Top 20 Beauty & Cosmetics from London on TikTok Influencers by Follower Growth

Last updated: October 21, 2026

Total Beauty & Cosmetics Influencers in London, United Kingdom

1,157

Expected Reach

21.2M

Total Followers

211.9M

Avg Engagement

7.51%

Audience Analysis

Gender Distribution

Female74%
Male26%

Age Distribution

18-2420.9%
13-1610.8%
25-3410.5%
17-207.9%

Top Countries

United Kingdom35.7%
United States of America18.7%
Germany2.7%
Canada2.0%
Australia1.6%

Top Languages

en76.7%
fr3.5%
es3.4%

Top Cities

London6.6%
New York3.7%
Manchester1.7%
Newcastle1.2%
Liverpool0.9%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Jéssica
@jessicvpimentel
London a cool girl who happens to have acne 💌 jessica@blushtalentmgmt.com
London, United Kingdom
886.1K
Followers
12.78%
Engagement
+4.0%(+33.9K)
5.3
2
alice🎀
@pizza4alice
helloooo i’m alice ! ♬ 💌pizza4alice@unchartedinfluencer.com ldn youtube ⬇️
London, United Kingdom
1.4M
Followers
11.24%
Engagement
+2.0%(+26.8K)
7.3
3
Alexa Williams
@alexalouisewilliams
REMEMBER WHO TF YOU ARE. ⭐️👏🏻🥹 📧 alexalouisewilliams02@gmail.com
London, United Kingdom
1.3M
Followers
12.79%
Engagement
+1.6%(+19.5K)
5.1
4
Ling.KT
@ling.kt
London based | makeup, beauty & transitions 💕 ling.ktenquiries@gmail.com @Ling S 🪭🪷 for vlogs
London, United Kingdom
869.2K
Followers
6.34%
Engagement
+2.3%(+19.3K)
6.6
5
Shab & Kassie
@shabandkassie
Mother and daughter duo ♡ Mummy & Kassie ♡ info@shabandkassie.com ♡
London, United Kingdom
5.2M
Followers
4.66%
Engagement
+0.3%(+17.8K)
6.5
6
Yaw
@way_of_yaw
@houseofyaw @Yaws_way Email: yaw@generationentertainment.co.uk
London, United Kingdom
359.5K
Followers
8.42%
Engagement
+5.0%(+17.0K)
5.5
7
Sam Salter
@itssamsalter
Just for fun
London, United Kingdom
778.7K
Followers
9.87%
Engagement
+2.0%(+15.1K)
6.4
8
Lauren Murphy
@laurenmmurphyy
📸@models1 - modelling ✉️jessica@unlockedbranding.com - business
London, United Kingdom
444.8K
Followers
11.02%
Engagement
+3.4%(+14.8K)
5.8
9
august
@imonaugust
🇹🇭🇬🇧 Lnd | designer beauty 🔗 imonaugust.enquiries@gmail.com
London, United Kingdom
159.5K
Followers
13.44%
Engagement
+9.6%(+14.0K)
6.7
10
Charlotte Tilbury
@charlottetilbury
Makeup Artist💄 Founder of Charlotte Tilbury Beauty ✨ #CharlotteTilbury
London, United Kingdom
2.1M
Followers
4.56%
Engagement
+0.7%(+14.0K)
3.7
11
Kaushal
@kaushal
FOUNDER @COMPLIMIST Like social but with a K. Millennial. Dog mum.
London, United Kingdom
201.5K
Followers
4.49%
Engagement
+7.0%(+13.2K)
4.5
12
Ellis_Atlantis
@ellis_atlantis
👑Glow Up Winner 👑 ⭐️@Ellis without the Drag⭐️ ⬇️ALL ENQUIRIES⬇️ ellis@ellisatlantis.com
London, United Kingdom
673.1K
Followers
17.94%
Engagement
+1.8%(+12.2K)
8.3
13
Isabellakate | cashmere hair
@isabellakatee
Haircare educator The Cashmere Hair Method™ Bridging the gap between science & haircare Isabella.kate@mcsaatchisocial.com
London, United Kingdom
357.7K
Followers
6.54%
Engagement
+3.5%(+12.0K)
4.9
14
Mirai Kotecha
@miraikotecha
Beauty | Fashion | Lifestyle
London, United Kingdom
97.4K
Followers
7.37%
Engagement
+13.5%(+11.6K)
5.8
15
Olly💕🏹🪽
@angel.called.olly
Girlblogger🧘🏼‍♀️ Insta: angel.called.olly PR/ collabs: otto@hoptalents.com 🪽💕☮️🫦🏹🪷 @unforgettable.angelx
London, United Kingdom
182.0K
Followers
14.77%
Engagement
+6.3%(+10.7K)
7.8
16
Jordan
@jordanlipscombe
your uk beauty bestie 🍒🎀☁️💄🪩 YOUTUBE & INSTA : JORDAN LIPSCOMBE
London, United Kingdom
2.2M
Followers
13.54%
Engagement
+0.4%(+9.6K)
7.4
17
ThePopseys
@thepopseys
𝐋𝐚𝐮𝐫𝐚 & 𝐋𝐢𝐥𝐲 𝐏𝐨𝐩𝐬𝐞𝐲 💖 Mother / Daughter Duo 🎀 𝙋𝙞𝙘𝙠 𝙈𝙚 | 𝘾𝙝𝙤𝙤𝙨𝙚 𝙈𝙚 | 𝙇𝙤𝙫𝙚 𝙈𝙚 💌 laurapopsey@outlook.com ✨ Parent Managed ✨
London, United Kingdom
182.8K
Followers
6.99%
Engagement
+5.4%(+9.4K)
6.3
18
Jasmine G Müller 💋
@jasminegmuller
hiiiii love uuu @Mahila
London, United Kingdom
686.2K
Followers
10.62%
Engagement
+1.4%(+9.3K)
5.8
19
Mary
@maryhs29
LONDON💅🧚‍♀️🫦🙈 IG- maryy.hs ✉️- LG@rainlondon.co.uk
London, United Kingdom
338.5K
Followers
9.29%
Engagement
+2.7%(+9.0K)
6.1
20
Lissie Judd
@lissiejudd
always comfy x lissie@inspomanagement.co.uk shop my outfits👇🏼
London, United Kingdom
245.5K
Followers
3.70%
Engagement
+3.7%(+8.9K)
4.3

