Top 20 Parenting & Family from United States of America on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Parenting & Family Influencers in United States of America

92,052

Expected Reach

1560.9M

Total Followers

6.3B

Avg Engagement

4.78%

Audience Analysis

Gender Distribution

Female66%
Male34%

Age Distribution

25-3439.5%
18-2426.7%
35-4418.2%
45-546.3%

Top Countries

United States of America55.3%
Germany7.6%
United Kingdom4.9%
Canada2.4%
Mexico1.7%

Top Languages

en74.6%
de8.1%
es7.6%

Top Cities

New York City2.7%
Los Angeles2.6%
Greater London1.5%
Chicago1.1%
New York1.0%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Rebecca
@beccaxbloom
:¨·.·¨: `·.. 𐙚
San Francisco, United States of America
1.1M
Followers
5.46%
Engagement
+85.1%(+496.6K)
4.5
2
Gavin Newsom
@gavinnewsom
Husband to @jennifersiebelnewsom & father. 40th Governor of California. Listen to my new podcast: @thisisgavinnewsom. ↓ LA Wildfire Resources ↓
United States of America
2.6M
Followers
5.67%
Engagement
+13.2%(+309.4K)
8.9
3
Lindsay Lohan
@lindsaylohan
🙏
Los Angeles, United States of America
16.2M
Followers
0.93%
Engagement
+1.8%(+284.4K)
5.9
4
KAROLINE LEAVITT
@karolineleavitt
Wife. Mother. White House Press Secretary.🇺🇸 Personal Account 📸
United States of America
2.2M
Followers
7.84%
Engagement
+12.8%(+253.0K)
8.9
5
gigi
@okaycoolgigi
nyc & prob in another adhd project 🤌🏼 tiktok: 2.3M+ 🫶 personal insta: @gianabello 💌 gigi.partnerships@gmail.com
New York, United States of America
1.5M
Followers
N/A
Engagement
+18.8%(+243.8K)
8.4
6
Catherine Zeta-Jones
@catherinezetajones
Mother, wife, actor, melody maker, hoofer, world explorer, interiors fanatic ❤️
United States of America
5.9M
Followers
2.95%
Engagement
+4.2%(+241.0K)
5.0
7
Ms Rachel
@msrachelforlittles
Ms Rachel on YouTube 💕 Love your amazing little ones!✨ Standing up for children’s human rights always ❤️‍🩹 POTTY EPISODE 🎉🚽🧻💩🧼🫧⬇️⬇️⬇️
United States of America
3.6M
Followers
2.13%
Engagement
+6.4%(+216.7K)
8.3
8
Isabella Ladera
@isabella.ladera
isabella@influenciatalent.com here to inspire @isabella.ladera_backup @isabellaladera_salon
Gainesville, United States of America
5.8M
Followers
4.14%
Engagement
+3.8%(+212.6K)
8.4
9
Starling Marte
@marte06
Dominicano 🇩🇴. Paz y Banda Al Projimo 🙏🏾🙏🏾 @teammarte06 @sm6apparel @mabrainversiones_oficial @fundacionmartesantana @sm6inmobiliaria @funculturard
United States of America
2.0M
Followers
6.88%
Engagement
+10.6%(+188.2K)
8.0
10
LIL TAY
@liltay
Just turned 18 🎂🥳🎉 #1 in the world 🌎
Los Angeles, United States of America
5.8M
Followers
8.10%
Engagement
+3.1%(+176.1K)
7.1
11
Demi Lovato
@ddlovato
FAST OUT NOW ⏩
United States of America
153.5M
Followers
0.48%
Engagement
+0.1%(+173.1K)
5.9
12
Karoline Leavitt HQ 🇺🇸
@karoline.hq
- Karoline Leavitt Fan Headquarters 🇺🇸 - Karoline Leavitt Fan Page, NOT associated with Press Sec. Karoline Leavitt
United States of America
911.0K
Followers
0.64%
Engagement
+23.1%(+170.9K)
7.3
13
꧁༺Eseniia Mikheeva ༻꧂ AGT•18•Dancer’s💃🏼
@esenya_miss
📍 FLORIDA 📍 NYC 📍LA 📍ATL PAGE MANAGED BY PARENTS @marinaeseniiamiss - mom @mikheev_alexander - dad DM forBook
Los Angeles, United States of America
1.0M
Followers
0.11%
Engagement
+17.6%(+150.1K)
6.1
14
Crafty Little Ones
@crafty.little.ones
🎨 Creative crafts for curious little hands 🌈 Helping parents & teachers spark imagination ✨ New projects everyday 🇺🇸 NYC mama of two (4 & 6)
New York, United States of America
914.4K
Followers
N/A
Engagement
+19.6%(+149.6K)
8.3
15
Darryl Williams
@bullyjuice
✝️ God 1st 💍 @lavishlybritt 🎙️Podcast: @outoflovexoxo 🇺🇸 Veteran | 🎓NCAT Alum 💛Faith - Family - Fitness💙
United States of America
3.3M
Followers
N/A
Engagement
+4.5%(+141.6K)
7.0
16
Jeremy Blake
@jeremyblake
I love my family and my dogs Winnie and James’ Dad 🐶 Founder of @soundscoolco Left a few things behind in 90272
Los Angeles, United States of America
946.1K
Followers
0.00%
Engagement
+16.6%(+134.9K)
3.0
17
Ester Solanno
@estersolanno
🎥 Artista | Mãe real 🧑‍🧒‍🧒 Mãe do Bryan e do Dom 📩 contatoophoenix@gmail.com 📚 Meu curso de inglês ⬇️
Bryan, United States of America
1.2M
Followers
1.73%
Engagement
+11.8%(+130.9K)
8.3
18
Karissa Manzi
@karissastevens_
All things cooking & navigating motherhood 💌 KarissaStevens@underscoretalent.com MY RECIPES ⤵️
Los Angeles, United States of America
1.2M
Followers
N/A
Engagement
+11.8%(+126.7K)
7.5
19
deanblechman
@deanblechman
#DeanOnTheStreet
New York, United States of America
1.5M
Followers
16.46%
Engagement
+8.4%(+116.2K)
6.1
20
Mason Smith
@dadsocial
Dad Social ™️ Hopefully this page inspires you with ideas you can do with your loved ones 🤍 Thankful for 4.5M on TikTok and 2.5M on YouTube 🙏
United States of America
5.3M
Followers
N/A
Engagement
+2.2%(+115.7K)
6.7

