Top 20 Home & Interior Design from Sydney on Instagram Influencers by Follower Growth

Last updated: October 02, 2026

Total Home & Interior Design Influencers in Sydney, Australia

888

Expected Reach

5.7M

Total Followers

27.7M

Avg Engagement

2.22%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Sydney Sclafani | ISLAND REALTOR®
@island.realtor
ultra-luxe destinations marketing + listing specialist 100+ successful closings in Palm Beach DM w/ any inquiries or call ❥ 561.281.9176
Sydney, Australia
522.7K
Followers
0.01%
Engagement
+1.8%(+9.5K)
5.0
2
Minakshi Gajera
@mums_great_life
• Home Organization Enthusiast • Simple & Delicious meal inspo • Cleaning hacks 🏡 Sydney, Australia
Sydney, Australia
339.6K
Followers
0.04%
Engagement
+1.6%(+5.3K)
5.7
3
Veronica King - builder’s wife
@builderswife
I've been inside more Australian builds than I can count. Here's everything I've learned, & now, our biggest build yet! 💌emily@theministryoftalent.com
Sydney, Australia
124.2K
Followers
0.52%
Engagement
+3.9%(+4.6K)
6.2
4
Sophie Webb
@what.sophie.does
• Home tips to make life easier • Organising | Cleaning | Styling • Sydney | Australia • w.sophie.does@gmail.com
Sydney, Australia
1.0M
Followers
0.00%
Engagement
+0.4%(+4.0K)
6.3
5
Futureflip - Design and Construction
@futureflip
Design & build in Sydney Multi award-winning | 20 years strong @bunkerhousegerringong @jimmydoofarm @bunkerbyron Email for new builds & developments ↓
Sydney, Australia
121.4K
Followers
1.12%
Engagement
+3.2%(+3.8K)
7.6
6
Sydney Plant Guy 🌱
@sydneyplantguy
📍Sydney,Australia 🌿Growing large aroids indoors 🔻For tips & tricks, check out my youtube channel
Sydney, Australia
614.1K
Followers
0.10%
Engagement
+0.6%(+3.7K)
6.5
7
S T E V E C O R D O N Y
@stevecordony
Interior Stylist / Author • Enquiries: partnerships@stevecordony.com
Sydney, Australia
798.5K
Followers
2.40%
Engagement
+0.5%(+3.6K)
6.4
8
THE KLAY LAB
@theklaylab
painting pretty things on mud sydney, australia ✨worldwide shipping✨
Sydney, Australia
60.7K
Followers
2.15%
Engagement
+5.6%(+3.2K)
7.3
9
Bianca Pintan · ceramic artist & creative educator
@biancapintan
Bold ceramics · Creative freedom · Online courses Brazilian-born · Lennox Head, Australia
Sydney, Australia
185.9K
Followers
0.29%
Engagement
+1.5%(+2.8K)
6.1
10
Ellison Studios
@ellisonstudios
Sydney, Australia
305.9K
Followers
0.01%
Engagement
+0.9%(+2.7K)
6.1
11
Annabel Scanlen
@annabel_scanlen
The Dot girl. Sydney based. Motion Designer in architecture by day + Ceramicist by night. ✉️ hello@annabelscanlen.com
Sydney, Australia
46.6K
Followers
1.56%
Engagement
+5.9%(+2.6K)
7.4
12
Tess Begg
@tessbegg
plant-based recipes & fitness sydney, aus | hello@tessbegg.com
Sydney, Australia
391.6K
Followers
1.12%
Engagement
+0.7%(+2.5K)
6.8
13
Milly Dent • Sydney
@millydent
Ceramic Artist + Designer ✨ 53A Smith Street Marrickville Studio / Shop Hours • Mon, Tue & Thu 9am-4pm
Sydney, Australia
58.4K
Followers
0.12%
Engagement
+3.8%(+2.1K)
5.7
14
anna munro
@annamunro.art
🐎 Stories made into art 📍 Currently in Sydney ⭐️ Commission Closed ⭐️ US - @midnight___gallery
Sydney, Australia
18.0K
Followers
2.88%
Engagement
+12.1%(+1.9K)
9.1
15
Ben + Leon
@coincidentallyus
𝗶𝗻𝘁𝗲𝗿𝗶𝗼𝗿 𝗱𝗲𝘀𝗶𝗴𝗻𝗲𝗿 + 𝗽𝗵𝗼𝘁𝗼𝗴𝗿𝗮𝗽𝗵𝗲𝗿 ◦ diy projects ◦ cosy interiors ◦ rental hacks ◦ sydney, australia
Sydney, Australia
50.2K
Followers
0.81%
Engagement
+3.9%(+1.9K)
8.0
16
Hadley
@sydneyreefing
𝙈𝙖𝙧𝙞𝙣𝙚 𝙨𝙘𝙞𝙚𝙣𝙩𝙞𝙨𝙩 𝙋𝙝𝘿 @hadley__england
Sydney, Australia
45.0K
Followers
N/A
Engagement
+4.2%(+1.8K)
9.0
17
KINK fabrication studio
@kinkfab
Small and intricate fabrication, design and prototyping.
Sydney, Australia
95.1K
Followers
4.11%
Engagement
+1.9%(+1.8K)
5.8
18
The Tidy Apartment
@thetidyapartment
Apartment | Gadigal Country / Sydney | 70m2 | 1960s red brick | 1 ginger lady | 1 ginger cat | much tidying
Sydney, Australia
27.2K
Followers
3.55%
Engagement
+6.8%(+1.7K)
8.4
19
Zita Fernandez
@zita.fernandez
Creative Direction Brand Design Photography
Sydney, Australia
36.2K
Followers
3.21%
Engagement
+5.0%(+1.7K)
7.9
20
Logan & Jordy
@loganandjordy
👬@logan_wein @jordy.f.v.a 🇺🇸 + 🇨🇴 living down under 🇦🇺 💌 loganandjordy@thisisamplifytalent.com 📱66.7k on tiktok
Sydney, Australia
24.3K
Followers
0.00%
Engagement
+7.5%(+1.7K)
7.2