About This TikTok Influencer Ranking

Discover the most influential creators in London with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 21.2M potential impressions across all ranked influencers
  • Total Audience: 211.9M followers collectively following these creators
  • Average Engagement Rate: 7.51% - significantly above industry average
  • Market Coverage: 1,157 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: United Kingdom, United States of America, Germany
  • Gender Distribution: 74% Female, 26% Male
  • Primary Age Group: 18-24 years (20.9% of audience)
  • Languages: English, French, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weeklyto ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in London on TikTok?

Jéssica (@jessicvpimentel) is, as of October 2026, the fastest‑growing Beauty & Cosmetics creator in London on TikTok, with +4.0% monthly growth (+33.9K followers).

How many followers did Jéssica (@jessicvpimentel) gain last month?

Jéssica (@jessicvpimentel) gained about 33.9K followers last month (+4.0%).

Who grew more: Jéssica (@jessicvpimentel) or alice🎀 (@pizza4alice)?

Jéssica (@jessicvpimentel) grew more than alice🎀 (@pizza4alice) (33.9K vs 26.8K).

How is alice🎀 (@pizza4alice) performing right now?

alice🎀 (@pizza4alice) is growing at +2.0% (+26.8K) per month, with a Profile Score of 7.3 and average engagement of 11.24%.

How is Alexa Williams (@alexalouisewilliams) performing right now?

Alexa Williams (@alexalouisewilliams) is growing at +1.6% (+19.5K) per month, with a Profile Score of 5.1 and average engagement of 12.79%.

How is Ling.KT (@ling.kt) performing right now?

Ling.KT (@ling.kt) is growing at +2.3% (+19.3K) per month, with a Profile Score of 6.6 and average engagement of 6.34%.

How is Shab & Kassie (@shabandkassie) performing right now?

Shab & Kassie (@shabandkassie) is growing at +0.3% (+17.8K) per month, with a Profile Score of 6.5 and average engagement of 4.66%.

Who had the higher percentage growth: alice🎀 (@pizza4alice) or Alexa Williams (@alexalouisewilliams)?

alice🎀 (@pizza4alice) leads (2.0% vs Alexa Williams (@alexalouisewilliams) 1.6%).

What is the absolute follower gain of Jéssica (@jessicvpimentel)?

Jéssica (@jessicvpimentel) gained about 33.9K followers last month (+4.0%).

What is the absolute follower gain of alice🎀 (@pizza4alice)?

alice🎀 (@pizza4alice) gained about 26.8K followers last month (+2.0%).

What is the absolute follower gain of Alexa Williams (@alexalouisewilliams)?

Alexa Williams (@alexalouisewilliams) gained about 19.5K followers last month (+1.6%).

What is the absolute follower gain of Ling.KT (@ling.kt)?

Ling.KT (@ling.kt) gained about 19.3K followers last month (+2.3%).

What is the absolute follower gain of Shab & Kassie (@shabandkassie)?

Shab & Kassie (@shabandkassie) gained about 17.8K followers last month (+0.3%).

Is Jéssica (@jessicvpimentel) still a relevant creator?

Yes — Jéssica (@jessicvpimentel) has a Profile Score of 5.3, average engagement of 12.78%, and +4.0% (+33.9K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in United Kingdom?

The average engagement rate for this category is 7.51%. Generally, rates above 9.0% are considered excellent, while rates above 6.0% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in London?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.