Top 20 Beauty & Cosmetics from Virginia Beach on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Beauty & Cosmetics Influencers in Virginia Beach, United States of America

102

Expected Reach

0.7M

Total Followers

3.1M

Avg Engagement

5.42%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
MAER๐Ÿ’ฅ
@maerynlong
Style Inpso | Beauty | Lifestyle Virginia Beach๐Ÿšโœจ๐Ÿชฉ๐Ÿงš๐Ÿฝโ€โ™‚๏ธ๐ŸŒผ SHOP MY PAGE ๐Ÿ”— โ†“
Virginia Beach, United States of America
136.7K
Followers
2.92%
Engagement
+6.0%(+7.8K)
7.7
2
Keith Ellis
@thebeefycupcake
โžก๏ธ Well Equipped Daddy Bear ๐Ÿปโžก๏ธ VA Beach, VA โžก๏ธ EST: 1971 โžก๏ธ Married โžก๏ธ www.beefycupcake.com
Virginia Beach, United States of America
73.5K
Followers
154.42%
Engagement
+3.4%(+2.4K)
7.7
3
Porsha White
@porshawhite_
@porshanddre โค๏ธ StylesOnU๐ŸŽฌ2 25 Year Old Wig Expert ๐ŸŽฌ ๐ŸŒŽWorldwide Shipping Only๐ŸŒŽ โ€ผ๏ธONLY PAGEโ€ผ๏ธ โ€ผ๏ธONLY WORK WITH MY HAIRโ€ผ๏ธ
Virginia Beach, United States of America
21.6K
Followers
8.64%
Engagement
+7.9%(+1.6K)
6.8
4
Meganakaaldi
@themeganakaaldi
The redhead your mother warned you about, Wendy look alike; fresh never frozen, semi-pro selfie master, girl next door, freelance model and cosplayer
Virginia Beach, United States of America
15.1K
Followers
9.60%
Engagement
+6.6%(+935)
8.1
5
Edward Riggle
@evirgo72
TEXT ONLY TO BOOK 678-951-5651 during business hours Tues-Thurs 9:00-6:00 Fri-Sat 9:00-3:00/located in Virginia Beach VA/Old page hacked August 2021/
Virginia Beach, United States of America
114.4K
Followers
N/A
Engagement
+0.8%(+907)
7.4
6
Kels ๐Ÿงš
@kelsvaughne
home in bali ๐ŸŒด I like to have fun & wear cute outfits hello@kelsvaughne.com ๐Ÿ“ง
Virginia Beach, United States of America
23.5K
Followers
0.00%
Engagement
+2.7%(+624)
8.2
7
Mz.Diabla Rojo
@danidsal
Model,Actress,Artist
Virginia Beach, United States of America
50.1K
Followers
1.79%
Engagement
+1.0%(+514)
4.5
8
โœจVii Duquetteโœจ
@viiduquette
๐ŸŒˆTraveling Tattoo artist๐Ÿš™ ๐ŸŒด St.Thomas - May 16-18 @calypsotattoofest ๐Ÿ“ St Croix - May 20- June @ac3artist ๐ŸŒธ Virginia Beach - July
Virginia Beach, United States of America
19.0K
Followers
0.49%
Engagement
+1.8%(+333)
5.7
9
Lacey
@italian_queen757
757s VBQueen๐Ÿค‘ soon 2 b ๐Ÿ  Hustler ๐Ÿ’ฐ Watch me on Love After Lockup on Peacock โœจ Bookings: Laceyforbookings@Gmail.com ๐Ÿ˜‰ I know your curious ๐Ÿ‘€โ€ฆ
Virginia Beach, United States of America
162.6K
Followers
1.29%
Engagement
+0.1%(+256)
5.9
10
Virginia Beach, VA Hair Colorist - Wynter DePriest
@monarchhairco
Can I take your hair and make it art? Creative Color โœจ Haircuts โœจ Extensions Co-Owner @jovi.salon.vb text 757-754-6577 to book ๐Ÿค๐Ÿป
