Top 20 Fashion & Style from New York on Instagram Influencers by Follower Growth

Last updated: November 12, 2026

Total Fashion & Style Influencers in New York, United States of America

28,488

Expected Reach

403.1M

Total Followers

1.6B

Avg Engagement

5.30%

Audience Analysis

Gender Distribution

Female63%
Male37%

Age Distribution

25-3443.5%
18-2431.9%
35-4414.5%
13-175.0%

Top Countries

United States of America33.3%
Germany7.0%
Brazil5.0%
United Kingdom4.3%
Italy2.5%

Top Languages

en66.1%
es9.0%
de7.4%

Top Cities

New York City3.5%
Los Angeles2.3%
Greater London1.1%
Hamburg1.1%
Kryvyi Rih0.7%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Heidi Klum
@heidiklum
heidiklumteam@unitedtalent.com love@hknewyork.com @fullpicture 🍕@crazypizza.us 🎧 RED EYE out Feb 13
New York, United States of America
13.0M
Followers
1.32%
Engagement
+2.7%(+336.2K)
7.1
2
𝗖𝗮𝗻𝗱𝗶𝗰𝗲
@candiceswanepoel
Founder, Creative director of @tropicofc
New York, United States of America
20.1M
Followers
1.43%
Engagement
+1.2%(+237.1K)
7.6
3
Yasmin Wijnaldum
@yasminwijnaldum
🧃
New York, United States of America
1.8M
Followers
11.69%
Engagement
+13.9%(+224.6K)
9.2
4
Kaitlan Collins
@kaitlancollins
CNN’s Chief White House Correspondent and Anchor of The Source at 9 p.m.
New York, United States of America
2.0M
Followers
1.50%
Engagement
+10.6%(+187.5K)
8.8
5
♡Marley Arnold♡
@marleydancingirl
🌴FL🌴 💙NBA Dancer💙 💕TikTok- Maskedancetutorials 1.2M+💕 ✨email: marleyarnold@innovomanagement.com for business inquiries✨
New York, United States of America
1.2M
Followers
0.36%
Engagement
+11.5%(+127.0K)
6.5
6
장원영 WONYOUNG
@for_everyoung10
New York, United States of America
16.4M
Followers
4.65%
Engagement
+0.7%(+116.4K)
8.9
7
Amanda Seyfried💛
@mingey
@makeitcutekids
New York, United States of America
7.2M
Followers
1.61%
Engagement
+1.3%(+94.6K)
8.4
8
SAMANTHA CREAMS
@samanthacreams
i post stories daily!!!!
New York, United States of America
521.9K
Followers
72.64%
Engagement
+17.4%(+77.2K)
3.5
9
VALENTINA
@valentinaferrer
Rio’s mom @bffclubb @imgmodels Board Member, @glasswingi
New York, United States of America
2.4M
Followers
7.50%
Engagement
+3.3%(+76.2K)
8.4
10
Tail Talks
@tailtalksinterviews
Can I say hi to your dog? 🎤 Hosted by @real.rachel.green 📈 Over 220M monthly views 📩 tailtalks@undercurrent.net
New York, United States of America
859.0K
Followers
0.00%
Engagement
+8.5%(+67.3K)
9.2
11
Saliha Khawaja
@henna_sk
2025 Trend setter Award 2024 Certificate of Appreciation by Syracuse Mayor 2023 200M views Reels 2020 Exceptional Business Women of Central NY Award
New York, United States of America
1.7M
Followers
0.00%
Engagement
+4.0%(+66.8K)
5.7
12
(っ◔◡◔)っ ♥ Amelia ♥
@ameliagray
🎀
New York, United States of America
1.9M
Followers
6.72%
Engagement
+3.5%(+65.1K)
8.2
13
Lakshmi Devy
@lakshmidevy
Doctor 🩺 turned Actress & Filmmaker 🎥 “When The Music Changes” NOW ON Amazon Prime Video - 🇺🇸 & 🇨🇦 Apple TV & YouTube Movies 🇮🇳 & 🌎
New York, United States of America
1.4M
Followers
0.23%
Engagement
+4.8%(+64.1K)
6.1
14
Kali Rene
@official.kalirene
💞 hello
New York, United States of America
1.0M
Followers
1.29%
Engagement
+5.7%(+53.9K)
5.7
15
Roy (Chungin) Lee
@im_roy_lee
global rank #1 entrepreneur @cluely | nyc | 🇰🇷
New York, United States of America
474.8K
Followers
2.09%
Engagement
+11.2%(+48.0K)
8.9
16
Dee
@deemariedi
your daily motivation | 5x🏆 @dmdcoaching | 💌 deemarie.management@gmail.com @darcsport @shedarcsport 🐺 DEE10 Click "My Links" Highlight 👇🏼
New York, United States of America
479.8K
Followers
0.82%
Engagement
+9.6%(+42.1K)
7.0
17
Glory Allan
@glory.allan
📹 tiktok 400k | youtube 463k 📫 glory@gloryallan.com ⬇️ FREE sewing patterns for beginners
New York, United States of America
281.1K
Followers
0.83%
Engagement
+15.7%(+38.1K)
7.8
18
Roman Banks
@romanwbanks
romanbanks@select.co “Fascinating” out now!
New York, United States of America
325.8K
Followers
0.03%
Engagement
+12.2%(+35.5K)
8.4
19
Ava Collins
@ava.cllns
22 | NYC 🧸 @fashionnova ambassador 𑣲 💌 ava.collins@gmail.com ⟡
New York, United States of America
171.7K
Followers
5.45%
Engagement
+18.3%(+34.6K)
6.3
20
RUTHIE DAVIS
@ruthie_davis
👑Queen of Heels: Founder | Designer | CEO 👠Luxury Women’s High Heel Brand 🏆AAFA Designer of the Year ✨CFDA Member 💥Babson Entrepreneur Hall of Fame
New York, United States of America
704.2K
Followers
0.25%
Engagement
+4.9%(+33.2K)
5.6

