Top 20 Beauty & Cosmetics from Cologne on Instagram Influencers by Follower Growth

Last updated: October 19, 2026

Total Beauty & Cosmetics Influencers in Cologne, Germany

1,901

Expected Reach

10.5M

Total Followers

37.0M

Avg Engagement

8.12%

Audience Analysis

Gender Distribution

Female59%
Male41%

Age Distribution

25-3442.4%
18-2432.0%
35-4414.7%
13-174.8%

Top Countries

Germany52.0%
United States of America7.0%
Iran2.5%
Austria2.4%
United Kingdom2.0%

Top Languages

de48.4%
en35.1%
es4.6%

Top Cities

Cologne6.3%
Berlin2.4%
Düsseldorf1.6%
Hamburg1.2%
Munich0.8%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Mervey
@merveystar
♡ merveystar@gmail.com Germany/UK
Cologne, Germany
843.5K
Followers
25.40%
Engagement
+3.1%(+25.4K)
9.0
2
Asena Neuhoff
@asenaneuhoff
Cat-mom 🐱🐱 loves fashion, beauty & traveling 🤍
Cologne, Germany
148.7K
Followers
4.33%
Engagement
+17.6%(+22.2K)
8.6
3
Justtelenii
@eleniidis
Your life just got better. 💌 eleni@socialcreate.de
Cologne, Germany
21.9K
Followers
20.93%
Engagement
+384.0%(+17.4K)
7.7
4
JANA INA ZARRELLA
@janainazarrella
💙🩷 Mom of Teens 🐶🐶 Cici & Mimi 🔜 NETFLIX Serie 👩🏻 Brand Ambassador @lancomeofficial 👗 Jana Ina Fashion @hse.de
Cologne, Germany
1.1M
Followers
3.55%
Engagement
+1.2%(+13.7K)
8.8
5
Noel Deyzel
@noeldeyzel_fragrance
All things fragrance & cologne🫡 I help you smell good! mgmnt@noeldeyzel.com My store (Decants now available) 👇👇
Cologne, Germany
1.2M
Followers
3.02%
Engagement
+1.1%(+12.6K)
8.4
6
Julia Mayr
@juliavonmay
🐭 Angstmaus & Mama ❤️‍🩹 Safespace für alle, die viel fühlen ✨ 🪩 Social Anxiety + keinen Freundeskreis 🌻 Mein Leben ist mehr als Trauma & Panik
Cologne, Germany
161.3K
Followers
3.69%
Engagement
+5.2%(+8.0K)
9.2
7
Miriam ꨄ︎
@mirigaast
ꜱᴜɴ I ᴍᴏᴏɴ I ʀɪꜱɪɴɢ
Cologne, Germany
59.1K
Followers
1.82%
Engagement
+14.4%(+7.5K)
6.6
8
Cal Cologne
@calcologne
1 million On TikTok 150k On YouTube 📸 - Fragrance Content Creator 📧 - thecalcologne@gmail.com
Cologne, Germany
205.9K
Followers
5.56%
Engagement
+3.4%(+6.9K)
8.8
9
Korinna Zeis I Health & Beauty
@healwithkoko
Skin, Hair, Health – ohne Bullsh*t Slow Aging statt Anti-Aging ✨ Volle Haare & gesundes Strahlen 40+ Selleriesaft ist mein Botox🥬
Cologne, Germany
46.5K
Followers
0.61%
Engagement
+17.3%(+6.9K)
7.7
10
Bahram Bahrami
@bahrambarber.cologne
Köln 🇩🇪 Ambassador @wahlproeurope Koop → DM/E-Mail: Bahram_bahrami@outlook.com
Cologne, Germany
512.9K
Followers
0.00%
Engagement
+1.2%(+6.0K)
6.1
11
Bᴇʟʟᴀ Gᴀɴᴄʜᴇᴠᴀ
@bellabel0998
Soft heart, strong mind ✨ Content creator | Future nurse 🩺 Sharing my journey worldwide 🌍 🤍Open for collaborations. 𝙿𝚎𝚛𝚜𝚒𝚊𝚗 𝚒𝚜 𝚕𝚘𝚟𝚎🤍 #freepalestine🇵🇸
Cologne, Germany
70.1K
Followers
6.30%
Engagement
+6.9%(+4.5K)
8.4
12
Your_princess
@your_fitprincess
Disziplin im Gym - Genuss danach🔥🫶 Für manche zu viel,für dich vielleicht genau richtig.
Cologne, Germany
33.0K
Followers
2.05%
Engagement
+14.1%(+4.1K)
7.4
13
Benni
@benni.sheibani
💜 Ich lerne, mich selbst zu mögen 🫂 Zwischen Selbstzweifel & Selbstliebe 🌈 Nur echte Gefühle ✉️ Kooperation@sheibani.de
Cologne, Germany
42.4K
Followers
1.70%
Engagement
+10.2%(+3.9K)
8.7
14
JASMIN YALCIN
@jasmin.ylcn
Too deep for small talk, too dressed up for casual 📩 management@jasminyalcin.com Owner of @bynauma
Cologne, Germany
151.2K
Followers
1.61%
Engagement
+2.3%(+3.4K)
8.3
15
Vika Klein / Mamablog
@vikaklein88
3 Jungs | Zwillinge + Kleinkind (3) Mama-Alltag ohne Burnout | Mentale Last Ehrliche Tipps statt Perfect Mom Life 👇
Cologne, Germany
112.3K
Followers
0.31%
Engagement
+3.1%(+3.4K)
7.1
16
Carola Engelberts Zahnärztin
@carolaengelberts
💨 Atemwegs-orientierte Zahnheilkunde, Schlaf, Schnarchen,Zähne 👅 Laser Zungenband-Therapie 🦷ab 3Jahren KFO-Aligner-Expansion-Myofunktion
Cologne, Germany
24.0K
Followers
2.43%
Engagement
+15.1%(+3.2K)
8.5
17
hannel💌
@hannelbanneli
your daily update for all things makeup & new releases 💌 tiktok: hannelbanneli (44K+) 📧hannel@markenkinder.com
Cologne, Germany
10.5K
Followers
2.20%
Engagement
+36.0%(+2.8K)
8.6
18
Privatpraxis Mona Babadi
@medical_____beauty
Lip Godess 🌟📍Köln📍Frankfurt ⚕ 👩🏼‍⚕️Face and Lips Expert : #Russianlips Termine nur☎️ 017632428087 🚫keine WhatsApp-Termine🚫
Cologne, Germany
73.6K
Followers
0.08%
Engagement
+3.9%(+2.7K)
5.4
19
Dana
@danaxdrama
🍵✈️🥒👩🏽‍🎓💗
Cologne, Germany
53.3K
Followers
3.99%
Engagement
+5.4%(+2.7K)
9.2
20
𝐽 𝐴 𝑀 𝐼 𝐿 𝐴 🐆
@jamilazalika
Cologne 🍂 your safe space for beauty & vibes 💌 jamila@mosaiqueagency.com TikTok: jamilazalika
Cologne, Germany
23.2K
Followers
1.09%
Engagement
+13.0%(+2.7K)
7.6

