Top 20 Instagram-Beauty & Kosmetik-Influencer aus Indonesia nach Follower‑Wachstum

Zuletzt aktualisiert: 01. Oktober 2026

Influencer gesamt (Beauty & Kosmetik) in Indonesia

15,603

Erwartete Reichweite

389.7M

Follower gesamt

1.7B

Durchschn. Engagement

3.28%

Audience Analysis

Gender Distribution

Female58%
Male42%

Age Distribution

25-3443.0%
18-2433.4%
35-4411.3%
13-177.9%

Top Countries

Indonesia76.9%
United States of America2.0%
Austria1.8%
Malaysia1.5%
Spain1.5%

Top Languages

id58.4%
en27.0%
de2.8%

Top Cities

Jakarta12.0%
Bandung4.2%
Surabaya2.4%
Yogyakarta1.9%
Denpasar1.8%

Top 20 Creator

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Ibnu Wardani
@ibnuwardani
Nuta Family🩵 @litahutami @alvawardani One Piece // Real Madrid // @tokoclippers.id Cp : 08112829116 (Dani) 📩
Indonesia
7.2M
Follower
12.57%
Engagement
+2.6%(+181.3K)
6.0
2
Shella Saukia
@shellasaukiaofficial
📍IND 🇮🇩 Business Only : PAMELA : 0881081999254 @ssyourmakeup @ssskin.id @shellasaukia.co.id @luevebeaute @xfitzofficial
Jakarta, Indonesia
4.4M
Follower
0.37%
Engagement
+2.3%(+97.4K)
6.0
3
✨𝒜𝓈𝒽𝒶 𝒜𝓈𝓈𝓊𝓃𝒸𝒶𝑜✨
@asha.assuncao
🇮🇩🇵🇹 clinomania💫 Bentuk management | 08119347788
Indonesia
1.2M
Follower
6.27%
Engagement
+9.0%(+97.4K)
9.3
4
Kenny Austin
@kennyauztin
Sometimes I act. Sometimes I create. Most of the time I just tryna be myself, which I’d rather do.
Indonesia
2.9M
Follower
12.82%
Engagement
+3.1%(+88.7K)
7.8
5
Sheila Dara Aisha
@sheiladaisha
I sketch, I take photos, I sing, I act, I have fun. Falling in Love Like in Movies & Sore is now on Netflix worldwide. @adaraaisha @sheisnaps.
Indonesia
2.9M
Follower
5.84%
Engagement
+3.0%(+85.1K)
8.3
6
Miskah Shafa
@miskashf
✉️ Business Inq +62 877-2181-8186 (Samira)
Indonesia
2.7M
Follower
24.57%
Engagement
+3.3%(+84.5K)
8.8
7
Ni kadek Indrayoni
@kdindra_yoni
@yoniskincareofficial @yoniwear.id @diatix.bali @sambalyoni Endorsment business (PIC OBENG 081558914131 https://www.instagram.com/ keluargayoni
Indonesia
3.8M
Follower
0.43%
Engagement
+2.1%(+77.0K)
7.8
8
Amanda
@aamandazahra
brand ambassador for @finallyfoundyou.id 💌 Billa +62 821-2393-4753
Indonesia
1.1M
Follower
11.31%
Engagement
+6.3%(+66.3K)
8.6
9
Beckham Putra Nugraha
@beckham_put7
Professional Football Player | @persib 🔵 part of team @ortuseight | Owners @e7am.apparel | part of the journey @junglepadel.bdg | @they_ni.official