Virginia Beach, United States of America
29.9K
Followers
1.14%
Engagement
+0.7%(+212)
7.4
11
Kendal Imani
@kendal.imani
The แ–ฑโœบโ„“โ„“โญ๏ธ๐Ÿซง๐ŸŽ€๐Ÿ’ Jesus is KING . Dm for promoโ€ขcollabsโ€ขPO BOX TikTok: @kendal.imani ๐Ÿ’Œ Kendalimani7@yahoo.com
Virginia Beach, United States of America
13.9K
Followers
2.80%
Engagement
+1.4%(+187)
7.9
12
แด‹แด€แด›
@kissykat11
๐š๐š’๐š”๐š๐š˜๐š” kissykat11 ๐šœ๐š—๐šŠ๐š™ ๐Ÿ‘ป kissykatbeauty โค๏ธ๐Ÿ”’ @kat.hlyn11 โ’ปโ“„โ“„โ’น @yumyum_gimmesome ๐“‚๐’ถ๐“€๐‘’๐“Š๐“… @kissykat_beauty ๐Ÿถ @good.boy.mochi
Virginia Beach, United States of America
9.1K
Followers
N/A
Engagement
+1.9%(+174)
5.8
13
Denni
@deehenney_
๐Ÿ‘ KTX *MY ONLY PAGE*
Virginia Beach, United States of America
6.8K
Followers
29.51%
Engagement
+1.8%(+131)
5.7
14
Tim
@timothy_michael_hair
โ„ข๏ธ๐Ÿ’ ๐Ÿ• & ๐ŸŒฑ Dad/cutandcolorerofhair/Editorial โ˜€๏ธ ๐ŸŽฅ ๐Ÿ“ฑ DM to book!๐ŸŒƒ๐Ÿ๐Ÿ“ธ
Virginia Beach, United States of America
11.4K
Followers
0.13%
Engagement
+0.9%(+104)
5.7
15
Your Neighborhood cake lady
@suzie_lue
Paid by: @tastyluecakes @the_caketrap @nailsby_suzie ๐ŸšซDO NOT DM ME FOR ORDERS ๐Ÿšซ Tap text โฌ‡๏ธ for Inquires Tues-Thur 9am-9pm
Virginia Beach, United States of America
26.7K
Followers
2.14%
Engagement
+0.3%(+90)
7.8
16
โ€ข๐Ÿณ๐Ÿฑ๐Ÿณ ๐— ๐—จ๐—”๐ŸŽจ | โ€ข๐—ก๐—ผ๐—ฟ๐—ณ๐—ผ๐—น๐—ธ,๐—ฉ๐—ฎ๐Ÿ“
@bigbodytriin
โ€ข๐™ธ๐š— ๐š–๐šข ๐š‘๐šŽ๐šŠ๐š•๐š’๐š—๐š/๐šœ๐š˜๐š๐š ๐š๐š’๐š›๐š• ๐šŽ๐š›๐šŠโœจ ๐Ÿ’‹๐๐จ๐จ๐ค ๐‡๐ž๐ซ๐ž: @triinbeatmyface
Virginia Beach, United States of America
10.3K
Followers
2.90%
Engagement
+0.8%(+82)
4.7
17
Jordan Boersma
@jordanzhair
โ€ข MIAMI Hairstylist @savannamariesalon โ€ข Extensions, Blondes, & Balayage Specialist โ€ข TO BOOK - TEXT US *757-270-1050*
Virginia Beach, United States of America
14.5K
Followers
0.61%
Engagement
+0.3%(+51)
6.6
18
Stylist Haley Kurtze
@haleykurtze
I do your girlfriendโ€™s hair. DM to book Virginia Beach, VA
Virginia Beach, United States of America
9.5K
Followers
0.00%
Engagement
+0.4%(+42)
7.4
19
Platinum Noir
@platinum_noir
Master Stylist specializing in Blonding, Extensions, Color Correction, Grey blending and Grey transformations. DM for consultation or appointment
Virginia Beach, United States of America
3.8K
Followers
0.00%
Engagement
+1.0%(+38)
4.1
20
Mary Pool โ€ข Virginia Beach, VAโ€ข Hair Extension Expert
@theextensionnook
VIRGINIA BEACH HAIR STUDIO โ‹ฐ โœณ๏ธŽ modern + lived in color โœณ๏ธŽ handtied + genius weft extensions โœณ๏ธŽ concealed extension experience โ‹ฑ REQUEST APPTโ†ฏ
Virginia Beach, United States of America
3.4K
Followers
0.78%
Engagement
+1.0%(+34)
6.8