About This Instagram Influencer Ranking

Discover the most influential creators in New York with our comprehensive ranking of the top 20 influencers on Instagram who post Fashion & Style content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 403.1M potential impressions across all ranked influencers
  • Total Audience: 1.6B followers collectively following these creators
  • Average Engagement Rate: 5.30% - significantly above industry average
  • Market Coverage: 28,488 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United States of America, Germany, Brazil
  • Gender Distribution: 63% Female, 37% Male
  • Primary Age Group: 25-34 years (43.5% of audience)
  • Languages: English, Spanish, German

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Fashion & Style niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through November 2026.

Frequently Asked Questions

Who is the fastest‑growing Fashion & Style creator in New York on Instagram?

Heidi Klum (@heidiklum) is, as of November 2026, the fastest‑growing Fashion & Style creator in New York on Instagram, with +2.7% monthly growth (+336.2K followers).

How many followers did Heidi Klum (@heidiklum) gain last month?

Heidi Klum (@heidiklum) gained about 336.2K followers last month (+2.7%).

Who grew more: Heidi Klum (@heidiklum) or 𝗖𝗮𝗻𝗱𝗶𝗰𝗲 (@candiceswanepoel)?

Heidi Klum (@heidiklum) grew more than 𝗖𝗮𝗻𝗱𝗶𝗰𝗲 (@candiceswanepoel) (336.2K vs 237.1K).

How is 𝗖𝗮𝗻𝗱𝗶𝗰𝗲 (@candiceswanepoel) performing right now?

𝗖𝗮𝗻𝗱𝗶𝗰𝗲 (@candiceswanepoel) is growing at +1.2% (+237.1K) per month, with a Profile Score of 7.6 and average engagement of 1.43%.

How is Yasmin Wijnaldum (@yasminwijnaldum) performing right now?

Yasmin Wijnaldum (@yasminwijnaldum) is growing at +13.9% (+224.6K) per month, with a Profile Score of 9.2 and average engagement of 11.69%.

How is Kaitlan Collins (@kaitlancollins) performing right now?

Kaitlan Collins (@kaitlancollins) is growing at +10.6% (+187.5K) per month, with a Profile Score of 8.8 and average engagement of 1.50%.

How is ♡Marley Arnold♡ (@marleydancingirl) performing right now?

♡Marley Arnold♡ (@marleydancingirl) is growing at +11.5% (+127.0K) per month, with a Profile Score of 6.5 and average engagement of 0.36%.

Who had the higher percentage growth: 𝗖𝗮𝗻𝗱𝗶𝗰𝗲 (@candiceswanepoel) or Yasmin Wijnaldum (@yasminwijnaldum)?

Yasmin Wijnaldum (@yasminwijnaldum) leads (13.9% vs 𝗖𝗮𝗻𝗱𝗶𝗰𝗲 (@candiceswanepoel) 1.2%).

What is the absolute follower gain of Heidi Klum (@heidiklum)?

Heidi Klum (@heidiklum) gained about 336.2K followers last month (+2.7%).

What is the absolute follower gain of 𝗖𝗮𝗻𝗱𝗶𝗰𝗲 (@candiceswanepoel)?

𝗖𝗮𝗻𝗱𝗶𝗰𝗲 (@candiceswanepoel) gained about 237.1K followers last month (+1.2%).

What is the absolute follower gain of Yasmin Wijnaldum (@yasminwijnaldum)?

Yasmin Wijnaldum (@yasminwijnaldum) gained about 224.6K followers last month (+13.9%).

What is the absolute follower gain of Kaitlan Collins (@kaitlancollins)?

Kaitlan Collins (@kaitlancollins) gained about 187.5K followers last month (+10.6%).

What is the absolute follower gain of ♡Marley Arnold♡ (@marleydancingirl)?

♡Marley Arnold♡ (@marleydancingirl) gained about 127.0K followers last month (+11.5%).

Is Heidi Klum (@heidiklum) still a relevant creator?

Yes — Heidi Klum (@heidiklum) has a Profile Score of 7.1, average engagement of 1.32%, and +2.7% (+336.2K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Fashion & Style in United States of America?

The average engagement rate for this category is 5.30%. Generally, rates above 6.4% are considered excellent, while rates above 4.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in New York?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.