Top 20 Home & Interior Design from Birmingham on Instagram Influencers by Follower Growth

Last updated: October 02, 2026

Total Home & Interior Design Influencers in Birmingham, United Kingdom

313

Expected Reach

3.0M

Total Followers

10.4M

Avg Engagement

3.42%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Medina Grillo
@grillodesigns
Author. Interior creator Sharing realistic home styling ideas & achievable DIY πŸ“§ info@grillo-designs.com πŸ“Birmingham, UK Managed by @matchstickgroup
Birmingham, United Kingdom
1.1M
Followers
1.62%
Engagement
+1.3%(+13.9K)
7.9
2
Kate Hewitt
@our_bears_home
Learning from my mistakes Teaching myself to DIY I was on BBC1 @interiordesignmasters Birmingham UK πŸ‡¬πŸ‡§ πŸ“§ourbearshome@oactheagency.co.uk πŸ‘‡ LINKS
Birmingham, United Kingdom
502.4K
Followers
0.42%
Engagement
+2.5%(+12.5K)
7.1
3
π™‰π™Šπ™π™ π˜½π™Šπ™π˜Όπ™π˜Ό | Ψ¬Ω‡Ψ§Ψ― بوارة
@n00rryy
πŸ‡©πŸ‡Ώ|πŸ“πŸ‡¬πŸ‡§ |πŸ’ 𝘏𝘦𝘒𝘭𝘡𝘩 | π˜”π˜°π˜₯𝘦𝘴𝘡 | 𝘭𝘰𝘷𝘦 | π˜₯π˜ͺ𝘴𝘀π˜ͺ𝘱𝘭π˜ͺ𝘯𝘦 @verloosa
Birmingham, United Kingdom
81.5K
Followers
19.53%
Engagement
+11.4%(+8.4K)
7.9
4
MrMurals
@mrmurals
π˜Ύπ™€π™‘π™€π™ͺ𝙧𝙛π™ͺ𝙑, π™Šπ™§π™œπ™–π™£π™žπ™˜, π™’π™€π™’π™šπ™£π™©π™¨
Birmingham, United Kingdom
926.5K
Followers
21.66%
Engagement
+0.8%(+7.6K)
5.2
5
David Finnegan
@elwood_enterprises
πŸͺš Carpenter / Builder UK πŸ‡¬πŸ‡§ πŸ”¨ Tool enthusiast/ Tips & Tricks πŸ’‘ πŸ’ͺ🏼 Ametuer Strongman πŸ‹πŸΌβ€β™‚οΈ πŸ”— Links and codes % below πŸ‘‡πŸΌ
Birmingham, United Kingdom
240.0K
Followers
0.17%
Engagement
+1.6%(+3.7K)
6.9
6
Chloe
@chloeredfernembroidery
🌞 Folky felty animals 🌿 Originals only, no patterns sorry! ❀️ Birmingham, UK ⬇️ Shop and website
Birmingham, United Kingdom
84.8K
Followers
0.44%
Engagement
+4.1%(+3.3K)
6.8
7
Jack Hartnoll
@jackthetileruk
Tiling | Dad | Lifestyle Tile enthusiast β€” Birmingham, UK I build tiled furniture πŸ‘‡πŸ»
Birmingham, United Kingdom
259.4K
Followers
1.04%
Engagement
+1.3%(+3.3K)
4.9
8
Brendt Blanks
@shegaveitago
Cozy Home + Everyday Fashion Curated Amazon finds Author of Listen Closer Encouraging purposeful living Shop the favorites ⬇️
Birmingham, United Kingdom
344.4K
Followers
0.60%
Engagement
+0.7%(+2.5K)
7.7
9
Tushar Vakhariya
@tushar_vakhariya
Michigan’s Top Luxury Real Estate Broker 🏑 Showcasing Michigan’s Finest Luxury Homes | Bloomfield Hillsβ€’Birminghamβ€’Metro Detroit @tvarla_realestate
Birmingham, United Kingdom
163.1K
Followers
0.94%
Engagement
+1.4%(+2.2K)
6.4
10
Brittany | πŸ‡ΊπŸ‡Έ in πŸ‡¬πŸ‡§| DIY & Home Decor
@thebrickhousechronicles
✨Transforming our home in the UK, one project (and pint) at a time 🎨 My motto is no white walls πŸ“Birmingham, UK
Birmingham, United Kingdom
44.0K
Followers
0.10%
Engagement
+4.6%(+2.0K)
7.0
11
RIVER BROOK DESIGN + BUILD
@riverbrook__
Luxury Architecture, Interiors, and Constructionβ€¨πŸ“Birmingham, AL & beyond!
