Top 20 Home & Interior Design from Prague on Instagram Influencers by Follower Growth

Last updated: October 02, 2026

Total Home & Interior Design Influencers in Prague, Czech Republic

492

Expected Reach

2.6M

Total Followers

10.2M

Avg Engagement

3.19%

Audience Analysis

Gender Distribution

Female73%
Male27%

Age Distribution

25-3439.3%
18-2426.3%
35-4420.1%
45-546.7%

Top Countries

Czech Republic52.2%
Slovakia7.8%
United States of America5.1%
Germany2.8%
Italy2.3%

Top Languages

cs53.2%
en23.5%
sk6.6%

Top Cities

Prague13.6%
Brno3.3%
Ostrava1.4%
Bratislava1.2%
Plzeň1.0%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Nela | DIY | Wreaths | Interior|
@homebynela
🧶 Air dry clay a DIY nápady 🌿 Pletení věnců a květinové dekorace
Prague, Czech Republic
359.8K
Followers
0.00%
Engagement
+12.1%(+38.7K)
7.6
2
Tereza Rak
@srdce_z_jerabin
❤️ Tvořím značku @yerabina.cz 👩‍🌾 Holka z velkoměsta na samotě u lesa 🩷 Máma 3 úžasných dětí 🌷 Tvořivé nápady pro hezký domov 🌿 Domácnost
Prague, Czech Republic
308.2K
Followers
0.94%
Engagement
+1.5%(+4.5K)
8.1
3
charlotte🤍
@charlotte_ella_gottova.fans
• @karelgottagency ✨ • @villa.gott 🏡 • @o2arenapraha 💗 • fanpage🎀
Prague, Czech Republic
25.2K
Followers
43.31%
Engagement
+20.2%(+4.2K)
10.0
4
Adam Štěch
@okolo_architecture
Curating and Experiencing Modernism. Editor of @dolcevitacz and contributor to @theworldofinteriors and @wallpapermag. Based in Prague, CZ.
Prague, Czech Republic
253.9K
Followers
2.70%
Engagement
+1.4%(+3.6K)
7.0
5
deniska kouřílková alias sugardenny
@sugardeniska
neproblematicka influ 😊 muj backup ucet @deniska420mucq 💌 dennykourilkova@gmail.com @decordaddy.shop 🎀🩵
Prague, Czech Republic
136.4K
Followers
10.22%
Engagement
+1.9%(+2.5K)
8.4
6
Vratislav Pecka | PosterLad
@posterlad
Dad. Artist. Golfer. ✌️ I make cool art for your walls. The world needs good looking things. I try making them. 👇 SHOP | 🚗 Ambassador @lynkac_cz
Prague, Czech Republic
517.2K
Followers
0.35%
Engagement
+0.4%(+2.2K)
6.7
7
Lucie Pluhař
@pokojovkyodlucie
📌Přesazování 🪴 doma i ve firmě 📌Substrát objednáte ve zprávě 📌Online poradna na Herohero 📌7000+ spokojených 🌱a klientů lucie.pluhar@gmail.com Odkazy
Prague, Czech Republic
98.6K
Followers
0.29%
Engagement
+2.1%(+2.0K)
7.0
8
Lucie Zelinková
@luciezel
📚Knižní influencerka • máma Amélie👧🏽 🎙Nahrávám podcast 15 minut o knihách 📩 zelinkova.lucie@centrum.cz
Prague, Czech Republic
282.1K
Followers
2.62%
Engagement
+0.6%(+1.8K)
8.6
9
Pinar Sayin
@pinpottery
Passionate ceramicist 👐 making functional ceramics in home studio based in Prague
Prague, Czech Republic
74.5K
Followers
0.46%
Engagement
+2.2%(+1.6K)
6.4
10