Bandung, Indonesia
2.1M
Follower
5.87%
Engagement
+2.9%(+60.3K)
9.1
10
Aqeela Aza Calista
@aqeelacalista
Business Inquiries & Endorsement: 081382503358 ( Aya )
Jakarta, Indonesia
7.0M
Follower
7.63%
Engagement
+0.7%(+48.0K)
8.9
11
Minji Kim
@minjji_8
Fit | Gym • Your Wifey❣️ 2000.12.28 • 🇰🇷x🇦🇺 Part of @zael.agency For Work: zaelmanagement@gmail.com💌
Indonesia
399.2K
Follower
3.97%
Engagement
+13.2%(+46.5K)
7.5
12
anwar sanjaya pigano
@anwar_bab
BA @baksomalangenggal.id ⭐️ @starmedianusantara Cp for business / endorse: 📞 @mrsagathadewa 081294409576
Jakarta, Indonesia
2.4M
Follower
0.99%
Engagement
+1.9%(+43.6K)
6.9
13
Nigerian Woman
@shella_anyaeji
not burn just a TAN SKIN👩🏽‍🦱 🇳🇬 x sunda business inq: +62-878-8939-4111 (ica) fav clinic @beautysister.jkt
Indonesia
437.0K
Follower
21.67%
Engagement
+10.0%(+39.7K)
9.7
14
Dasha Gartman
@bulebarbie_official
🌸Content Creator | Model | MC | Actress 📍Indonesia | Malaysia 📩Business inquries DM: @juliagreen_eventcode julia.gartman@segredo-dmc.com 🇩🇪🇮🇩🇷🇺🇺🇸
Jakarta, Indonesia
6.2M
Follower
0.91%
Engagement
+0.6%(+37.4K)
6.9
15
Johana Ariel Suhendra
@nanashukulinerbdg
@thaiteachessybdg Actrees #cerminbabingepet #sebelumkitasalingmelupakan 📞🎬CP : +62 811231783-Devi Dikelola oleh Management Film Akan Tayang 2026🎬🎞️
Bandung, Indonesia
1.2M
Follower
0.00%
Engagement
+3.1%(+35.0K)
5.0
16
Shara Tan
@bebyocha99
💌 business inquiries ⬇️
Denpasar, Indonesia
331.6K
Follower
1.26%
Engagement
+10.6%(+31.9K)
5.1
17
eve
@evelynchrestella
#AddictEve @lviors_official 's Baby✨ 💖🌷☁️🌞✨ WKWKWKWKWKWK Tiktok : Juanneve #SengSengSquad #ArchiEve CP : 08192225998 (Vanya)
Indonesia
2.3M
Follower
7.26%
Engagement
+1.2%(+27.4K)
8.4
18
Meicy Villia 🦋
@vilmei
Founder @meibie.beauty ✨ CP : 0819-9123-3799 ( business inquiries) 📩vilmeiofficial@gmail.com (fast response)
Indonesia
14.3M
Follower
1.13%
Engagement
+0.2%(+25.9K)
7.3
19
Makeup artist | UGC | Model | Москва
@bianasoshnikova
📍Москва • Worldwide Beauty education & aesthetic lifestyle Collabs — DM Portfolio 👉 @biana_muah
Indonesia
172.3K
Follower
0.13%
Engagement
+17.3%(+25.4K)
6.0
20
HITUNG MUNDUR RAMADHAN 2026
@ramadan2026.officiall
Thanks for checking, i see u.
Indonesia
1.3M
Follower
N/A
Engagement
+1.9%(+24.3K)
7.5

