Top 20 Beauty & Cosmetics from El Paso on Instagram Influencers by Follower Growth

Last updated: October 02, 2026

Total Beauty & Cosmetics Influencers in El Paso, United States of America

183

Expected Reach

1.0M

Total Followers

4.7M

Avg Engagement

3.26%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Perla Sollozo
@perlasollozo
El Paso, United States of America
457.2K
Followers
0.25%
Engagement
+3.5%(+15.3K)
6.4
2
Stephanie Garcia
@itsstephhoney21
El Paso, United States of America
268.4K
Followers
4.57%
Engagement
+5.0%(+12.7K)
4.0
3
Karen Alvarado
@athenavianey.vip
Pretty and pink 🩷. @athenababy.xo
El Paso, United States of America
87.7K
Followers
0.15%
Engagement
+13.0%(+10.1K)
5.8
4
Perla Sollozo
@psollozo
@luvshybaby
El Paso, United States of America
140.3K
Followers
3.52%
Engagement
+7.0%(+9.2K)
7.6
5
Sylvia Valdez
@sylvia_nailedit
Driven By Faith ✝️ El Paso TX📍 @vbeautypure Educator @vbeautypure Ambassador use code Sylvia10 Licensed Manicurist ❤️
El Paso, United States of America
61.3K
Followers
0.34%
Engagement
+0.5%(+311)
6.4
6
𝑪𝒍𝒂𝒓𝒚 /𝑻𝒓𝒆𝒏𝒛𝒂𝒔 𝑵𝒎𝒃𝒂
@trenzasnmba
🇲🇽🌟 mexicana 🙋‍♀️ para ver el paso a paso visita y suscríbete en mi canal de Youtube 📽⬇️⬇️⬇️♡ #trenzasnmba
El Paso, United States of America
125.7K
Followers
0.21%
Engagement
+0.2%(+277)
5.1
7
Oswaldo Rodriguez Figueroa
@oswalditorodriguezf
🧡Movimiento si podemos 🤝 Comprometido con el progreso y el bienestar de nuestro municipio.
El Paso, United States of America
12.5K
Followers
1.83%
Engagement
+1.9%(+235)
8.0
8
nikki 🌸
@nachonikki
loves a good ootd, estate sale + coffee run! partnerships @freshsends 💌contactnikkiruiz@gmail.com
El Paso, United States of America
12.7K
Followers
7.06%
Engagement
+1.8%(+223)
8.0
9
Laura Patricia M.Ed. 🧬Medical Tattoo Specialist
@lalaa_blush
Helping beauty pros build 6-figure careers 💻 10K+ students trained | Featured in Business Insider📲Text 512-470-5450 to train or tap ⬇️ to book📍ATX
El Paso, United States of America
26.2K
Followers
3.40%
Engagement
+0.8%(+198)
6.3
10
Melinda🏋🏼‍♀️
@melii_nda14
GOD 🙏🏼 34 years young 01.06.1992 Mother 👧🏻 El Paso, Tx Gym rat 🏋🏼‍♀️ $meliinda14 💵
El Paso, United States of America
99.9K
Followers
7.21%
Engagement
+0.2%(+179)
6.6
11
Elsa Benitez
@elsabenitezofficial
Management @paragonmodelm @souzadavid
El Paso, United States of America
19.4K
Followers
0.13%
Engagement
+0.7%(+140)
7.3
12
Cassandra Licon
@cassilyn_
Back so soon? @longstoryshortboutique_ @aesthetics_by_cassi @riseandrestore_wellness
El Paso, United States of America
8.5K
Followers
12.07%
Engagement
+1.6%(+131)
8.7
13
Lil Buck’s Daughter✨
@luscioussliaa
CLT 📍 NCAT Alumna 🎓 🏋🏾‍♀️: @coachluscious CPT: @clockworkfitness_ | @clockworkbounce Founder: @hbcucribz | @thepopup.crew @legion | LUSCIOUS
El Paso, United States of America
10.3K
Followers
2.97%
Engagement
+1.0%(+98)
7.8
14
Jillian Hope
@jillianhope_
jillianduron@gmail.com
El Paso, United States of America
12.6K
Followers
15.19%
Engagement
+0.6%(+80)
8.5
15
Patricia 🕷️
@sweet.madame.blue
🥀32🥀Goth Mommy🦇🥀💋 Spiritual 👁️ Yogi🧘‍♀️ Straight Edge Lipstick & Shoe Obsessed💄 Professional Leathersmith⛓️🔗 owner of @rude.selection ⛓️‍💥
El Paso, United States of America
14.7K
Followers
8.20%
Engagement
+0.5%(+79)
8.4
16
Yanis Pacheco
@yanisxpacheco
God first Corporate girly that loves to lift 🤓❤️ @violatethedresscode code: YANIS 📍NJ
El Paso, United States of America
16.8K
Followers
2.41%
Engagement
+0.3%(+53)
6.9
17
Red Skull Tattoo
@redskulltattoo
💀@musashi915 @brave_redskull @mando_tattoos @rasnana7 @c1gravity @pabs.tattoo @piercemesix @decaying_flowers_art 👹WALK-INS WELCOMED 9155908813🌹@
El Paso, United States of America
8.0K
Followers
1.12%
Engagement
+0.6%(+51)
5.7
18
Ђина
@djinxix
le monde est à nous
El Paso, United States of America
7.8K
Followers
4.28%
Engagement
+0.6%(+48)
7.4
19
Laura’s Productions
@lauras_productions_
El Paso, United States of America
6.9K
Followers
0.99%
Engagement
+0.6%(+40)
6.4
20
King FLEXX⚔️💈⚡️
@flexx.sensei
Owner @kingsmen_barber_studio GET CRoWNED♠️STAY KiNG #FVDEKiNGS 5X Award Winning Barber 🏆
El Paso, United States of America
8.3K
Followers
0.75%
Engagement
+0.5%(+39)
4.1