About This Instagram Influencer Ranking

Discover the most influential creators in Cologne with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 10.5M potential impressions across all ranked influencers
  • Total Audience: 37.0M followers collectively following these creators
  • Average Engagement Rate: 8.12% - significantly above industry average
  • Market Coverage: 1,901 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Germany, United States of America, Iran
  • Gender Distribution: 59% Female, 41% Male
  • Primary Age Group: 25-34 years (42.4% of audience)
  • Languages: German, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weeklyto ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Cologne on Instagram?

Mervey (@merveystar) is, as of October 2026, the fastest‑growing Beauty & Cosmetics creator in Cologne on Instagram, with +3.1% monthly growth (+25.4K followers).

How many followers did Mervey (@merveystar) gain last month?

Mervey (@merveystar) gained about 25.4K followers last month (+3.1%).

Who grew more: Mervey (@merveystar) or Asena Neuhoff (@asenaneuhoff)?

Mervey (@merveystar) grew more than Asena Neuhoff (@asenaneuhoff) (25.4K vs 22.2K).

How is Asena Neuhoff (@asenaneuhoff) performing right now?

Asena Neuhoff (@asenaneuhoff) is growing at +17.6% (+22.2K) per month, with a Profile Score of 8.6 and average engagement of 4.33%.

How is Justtelenii (@eleniidis) performing right now?

Justtelenii (@eleniidis) is growing at +384.0% (+17.4K) per month, with a Profile Score of 7.7 and average engagement of 20.93%.

How is JANA INA ZARRELLA (@janainazarrella) performing right now?

JANA INA ZARRELLA (@janainazarrella) is growing at +1.2% (+13.7K) per month, with a Profile Score of 8.8 and average engagement of 3.55%.

How is Noel Deyzel (@noeldeyzel_fragrance) performing right now?

Noel Deyzel (@noeldeyzel_fragrance) is growing at +1.1% (+12.6K) per month, with a Profile Score of 8.4 and average engagement of 3.02%.

Who had the higher percentage growth: Asena Neuhoff (@asenaneuhoff) or Justtelenii (@eleniidis)?

Justtelenii (@eleniidis) leads (384.0% vs Asena Neuhoff (@asenaneuhoff) 17.6%).

What is the absolute follower gain of Mervey (@merveystar)?

Mervey (@merveystar) gained about 25.4K followers last month (+3.1%).

What is the absolute follower gain of Asena Neuhoff (@asenaneuhoff)?

Asena Neuhoff (@asenaneuhoff) gained about 22.2K followers last month (+17.6%).

What is the absolute follower gain of Justtelenii (@eleniidis)?

Justtelenii (@eleniidis) gained about 17.4K followers last month (+384.0%).

What is the absolute follower gain of JANA INA ZARRELLA (@janainazarrella)?

JANA INA ZARRELLA (@janainazarrella) gained about 13.7K followers last month (+1.2%).

What is the absolute follower gain of Noel Deyzel (@noeldeyzel_fragrance)?

Noel Deyzel (@noeldeyzel_fragrance) gained about 12.6K followers last month (+1.1%).

Is Mervey (@merveystar) still a relevant creator?

Yes — Mervey (@merveystar) has a Profile Score of 9.0, average engagement of 25.40%, and +3.1% (+25.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Germany?

The average engagement rate for this category is 8.12%. Generally, rates above 9.7% are considered excellent, while rates above 6.5% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Cologne?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.