Květiny Praha | Квіти Прага | Flowers Studio | +420 777 756 696
@eren_florian_cz
Sokolovská 198, Praha 8 @eren_florian_weddingbouquets @eren_florian Po-So 09:00-20:00 Ne 10:00-17:00 🚗 Doručeni po Praze Objednat zde👇
Prague, Czech Republic
11.4K
Followers
0.77%
Engagement
+15.5%(+1.5K)
6.4
11
Zahrady od Dany
@zahrady_od_dany_
Navrhujeme a realizujeme zahrady na míru vašim snům . Máme za sebou 18 let zkušeností z praxe a tisíce realizovaných a projektovaných zahrad.
Prague, Czech Republic
79.4K
Followers
0.62%
Engagement
+1.7%(+1.4K)
8.3
12
M I R I A M.K
@design_miriamk
▪️DESIGN HLÁŠENÍ, aby Vaše domovy byly praktické a vkusné 🧡 ▪️ŠLA ŠLA :-)🧡 Předešlý RD níže 👇 ▪️𝗗𝗘𝗦𝗜𝗚𝗡𝗠𝗜𝗥𝗜𝗔𝗠𝗞@𝗚𝗠𝗔𝗜𝗟.𝗖𝗢𝗠
Prague, Czech Republic
28.7K
Followers
N/A
Engagement
+4.7%(+1.3K)
8.0
13
gabi_plete_vence
@gabi_plete_vence
🌸 Pletu věnce na jižní Moravě 👩‍👧 Rodina, děti a kousek mého života 🎨 Workshopy | Teambuildingy | Zakázky 👇 Tipy & inspirace, workshopy:
Prague, Czech Republic
23.4K
Followers
0.29%
Engagement
+5.7%(+1.3K)
6.5
14
Petra Futrová ♡ dum ve svahu ♡
@petra_futrova
🏡 interier |👩🏻‍🍳recepty| 🛒 tipy | 🤍 reálný život 👦🏻 máma dvou kluků, třetí v bříšku 🤰🏻 🐕 borderák součást rodiny spolupráce 👉 petrafutrova@seznam.cz
Prague, Czech Republic
75.5K
Followers
0.46%
Engagement
+1.6%(+1.2K)
8.1
15
JYSK Česká Republika
@jyskcz
Nechte se inspirovat skandinávským designem i aktuálními trendy. 💙
Prague, Czech Republic
89.8K
Followers
0.05%
Engagement
+1.4%(+1.2K)
4.7
16
• Alžběta Havelec Krhovjáková •
@alzbetabydlela
•INTERIÉROVÉ TIPY, DIY a INSPIRACE• 🏚️ Rekonstrukce krok za krokem 🚪Cesta k útulnému bydlení 🦊 Tvoříme z papíru @paperlabcz 📩 alzbeta@closefriends.cz
Prague, Czech Republic
69.4K
Followers
0.29%
Engagement
+1.7%(+1.2K)
7.5
17
martin hranac
@martinhranac
nabídky spolupráce - martinhranac@heroesofonline.cz Rezervace akcí a vše ostatní - hranac.spoluprace@gmail.com CRAZY SHOW vstupenky a FOTKY s vámi ⬇️
Prague, Czech Republic
522.5K
Followers
2.10%
Engagement
+0.2%(+1.0K)
8.3
18
Tempus Design
@tempus_design
Vítěz Interiér roku 2025 Interiéry & architektura s příběhem Komplexní návrhy a realizace na klíč
Prague, Czech Republic
170.7K
Followers
0.08%
Engagement
+0.6%(+1.0K)
5.3
19
Marie-Tereza Cvrková // Bydlení & Zahrada 🏡🌸
@cihlovy.dum
Náš splněný sen, postavený vlastníma rukama.🏡 Zahrada, interiér, DIY, život, zkrátka od všeho trochu.🌸
Prague, Czech Republic
140.7K
Followers
0.69%
Engagement
+0.7%(+999)
7.2
20
Kristýna Bubeníková
@kristyna_bubu
📖 autorka kuchařek BUDE DNESKA BUCHTA? a U PLOTNY PEČENÁ VAŘENÁ ▶perníkářka @sladkemaluvky ❤️ máma, manželka, knihomolka a trochu taky fiflena 😁
Prague, Czech Republic
17.5K
Followers
1.80%
Engagement
+5.7%(+950)
7.5