Über dieses Instagram Influencer‑Ranking

Entdecke die einflussreichsten Creator in Indonesia mit unserem Ranking der Top 20 Influencer auf Instagram, die Beauty & Kosmetik Inhalte posten. Diese datengetriebene Analyse zeigt, wer Diskussionen prägt, Trends setzt und in 2026 die höchsten Engagement‑Raten erzielt.

Wichtige Kennzahlen

  • Gesamtreichweite: 389.7M potenzielle Impressionen über alle gelisteten Profile
  • Gesamte Followerzahl: 1.7B Follower insgesamt
  • Average Engagement Rate: 3.28% - above industry average
  • Market Coverage: 15,603 total influencers analyzed in this category

Zielgruppenanalyse & Reichweite

Die gelisteten Profile erreichen ein vielfältiges, globales Publikum mit Schwerpunkten in:

  • Top‑Märkte: Indonesia, United States of America, Austria
  • Geschlechterverteilung: 58% weiblich, 42% männlich
  • Wichtigste Altersgruppe: 25-34 Jahre (43% der Zielgruppe)
  • Sprachen: id, English, German

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Häufige Fragen

Wer ist der am schnellsten wachsende Beauty & Kosmetik Creator in Indonesia auf Instagram?

Aktuell (Stand Oktober 2026) ist Ibnu Wardani (@ibnuwardani) der/die am schnellsten wachsende Beauty & Kosmetik Creator in Indonesia auf Instagram mit +2.6% monatlichem Wachstum (+181.3K Follower).

Wie viele Follower gewann Ibnu Wardani (@ibnuwardani) im letzten Monat?

Ibnu Wardani (@ibnuwardani) gewann etwa 181.3K Follower (+2.6%) im letzten Monat.

Wer wuchs stärker: Ibnu Wardani (@ibnuwardani) oder Shella Saukia (@shellasaukiaofficial)?

Ibnu Wardani (@ibnuwardani) wuchs stärker als Shella Saukia (@shellasaukiaofficial) (181.3K vs. 97.4K).

Wie entwickelt sich Shella Saukia (@shellasaukiaofficial) aktuell?

Shella Saukia (@shellasaukiaofficial) wächst aktuell um +2.3% (+97.4K) pro Monat, mit einem Profile Score von 6.0 und einem durchschnittlichen Engagement von 0.37%.

Wie entwickelt sich ✨𝒜𝓈𝒽𝒶 𝒜𝓈𝓈𝓊𝓃𝒸𝒶𝑜✨ (@asha.assuncao) aktuell?

✨𝒜𝓈𝒽𝒶 𝒜𝓈𝓈𝓊𝓃𝒸𝒶𝑜✨ (@asha.assuncao) wächst aktuell um +9.0% (+97.4K) pro Monat, mit einem Profile Score von 9.3 und einem durchschnittlichen Engagement von 6.27%.

Wie entwickelt sich Kenny Austin (@kennyauztin) aktuell?

Kenny Austin (@kennyauztin) wächst aktuell um +3.1% (+88.7K) pro Monat, mit einem Profile Score von 7.8 und einem durchschnittlichen Engagement von 12.82%.

Wie entwickelt sich Sheila Dara Aisha (@sheiladaisha) aktuell?

Sheila Dara Aisha (@sheiladaisha) wächst aktuell um +3.0% (+85.1K) pro Monat, mit einem Profile Score von 8.3 und einem durchschnittlichen Engagement von 5.84%.

Wer hatte das höhere prozentuale Wachstum: Shella Saukia (@shellasaukiaofficial) oder ✨𝒜𝓈𝒽𝒶 𝒜𝓈𝓈𝓊𝓃𝒸𝒶𝑜✨ (@asha.assuncao)?

✨𝒜𝓈𝒽𝒶 𝒜𝓈𝓈𝓊𝓃𝒸𝒶𝑜✨ (@asha.assuncao) liegt vorne (9.0% vs. Shella Saukia (@shellasaukiaofficial) 2.3%).

Wie hoch ist der absolute Follower‑Zuwachs von Ibnu Wardani (@ibnuwardani)?

Ibnu Wardani (@ibnuwardani) gewann etwa 181.3K Follower (+2.6%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Shella Saukia (@shellasaukiaofficial)?

Shella Saukia (@shellasaukiaofficial) gewann etwa 97.4K Follower (+2.3%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von ✨𝒜𝓈𝒽𝒶 𝒜𝓈𝓈𝓊𝓃𝒸𝒶𝑜✨ (@asha.assuncao)?

✨𝒜𝓈𝒽𝒶 𝒜𝓈𝓈𝓊𝓃𝒸𝒶𝑜✨ (@asha.assuncao) gewann etwa 97.4K Follower (+9.0%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Kenny Austin (@kennyauztin)?

Kenny Austin (@kennyauztin) gewann etwa 88.7K Follower (+3.1%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Sheila Dara Aisha (@sheiladaisha)?

Sheila Dara Aisha (@sheiladaisha) gewann etwa 85.1K Follower (+3.0%) im letzten Monat.

Ist Ibnu Wardani (@ibnuwardani) noch relevant?

Ja – Ibnu Wardani (@ibnuwardani) hat einen Profile Score von 6.0, durchschnittliches Engagement von 12.57% und +2.6% (+181.3K) monatliches Follower‑Wachstum, was für hohe Relevanz spricht.

What is a good engagement rate for Beauty & Cosmetics in Indonesia?

The average engagement rate for this category is 3.28%. Generally, rates above 3.9% are considered excellent, while rates above 2.6% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Indonesia?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.