Top 20 Business & Finance from Munich on Instagram Influencers by Follower Growth

Last updated: November 12, 2026

Total Business & Finance Influencers in Munich, Germany

973

Expected Reach

4.9M

Total Followers

19.5M

Avg Engagement

4.65%

Audience Analysis

Gender Distribution

Female54%
Male46%

Age Distribution

25-3441.6%
18-2426.4%
35-4418.8%
45-546.3%

Top Countries

Germany54.4%
United States of America5.8%
Austria4.2%
Brazil2.8%
Italy2.2%

Top Languages

de50.8%
en35.3%
es3.1%

Top Cities

Munich9.2%
Berlin4.4%
Hamburg1.9%
Cologne1.0%
Budapest0.6%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Michael Lasslop | Kooperative Körpersprache
@michaellasslop
Körpersprache lesen. Souverän wirken. Echt verbinden. Keynote Speaker & Trainer für Führungskräfte & Vertrieb 📺ProSieben taff & 1LIVE 👇Mehr erfahren
Munich, Germany
56.8K
Followers
0.06%
Engagement
+130.1%(+32.1K)
5.7
2
Mr. Tech
@herr_tech
Europas größter KI Influencer CEO @ KI Agentur SC KI Hacks, Workflows & Claude
Munich, Germany
628.0K
Followers
0.19%
Engagement
+5.1%(+30.3K)
5.9
3
Carsten Maschmeyer
@maschmeyer
Ich investiere in Gründerinnen und Gründer. Nicht in Businesspläne. 📈 Start-Up Investor & Mentor 🖋️ Autor 🦁 TV-Löwe bei #DHDL @vox 🌹 @VeronicaFerres
Munich, Germany
572.2K
Followers
1.41%
Engagement
+4.1%(+22.5K)
8.3
4
Jess - Female Finance & Mom Life
@finanz.jess
💜 vermögensverwalterin & mama 💸 finanzen im alltag 🤝🏼 ETFs, budgets & vorsorge einfach erklärt Mein Budgetplan 👇🏼
Munich, Germany
76.9K
Followers
2.18%
Engagement
+20.0%(+12.8K)
7.3
5
Ema Santi
@ema.santi
deine Lieblingsentertainerin meine anderen Socials ↓
Munich, Germany
518.0K
Followers
0.60%
Engagement
+2.3%(+11.8K)
6.4
6
Tobias Jost
@karriereguru
🔘 Unüberhörbar leise 🌱 Dein ruhiges Wesen hat mehr Kraft, als du glaubst 🌪 Mein kostenloser Newsletter ‘Rückenwind’
Munich, Germany
478.8K
Followers
0.32%
Engagement
+2.1%(+9.9K)
7.3
7
Sabine Häuser
@janapasabi
contact@janapasabi.com Hamburg, Germany ALL LINKS ⬇️
Munich, Germany
45.7K
Followers
3.01%
Engagement
+15.4%(+6.1K)
6.6
8
Mila Siebeneicher | Souveränes Auftreten & Körpersprache
@milasiebeneicher
✨Souverän auftreten. Sicher reden. Klar führen. 🚫Schluss mit Unsicherheit & Lampenfieber 🌟Max. Ausstrahlung: Verbal & nonverbal ⤵️Angebote
Munich, Germany
56.8K
Followers
0.09%
Engagement
+10.8%(+5.5K)
5.8
9
munich corporate girl 👩🏽‍💻
@munichcorporategirl
Working in Banking&Finance 💻 Corporate life, but make it fun 💸 Finance, but make it simple 👠 Office outfits, career tips & everyday life
Munich, Germany
8.4K
Followers
0.00%
Engagement
+79.9%(+3.7K)
6.9
10
Adam
@c.adaamm
Come Travel mith Me 🚄 ⬇️ Full Video
Munich, Germany
44.0K
Followers
0.00%
Engagement
+8.4%(+3.4K)
8.8
11
Verena Jungwirth - Kapitalanlage Immobilien
@die_immolady
Lehrerin & Immo-Expertin 👩‍🏫 🏠 Einfach erklärt, wie du Steuern zurückholst & für deine Rente vorsorgst💰 👇🏼Kostenloses Erstgespräch
Munich, Germany
24.8K
Followers
0.25%
Engagement
+14.0%(+3.0K)
7.0
12
Dani “Olivie” Bernardes
@dani_olivie
Sao Paulo 🇧🇷 // Munich 🇩🇪 • Sócio: @caitomaiaoficial 🦈 Shark Tank • Parceiro: @electricink • Orçamentos pelo wpp ou Link ⬇️
Munich, Germany
58.7K
Followers
31.31%
Engagement
+5.3%(+3.0K)
9.4
13
Lennard Kleine Niesse
@finanzlennard
🚀 Auf dem Weg zur finanziellen Freiheit 🤝 Meine Investments, Learnings & Fehler 🎙️ Co-Host bei @jungundinvestiert.podcast
Munich, Germany
7.6K
Followers
1.55%
Engagement
+54.0%(+2.7K)
7.7
14
Vijay Pravin Maharajan
@vijaypravinofficial
Founder | Tech & Data Built and scaled global products Talks: Startups, Technology & Life lessons 📍 Munich, Germany
Munich, Germany
191.7K
Followers
0.17%
Engagement
+1.2%(+2.3K)
5.9
15
Jenni Konsek
@jenni_vom_dach
⚒️Spenglermeisterin bei "Die Dachlatte" ~28~ Für mehr Handwerker/-innen 👷🏻👩🏻‍🔧 📩 jenni@baucreators.de 📍 München
Munich, Germany
126.0K
Followers
1.83%
Engagement
+1.8%(+2.2K)
8.1
16
Marc Friedrich
@marcfriedrich7
🏆Wir feiern 5 Jahre Marc Lädt Ein🏆 Jubiläums-Rabatt ab 5.11 🤫
Munich, Germany
185.1K
Followers
0.16%
Engagement
+1.1%(+2.1K)
7.0
17
آلمان / تحصیل / مهاجرت / زندگی دانشجویی
@parastoo.germany
درحال گذروندن اوسبیلدونگ پرستاری 👩‍⚕️ باهم قراره راحت تر به آلمان مهاجرت کنیم✈️ برای اینکه اطلاعاتت راجب آلمان بیشتر بشه، به هایلایت💬 مراجعه کن🤍 ❤️
Munich, Germany
103.6K
Followers
2.63%
Engagement
+2.1%(+2.1K)
7.5
18
Tom Junkersdorf
@tomjunkersdorf
SPIEGEL-Bestseller Autor CEO OFF-SCRIPT 🥇 Podcast Of The Year 🔝 Buch: Der Code zum Erfolg
Munich, Germany
46.7K
Followers
0.37%
Engagement
+4.7%(+2.1K)
6.4
19
pmtsketch | Fineline Concept Tattoos
@pmtsketch
From sketch to skin ✏️→🖋️ One-of-one concept tattoos 📍 Munich · @pascalmt Bookings + Tattoo Academy ⬇️
Munich, Germany
673.0K
Followers
0.29%
Engagement
+0.3%(+1.8K)
6.5
20
immo_hana
@immo_hana
Sicher investieren ohne Aufwand & Kopfschmerzen Immobilien in München, Stuttgart und Karlsruhe mit Top Renditen inkl. Full Service.
Munich, Germany
9.7K
Followers
0.24%
Engagement
+21.6%(+1.7K)
5.0

