Top 20 Beauty & Cosmetics from Austin on TikTok Influencers by Follower Growth

Last updated: October 02, 2026

Total Beauty & Cosmetics Influencers in Austin, United States of America

161

Expected Reach

0.9M

Total Followers

27.5M

Avg Engagement

7.76%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
baileyebass
@baileyebass
Austin, tx 💌 bailey.bass@the.team
Austin, United States of America
973.6K
Followers
15.79%
Engagement
+5.2%(+47.8K)
8.8
2
oliviaolfactory
@oliviaolfactory
✨Your Fragrance Fairy Godmother✨ 📩 olivia@jadegroup.co 📩
Austin, United States of America
510.0K
Followers
8.23%
Engagement
+3.6%(+17.6K)
6.3
3
caroline grace
@carogracesmith
💌: caroline@evolvemodelmgmt.com
Austin, United States of America
443.5K
Followers
7.94%
Engagement
+2.5%(+10.8K)
6.0
4
amanda monsen
@amandadoeshauls
austin, texas 🪽 *✧・゚ 💌 amandamonsen@day1talent.com lifestyle / vlogs / shopping trips / hauls / CPG ★⋆꩜
Austin, United States of America
44.5K
Followers
9.37%
Engagement
+22.2%(+8.1K)
4.8
5
MeetTheReeps
@meganreep
Documenting our crazy life. Host family | Entrepreneurs Owner of @Mavwicks Fragrances Host of @MEGS| TRUE CRIME
Austin, United States of America
47.1K
Followers
3.49%
Engagement
+18.0%(+7.2K)
4.2
6
Allie McGuffin
@alliemcguffin
atx | lifestyle | wellness | advice ✨🦋 💌 allie@social-alchemists.com
Austin, United States of America
76.2K
Followers
6.03%
Engagement
+9.4%(+6.5K)
4.8
7
DIBSBEAUTY
@dibsbeauty
Desert Island Beauty Status ✨ Available at @Ulta Beauty & @Revolve
Austin, United States of America
112.1K
Followers
2.21%
Engagement
+4.4%(+4.8K)
3.8
8
LALA BRICHEON🎀
@lalabricheon
beauty + lifestyle ✨ austin, texas 📍 📧 lala@a-listme.com
Austin, United States of America
192.7K
Followers
8.44%
Engagement
+2.5%(+4.7K)
5.0
9
vcboudoiratx
@vcboudoiratx
hey, I'm Vic ✌️ out here turnin' 10s into 20s 🥵 austin, tx 🤠 insta: @victoriacarolineboudoir.atx
Austin, United States of America
172.7K
Followers
2.69%
Engagement
+2.6%(+4.4K)
4.5
10
REIIYUN
@reiiyun
✝️ reiiyun@gmail.com
Austin, United States of America
136.2K
Followers
6.93%
Engagement
+3.2%(+4.3K)
6.9
11
Julia Overby
@julia.overby
Voted 1993's cutest baby - my mom Stay at home wife, in it for the money hellojuliaoverby@gmail.com
Austin, United States of America
36.9K
Followers
4.24%
Engagement
+9.6%(+3.2K)
4.6
12
deedessy
@deedessymusic
Email- deedessybookings Instagram: @officialdeedessy x : Deeedesssyyy kick : deedessy
Austin, United States of America
518.1K
Followers
5.27%
Engagement
+0.6%(+3.2K)
2.2
13
Chyna Unique
@chynauniqueasmr
Yt: Chynaunique ASMR @Chyna Unique Beauty @chynascozycravings Chynauniquemanagement@gmail.com
Austin, United States of America
449.2K
Followers
9.25%
Engagement
+0.6%(+2.6K)
6.5
14
YouTube: Marisa Sherrell🎀
@msdollhouse
MOMMY, CEO, LUXURY & LIFESTYLE INFLUENCER Subscribe to my YouTube Channel⬇️
Austin, United States of America
378.6K
Followers
5.31%
Engagement
+0.6%(+2.3K)
4.2
15
Lisajmakeup
@lisajmakeup
Being Kind is Beautiful💫💕 Founder of BK Beauty Makeup Artist and Educator
Austin, United States of America
71.4K
Followers
4.93%
Engagement
+3.1%(+2.1K)
4.4
16
Makeupbypita
@makeupbypita
hiiii 💗 Austin,Tx✨ 💌- Makeupbypita@outloudtalent.com LINKS BELOW
Austin, United States of America
1.0M
Followers
9.60%
Engagement
+0.2%(+2.1K)
5.5
17
Reiley Boucher
@reileyboucher
austin, tx | 24 | model business inquiries: boucherreiley@gmail.com
Austin, United States of America
51.2K
Followers
11.45%
Engagement
+4.1%(+2.0K)
6.4
18
VEYESBEAUTY
@veyesbeauty
INVISIBLE BAND FOR VISIBLE BEAUTY Worldwide shipping 🛒 Subscribe for 15% off⬇️
Austin, United States of America
120.4K
Followers
1.61%
Engagement
+1.7%(+2.0K)
3.2
19
TORI
@toriroyelle
clean meals, fine hair, + building my dream life 🤸🏾‍♀️ tori@odettecreators.co IG/YT/Substack: toriroyelle 📍Miami
Austin, United States of America
85.7K
Followers
9.11%
Engagement
+2.3%(+1.9K)
5.9
20
Kassandra
@kassyglz96
Snap👻Kassyglz1996 Laredo TEXT(956)615-5113 RGV 956-340-5277 FB/IG KassidyOphelia
Austin, United States of America
41.8K
Followers
7.65%
Engagement
+4.7%(+1.9K)
4.0

