Top 20 Beauty & Cosmetics from Austin on TikTok Influencers by Follower Growth

Last updated: November 10, 2026

Total Beauty & Cosmetics Influencers in Austin, United States of America

156

Expected Reach

1.1M

Total Followers

27.7M

Avg Engagement

7.80%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
YouTube: Marisa Sherrell🎀
@msdollhouse
MOMMY, CEO, LUXURY & LIFESTYLE INFLUENCER Subscribe to my YouTube Channel⬇️
Austin, United States of America
417.1K
Followers
5.00%
Engagement
+9.7%(+36.9K)
4.7
2
baileyebass
@baileyebass
Austin, tx 💌 bailey.bass@the.team
Austin, United States of America
1.0M
Followers
15.33%
Engagement
+2.9%(+28.1K)
7.5
3
amanda monsen
@amandadoeshauls
austin, texas 🪽 *✧・゚ 💌 amandamonsen@day1talent.com lifestyle / vlogs + routines / shopping trips + retail / hauls / CPG ★⋆꩜
Austin, United States of America
49.9K
Followers
7.53%
Engagement
+33.2%(+12.4K)
4.8
4
dominiquebirdxo
@dominiquebirdxo
Dominique 📍ATX | dark elegance | fashion, beauty, media 💌 aussiedomxo@thesociablesociety.com
Austin, United States of America
230.2K
Followers
12.12%
Engagement
+2.5%(+5.7K)
6.2
5
Kassandra Gonzalez
@kassyglz96
Fb KassidyOphelia IG KassidyOphelia
Austin, United States of America
49.8K
Followers
7.68%
Engagement
+10.5%(+4.7K)
4.4
6
oliviaolfactory
@oliviaolfactory
✨Your Fragrance Fairy Godmother✨ 📩 olivia@jadegroup.co 📩
Austin, United States of America
516.1K
Followers
9.02%
Engagement
+0.9%(+4.6K)
6.1
7
vcboudoiratx
@vcboudoiratx
hey, I'm Vic ✌️ out here turnin' 10s into 20s 🥵 austin, tx 🤠 insta: @victoriacarolineboudoir.atx
Austin, United States of America
172.7K
Followers
2.69%
Engagement
+2.6%(+4.4K)
4.5
8
Katharine
@katharineketon
skin, beauty, dating and confidence for 30+ Austin, Texas Partnerships@katharineketon.com IG: katharineketon
Austin, United States of America
198.6K
Followers
4.81%
Engagement
+1.9%(+3.7K)
3.7
9
Makeupbypita
@makeupbypita
hiiii 💗 Austin,Tx✨ 💌- Makeupbypita@outloudtalent.com LINKS BELOW
Austin, United States of America
1.0M
Followers
9.71%
Engagement
+0.3%(+3.2K)
5.5
10
Caroline Stern
@carolinemstern
fragrance + beauty los angeles caroline@fromatoztalent.com
Austin, United States of America
290.4K
Followers
7.78%
Engagement
+0.8%(+2.3K)
6.2
11
Chyna Unique
@chynauniqueasmr
Yt: Chynaunique ASMR @chynauniqueee Chynauniquemanagement@gmail.com
Austin, United States of America
457.0K
Followers
8.80%
Engagement
+0.5%(+2.3K)
6.4
12
TORI
@toriroyelle
psych + MBA grad. quit my job to live my life! 🌱 wellness, routines, + the life I'm building tori@odettecreators.co IG/YT/Substack: toriroyelle 📍Miami
Austin, United States of America
88.6K
Followers
8.54%
Engagement
+2.0%(+1.7K)
6.1
13
Allie McGuffin
@alliemcguffin
atx | lifestyle | wellness | advice ✨🦋 💌 allie@social-alchemists.com
Austin, United States of America
76.7K
Followers
6.47%
Engagement
+2.1%(+1.6K)
4.7
14
REIIYUN
@reiiyun
✝️ reiiyun@gmail.com
Austin, United States of America
138.4K
Followers
4.48%
Engagement
+1.0%(+1.4K)
6.8
15
Julia Overby
@julia.overby
Voted 1993's cutest baby - my mom Stay at home wife, in it for the money hellojuliaoverby@gmail.com
Austin, United States of America
38.8K
Followers
4.83%
Engagement
+3.0%(+1.1K)
4.6
16
Kelsey Cook
@kelseycookcomedy
My Netflix special HAPPY HOUR is streaming now!! Come see me on tour! Tix👇🏻🎫
Austin, United States of America
946.7K
Followers
8.69%
Engagement
+0.1%(+1.1K)
6.5
17
Braden Wuerch
@bradenwuerch
Glory to God ☦️ Helping You Become Who You Were Created To Be Life Coach | IFBB Pro | Ultrarunner 1:1 Coaching & Calls ⬇️
Austin, United States of America
61.8K
Followers
8.81%
Engagement
+1.7%(+1.0K)
5.2
18
RIZA.PMU
@rizapmu
My only account 📍Austin, TX PMU artist & training Next Class starts January 17th!Registration open Want to sign up? Info@novadreambeauty.com
Austin, United States of America
47.0K
Followers
5.93%
Engagement
+2.2%(+1.0K)
4.7
19
caroline grace
@carogracesmith
💌: caroline@evolvemodelmgmt.com
Austin, United States of America
445.9K
Followers
7.30%
Engagement
+0.2%(+857)
5.8
20
Kelly Ann Shuman
@kellyannshuman
when you brew a European coffee with trinkets, tattoos & alt chic style: that’s me ☻ Austin TX // @REBEL JUNE founder ✉️ kellyann@thedigitaldept.com
Austin, United States of America
165.8K
Followers
9.81%
Engagement
+0.4%(+726)
5.4

