Top 20 Beauty & Cosmetics from Cologne on Instagram Influencers by Follower Growth

Last updated: November 12, 2026

Total Beauty & Cosmetics Influencers in Cologne, Germany

1,817

Expected Reach

10.5M

Total Followers

35.8M

Avg Engagement

9.09%

Audience Analysis

Gender Distribution

Female63%
Male37%

Age Distribution

25-3441.8%
18-2430.1%
35-4415.8%
45-544.9%

Top Countries

Germany49.1%
United States of America8.2%
Austria2.6%
Turkey2.5%
Italy2.3%

Top Languages

de45.5%
en34.9%
es5.5%

Top Cities

Cologne7.6%
Berlin2.6%
Hamburg1.0%
Düsseldorf1.0%
Munich0.8%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Noel Deyzel
@noeldeyzel_fragrance
All things fragrance & cologne🫡 I help you smell good! mgmnt@noeldeyzel.com My store (Decants now available) 👇👇
Cologne, Germany
1.3M
Followers
2.84%
Engagement
+6.4%(+76.2K)
8.5
2
Mervey
@merveystar
♡ merveystar@gmail.com Germany/UK
Cologne, Germany
877.5K
Followers
33.21%
Engagement
+4.0%(+33.8K)
9.0
3
Lilli🌺
@lillibrolli
travel • lifestyle • fashion • my story 🌍✨ ✉️ contact@lillibrolli.com MA @fyne.mgmt 📍🇩🇪🇸🇳
Cologne, Germany
21.9K
Followers
2.62%
Engagement
+148.7%(+13.1K)
7.3
4
Your_princess
@your_fitprincess
Heey, ich bin Ronja👋🏼🥰 Disziplin im Gym - Genuss danach🔥🫶 Für manche zu viel,für dich vielleicht genau richtig.
Cologne, Germany
92.6K
Followers
1.17%
Engagement
+14.3%(+11.6K)
7.4
5
niclas joshua ☽𓁿⭒ ꙳
@styledbyniclas
i do all the hot girls’ hair ✭ ⋆ friseurmeister & makeup artist ⋆ niclas@lyntheagency.de ⋆ aktuell terminpause :(
Cologne, Germany
171.4K
Followers
10.62%
Engagement
+7.3%(+11.6K)
8.9
6
Sina und ihr Freund
@sina.und.ihr.freund
💌 Contact: sina@betterworldagency.de 🥹 Willkommen auf meinem/unserem Account Anmeldung für Köln ⬇️
Cologne, Germany
52.3K
Followers
3.81%
Engagement
+25.2%(+10.5K)
8.4
7
Lea | UGC | Interior & Fashion
@vaupellea
your interior & fashion bestie from cologne full-time UGC Creator @nullagentur 💌 Portfolio & work with me ↓
Cologne, Germany
23.4K
Followers
3.35%
Engagement
+77.5%(+10.2K)
7.4
8
JANA INA ZARRELLA
@janainazarrella
💙🩷 Mom of Teens 🐶🐶 Cici & Mimi 🔜 NETFLIX Serie 👩🏻 Brand Ambassador @lancomeofficial 👗 Jana Ina Fashion @hse.de
Cologne, Germany
1.1M
Followers
3.65%
Engagement
+0.9%(+10.2K)
8.5
9
Mehdi Ebrahimi
@pb_beauty_gmbh
🏥Zentrum für Hautverjüngung 👨‍⚕️ THE AGE REVERSE INSTITUTE® 🏬 Zweite Filiale Dr Beauty GmbH 🩺 Facharzt für Ästhetische Medizin ⭐️10.000 Behandlungen
Cologne, Germany
297.5K
Followers
0.00%
Engagement
+2.7%(+7.8K)