About This Instagram Influencer Ranking

Discover the most influential creators in El Paso with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 1.0M potential impressions across all ranked influencers
  • Total Audience: 4.7M followers collectively following these creators
  • Average Engagement Rate: 3.26% - above industry average
  • Market Coverage: 183 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in El Paso on Instagram?

Perla Sollozo (@perlasollozo) is, as of October 2026, the fastest‑growing Beauty & Cosmetics creator in El Paso on Instagram, with +3.5% monthly growth (+15.3K followers).

How many followers did Perla Sollozo (@perlasollozo) gain last month?

Perla Sollozo (@perlasollozo) gained about 15.3K followers last month (+3.5%).

Who grew more: Perla Sollozo (@perlasollozo) or Stephanie Garcia (@itsstephhoney21)?

Perla Sollozo (@perlasollozo) grew more than Stephanie Garcia (@itsstephhoney21) (15.3K vs 12.7K).

How is Stephanie Garcia (@itsstephhoney21) performing right now?

Stephanie Garcia (@itsstephhoney21) is growing at +5.0% (+12.7K) per month, with a Profile Score of 4.0 and average engagement of 4.57%.

How is Karen Alvarado (@athenavianey.vip) performing right now?

Karen Alvarado (@athenavianey.vip) is growing at +13.0% (+10.1K) per month, with a Profile Score of 5.8 and average engagement of 0.15%.

How is Perla Sollozo (@psollozo) performing right now?

Perla Sollozo (@psollozo) is growing at +7.0% (+9.2K) per month, with a Profile Score of 7.6 and average engagement of 3.52%.

How is Sylvia Valdez (@sylvia_nailedit) performing right now?

Sylvia Valdez (@sylvia_nailedit) is growing at +0.5% (+311) per month, with a Profile Score of 6.4 and average engagement of 0.34%.

Who had the higher percentage growth: Stephanie Garcia (@itsstephhoney21) or Karen Alvarado (@athenavianey.vip)?

Karen Alvarado (@athenavianey.vip) leads (13.0% vs Stephanie Garcia (@itsstephhoney21) 5.0%).

What is the absolute follower gain of Perla Sollozo (@perlasollozo)?

Perla Sollozo (@perlasollozo) gained about 15.3K followers last month (+3.5%).

What is the absolute follower gain of Stephanie Garcia (@itsstephhoney21)?

Stephanie Garcia (@itsstephhoney21) gained about 12.7K followers last month (+5.0%).

What is the absolute follower gain of Karen Alvarado (@athenavianey.vip)?

Karen Alvarado (@athenavianey.vip) gained about 10.1K followers last month (+13.0%).

What is the absolute follower gain of Perla Sollozo (@psollozo)?

Perla Sollozo (@psollozo) gained about 9.2K followers last month (+7.0%).

What is the absolute follower gain of Sylvia Valdez (@sylvia_nailedit)?

Sylvia Valdez (@sylvia_nailedit) gained about 311 followers last month (+0.5%).

Is Perla Sollozo (@perlasollozo) still a relevant creator?

Yes — Perla Sollozo (@perlasollozo) has a Profile Score of 6.4, average engagement of 0.25%, and +3.5% (+15.3K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in United States of America?

The average engagement rate for this category is 3.26%. Generally, rates above 3.9% are considered excellent, while rates above 2.6% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in El Paso?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.