As seen in Arch Digest, NYT, & ELLE Decor Start your dream project ⬇️
Birmingham, United Kingdom
220.8K
Followers
0.01%
Engagement
+0.9%(+1.9K)
6.8
12
#SWJK
@sellwiththeking_
Coach πŸ€ Real Estate 🏑 Interior Design/Staging πŸ–Ό Co-Working Space Owner πŸ’ˆ
Birmingham, United Kingdom
23.9K
Followers
0.00%
Engagement
+4.8%(+1.9K)
7.8
13
Guthrie & Ghani Dressmaking Fabric Shop
@guthrieghani
Lauren - Owner of the loveliest dressmaking fabric & haberdashery shop. Inspiring you to sew clothes you’ll love & treasure. Shop all fabrics below!
Birmingham, United Kingdom
72.7K
Followers
1.77%
Engagement
+2.4%(+1.7K)
7.4
14
Teri | renter interiors, DIY & upcycling hacks
@thelovelydrawer
β€’ second hand enthusiast β€’ making our rental feel like home on a budget β€’ designer of art prints & wallpapers β€’ single mum of 2 β€’ Birmingham, UK
Birmingham, United Kingdom
61.7K
Followers
2.28%
Engagement
+2.3%(+1.4K)
6.5
15
Samantha Scott
@by.samscott
pastel diary of a girl enjoying her rentπŸŽ€ colour, cats & cuteness🐰☁️ life with 10 pets @pastelpawshouse by.samscott@mytalentgroup.co.uk β€’Dorset, UKβ€’
Birmingham, United Kingdom
100.8K
Followers
4.33%
Engagement
+1.3%(+1.3K)
7.3
16
AK Hardeman
@akhardeman.art
Painter of colorful abstracts seen in @bergdorfs @archdigest @housebeautiful @houseandgardenuk DM for inquiries
Birmingham, United Kingdom
40.3K
Followers
0.69%
Engagement
+3.1%(+1.2K)
7.9
17
Rory | Ocean advocate 🌊
@theoceanchapter
Sharing stories from below the surface Adventure | Purpose | Regeneration Restoring what’s been lost 🌏
Birmingham, United Kingdom
30.0K
Followers
1.41%
Engagement
+4.0%(+1.2K)
7.6
18
Zara & Giuliano | Grand Designs House
@thefoxesmaltings
Countryside life from our modern-rustic malthouse. @granddesignstv & @theluxuryhomeshow 🎬 Creator & event speaker. 🎀 Coaching for your self-build ⬇️
Birmingham, United Kingdom
37.1K
Followers
6.85%
Engagement
+2.7%(+981)
7.7
19
Haley Harris
@haleyharris_
πŸ“ ATL (every now and then) Founder/curator of @shop.wovyn
Birmingham, United Kingdom
60.3K
Followers
0.41%
Engagement
+1.3%(+759)
7.2
20
nadeem 🐺
@ndm.dzn
crafting objects, home decor & more the store front: @ndm.obj
Birmingham, United Kingdom
21.3K
Followers
4.30%
Engagement
+3.4%(+703)
8.0

About This Instagram Influencer Ranking

Discover the most influential creators in Birmingham with our comprehensive ranking of the top 20 influencers on Instagram who post Home & Interior Design content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 3.0M potential impressions across all ranked influencers
  • Total Audience: 10.4M followers collectively following these creators
  • Average Engagement Rate: 3.42% - above industry average
  • Market Coverage: 313 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Home & Interior Design creator in Birmingham on Instagram?