4.5
10
Cal Cologne
@calcologne
1 million On TikTok 150k On YouTube 📸 - Fragrance Content Creator 📧 - thecalcologne@gmail.com
Cologne, Germany
205.9K
Followers
5.56%
Engagement
+3.4%(+6.9K)
8.8
11
Julia Mayr
@juliavonmay
Hi, mein Leben hat eine Vorgeschichte. 🐭 hochsensible Angstmaus & Mama 🪩 Social Anxiety + keinen Freundeskreis 🌻 Was, wenn wir uns einfach trauen? ✨
Cologne, Germany
165.4K
Followers
5.07%
Engagement
+3.1%(+5.1K)
9.1
12
Cologne/ inked / 34
@tuuckii__
Mσм 🧸 ωιƒєу 💍 @mr.hens153 Live Streamerin bei 𝗧𝗶𝗸𝗧𝗼𝗸: 𝐓𝐮𝐜𝐤𝐭𝐮𝐜𝐤𝟔𝟔𝟔 {317K} -------------------
Cologne, Germany
41.1K
Followers
1.32%
Engagement
+14.0%(+5.0K)
7.8
13
Bahram Bahrami
@bahrambarber.cologne
Köln 🇩🇪 Ambassador @wahlproeurope 🗓️ Online Termin :
Cologne, Germany
517.9K
Followers
0.00%
Engagement
+0.9%(+4.8K)
6.2
14
Bᴇʟʟᴀ Gᴀɴᴄʜᴇᴠᴀ
@bellabel0998
Soft heart, strong mind ✨ Content creator | Future nurse 🩺 Sharing my journey worldwide 🌍 🤍Open for collaborations. 𝙿𝚎𝚛𝚜𝚒𝚊𝚗 𝚒𝚜 𝚕𝚘𝚟𝚎🤍 #freepalestine🇵🇸
Cologne, Germany
70.1K
Followers
6.30%
Engagement
+6.9%(+4.5K)
8.4
15
Dr. Christian Schmitz - Der Lipödemexperte
@drschmitz_thelipohero
Plastischer & Ästhetischer Chirurg Lipödem Experte 👨🏻‍⚕️ Laserlipo mit der S-thetic Methode 🦢✨ 12x in D 🇩🇪 und CH🇨🇭
Cologne, Germany
55.1K
Followers
0.33%
Engagement
+8.9%(+4.5K)
6.3
16
Kawthar Ashour 🌸 كوثر
@kawthar_ashour
من سوريا العظيمة 💚🇸🇾🇸🇾 📍Köln 🇩🇪| NRW Fashion / Lifestyle/ Influencerin /Home🏡 Besitzer von @kawthar_style_20 info@kawthar-style.de للإعلانات
Cologne, Germany
240.6K
Followers
0.00%
Engagement
+1.7%(+4.1K)
4.9
17
Benni
@benni.sheibani
💜 Ich lerne, mich selbst zu mögen 🫂 Zwischen Selbstzweifel & Selbstliebe 🌈 Nur echte Gefühle ✉️ Kooperation@sheibani.de
Cologne, Germany
44.0K
Followers
1.66%
Engagement
+10.3%(+4.1K)
8.8
18
sahar_simafar
@sahar_simafar
𝗙𝗶𝘁𝗻𝗲𝘀𝘀 • 𝗙𝗮𝘀𝗵𝗶𝗼𝗻 • 𝗛𝗲𝗮𝗹𝘁𝗵𝘆 𝗟𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲 📩PR & Collaboration: s.simafar1992@gmail.com 📍Cologne,Germany همکاری👇 @sahar__simafar ⬇️YouTube
Cologne, Germany
364.0K
Followers
0.75%
Engagement
+1.1%(+4.0K)
7.0
19
Til Streitbörger
@tilstre
📍Köln - Spots, Tipps & Veedelcheck 🌟Adventskalender aus Köln: 24 Tage, 24 Gewinne ✉️ hi@tilstre.de
Cologne, Germany
25.3K
Followers
4.49%
Engagement
+18.1%(+3.9K)
8.1
20
David Lovric
@david_lovric
Life after my weightloss journey (-42kg) sarcasm, sidequests & couple stuff 🫶🏼 Prozis code: LOVRIC (Ad) Cologne’s unofficial Event & Talent Manager✨
Cologne, Germany
74.7K
Followers
2.71%
Engagement
+5.3%(+3.8K)
7.3