About This Instagram Influencer Ranking

Discover the most influential creators in Munich with our comprehensive ranking of the top 20 influencers on Instagram who post Business & Finance content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 4.9M potential impressions across all ranked influencers
  • Total Audience: 19.5M followers collectively following these creators
  • Average Engagement Rate: 4.65% - above industry average
  • Market Coverage: 973 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Germany, United States of America, Austria
  • Gender Distribution: 54% Female, 46% Male
  • Primary Age Group: 25-34 years (41.6% of audience)
  • Languages: German, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Business & Finance niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through November 2026.

Frequently Asked Questions

Who is the fastest‑growing Business & Finance creator in Munich on Instagram?

Michael Lasslop | Kooperative Körpersprache (@michaellasslop) is, as of November 2026, the fastest‑growing Business & Finance creator in Munich on Instagram, with +130.1% monthly growth (+32.1K followers).

How many followers did Michael Lasslop | Kooperative Körpersprache (@michaellasslop) gain last month?

Michael Lasslop | Kooperative Körpersprache (@michaellasslop) gained about 32.1K followers last month (+130.1%).

Who grew more: Michael Lasslop | Kooperative Körpersprache (@michaellasslop) or Mr. Tech (@herr_tech)?

Michael Lasslop | Kooperative Körpersprache (@michaellasslop) grew more than Mr. Tech (@herr_tech) (32.1K vs 30.3K).

How is Mr. Tech (@herr_tech) performing right now?

Mr. Tech (@herr_tech) is growing at +5.1% (+30.3K) per month, with a Profile Score of 5.9 and average engagement of 0.19%.

How is Carsten Maschmeyer (@maschmeyer) performing right now?

Carsten Maschmeyer (@maschmeyer) is growing at +4.1% (+22.5K) per month, with a Profile Score of 8.3 and average engagement of 1.41%.

How is Jess - Female Finance & Mom Life (@finanz.jess) performing right now?

Jess - Female Finance & Mom Life (@finanz.jess) is growing at +20.0% (+12.8K) per month, with a Profile Score of 7.3 and average engagement of 2.18%.

How is Ema Santi (@ema.santi) performing right now?

Ema Santi (@ema.santi) is growing at +2.3% (+11.8K) per month, with a Profile Score of 6.4 and average engagement of 0.60%.

Who had the higher percentage growth: Mr. Tech (@herr_tech) or Carsten Maschmeyer (@maschmeyer)?

Mr. Tech (@herr_tech) leads (5.1% vs Carsten Maschmeyer (@maschmeyer) 4.1%).

What is the absolute follower gain of Michael Lasslop | Kooperative Körpersprache (@michaellasslop)?

Michael Lasslop | Kooperative Körpersprache (@michaellasslop) gained about 32.1K followers last month (+130.1%).

What is the absolute follower gain of Mr. Tech (@herr_tech)?

Mr. Tech (@herr_tech) gained about 30.3K followers last month (+5.1%).

What is the absolute follower gain of Carsten Maschmeyer (@maschmeyer)?

Carsten Maschmeyer (@maschmeyer) gained about 22.5K followers last month (+4.1%).

What is the absolute follower gain of Jess - Female Finance & Mom Life (@finanz.jess)?

Jess - Female Finance & Mom Life (@finanz.jess) gained about 12.8K followers last month (+20.0%).

What is the absolute follower gain of Ema Santi (@ema.santi)?

Ema Santi (@ema.santi) gained about 11.8K followers last month (+2.3%).

Is Michael Lasslop | Kooperative Körpersprache (@michaellasslop) still a relevant creator?

Yes — Michael Lasslop | Kooperative Körpersprache (@michaellasslop) has a Profile Score of 5.7, average engagement of 0.06%, and +130.1% (+32.1K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Business & Finance in Germany?

The average engagement rate for this category is 4.65%. Generally, rates above 5.6% are considered excellent, while rates above 3.7% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Munich?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.