Medina Grillo (@grillodesigns) is, as of October 2026, the fastest‑growing Home & Interior Design creator in Birmingham on Instagram, with +1.3% monthly growth (+13.9K followers).

How many followers did Medina Grillo (@grillodesigns) gain last month?

Medina Grillo (@grillodesigns) gained about 13.9K followers last month (+1.3%).

Who grew more: Medina Grillo (@grillodesigns) or Kate Hewitt (@our_bears_home)?

Medina Grillo (@grillodesigns) grew more than Kate Hewitt (@our_bears_home) (13.9K vs 12.5K).

How is Kate Hewitt (@our_bears_home) performing right now?

Kate Hewitt (@our_bears_home) is growing at +2.5% (+12.5K) per month, with a Profile Score of 7.1 and average engagement of 0.42%.

How is π™‰π™Šπ™π™ π˜½π™Šπ™π˜Όπ™π˜Ό | Ψ¬Ω‡Ψ§Ψ― بوارة (@n00rryy) performing right now?

π™‰π™Šπ™π™ π˜½π™Šπ™π˜Όπ™π˜Ό | Ψ¬Ω‡Ψ§Ψ― بوارة (@n00rryy) is growing at +11.4% (+8.4K) per month, with a Profile Score of 7.9 and average engagement of 19.53%.

How is MrMurals (@mrmurals) performing right now?

MrMurals (@mrmurals) is growing at +0.8% (+7.6K) per month, with a Profile Score of 5.2 and average engagement of 21.66%.

How is David Finnegan (@elwood_enterprises) performing right now?

David Finnegan (@elwood_enterprises) is growing at +1.6% (+3.7K) per month, with a Profile Score of 6.9 and average engagement of 0.17%.

Who had the higher percentage growth: Kate Hewitt (@our_bears_home) or π™‰π™Šπ™π™ π˜½π™Šπ™π˜Όπ™π˜Ό | Ψ¬Ω‡Ψ§Ψ― بوارة (@n00rryy)?

π™‰π™Šπ™π™ π˜½π™Šπ™π˜Όπ™π˜Ό | Ψ¬Ω‡Ψ§Ψ― بوارة (@n00rryy) leads (11.4% vs Kate Hewitt (@our_bears_home) 2.5%).

What is the absolute follower gain of Medina Grillo (@grillodesigns)?

Medina Grillo (@grillodesigns) gained about 13.9K followers last month (+1.3%).

What is the absolute follower gain of Kate Hewitt (@our_bears_home)?

Kate Hewitt (@our_bears_home) gained about 12.5K followers last month (+2.5%).

What is the absolute follower gain of π™‰π™Šπ™π™ π˜½π™Šπ™π˜Όπ™π˜Ό | Ψ¬Ω‡Ψ§Ψ― بوارة (@n00rryy)?

π™‰π™Šπ™π™ π˜½π™Šπ™π˜Όπ™π˜Ό | Ψ¬Ω‡Ψ§Ψ― بوارة (@n00rryy) gained about 8.4K followers last month (+11.4%).

What is the absolute follower gain of MrMurals (@mrmurals)?

MrMurals (@mrmurals) gained about 7.6K followers last month (+0.8%).

What is the absolute follower gain of David Finnegan (@elwood_enterprises)?

David Finnegan (@elwood_enterprises) gained about 3.7K followers last month (+1.6%).

Is Medina Grillo (@grillodesigns) still a relevant creator?

Yes β€” Medina Grillo (@grillodesigns) has a Profile Score of 7.9, average engagement of 1.62%, and +1.3% (+13.9K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Home & Interior Design in United Kingdom?

The average engagement rate for this category is 3.42%. Generally, rates above 4.1% are considered excellent, while rates above 2.7% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Birmingham?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.