Top 20 Automotive & Vehicles from Detroit on Instagram Influencers by Follower Growth

Last updated: May 21, 2026

Total Automotive & Vehicles Influencers in Detroit, United States of America

115

Expected Reach

0.8M

Total Followers

3.8M

Avg Engagement

8.38%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Jeff Hunter
@generalmotorsjeff
GENERALMOTORSJEFF®️🇨🇦🇺🇸🛻 Content Creator. BRANDS DM TO COLLAB ! SSM,ON @huntersridereviews LET’S GO OILERS🔵🟠⚪️
Detroit, United States of America
359.1K
Followers
0.97%
Engagement
+0.4%(+1.4K)
6.2
2
Jay Rasheed (MotorcityJay) 1 of 1
@_motorcityjay
Manager:eharris Motorcityjay11@gmail.com 〽️🏈
Detroit, United States of America
49.9K
Followers
N/A
Engagement
+1.9%(+926)
5.7
3
ian
@down.to.nothing
Personal collection. I collect, build, maintenance, race and restore cars. YouTube@down.to.nothing Diablos & 911’s. Coffee aficionado
Detroit, United States of America
14.1K
Followers
N/A
Engagement
+5.9%(+786)
6.2
4
SHIFTY B
@_shftyb
Youtuber🎥 @shftyvs
Detroit, United States of America
27.4K
Followers
14.42%
Engagement
+2.7%(+716)
5.3
5
Ted Raimi
@tedraimi
Actor, Weirdsmith, Mixologist of the Macabre
Detroit, United States of America
84.7K
Followers
4.99%
Engagement
+0.8%(+681)
8.7
6
DoubleJays Collision Inc.
@doublejays_
💥💥Collision Center 💥💥14665 Wyoming St. Detroit MI ⚠️#3132208936⚠️ Whos Next 🎤 business hours are from 10:30 to 6:30 Monday-Friday Saturday App Only
Detroit, United States of America
20.0K
Followers
N/A
Engagement
+2.2%(+438)
6.4
7
Baldo_TeamBillet
@baldo_teambillet
Zac 🌵🇲🇽 TeamBillet Detroit Michigan
Detroit, United States of America
80.3K
Followers
5.44%
Engagement
+0.5%(+392)
7.7
8
Motor City Whipz
@motor_city_whipz
“Motor City Whipz” City to City, State to State Car Shows, and Cruises. DM for promo
Detroit, United States of America
67.5K
Followers
N/A
Engagement
+0.5%(+369)
6.3
9
Kustomrama
@kustomrama
Keeping history alive
Detroit, United States of America
57.9K
Followers
1.30%
Engagement
+0.4%(+236)
6.7
10
Dominic
@dom_obs7.3
‘96 F350 | Detroit, MI📍| @archoilonline -10% dom_obs7.3
Detroit, United States of America
10.1K
Followers
10.63%
Engagement
+1.5%(+145)
7.9
11
Jack Fox
@jackfox2
Field Position Optimization Specialist for the @detroitlionsnfl
Detroit, United States of America
22.8K
Followers
6.91%
Engagement
+0.6%(+144)
5.5
12
Brandon
@malaiseeragold
Malaise era vehicle historian, designer. Support the page below.
Detroit, United States of America
43.4K
Followers
2.33%
Engagement
+0.3%(+138)
7.7
13
Anthony | BLUPRINT 1LE
@bluprint_1le
Time Flies When You Drive®️ @team4_motorsports Collabs | bluprint1le@gmail.com 📍MI / AZ🏜️ Tap The Link ⬇️
Detroit, United States of America
12.9K
Followers
7.91%
Engagement
+1.0%(+124)
6.3
14
Marvin Kirchhöfer
@marvinkirchhoefer
Factory Driver for @mclaren.customerracing Endurance Driver for @prattmillerms Rolex Daytona 24h Winner 2025 🏆⌚️
Detroit, United States of America
13.3K
Followers
5.54%
Engagement
+0.6%(+80)
4.1
15
Joshua Shaw 🇺🇸
@jacobs_lader
I make the #SHAW4SPOKE Find/restore/Race & work on Old Race Cars. DETROIT/CINCINNATI. (Grumpy ol racer wanabe) Beautiful Wife & Daughters. I🖤HISTORY
Detroit, United States of America
33.3K
Followers
1.12%
Engagement
+0.2%(+73)
7.3
16
Steph
@no_crust_gtr
⭕️⭕️\NOCRU5T/⭕️⭕️24’Gtr Vinyl w/ Barstoner Graphics 24’ GMC Hummer 20’Mk5 Supra @stonys_whips 18’ Nissan 370z (Sold) 16’ Lexus GsF @indy.lexus.gsf
Detroit, United States of America
11.5K
Followers
2.94%
Engagement
+0.6%(+66)
8.2
17
Anton Riggins
@scattyville_
THE REAL CAR 🔌 PLUG NEW# 313-210-3533. TIKTOK SCATTY313 www.scattyville.com YOUTUBE @scattyville_ AND TWITCH. GET COOL PRODUCTS FOR CAR KEEP FAITH 🙏🏽
Detroit, United States of America
14.2K
Followers
0.06%
Engagement
+0.4%(+57)
5.7
18
Wayne A Brown
@thatguywayneb
New And Used Car Sales Consultant
Detroit, United States of America
11.1K
Followers
8.88%
Engagement
+0.5%(+54)
5.9
19
Jarnail Singh
@vvslamboj
RIP Dad 1958-2014 ll Wayne State University Graduate👨🏾‍🎓 2016’ ll 1500+ WHP HURACAN🏎🔥 #Detroit/BC/KZOO #FAMILY OVER EVERYTHING💯💎💎💎💎💎
Detroit, United States of America
4.7K
Followers
11.21%
Engagement
+0.7%(+32)
5.1
20
Josh ‘Detroit’ Leatherwood
@detroit_thrash
Cars + Music = Life Marketing: @streetsideclassics Former Marketing: @rkmotorscharlotte Co-Founder: @barkitectureclt Co-Founder: @creeping_carolinas
Detroit, United States of America
4.6K
Followers
0.44%
Engagement
+0.6%(+27)
3.9