About This Instagram Influencer Ranking

Discover the most influential creators in United States of America with our comprehensive ranking of the top 20 influencers on Instagram who post Parenting & Family content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 1.6B potential impressions across all ranked influencers
  • Total Audience: 6.3B followers collectively following these creators
  • Average Engagement Rate: 4.78% - above industry average
  • Market Coverage: 92,052 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United States of America, Germany, United Kingdom
  • Gender Distribution: 66% Female, 34% Male
  • Primary Age Group: 25-34 years (39.5% of audience)
  • Languages: English, German, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Parenting & Family niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Parenting & Family creator in United States of America on Instagram?

Rebecca (@beccaxbloom) is, as of September 2025, the fastest‑growing Parenting & Family creator in United States of America on Instagram, with +85.1% monthly growth (+496.6K followers).

How many followers did Rebecca (@beccaxbloom) gain last month?

Rebecca (@beccaxbloom) gained about 496.6K followers last month (+85.1%).

Who grew more: Rebecca (@beccaxbloom) or Gavin Newsom (@gavinnewsom)?

Rebecca (@beccaxbloom) grew more than Gavin Newsom (@gavinnewsom) (496.6K vs 309.4K).

How is Gavin Newsom (@gavinnewsom) performing right now?

Gavin Newsom (@gavinnewsom) is growing at +13.2% (+309.4K) per month, with a Profile Score of 8.9 and average engagement of 5.67%.

How is Lindsay Lohan (@lindsaylohan) performing right now?

Lindsay Lohan (@lindsaylohan) is growing at +1.8% (+284.4K) per month, with a Profile Score of 5.9 and average engagement of 0.93%.

How is KAROLINE LEAVITT (@karolineleavitt) performing right now?

KAROLINE LEAVITT (@karolineleavitt) is growing at +12.8% (+253.0K) per month, with a Profile Score of 8.9 and average engagement of 7.84%.

How is gigi (@okaycoolgigi) performing right now?

gigi (@okaycoolgigi) is growing at +18.8% (+243.8K) per month, with a Profile Score of 8.4 and average engagement of N/A.

Who had the higher percentage growth: Gavin Newsom (@gavinnewsom) or Lindsay Lohan (@lindsaylohan)?

Gavin Newsom (@gavinnewsom) leads (13.2% vs Lindsay Lohan (@lindsaylohan) 1.8%).

What is the absolute follower gain of Rebecca (@beccaxbloom)?

Rebecca (@beccaxbloom) gained about 496.6K followers last month (+85.1%).

What is the absolute follower gain of Gavin Newsom (@gavinnewsom)?

Gavin Newsom (@gavinnewsom) gained about 309.4K followers last month (+13.2%).

What is the absolute follower gain of Lindsay Lohan (@lindsaylohan)?

Lindsay Lohan (@lindsaylohan) gained about 284.4K followers last month (+1.8%).

What is the absolute follower gain of KAROLINE LEAVITT (@karolineleavitt)?

KAROLINE LEAVITT (@karolineleavitt) gained about 253.0K followers last month (+12.8%).

What is the absolute follower gain of gigi (@okaycoolgigi)?

gigi (@okaycoolgigi) gained about 243.8K followers last month (+18.8%).

Is Rebecca (@beccaxbloom) still a relevant creator?

Yes — Rebecca (@beccaxbloom) has a Profile Score of 4.5, average engagement of 5.46%, and +85.1% (+496.6K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Parenting & Family in United States of America?

The average engagement rate for this category is 4.78%. Generally, rates above 5.7% are considered excellent, while rates above 3.8% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in United States of America?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.