About This TikTok Influencer Ranking

Discover the most influential creators in Austin with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 1.1M potential impressions across all ranked influencers
  • Total Audience: 27.7M followers collectively following these creators
  • Average Engagement Rate: 7.80% - significantly above industry average
  • Market Coverage: 156 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through November 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Austin on TikTok?

YouTube: Marisa Sherrell🎀 (@msdollhouse) is, as of November 2026, the fastest‑growing Beauty & Cosmetics creator in Austin on TikTok, with +9.7% monthly growth (+36.9K followers).

How many followers did YouTube: Marisa Sherrell🎀 (@msdollhouse) gain last month?

YouTube: Marisa Sherrell🎀 (@msdollhouse) gained about 36.9K followers last month (+9.7%).

Who grew more: YouTube: Marisa Sherrell🎀 (@msdollhouse) or baileyebass (@baileyebass)?

YouTube: Marisa Sherrell🎀 (@msdollhouse) grew more than baileyebass (@baileyebass) (36.9K vs 28.1K).

How is baileyebass (@baileyebass) performing right now?

baileyebass (@baileyebass) is growing at +2.9% (+28.1K) per month, with a Profile Score of 7.5 and average engagement of 15.33%.

How is amanda monsen (@amandadoeshauls) performing right now?

amanda monsen (@amandadoeshauls) is growing at +33.2% (+12.4K) per month, with a Profile Score of 4.8 and average engagement of 7.53%.

How is dominiquebirdxo (@dominiquebirdxo) performing right now?

dominiquebirdxo (@dominiquebirdxo) is growing at +2.5% (+5.7K) per month, with a Profile Score of 6.2 and average engagement of 12.12%.

How is Kassandra Gonzalez (@kassyglz96) performing right now?

Kassandra Gonzalez (@kassyglz96) is growing at +10.5% (+4.7K) per month, with a Profile Score of 4.4 and average engagement of 7.68%.

Who had the higher percentage growth: baileyebass (@baileyebass) or amanda monsen (@amandadoeshauls)?

amanda monsen (@amandadoeshauls) leads (33.2% vs baileyebass (@baileyebass) 2.9%).

What is the absolute follower gain of YouTube: Marisa Sherrell🎀 (@msdollhouse)?

YouTube: Marisa Sherrell🎀 (@msdollhouse) gained about 36.9K followers last month (+9.7%).

What is the absolute follower gain of baileyebass (@baileyebass)?

baileyebass (@baileyebass) gained about 28.1K followers last month (+2.9%).

What is the absolute follower gain of amanda monsen (@amandadoeshauls)?

amanda monsen (@amandadoeshauls) gained about 12.4K followers last month (+33.2%).

What is the absolute follower gain of dominiquebirdxo (@dominiquebirdxo)?

dominiquebirdxo (@dominiquebirdxo) gained about 5.7K followers last month (+2.5%).

What is the absolute follower gain of Kassandra Gonzalez (@kassyglz96)?

Kassandra Gonzalez (@kassyglz96) gained about 4.7K followers last month (+10.5%).

Is YouTube: Marisa Sherrell🎀 (@msdollhouse) still a relevant creator?

Yes — YouTube: Marisa Sherrell🎀 (@msdollhouse) has a Profile Score of 4.7, average engagement of 5.00%, and +9.7% (+36.9K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in United States of America?

The average engagement rate for this category is 7.80%. Generally, rates above 9.4% are considered excellent, while rates above 6.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Austin?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.