About This TikTok Influencer Ranking

Discover the most influential creators in Austin with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 862.5K potential impressions across all ranked influencers
  • Total Audience: 27.5M followers collectively following these creators
  • Average Engagement Rate: 7.76% - significantly above industry average
  • Market Coverage: 161 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Austin on TikTok?

baileyebass (@baileyebass) is, as of October 2026, the fastest‑growing Beauty & Cosmetics creator in Austin on TikTok, with +5.2% monthly growth (+47.8K followers).

How many followers did baileyebass (@baileyebass) gain last month?

baileyebass (@baileyebass) gained about 47.8K followers last month (+5.2%).

Who grew more: baileyebass (@baileyebass) or oliviaolfactory (@oliviaolfactory)?

baileyebass (@baileyebass) grew more than oliviaolfactory (@oliviaolfactory) (47.8K vs 17.6K).

How is oliviaolfactory (@oliviaolfactory) performing right now?

oliviaolfactory (@oliviaolfactory) is growing at +3.6% (+17.6K) per month, with a Profile Score of 6.3 and average engagement of 8.23%.

How is caroline grace (@carogracesmith) performing right now?

caroline grace (@carogracesmith) is growing at +2.5% (+10.8K) per month, with a Profile Score of 6.0 and average engagement of 7.94%.

How is amanda monsen (@amandadoeshauls) performing right now?

amanda monsen (@amandadoeshauls) is growing at +22.2% (+8.1K) per month, with a Profile Score of 4.8 and average engagement of 9.37%.

How is MeetTheReeps (@meganreep) performing right now?

MeetTheReeps (@meganreep) is growing at +18.0% (+7.2K) per month, with a Profile Score of 4.2 and average engagement of 3.49%.

Who had the higher percentage growth: oliviaolfactory (@oliviaolfactory) or caroline grace (@carogracesmith)?

oliviaolfactory (@oliviaolfactory) leads (3.6% vs caroline grace (@carogracesmith) 2.5%).

What is the absolute follower gain of baileyebass (@baileyebass)?

baileyebass (@baileyebass) gained about 47.8K followers last month (+5.2%).

What is the absolute follower gain of oliviaolfactory (@oliviaolfactory)?

oliviaolfactory (@oliviaolfactory) gained about 17.6K followers last month (+3.6%).

What is the absolute follower gain of caroline grace (@carogracesmith)?

caroline grace (@carogracesmith) gained about 10.8K followers last month (+2.5%).

What is the absolute follower gain of amanda monsen (@amandadoeshauls)?

amanda monsen (@amandadoeshauls) gained about 8.1K followers last month (+22.2%).

What is the absolute follower gain of MeetTheReeps (@meganreep)?

MeetTheReeps (@meganreep) gained about 7.2K followers last month (+18.0%).

Is baileyebass (@baileyebass) still a relevant creator?

Yes — baileyebass (@baileyebass) has a Profile Score of 8.8, average engagement of 15.79%, and +5.2% (+47.8K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in United States of America?

The average engagement rate for this category is 7.76%. Generally, rates above 9.3% are considered excellent, while rates above 6.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Austin?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.