About This Instagram Influencer Ranking

Discover the most influential creators in Prague with our comprehensive ranking of the top 20 influencers on Instagram who post Home & Interior Design content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 2.6M potential impressions across all ranked influencers
  • Total Audience: 10.2M followers collectively following these creators
  • Average Engagement Rate: 3.19% - above industry average
  • Market Coverage: 492 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Czech Republic, Slovakia, United States of America
  • Gender Distribution: 73% Female, 27% Male
  • Primary Age Group: 25-34 years (39.3% of audience)
  • Languages: cs, English, sk

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Home & Interior Design creator in Prague on Instagram?

Nela | DIY | Wreaths | Interior| (@homebynela) is, as of October 2026, the fastest‑growing Home & Interior Design creator in Prague on Instagram, with +12.1% monthly growth (+38.7K followers).

How many followers did Nela | DIY | Wreaths | Interior| (@homebynela) gain last month?

Nela | DIY | Wreaths | Interior| (@homebynela) gained about 38.7K followers last month (+12.1%).

Who grew more: Nela | DIY | Wreaths | Interior| (@homebynela) or Tereza Rak (@srdce_z_jerabin)?

Nela | DIY | Wreaths | Interior| (@homebynela) grew more than Tereza Rak (@srdce_z_jerabin) (38.7K vs 4.5K).

How is Tereza Rak (@srdce_z_jerabin) performing right now?

Tereza Rak (@srdce_z_jerabin) is growing at +1.5% (+4.5K) per month, with a Profile Score of 8.1 and average engagement of 0.94%.

How is charlotte🤍 (@charlotte_ella_gottova.fans) performing right now?

charlotte🤍 (@charlotte_ella_gottova.fans) is growing at +20.2% (+4.2K) per month, with a Profile Score of 10.0 and average engagement of 43.31%.

How is Adam Štěch (@okolo_architecture) performing right now?

Adam Štěch (@okolo_architecture) is growing at +1.4% (+3.6K) per month, with a Profile Score of 7.0 and average engagement of 2.70%.

How is deniska kouřílková alias sugardenny (@sugardeniska) performing right now?

deniska kouřílková alias sugardenny (@sugardeniska) is growing at +1.9% (+2.5K) per month, with a Profile Score of 8.4 and average engagement of 10.22%.

Who had the higher percentage growth: Tereza Rak (@srdce_z_jerabin) or charlotte🤍 (@charlotte_ella_gottova.fans)?

charlotte🤍 (@charlotte_ella_gottova.fans) leads (20.2% vs Tereza Rak (@srdce_z_jerabin) 1.5%).

What is the absolute follower gain of Nela | DIY | Wreaths | Interior| (@homebynela)?

Nela | DIY | Wreaths | Interior| (@homebynela) gained about 38.7K followers last month (+12.1%).

What is the absolute follower gain of Tereza Rak (@srdce_z_jerabin)?

Tereza Rak (@srdce_z_jerabin) gained about 4.5K followers last month (+1.5%).

What is the absolute follower gain of charlotte🤍 (@charlotte_ella_gottova.fans)?

charlotte🤍 (@charlotte_ella_gottova.fans) gained about 4.2K followers last month (+20.2%).

What is the absolute follower gain of Adam Štěch (@okolo_architecture)?

Adam Štěch (@okolo_architecture) gained about 3.6K followers last month (+1.4%).

What is the absolute follower gain of deniska kouřílková alias sugardenny (@sugardeniska)?

deniska kouřílková alias sugardenny (@sugardeniska) gained about 2.5K followers last month (+1.9%).

Is Nela | DIY | Wreaths | Interior| (@homebynela) still a relevant creator?

Yes — Nela | DIY | Wreaths | Interior| (@homebynela) has a Profile Score of 7.6, average engagement of 0.00%, and +12.1% (+38.7K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Home & Interior Design in Czech Republic?

The average engagement rate for this category is 3.19%. Generally, rates above 3.8% are considered excellent, while rates above 2.6% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Prague?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.