Top 20 Beauty & Cosmetics from Austin on TikTok Influencers by Follower Growth

Last updated: April 02, 2026

Total Beauty & Cosmetics Influencers in Austin, United States of America

214

Expected Reach

0.9M

Total Followers

26.7M

Avg Engagement

7.60%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
oliviaolfactory
@oliviaolfactory
✨Your Fragrance Fairy Godmother✨ 📩 olivia@jadegroup.co 📩
Austin, United States of America
443.3K
Followers
10.93%
Engagement
+2.7%(+11.8K)
6.7
2
logan crake
@logancrake
fitness, lifestyle, things i love & everything in between mom x3 | austin, tx 🤠✨🌸 💌: teamlogan@thepearltalent.com
Austin, United States of America
203.4K
Followers
12.43%
Engagement
+3.9%(+7.7K)
8.3
3
Hope Ann
@hopeysoapy12344
IG: hopeannd ^^All of my other accounts are in my following ^^
Austin, United States of America
99.4K
Followers
9.52%
Engagement
+8.3%(+7.6K)
8.0
4
madeandtaylored 🐆
@madeandtaylored
hair | clothes | chaos madeandtaylored@cycle.media
Austin, United States of America
1.4M
Followers
8.49%
Engagement
+0.5%(+7.5K)
6.2
5
Princesskutz
@_princesskutz
Princess kutz beauty, barbershop,Boutique, and SMILES Lake Charles /Austin Please call 512-945-3724 for appointments
Austin, United States of America
88.4K
Followers
6.54%
Engagement
+9.0%(+7.3K)
4.9
6
Laura Martochko 🤍
@lauu_kzallaz
Austin, tx 🩰☁️🎀 ✉️lauracasallas15@gmail.com
Austin, United States of America
420.4K
Followers
3.40%
Engagement
+1.7%(+7.0K)
6.4
7
Makeupbypita
@makeupbypita
hiiii 💗 Austin,Tx✨ 💌- Makeupbypita@outloudtalent.com LINKS BELOW
Austin, United States of America
979.6K
Followers
10.72%
Engagement
+0.7%(+6.4K)
7.8
8
Meg Wiess
@megwiess
Editor-in-Chief | The Sixteenth formerly @thatgirlmeggies IG @megwiess 💌 gossip@megwiess.com
Austin, United States of America
73.1K
Followers
7.34%
Engagement
+9.1%(+6.1K)
6.2
9
LA PROFE MAYI
@laprofemayi1
Pasión por el arte de las uñas máster educadora Austin Tx
Austin, United States of America
23.3K
Followers
11.00%
Engagement
+31.9%(+5.6K)
8.0
10
Katharine
@katharineketon
beauty, style, thoughts on life Partnerships@katharineketon.com
Austin, United States of America
145.0K
Followers
4.96%
Engagement
+4.0%(+5.6K)
5.3
11
Brooke🫶🏻
@blilylives
Theblilycollection@gmail.com Insta: blilycheer SC: bkucirek3
Austin, United States of America
253.2K
Followers
6.70%
Engagement
+1.9%(+4.7K)
5.6
12
caroline grace
@carogracesmith
🎀💄💇‍♀️💖 💌: caroline@evolvemodelmgmt.com
Austin, United States of America
427.9K
Followers
7.50%
Engagement
+1.1%(+4.5K)
6.0
13
Alexisjulia
@alexisjuliaa
Ulta Beauty Collective '25 BEAUTY | LIFESTYLE Austin, Tx📍 ILY🫶🏼 corey@mujeressocial.com
Austin, United States of America
42.6K
Followers
14.84%
Engagement
+8.5%(+3.3K)
6.7
14
AIMARRACOLLECTION
@aimarracollection
📍Dataran Austin, Gong Badak, Terengganu AIMARRA COLLECTION (TR0321118-D)
Austin, United States of America
162.1K
Followers
0.81%
Engagement
+2.0%(+3.1K)
4.8
15
Fifi
@fifinikole
Austin, TX Just a girl navigating through her 20's
Austin, United States of America
526.0K
Followers
4.87%
Engagement
+0.6%(+3.1K)
7.8
16
Marissa Lanae
@marissalanae1
curls, beauty, & everyday life❣️ MarissaLanaePR@gmail.com Waco/Austin TX📍
Austin, United States of America
40.5K
Followers
5.82%
Engagement
+7.9%(+3.0K)
5.0
17
Well People
@wellpeople
Clean Beauty Powered By Plants.🌱
Austin, United States of America
46.9K
Followers
7.91%
Engagement
+6.4%(+2.8K)
6.5
18
dominiquebirdxo
@dominiquebirdxo
Dominique 📍ATX corporate "goth" 💌 aussiedomxo@thesociablesociety.com
Austin, United States of America
206.0K
Followers
12.61%
Engagement
+1.2%(+2.4K)
7.3
19
Rancobeauty - Mature Beauty
@rancobeauty
50+ Beauty/Lifestyle | TT Shop | RobTonia 𝟮𝟬𝟮𝟱 𝗨𝗹𝘁𝗮 𝗕𝗲𝗮𝘂𝘁𝘆 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝘃𝗲 🧡 📍Austin, TX 💌 rancobeauty@collxab.com
Austin, United States of America
241.3K
Followers
12.03%
Engagement
+1.0%(+2.4K)
7.3
20
Jill & Jenna
@guttalkgirls
sisters in ATX talking sh*t & healing it 🍒 Hosts of GUT TALK 🎙️
Austin, United States of America
281.9K
Followers
4.61%
Engagement
+0.6%(+1.8K)
5.6