About This Instagram Influencer Ranking

Discover the most influential creators in Cologne with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 10.5M potential impressions across all ranked influencers
  • Total Audience: 35.8M followers collectively following these creators
  • Average Engagement Rate: 9.09% - significantly above industry average
  • Market Coverage: 1,817 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Germany, United States of America, Austria
  • Gender Distribution: 63% Female, 37% Male
  • Primary Age Group: 25-34 years (41.8% of audience)
  • Languages: German, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through November 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Cologne on Instagram?

Noel Deyzel (@noeldeyzel_fragrance) is, as of November 2026, the fastest‑growing Beauty & Cosmetics creator in Cologne on Instagram, with +6.4% monthly growth (+76.2K followers).

How many followers did Noel Deyzel (@noeldeyzel_fragrance) gain last month?

Noel Deyzel (@noeldeyzel_fragrance) gained about 76.2K followers last month (+6.4%).

Who grew more: Noel Deyzel (@noeldeyzel_fragrance) or Mervey (@merveystar)?

Noel Deyzel (@noeldeyzel_fragrance) grew more than Mervey (@merveystar) (76.2K vs 33.8K).

How is Mervey (@merveystar) performing right now?

Mervey (@merveystar) is growing at +4.0% (+33.8K) per month, with a Profile Score of 9.0 and average engagement of 33.21%.

How is Lilli🌺 (@lillibrolli) performing right now?

Lilli🌺 (@lillibrolli) is growing at +148.7% (+13.1K) per month, with a Profile Score of 7.3 and average engagement of 2.62%.

How is Your_princess (@your_fitprincess) performing right now?

Your_princess (@your_fitprincess) is growing at +14.3% (+11.6K) per month, with a Profile Score of 7.4 and average engagement of 1.17%.

How is niclas joshua ☽𓁿⭒ ꙳ (@styledbyniclas) performing right now?

niclas joshua ☽𓁿⭒ ꙳ (@styledbyniclas) is growing at +7.3% (+11.6K) per month, with a Profile Score of 8.9 and average engagement of 10.62%.

Who had the higher percentage growth: Mervey (@merveystar) or Lilli🌺 (@lillibrolli)?

Lilli🌺 (@lillibrolli) leads (148.7% vs Mervey (@merveystar) 4.0%).

What is the absolute follower gain of Noel Deyzel (@noeldeyzel_fragrance)?

Noel Deyzel (@noeldeyzel_fragrance) gained about 76.2K followers last month (+6.4%).

What is the absolute follower gain of Mervey (@merveystar)?

Mervey (@merveystar) gained about 33.8K followers last month (+4.0%).

What is the absolute follower gain of Lilli🌺 (@lillibrolli)?

Lilli🌺 (@lillibrolli) gained about 13.1K followers last month (+148.7%).

What is the absolute follower gain of Your_princess (@your_fitprincess)?

Your_princess (@your_fitprincess) gained about 11.6K followers last month (+14.3%).

What is the absolute follower gain of niclas joshua ☽𓁿⭒ ꙳ (@styledbyniclas)?

niclas joshua ☽𓁿⭒ ꙳ (@styledbyniclas) gained about 11.6K followers last month (+7.3%).

Is Noel Deyzel (@noeldeyzel_fragrance) still a relevant creator?

Yes — Noel Deyzel (@noeldeyzel_fragrance) has a Profile Score of 8.5, average engagement of 2.84%, and +6.4% (+76.2K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Germany?

The average engagement rate for this category is 9.09%. Generally, rates above 10.9% are considered excellent, while rates above 7.3% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Cologne?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.