About This Instagram Influencer Ranking

Discover the most influential creators in Detroit with our comprehensive ranking of the top 20 influencers on Instagram who post Automotive & Vehicles content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 831.5K potential impressions across all ranked influencers
  • Total Audience: 3.8M followers collectively following these creators
  • Average Engagement Rate: 8.38% - significantly above industry average
  • Market Coverage: 115 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Automotive & Vehicles niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through May 2026.

Frequently Asked Questions

Who is the fastest‑growing Automotive & Vehicles creator in Detroit on Instagram?

Jeff Hunter (@generalmotorsjeff) is, as of May 2026, the fastest‑growing Automotive & Vehicles creator in Detroit on Instagram, with +0.4% monthly growth (+1.4K followers).

How many followers did Jeff Hunter (@generalmotorsjeff) gain last month?

Jeff Hunter (@generalmotorsjeff) gained about 1.4K followers last month (+0.4%).

Who grew more: Jeff Hunter (@generalmotorsjeff) or Jay Rasheed (MotorcityJay) 1 of 1 (@_motorcityjay)?

Jeff Hunter (@generalmotorsjeff) grew more than Jay Rasheed (MotorcityJay) 1 of 1 (@_motorcityjay) (1.4K vs 926).

How is Jay Rasheed (MotorcityJay) 1 of 1 (@_motorcityjay) performing right now?

Jay Rasheed (MotorcityJay) 1 of 1 (@_motorcityjay) is growing at +1.9% (+926) per month, with a Profile Score of 5.7 and average engagement of N/A.

How is ian (@down.to.nothing) performing right now?

ian (@down.to.nothing) is growing at +5.9% (+786) per month, with a Profile Score of 6.2 and average engagement of N/A.

How is SHIFTY B (@_shftyb) performing right now?

SHIFTY B (@_shftyb) is growing at +2.7% (+716) per month, with a Profile Score of 5.3 and average engagement of 14.42%.

How is Ted Raimi (@tedraimi) performing right now?

Ted Raimi (@tedraimi) is growing at +0.8% (+681) per month, with a Profile Score of 8.7 and average engagement of 4.99%.

Who had the higher percentage growth: Jay Rasheed (MotorcityJay) 1 of 1 (@_motorcityjay) or ian (@down.to.nothing)?

ian (@down.to.nothing) leads (5.9% vs Jay Rasheed (MotorcityJay) 1 of 1 (@_motorcityjay) 1.9%).

What is the absolute follower gain of Jeff Hunter (@generalmotorsjeff)?

Jeff Hunter (@generalmotorsjeff) gained about 1.4K followers last month (+0.4%).

What is the absolute follower gain of Jay Rasheed (MotorcityJay) 1 of 1 (@_motorcityjay)?

Jay Rasheed (MotorcityJay) 1 of 1 (@_motorcityjay) gained about 926 followers last month (+1.9%).

What is the absolute follower gain of ian (@down.to.nothing)?

ian (@down.to.nothing) gained about 786 followers last month (+5.9%).

What is the absolute follower gain of SHIFTY B (@_shftyb)?

SHIFTY B (@_shftyb) gained about 716 followers last month (+2.7%).

What is the absolute follower gain of Ted Raimi (@tedraimi)?

Ted Raimi (@tedraimi) gained about 681 followers last month (+0.8%).

Is Jeff Hunter (@generalmotorsjeff) still a relevant creator?

Yes — Jeff Hunter (@generalmotorsjeff) has a Profile Score of 6.2, average engagement of 0.97%, and +0.4% (+1.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Automotive & Vehicles in United States of America?

The average engagement rate for this category is 8.38%. Generally, rates above 10.1% are considered excellent, while rates above 6.7% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Detroit?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.