About This Instagram Influencer Ranking

Discover the most influential creators in Virginia Beach with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This dataโ€‘driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 722.9K potential impressions across all ranked influencers
  • Total Audience: 3.1M followers collectively following these creators
  • Average Engagement Rate: 5.42% - significantly above industry average
  • Market Coverage: 102 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastestโ€‘growing Beauty & Cosmetics creator in Virginia Beach on Instagram?

MAER๐Ÿ’ฅ (@maerynlong) is, as of September 2025, the fastestโ€‘growing Beauty & Cosmetics creator in Virginia Beach on Instagram, with +6.0% monthly growth (+7.8K followers).

How many followers did MAER๐Ÿ’ฅ (@maerynlong) gain last month?

MAER๐Ÿ’ฅ (@maerynlong) gained about 7.8K followers last month (+6.0%).

Who grew more: MAER๐Ÿ’ฅ (@maerynlong) or Keith Ellis (@thebeefycupcake)?

MAER๐Ÿ’ฅ (@maerynlong) grew more than Keith Ellis (@thebeefycupcake) (7.8K vs 2.4K).

How is Keith Ellis (@thebeefycupcake) performing right now?

Keith Ellis (@thebeefycupcake) is growing at +3.4% (+2.4K) per month, with a Profile Score of 7.7 and average engagement of 154.42%.

How is Porsha White (@porshawhite_) performing right now?

Porsha White (@porshawhite_) is growing at +7.9% (+1.6K) per month, with a Profile Score of 6.8 and average engagement of 8.64%.

How is Meganakaaldi (@themeganakaaldi) performing right now?

Meganakaaldi (@themeganakaaldi) is growing at +6.6% (+935) per month, with a Profile Score of 8.1 and average engagement of 9.60%.

How is Edward Riggle (@evirgo72) performing right now?

Edward Riggle (@evirgo72) is growing at +0.8% (+907) per month, with a Profile Score of 7.4 and average engagement of N/A.

Who had the higher percentage growth: Keith Ellis (@thebeefycupcake) or Porsha White (@porshawhite_)?

Porsha White (@porshawhite_) leads (7.9% vs Keith Ellis (@thebeefycupcake) 3.4%).

What is the absolute follower gain of MAER๐Ÿ’ฅ (@maerynlong)?

MAER๐Ÿ’ฅ (@maerynlong) gained about 7.8K followers last month (+6.0%).

What is the absolute follower gain of Keith Ellis (@thebeefycupcake)?

Keith Ellis (@thebeefycupcake) gained about 2.4K followers last month (+3.4%).

What is the absolute follower gain of Porsha White (@porshawhite_)?

Porsha White (@porshawhite_) gained about 1.6K followers last month (+7.9%).

What is the absolute follower gain of Meganakaaldi (@themeganakaaldi)?

Meganakaaldi (@themeganakaaldi) gained about 935 followers last month (+6.6%).

What is the absolute follower gain of Edward Riggle (@evirgo72)?

Edward Riggle (@evirgo72) gained about 907 followers last month (+0.8%).

Is MAER๐Ÿ’ฅ (@maerynlong) still a relevant creator?

Yes โ€” MAER๐Ÿ’ฅ (@maerynlong) has a Profile Score of 7.7, average engagement of 2.92%, and +6.0% (+7.8K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in United States of America?

The average engagement rate for this category is 5.42%. Generally, rates above 6.5% are considered excellent, while rates above 4.3% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Virginia Beach?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.