About This TikTok Influencer Ranking

Discover the most influential creators in Austin with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 948.1K potential impressions across all ranked influencers
  • Total Audience: 26.7M followers collectively following these creators
  • Average Engagement Rate: 7.60% - significantly above industry average
  • Market Coverage: 214 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through April 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Austin on TikTok?

oliviaolfactory (@oliviaolfactory) is, as of April 2026, the fastest‑growing Beauty & Cosmetics creator in Austin on TikTok, with +2.7% monthly growth (+11.8K followers).

How many followers did oliviaolfactory (@oliviaolfactory) gain last month?

oliviaolfactory (@oliviaolfactory) gained about 11.8K followers last month (+2.7%).

Who grew more: oliviaolfactory (@oliviaolfactory) or logan crake (@logancrake)?

oliviaolfactory (@oliviaolfactory) grew more than logan crake (@logancrake) (11.8K vs 7.7K).

How is logan crake (@logancrake) performing right now?

logan crake (@logancrake) is growing at +3.9% (+7.7K) per month, with a Profile Score of 8.3 and average engagement of 12.43%.

How is Hope Ann (@hopeysoapy12344) performing right now?

Hope Ann (@hopeysoapy12344) is growing at +8.3% (+7.6K) per month, with a Profile Score of 8.0 and average engagement of 9.52%.

How is madeandtaylored 🐆 (@madeandtaylored) performing right now?

madeandtaylored 🐆 (@madeandtaylored) is growing at +0.5% (+7.5K) per month, with a Profile Score of 6.2 and average engagement of 8.49%.

How is Princesskutz (@_princesskutz) performing right now?

Princesskutz (@_princesskutz) is growing at +9.0% (+7.3K) per month, with a Profile Score of 4.9 and average engagement of 6.54%.

Who had the higher percentage growth: logan crake (@logancrake) or Hope Ann (@hopeysoapy12344)?

Hope Ann (@hopeysoapy12344) leads (8.3% vs logan crake (@logancrake) 3.9%).

What is the absolute follower gain of oliviaolfactory (@oliviaolfactory)?

oliviaolfactory (@oliviaolfactory) gained about 11.8K followers last month (+2.7%).

What is the absolute follower gain of logan crake (@logancrake)?

logan crake (@logancrake) gained about 7.7K followers last month (+3.9%).

What is the absolute follower gain of Hope Ann (@hopeysoapy12344)?

Hope Ann (@hopeysoapy12344) gained about 7.6K followers last month (+8.3%).

What is the absolute follower gain of madeandtaylored 🐆 (@madeandtaylored)?

madeandtaylored 🐆 (@madeandtaylored) gained about 7.5K followers last month (+0.5%).

What is the absolute follower gain of Princesskutz (@_princesskutz)?

Princesskutz (@_princesskutz) gained about 7.3K followers last month (+9.0%).

Is oliviaolfactory (@oliviaolfactory) still a relevant creator?

Yes — oliviaolfactory (@oliviaolfactory) has a Profile Score of 6.7, average engagement of 10.93%, and +2.7% (+11.8K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in United States of America?

The average engagement rate for this category is 7.60%. Generally, rates above 9.1% are considered excellent, while rates above 6.1% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Austin?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.