayoni) is, as of September 2025, the fastest‑growing Beauty & Cosmetics creator in Indonesia on TikTok, with +6.0% monthly growth (+374.7K followers).

How many followers did YONI (@iindrayoni) gain last month?

YONI (@iindrayoni) gained about 374.7K followers last month (+6.0%).

Who grew more: YONI (@iindrayoni) or CANDERA (@candradewimaharani98kb)?

YONI (@iindrayoni) grew more than CANDERA (@candradewimaharani98kb) (374.7K vs 287.0K).

How is CANDERA (@candradewimaharani98kb) performing right now?

CANDERA (@candradewimaharani98kb) is growing at +1.9% (+287.0K) per month, with a Profile Score of 6.7 and average engagement of 4.28%.

How is SHELLA SAUKIA (@shellasaukia) performing right now?

SHELLA SAUKIA (@shellasaukia) is growing at +3.1% (+263.5K) per month, with a Profile Score of 5.5 and average engagement of 1.67%.

How is Amanda Manopo (@agml612) performing right now?

Amanda Manopo (@agml612) is growing at +3.7% (+222.0K) per month, with a Profile Score of 5.0 and average engagement of 4.07%.

How is OWNER DAVIENA SKINCARE (@melvinahusyanti96) performing right now?

OWNER DAVIENA SKINCARE (@melvinahusyanti96) is growing at +2.5% (+221.5K) per month, with a Profile Score of 5.2 and average engagement of 4.32%.

Who had the higher percentage growth: CANDERA (@candradewimaharani98kb) or SHELLA SAUKIA (@shellasaukia)?

SHELLA SAUKIA (@shellasaukia) leads (3.1% vs CANDERA (@candradewimaharani98kb) 1.9%).

What is the absolute follower gain of YONI (@iindrayoni)?

YONI (@iindrayoni) gained about 374.7K followers last month (+6.0%).

What is the absolute follower gain of CANDERA (@candradewimaharani98kb)?

CANDERA (@candradewimaharani98kb) gained about 287.0K followers last month (+1.9%).

What is the absolute follower gain of SHELLA SAUKIA (@shellasaukia)?

SHELLA SAUKIA (@shellasaukia) gained about 263.5K followers last month (+3.1%).

What is the absolute follower gain of Amanda Manopo (@agml612)?

Amanda Manopo (@agml612) gained about 222.0K followers last month (+3.7%).

What is the absolute follower gain of OWNER DAVIENA SKINCARE (@melvinahusyanti96)?

OWNER DAVIENA SKINCARE (@melvinahusyanti96) gained about 221.5K followers last month (+2.5%).

Is YONI (@iindrayoni) still a relevant creator?

Yes — YONI (@iindrayoni) has a Profile Score of 5.5, average engagement of 5.06%, and +6.0% (+374.7K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Indonesia?

The average engagement rate for this category is 6.73%. Generally, rates above 8.1% are considered excellent, while rates above 5.4% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Indonesia?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.