About This Instagram Influencer Ranking

Discover the most influential creators in Sydney with our comprehensive ranking of the top 20 influencers on Instagram who post Home & Interior Design content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 5.7M potential impressions across all ranked influencers
  • Total Audience: 27.7M followers collectively following these creators
  • Average Engagement Rate: 2.22% - competitive engagement levels
  • Market Coverage: 888 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Home & Interior Design creator in Sydney on Instagram?

Sydney Sclafani | ISLAND REALTOR® (@island.realtor) is, as of October 2026, the fastest‑growing Home & Interior Design creator in Sydney on Instagram, with +1.8% monthly growth (+9.5K followers).

How many followers did Sydney Sclafani | ISLAND REALTOR® (@island.realtor) gain last month?

Sydney Sclafani | ISLAND REALTOR® (@island.realtor) gained about 9.5K followers last month (+1.8%).

Who grew more: Sydney Sclafani | ISLAND REALTOR® (@island.realtor) or Minakshi Gajera (@mums_great_life)?

Sydney Sclafani | ISLAND REALTOR® (@island.realtor) grew more than Minakshi Gajera (@mums_great_life) (9.5K vs 5.3K).

How is Minakshi Gajera (@mums_great_life) performing right now?

Minakshi Gajera (@mums_great_life) is growing at +1.6% (+5.3K) per month, with a Profile Score of 5.7 and average engagement of 0.04%.

How is Veronica King - builder’s wife (@builderswife) performing right now?

Veronica King - builder’s wife (@builderswife) is growing at +3.9% (+4.6K) per month, with a Profile Score of 6.2 and average engagement of 0.52%.

How is Sophie Webb (@what.sophie.does) performing right now?

Sophie Webb (@what.sophie.does) is growing at +0.4% (+4.0K) per month, with a Profile Score of 6.3 and average engagement of 0.00%.

How is Futureflip - Design and Construction (@futureflip) performing right now?

Futureflip - Design and Construction (@futureflip) is growing at +3.2% (+3.8K) per month, with a Profile Score of 7.6 and average engagement of 1.12%.

Who had the higher percentage growth: Minakshi Gajera (@mums_great_life) or Veronica King - builder’s wife (@builderswife)?

Veronica King - builder’s wife (@builderswife) leads (3.9% vs Minakshi Gajera (@mums_great_life) 1.6%).

What is the absolute follower gain of Sydney Sclafani | ISLAND REALTOR® (@island.realtor)?

Sydney Sclafani | ISLAND REALTOR® (@island.realtor) gained about 9.5K followers last month (+1.8%).

What is the absolute follower gain of Minakshi Gajera (@mums_great_life)?

Minakshi Gajera (@mums_great_life) gained about 5.3K followers last month (+1.6%).

What is the absolute follower gain of Veronica King - builder’s wife (@builderswife)?

Veronica King - builder’s wife (@builderswife) gained about 4.6K followers last month (+3.9%).

What is the absolute follower gain of Sophie Webb (@what.sophie.does)?

Sophie Webb (@what.sophie.does) gained about 4.0K followers last month (+0.4%).

What is the absolute follower gain of Futureflip - Design and Construction (@futureflip)?

Futureflip - Design and Construction (@futureflip) gained about 3.8K followers last month (+3.2%).

Is Sydney Sclafani | ISLAND REALTOR® (@island.realtor) still a relevant creator?

Yes — Sydney Sclafani | ISLAND REALTOR® (@island.realtor) has a Profile Score of 5.0, average engagement of 0.01%, and +1.8% (+9.5K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Home & Interior Design in Australia?

The average engagement rate for this category is 2.22%. Generally, rates above 2.7% are considered excellent, while rates above 1.8% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Sydney?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.